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Top 50 Sports Angel Investors in Sweden (October 2026)

The most active angel investors investing in Sweden Sports startups. This investor list is updated monthly from the Shizune investor database, ranked by number of investments in Sweden Sports startup companies. Find investors to raise a Seed, Angel or Venture - Series Unknown round with Shizune.
Investor Relevant Deals Geography Stage Focus Round Size
Jonas Nordlander
Angel
3 Sweden, United Kingdom Venture - Series Unknown, Seed Apps, Fashion, Medical $700k–$8.7M
Zlatan Ibrahimovic
Angel
3 Sweden Venture - Series Unknown Video Games, Gaming, eSports $1.3M–$12M
Mattias Weinhandl
Angel
3 Sweden Seed, Angel, Pre-Seed Health Care, Information Technology, Apps $188k–$4.1M
Simon Josefsson
Angel
2 Sweden, Germany Seed, Angel, Pre-Seed Health Care, Sports, Consumer Goods $203k–$1M
Per Brilioth
Angel
2 Sweden, United Kingdom, Pakistan Series B, Venture - Series Unknown, Seed Apps, Software, Health Care $129k–$85M
Karl Magnus Troedsson
Angel
2 Sweden, United States Seed Gaming, Software, SaaS $256k–$4.1M
Henrik Zetterberg
Angel
2 Sweden Seed, Venture - Series Unknown Sports, Gaming, Robotics
Jacob Key
Angel
2 Sweden, Iceland Seed, Pre-Seed, Series A Software, Insurance, Video Games $129k–$15M
Jesper Blomqvist
Angel
1 Sweden Venture - Series Unknown Sales, Sports, Marketing
Hans-Olov Blom
Angel
1 Sweden Seed, Pre-Seed B2B, Apps, SaaS $1.3M–$3.8M
Mathias Ackermand
Angel
1 Sweden, United Arab Emirates Seed, Pre-Seed Apps, Audio, Music $150k–$251k
Mats Carlsson
Angel
1 Sweden Angel eSports, Internet, PC Games
Mattias Miksche
Angel
1 Sweden Pre-Seed, Seed, Angel Software, Big Data, Artificial Intelligence $150k–$7.5M
Hampus Jakobsson
Angel
1 Sweden, Denmark, United States Seed, Angel, Series A Health Care, Software, Apps $96k–$30M
Auston Matthews
Angel
1 Sweden, United States Series A, Venture - Series Unknown Sports, iOS, Android
Mark Livings
Angel
1 Australia, Sweden, United Kingdom Seed, Angel, Pre-Seed Software, Education, E-Learning $23k–$5M
Michael Hansen
Angel
1 Sweden, United States Seed, Pre-Seed B2B, Software, Apps $188k–$3M
Filip Engelbert
Angel
1 Sweden, United Kingdom Venture - Series Unknown, Seed Apps, Fashion, Medical $700k–$8.7M
Dan Sten Olsson
Angel
1 Sweden Venture - Series Unknown Apps, Sports, Fitness $1M–$22M
Ashley Heppenstall
Angel
1 Sweden Angel eSports, Internet, PC Games
Martin Dahlin
Angel
1 Sweden Venture - Series Unknown eSports, PC Games, Psychology $5.6M–$17M
Dan Castillio
Angel
1 Sweden Seed, Venture - Series Unknown Apps, Racing, Sports $420k–$2.6M
Niklas Kronwall
Angel
1 Sweden Venture - Series Unknown Sports, Robotics
Markus Täkte
Angel
1 Sweden Seed Racing, Sports, Leisure
Daniel Pilotti
Angel
1 Sweden, The Netherlands Seed, Venture - Series Unknown, Angel Apps, Retail, Payments $425k–$2.1M
Hélène Briggert
Angel
1 Sweden Venture - Series Unknown Sales, Sports, Marketing
Niklas Eklund
Angel
1 Sweden, Japan, Denmark Seed, Series A, Angel Software, Apps, Internet $367k–$7.4M
Jonas Siljemark
Angel
1 Sweden Angel eSports, Internet, PC Games
Nicklas Backstrom
Angel
1 Sweden, United States Seed, Venture - Series Unknown Sports, Robotics
Cristina Stenbeck
Angel
1 Sweden, Germany, United Kingdom Seed, Series A, Venture - Series Unknown Software, Fashion, Lifestyle $400k–$2.8B
Caroline Ingeborn
Angel
1 Sweden, Germany Seed Apps, Fitness, Sports $2M–$8.2M
Erik Byrenius
Angel
1 Sweden, United States, Belgium Seed, Pre-Seed, Angel Health Care, Information Technology, Security $246k–$2.1M
Josefin Landgård
Angel
1 Sweden, France, United Kingdom Seed, Pre-Seed, Angel Health Care, Mobile, Medical $400k–$5.5M
Danny Saucedo
Angel
1 Sweden Seed, Pre-Seed, Venture - Series Unknown Music, Sales, AgTech $682k–$4.5M
Henrik Tjärnström
Angel
1 Sweden Sports, Mobile Apps, American Football
Karl Sandstedt
Angel
1 Sweden Angel eSports, Internet, PC Games
Joakim Mandorsson
Angel
1 Sweden Seed Racing, Sports, Leisure
Henrik Torstensson
Angel
1 Sweden, United States Seed, Pre-Seed FinTech, SaaS, Sports $110k–$16M
Robin Söderling
Angel
1 Sweden Venture - Series Unknown eSports, PC Games, Mobile Apps
Graham Weston
Angel
1 United States, Kenya, France Seed, Angel, Series A Information Technology, Health Care, Legal $500k–$6.3M
Rikard Steiber
Angel
1 Sweden, United States, Czech Republic Seed, Angel, Series A Software, Virtual Reality, Sports $150k–$15M
Ludvig Friberger
Angel
1 Sweden Series A Cycling, Sustainability
Mikael Backlund
Angel
1 Sweden Venture - Series Unknown Sports, Robotics
Alexander Hars
Angel
1 Sweden, Norway, Germany Seed, Pre-Seed, Venture - Series Unknown Software, E-Commerce, SaaS $107k–$7.1M
Mans Hultman
Angel
1 Sweden, Switzerland Seed, Private Equity, Venture - Series Unknown Software, Artificial Intelligence, B2B
Bengt Maunsbach
Angel
1 Sweden Seed Racing, Sports, Leisure
Håkan Roos
Angel
1 Sweden Series B, Debt Financing Sports, Database, Internet
Ted Nelson
Angel
1 Sweden Seed, Angel Apps, Mobile, Sports
Max Sandin
Angel
1 Sweden Seed Gaming, Sports, Ticketing
Andreas Granqvist
Angel
1 Sweden Venture - Series Unknown eSports, PC Games, Mobile Apps
Access all 37 angel investors in Sweden Sports startups.

Access 48,091 investors

822 industries, 177 countries. Updated daily. Emails and phones included.

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Investor list

Jonas Nordlander
Angel · 3 investments in Sweden Sports startups

Jonas Nordlander is a Co-Founder & CEO at Avito.ru.

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Investment focus

  • Industry: Apps, Fashion, Medical
  • Stage:Venture - Series Unknown, Seed
  • Geography: Sweden, United Kingdom

Investor stats

  • Total investments: 12
  • Round size: Seed $700k–$1.8M; Venture - Series Unknown $1.1M–$8.7M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Werlabs — Werlabs is a Stockholm based medical technology company founded by Will Stoddart and Rickard Lagerqvist, a general practioner. Werlabs provides customers with health analysis via blood testing. The company’s aim is to give users the tools and information to take care of their health.
  • Glue Home — Imagine coming home and the groceries have been delivered into your fridge, the package from your favourite online store and your dry cleaning are waiting for you on your hallway. All safely delivered while you were away.Glue is disrupting the home delivery market by enabling the most convenient, secure and sustainable home access & last-miledelivery service for the betterment of people, partners and the planet.Glue’s in-home delivery platform facilitates quick and secure delivery of goods (parcels, groceries, flowers, pharmaceuticals, etc.) and services (dry cleaning, home cleaning, handyman, facility manager, etc.) to homes. The system also enables customers to give their friends, family members and guests easy access. The service works with any lock and fully hardware independent powered by Glue’s AnyLock Technology™. The access is provided via app, SSL encrypted one-time keys and is fully insured. The Group’s patented technology enables the instant transmission of recorded delivery-video to the users providing peace of mind for customers, merchants and service providers.
  • Cellcolabs — Cellcolabs provides high quality stem cells at competitive prices for use within research and treatments.
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Zlatan Ibrahimovic
Angel · 3 investments in Sweden Sports startups

Zlatan Ibrahimovic

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Investment focus

  • Industry: Video Games, Gaming, eSports
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 4
  • Round size: Venture - Series Unknown $1.3M–$12M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Isbit Games — ISBIT is a game studio located in Stockholm, Sweden. Our passion is to create visually impressive, highly engaging games with strong core gameplay. They at ISBIT share a profound love for games and we believe that this is visible in all of our work.
  • Challengermode — Trusted by KRAFTON, Ubisoft, EA, and BLAST. Run tournaments, matchmaking, and gamification across 200+ games and 80+ countries. Free to start.
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Mattias Weinhandl
Angel · Linköping, Ostergotlands Lan, Sweden · 3 investments in Sweden Sports startups

Mattias Weinhandl

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Investment focus

  • Industry: Health Care, Information Technology, Apps
  • Stage:Seed, Angel, Pre-Seed
  • Geography: Sweden

Investor stats

  • Total investments: 13
  • Round size: Seed $188k–$4.1M; Angel $400k–$438k
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Heja — Free app for your sports team. The only app you need to easily handle communication between coaches, managers, parents and players. Management, scheduling, availability, messaging, roster.
  • Prion — Prion makes it quick and easy for the preschool staff to give parents insight into what happens at preschool - together with the children. The app is available free for iPhone, Android and iPad.
  • BlueCall — BlueCall is a B2B mental wellness SaaS. We offer empowerment toolkit for organisation, HR and leaders to manage their employee's mental wellbeing. Hand in hand with our digital toolkit we provide digital and personalised coaching sessions to reinforce self development to individual's specific needs.
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Simon Josefsson
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Sports startups

Simon Josefsson

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Investment focus

  • Industry: Health Care, Sports, Consumer Goods
  • Stage:Seed, Angel, Pre-Seed
  • Geography: Sweden, Germany

Investor stats

  • Total investments: 12
  • Round size: Seed $369k–$1M; Angel $203k–$348k; Pre-Seed $412k–$617k
  • Lead/follow: 17% lead, 83% follow

Portfolio highlights

  • Allihoop — Allihoop offers Scandinavian styled co-living homes for people on the move. Beautiful spaces designed to make you feel at home. Available in Stockholm and soon in Paris.
  • We Are Voice — We Are Voice is a new digital meeting place for choirs and choir leaders. We Are Voice facilitates everyday life for all of Sweden's choirs by offering a smarter way of communicating with each other, as well as taking part of choir arrangements and high-quality rehearsal files through an app that can be downloaded free of charge forsmartphones and tablets.
  • Stockrepublic — Drive trading volume and retention with StockRepublic. Seamlessly integrate social investing, benchmarking, and insights via API and white-label.
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Per Brilioth
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Sports startups

Per Brilioth - CEO @ VNV Global

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Investment focus

  • Industry: Apps, Software, Health Care
  • Stage:Series B, Venture - Series Unknown, Seed
  • Geography: Sweden, United Kingdom, Pakistan

Investor stats

  • Total investments: 40
  • Round size: Seed $129k–$5.7M; Series B $7.1M–$85M; Venture - Series Unknown $1M–$25M
  • Lead/follow: 48% lead, 52% follow

Portfolio highlights

  • Arro — Discover the shared daily operating system that helps you get more from life and work. Get to Day Zero together.
  • Surfboard — Get Dialpad Workforce Management (WFM) software for accurate forecasting, demand-driven scheduling, fair shift planning, and more.
  • Supernormal Greens — Supernormal Greens uses vertical cultivation powered by 100 percent renewable energy and LED lighting, enabling year-round production without pesticides. The company grows plants hydroponically in water, anchored by sterile coconut-fiber pods, and circulates nutrients in response to plant needs. Its system recycles water to achieve significantreductions in water use, and it applies data-driven optimization via AI and machine learning to improve its processes.
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Karl Magnus Troedsson
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Sports startups

Karl Magnus Troedsson - Founder @ Behold Ventures

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Investment focus

  • Industry: Gaming, Software, SaaS
  • Stage:Seed
  • Geography: Sweden, United States

Investor stats

  • Total investments: 7
  • Round size: Seed $256k–$4.1M
  • Lead/follow: 29% lead, 71% follow

Portfolio highlights

  • Lurkit — Lurkit is a sophisticated ecosystem for data driven collaborations between content creators, game developers and publishers.
  • Atomontage — Prompt Living 3D Worlds into existence with friends and AI. Stream them to any device. Mod, remix, monetize.
  • LootLocker — The player platform behind every game you ship. Connect with your players, engage them, and reward them for sticking around.
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Henrik Zetterberg
Angel · Östervåla, Vastmanlands Lan, Sweden · 2 investments in Sweden Sports startups

Henrik Zetterberg was the Founder Zetterbergs.

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Investment focus

  • Industry: Sports, Gaming, Robotics
  • Stage:Seed, Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Liveday — Liveday is a next-generation event platform that includes everything in one system. It provides a full solution for managing sporting events, including ticket sales and fan involvement before, during, and after contests.
  • Marsblade — Since Marsblade was founded in 2011, our vision has been simple: to provide superior and innovative products that will make you a better hockey player as well as make hockey more fun and accessible to play.
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Jacob Key
Angel · 2 investments in Sweden Sports startups

Jacob Key is co-founder and general partner of Luminar Ventures. Jacob has made close to 20 early stage investments in companies such as Challengermode, Gavagai, Unacast and Pacemaker - and made 3 successful exits to date in Sportamore, Vera&John and Vetzoo.

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Investment focus

  • Industry: Software, Insurance, Video Games
  • Stage:Seed, Pre-Seed, Series A
  • Geography: Sweden, Iceland

Investor stats

  • Total investments: 19
  • Round size: Seed $129k–$3.2M; Pre-Seed $800k–$2.5M; Series A $8.3M–$15M
  • Lead/follow: 42% lead, 58% follow

Portfolio highlights

  • Challengermode — Trusted by KRAFTON, Ubisoft, EA, and BLAST. Run tournaments, matchmaking, and gamification across 200+ games and 80+ countries. Free to start.
  • Ivy Interactive — Ivy is the the AI-first open source .NET framework that helps developers build powerful internal tools faster without reinventing the wheel.Ivy is an open-source tool that makes it incredibly easy to create and deploy .NET applications, powered by AI. Start building smarter applications faster. AI powered .Net development. The ultimate toolkitfor building internal apps - App Generator Turn any database into full-featured backoffice applications in minutes with AI. - Database Generator - Design, build and deploy production quality databases models with AI. - Add Authentication - Ivy provides a variety of build in authentication providers to add sign in to your apps. - Dashboard Generator- Build and deploy dashboard in minutes. - One-Click Cloud Deploy - Deploy to Azure, AWS or GCP in seconds.
  • MIND Music Labs — When it comes to musical instruments, “Smart” experiences are today still very limited. Musicians need truly wireless, portable, upgradable and cloud-based solutions. 250M users (pro and amateurs musicians) spending about $17B a year and their audience are waiting for a revolution. We develop ELK MusicOS (the “Android” of musical instruments)enabling musical instruments vendors to make a new generation of “Smart Instruments” and we build around it an ecosystem of cloud services.
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Jesper Blomqvist
Angel · 1 investments in Sweden Sports startups

Jesper Blomqvist

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Investment focus

  • Industry: Sales, Sports, Marketing
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Active Brands Group — ABG is a House of Brands focusing on bringing innovative products related to sports and health to a global market. We want to grow with our existing brands as well as through acquisitions and partnerships. We inspire, empower & elevate the way people move through sourcing, brand development and distribution.
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Hans-Olov Blom
Angel · Gävle, Gavleborgs Lan, Sweden · 1 investments in Sweden Sports startups

Hans-Olov Blom

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Investment focus

  • Industry: B2B, Apps, SaaS
  • Stage:Seed, Pre-Seed
  • Geography: Sweden

Investor stats

  • Total investments: 4
  • Round size: Seed $1.3M–$3.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • BlueCall — BlueCall is a B2B mental wellness SaaS. We offer empowerment toolkit for organisation, HR and leaders to manage their employee's mental wellbeing. Hand in hand with our digital toolkit we provide digital and personalised coaching sessions to reinforce self development to individual's specific needs.
  • Buddywise — Gain control of your safety risks and empower your EHS teams to be truly data-driven. Use existing cameras to gather data, eliminate risks and react in real-time.
Show all investments...

Access 48,091 investors

822 industries, 177 countries. Updated daily. Emails and phones included.

Browse database — It's Free!
Mathias Ackermand
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Mathias Ackermand is a Private Investor at Privat. Attended Kiel University.

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Investment focus

  • Industry: Apps, Audio, Music
  • Stage:Seed, Pre-Seed
  • Geography: Sweden, United Arab Emirates

Investor stats

  • Total investments: 4
  • Round size: Seed $150k–$251k
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • 46elks — Integrate SMS, MMS and Phone calls into your applications with just a few lines of code. Transparent pricing, no startup fees, no minimum monthly costs.
  • Kitab Sawti — Kitab Sawti is an Arabic audio entertainment service offering audiobooks and podcasts through mobile apps.
  • AnotherblockAnotherblock AB — Anotherblock is Transforming Music into an Investable Asset Class. We Specialize in Music Investments, Music Rights, Catalog Valuations, and Royalty Management.
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Mats Carlsson
Angel · Danderyd, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Mats Carlsson is the Chief Executive Officer of Pareto Securities.

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Investment focus

  • Industry: eSports, Internet, PC Games
  • Stage:Angel
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Challengermode — Trusted by KRAFTON, Ubisoft, EA, and BLAST. Run tournaments, matchmaking, and gamification across 200+ games and 80+ countries. Free to start.
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Mattias Miksche
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Mattias Miksche - Angel Investor & Chairman @ Hem

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Investment focus

  • Industry: Software, Big Data, Artificial Intelligence
  • Stage:Pre-Seed, Seed, Angel
  • Geography: Sweden

Investor stats

  • Total investments: 16
  • Round size: Seed $150k–$3.4M; Angel $716k–$720k; Pre-Seed $540k–$7.5M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Noru — Noru builds an AI-native platform for regulatory compliance.
  • Fika Jobs — is building a video-first hiring platform that combines AI interview agents with short-form video profiles.
  • Newly — Newly is the easiest way to build and ship cross-platform mobile apps — no senior engineering team required.Our mission is to empower a new generation of builders to launch high-quality native mobile apps without getting blocked by code, complexity, or cost.We’re building the first truly accessible mobile app development tool — combining thespeed of no-code with the power of real code when you need it — and opening the door for the estimated 99.5% of people who currently can’t build mobile apps on their own.Newly is used by early-stage founders, junior developers, designers, and product teams who want to ship faster and smarter.
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Hampus Jakobsson
Angel · Malmö, Skane Lan, Sweden · 1 investments in Sweden Sports startups

Hampus Jakobsson is a General Partner at early stage climate tech venture fund Pale Blue Dot. Prior to co-founding Pale Blue Dot, Hampus was a Venture Partner at science fund Blue Yard and a prolific angel investor with >100 angel investments. He co-founded of The Astonishing Tribe (acquired by Blackberry in 2010 for $150m). He left Blackberry 2012 to found Brisk.io a sales productivity tool which folded 2016.

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Investment focus

  • Industry: Health Care, Software, Apps
  • Stage:Seed, Angel, Series A
  • Geography: Sweden, Denmark, United States

Investor stats

  • Total investments: 45
  • Round size: Seed $310k–$5.5M; Angel $96k–$1.2M; Series A $2.3M–$30M
  • Lead/follow: 11% lead, 89% follow

Portfolio highlights

  • ClimateView — ClimateView is a Swedish climate action technology company that helps cities transform climate planning into progress. We combine data, agent-based modelling and interface design to help cities successfully manage the transition to zero carbon economies.
  • Mojo — Clinical-grade, AI-powered sperm analysis from the comfort of home. Test your sperm count, motility, morphology and much more with the Mojo kit. Check your fertility from home at low cost - without the need for clinic visits and awkward waiting rooms.
  • Volta Greentech — Discover innovative solutions to reduce agricultural emissions with Volta Greentech's science-driven feed additives, promoting sustainable farming and planetary health.
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Auston Matthews
Angel · San Ramon, California, United States · 1 investments in Sweden Sports startups

Auston Matthews

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Investment focus

  • Industry: Sports, iOS, Android
  • Stage:Series A, Venture - Series Unknown
  • Geography: Sweden, United States

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Buzzer — Buzzer is scaling its proprietary technology and custom services to support an evolving industry embracing a more fan-centric approach and looking to connect with Gen Z audiences. Buzzer’s technology enables partners’ D2C platforms to be lighter, faster, curated, and personalized while saving on costly manual oversight and editorial resourcing,solving for a content-saturated and disaggregated consumer environment.
  • Marsblade — Since Marsblade was founded in 2011, our vision has been simple: to provide superior and innovative products that will make you a better hockey player as well as make hockey more fun and accessible to play.
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Mark Livings
Angel · Sydney, New South Wales, Australia · 1 investments in Sweden Sports startups

Mark Livings is based out of Paris, Ile-de-France, and is the Co-Founder & Director of Wildfire Advisory. Mark previously worked at CSIRO as a venture explorer. Mark Livings attended the University of Queensland. Mark Livings has been awarded Online Retailer of the Year 2022, issued by the National Retail Association.

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Investment focus

  • Industry: Software, Education, E-Learning
  • Stage:Seed, Angel, Pre-Seed
  • Geography: Australia, Sweden, United Kingdom

Investor stats

  • Total investments: 12
  • Round size: Seed $23k–$5M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Edoome — The most friendly and easy to use social learning management system that connects teachers with their students for effective communication and collaboration and provides tools to help teachers save time in planning, assessing and keeping track of their students’ progress, unifying everything in just one platform.
  • Temando — Temando was born down in Australia where fulfillment and delivery have always been very complex due to highly fragmented delivery infrastructure. It’s because of this challenging environment that Temando was launched in 2009 and to date serves many of APAC’s leading retailers including Toy’s R Us, Nike and ASOS. On the back of significant tractionin Australia, Temando has expanded into key global markets - United States, United Kingdom, Europe and Asia Pacific.Temando’s fulfillment platform solves the challenges of shipping in commerce by connecting with today’s leading business systems to give retailers the tools they need to optimize the multi-carrier fulfillment process. Temando’s technology unifies available inventory, carrier service selection, shipping costs and consumer locations to create efficiency savings that maintain product margin and provide total visibility for retailers. Temando enriches this intelligence to create powerful shipping experiences focused on delivery choice and simplicity to increase conversion rates at the point of sale - whether that be online or offline – retailers can provide the same brand experience at every touch point.
  • Creatively Squared — Digital content that brings consumers closer to brands. Create engaging photos, videos and digital ads at scale
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Michael Hansen
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Offers a strong passion for empowering people and ideas to grow beyond expectations. Bring close to 20 years of experience from roles as Investor, Board Member, CEO/ Managing Director and Business Development. Skills are primarily understanding customer needs, business models, business development, strategy, financing, change management andtaking ideas to the next level. Experience from a large number of industries but primarily within media, Internet, tech, gaming and entertainment, both Sweden and around the globe. Direct and indirect investments in some 20 companies with strong growth. Primarily in the digital space, e.g. gaming, eLearning, consulting, application development, Machine to Machine (M2M). More than 10 years of experience from Seed Investing, Venture Capital, Private Equity and Startups. An extensive international network of entrepreneurs, investors and skilled specialists.

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Investment focus

  • Industry: B2B, Software, Apps
  • Stage:Seed, Pre-Seed
  • Geography: Sweden, United States

Investor stats

  • Total investments: 3
  • Round size: Seed $188k–$3M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Willa — Willa is a fintech startup solving freelancers' biggest pain: getting paid on time, every time.
  • BlueCall — BlueCall is a B2B mental wellness SaaS. We offer empowerment toolkit for organisation, HR and leaders to manage their employee's mental wellbeing. Hand in hand with our digital toolkit we provide digital and personalised coaching sessions to reinforce self development to individual's specific needs.
  • Vendi — 9 of 10 founders don’t have a background in sales. 2 of 3 struggle to scale up sales beyond their existing network. Building a team is too expensive. No time or skills to do it yourself.Vendi AI is your sales superpower, giving you full access to your entire market, ensures you know everything to win every deal and makes you take the right actionat the right time.Vendi's superpowers unlock the true potential of founders.
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Filip Engelbert
Angel · 1 investments in Sweden Sports startups

Filip Engelbert is a Co-Founder at Avito.ru.

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Investment focus

  • Industry: Apps, Fashion, Medical
  • Stage:Venture - Series Unknown, Seed
  • Geography: Sweden, United Kingdom

Investor stats

  • Total investments: 10
  • Round size: Seed $700k–$1.8M; Venture - Series Unknown $1.1M–$8.7M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Werlabs — Werlabs is a Stockholm based medical technology company founded by Will Stoddart and Rickard Lagerqvist, a general practioner. Werlabs provides customers with health analysis via blood testing. The company’s aim is to give users the tools and information to take care of their health.
  • Glue Home — Imagine coming home and the groceries have been delivered into your fridge, the package from your favourite online store and your dry cleaning are waiting for you on your hallway. All safely delivered while you were away.Glue is disrupting the home delivery market by enabling the most convenient, secure and sustainable home access & last-miledelivery service for the betterment of people, partners and the planet.Glue’s in-home delivery platform facilitates quick and secure delivery of goods (parcels, groceries, flowers, pharmaceuticals, etc.) and services (dry cleaning, home cleaning, handyman, facility manager, etc.) to homes. The system also enables customers to give their friends, family members and guests easy access. The service works with any lock and fully hardware independent powered by Glue’s AnyLock Technology™. The access is provided via app, SSL encrypted one-time keys and is fully insured. The Group’s patented technology enables the instant transmission of recorded delivery-video to the users providing peace of mind for customers, merchants and service providers.
  • Cellcolabs — Cellcolabs provides high quality stem cells at competitive prices for use within research and treatments.
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Dan Sten Olsson
Angel · Gothenburg, Vastra Gotaland, Sweden · 1 investments in Sweden Sports startups

1969, MBA, Gothenburg University. Formerly with Svenska Handelsbanken and Eriksberg Shipyard, Gothenburg. Since 1972, with Stena Group: 1980, Deputy Managing Director; 1983, Managing Director and Chief Executive Officer; Director, Stena and affiliates and Stena International and affiliates. Chairman: Stena Line; Stena Metall; Concordia Maritime;Swedish Shipowners' Association. Co-Founder, World Childhood Foundation. Member of the International Advisory Board, Alliance for Global Sustainability. Recipient of awards and honours, including: King's medal for contributions to the development of Swedish society in terms of business, sustainable values and charity (2005); Commander of the British Empire in recognition of Stena's long-standing commitment to investment in the UK; Honorary Doctorate, Chalmers Technical University, Gothenburg.

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Investment focus

  • Industry: Apps, Sports, Fitness
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Venture - Series Unknown $1M–$22M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Yepstr — Yepstr connects private individuals and companies that are in need of extra help with Sweden's most driven youth. Yepstr helps with everything from payment, insurance, and taxes so you get more time for other things.
  • Maurten — Maurten is a Hydrogel Technology company.
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Ashley Heppenstall
Angel · 1 investments in Sweden Sports startups

Born in England in 1962, Ashley Heppenstall is a graduate of Durham University where he obtained a degree in Mathematics.From 1984 until 1990, he worked in the banking sector where he was involved in project financing of oil and mining businesses. In 1990, Mr. Heppenstall was a founding director and shareholder of Sceptre Management Limited.Mr.Heppenstall has worked with public companies associated with the Lundin family since 1993. In 1998 he was appointed Finance Director of Lundin Oil AB. Following the acquisition of Lundin Oil by Talisman Energy in 2001, Lundin Petroleum was formed and he was appointed President & Chief Executive Officer in 2002 until he stood down in 2015.Ashley Heppenstall holds 1,542,618 shares in Lundin Petroleum through investment company Rojafi.Ashley Heppenstall is in the Nomination Committee’s and the Company’s opinion, as the Company’s previous President and CEO until 30 September 2015, not independent of the Company and Group management and further not independent of the Company’s major shareholders as he is a director of companies in which entities associated with the Lundin family hold ten percent or more of the share capital and voting rights.

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Investment focus

  • Industry: eSports, Internet, PC Games
  • Stage:Angel
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Glue Home — Imagine coming home and the groceries have been delivered into your fridge, the package from your favourite online store and your dry cleaning are waiting for you on your hallway. All safely delivered while you were away.Glue is disrupting the home delivery market by enabling the most convenient, secure and sustainable home access & last-miledelivery service for the betterment of people, partners and the planet.Glue’s in-home delivery platform facilitates quick and secure delivery of goods (parcels, groceries, flowers, pharmaceuticals, etc.) and services (dry cleaning, home cleaning, handyman, facility manager, etc.) to homes. The system also enables customers to give their friends, family members and guests easy access. The service works with any lock and fully hardware independent powered by Glue’s AnyLock Technology™. The access is provided via app, SSL encrypted one-time keys and is fully insured. The Group’s patented technology enables the instant transmission of recorded delivery-video to the users providing peace of mind for customers, merchants and service providers.
  • Challengermode — Trusted by KRAFTON, Ubisoft, EA, and BLAST. Run tournaments, matchmaking, and gamification across 200+ games and 80+ countries. Free to start.
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Martin Dahlin
Angel · 1 investments in Sweden Sports startups

Martin Dahlin

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Investment focus

  • Industry: eSports, PC Games, Psychology
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Venture - Series Unknown $5.6M–$17M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Stryda — G-Loot is the online competition platform for those who want to play, stream, create fun & social challenges with their friends and communities, or even relax alone. G-Loot challenges are open to anyone with no qualifying or queuing. All you need is the G-Loot PC app and the game you want to play.
  • Mindler — Most people suffer at some point during the life of mental illness. Whether it comes to periods of stress, drowsiness or worry that does not disappear by itself, a professional contact can be an effective way back and prevent negative development. They started Mindler with the vision that everyone should have the opportunity to meet a psychologiston equal terms, no matter where you live or what conditions you have. Digital technology and leading psychological skills are our model for increasing access to effective treatment of mental health and for people in our country to get the best help they need.
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Dan Castillio
Angel · 1 investments in Sweden Sports startups

Dan Castillio

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Investment focus

  • Industry: Apps, Racing, Sports
  • Stage:Seed, Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 3
  • Round size: Seed $420k–$2.6M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Quartr — Download the Quartr app to access investor calls/presentations, earnings reports, slide decks and transcripts without friction (and for free!)
  • Zivi — Woshapp is a car wash in an app that the customer can use for asking a car washing service on her site.
  • World's Marathons — Find the greatest marathons from around the world and register easier than ever before.
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Niklas Kronwall
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Niklas Kronwall

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Investment focus

  • Industry: Sports, Robotics
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Marsblade — Since Marsblade was founded in 2011, our vision has been simple: to provide superior and innovative products that will make you a better hockey player as well as make hockey more fun and accessible to play.
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Markus Täkte
Angel · Norrmalm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Markus Täkte is the Chief Executive Officer of Goalplan. He attended Uppsala University.

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Investment focus

  • Industry: Racing, Sports, Leisure
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • World's Marathons — Find the greatest marathons from around the world and register easier than ever before.
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Daniel Pilotti
Angel · 1 investments in Sweden Sports startups

Daniel Pilotti is the Founder of Your Special Delivery Service and Ryska Posten.

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Investment focus

  • Industry: Apps, Retail, Payments
  • Stage:Seed, Venture - Series Unknown, Angel
  • Geography: Sweden, The Netherlands

Investor stats

  • Total investments: 15
  • Round size: Seed $893k–$2.1M; Angel $600k–$1.8M; Venture - Series Unknown $425k–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • blipp.se — blipp.se is a digital marketplace for selling and buying cars.
  • Mantle — Welcome to MANTLE - Scandinavian professional skincare elevated by cannabis.
  • Lace Laboratory — Empowering panties. For women by women.
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Hélène Briggert
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Hélène Briggert is based out of Stockholm, Stockholms Lan, and is the Co-owner and CEO of The Active Brands Group and Board Member of Catena. previously worked at Gymgrossisten AB as a Marketing Director and Business Development Director. Hélène Briggert attended Lund University.

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Investment focus

  • Industry: Sales, Sports, Marketing
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Active Brands Group — ABG is a House of Brands focusing on bringing innovative products related to sports and health to a global market. We want to grow with our existing brands as well as through acquisitions and partnerships. We inspire, empower & elevate the way people move through sourcing, brand development and distribution.
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Niklas Eklund
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Over the past 25 years, Niklas has an entrepreneur built and internationalized a range of companies in the area of reservation systems, revenue management, online marketing, and web publishing; amongst others he was the CEO and co-founder Bookatable, Livebookings, Infogate, and Epani. Over the past 8 years, Niklas has a direct investor and advisor to investment companies and venture capital companies; amongst others he was a co-founder and general partner at D-Ax (Axel Johnson Group CVC), a venture partner for Wellington Partners Venture Capital. Niklas is currently a general partner for PES Holdings. Investment focus is the Digital Media Sector and Digital Growth Companies, primarily in the Nordic countries and across Europe. Niklas describes himself as a ‘computer software geek and wizard turned businessman’ as he started his career at the age of 15. His achievements in building internationally successful companies have been recognized by various industry awards.

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Investment focus

  • Industry: Software, Apps, Internet
  • Stage:Seed, Series A, Angel
  • Geography: Sweden, Japan, Denmark

Investor stats

  • Total investments: 19
  • Round size: Seed $367k–$3.3M; Series A $759k–$7.4M
  • Lead/follow: 5% lead, 95% follow

Portfolio highlights

  • Savr — Savr is an Investment platform disrupting the Swedish fund industry with a lower fee structure and a new business model.
  • PinMeTo — Optimize your time and local presence with an all-in-one local SEO tool. Show up in local search, manage listings, reviews, messages from one dashboard.
  • Winnow — Winnow's AI food waste technology helps commercial kitchens measure, cut, and forecast food waste, reducing costs and environmental impact. Book a demo.
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Jonas Siljemark
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Jonas Siljemark is the CEO of Warner Music Scandinavia.

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Investment focus

  • Industry: eSports, Internet, PC Games
  • Stage:Angel
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Challengermode — Trusted by KRAFTON, Ubisoft, EA, and BLAST. Run tournaments, matchmaking, and gamification across 200+ games and 80+ countries. Free to start.
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Nicklas Backstrom
Angel · 1 investments in Sweden Sports startups

Nicklas Backstrom

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Investment focus

  • Industry: Sports, Robotics
  • Stage:Seed, Venture - Series Unknown
  • Geography: Sweden, United States

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Marsblade — Since Marsblade was founded in 2011, our vision has been simple: to provide superior and innovative products that will make you a better hockey player as well as make hockey more fun and accessible to play.
  • Epic Padel — EPIC is a premier padel sports management and investment company based in Arlington, VA, focused on becoming the leading operator of padel clubs across North America.
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Cristina Stenbeck
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Cristina Stenbeck has been the lead shareholder of Kinnevik over the last 20 years. Cristina began her career within the Kinnevik group when she joined her first public portfolio company board in 1997. She became Deputy Chairman of Kinnevik in 2003. Served as Chairman and Executive Chairman of the Board between 2007 and 2016 and still serves on theBoard today. Kinnevik is a family-led entrepreneurial group focused on building digital consumer businesses spanning 80 countries around the world. The six investment focus areas are: Communication, e-Commerce & Marketplaces, Entertainment and Financial Services and it recently added health and education to its current consumer focus. Last year, Kinnevik made its first investment into a digital heath platform called babylon which uses advanced AI to diagnose and treat consumers' medical concerns. Kinnevik's largest investment is its 32% ownership in Zalando, Europe's leading fashion and e-commerce company. Cristina graduated with a B.Sc. from Georgetown University in Washington DC, USA and lives in Stockholm, Sweden with her family and four children.

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Investment focus

  • Industry: Software, Fashion, Lifestyle
  • Stage:Seed, Series A, Venture - Series Unknown
  • Geography: Sweden, Germany, United Kingdom

Investor stats

  • Total investments: 29
  • Round size: Seed $400k–$52M; Series A $1.3M–$105M; Venture - Series Unknown $1.1M–$2.8B
  • Lead/follow: 14% lead, 86% follow

Portfolio highlights

  • Opna — We manage sourcing, financing, and delivery end-to-end for projects constrained by critical equipment supply. Your balance sheet stays free, your programme keeps the flexibility it needs, and you power up on time.
  • Fides — Fides is your one-stop-shop for corporate governance.We are making it easier for managers to comply with, digitally execute and track their legal obligations across different companies in various jurisdictions. Keep an overview of duties, deadlines and tasks in all entities and committees. Orchestrate, execute and document resolutions,approvals and meetings. Create a revision-proof audit trail of any duty fulfilled and decision made.We know you have good intentions. You just need to be able to prove them.
  • Stegra — H2 Green Steel will be a fully integrated, digitalized and automated greenfield steel plant. By bringing together raw materials, renewable energy, local expertise, and artificial intelligence, we aim to bring emissions down to zero.
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Caroline Ingeborn
Angel · San Francisco, California, United States · 1 investments in Sweden Sports startups

Caroline Ingeborn is a Co-founder & CEO of Leap.

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Investment focus

  • Industry: Apps, Fitness, Sports
  • Stage:Seed
  • Geography: Sweden, Germany

Investor stats

  • Total investments: 3
  • Round size: Seed $2M–$8.2M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Clue — Track your menstrual cycle with the Clue app, a women-led period and cycle tracker. Get science-based insights, predictions, and personalized tracking.
  • Heja — Free app for your sports team. The only app you need to easily handle communication between coaches, managers, parents and players. Management, scheduling, availability, messaging, roster.
  • Go North — Go North is an e-commerce aggregator operated by Amazon FBA entrepreneurs.
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Erik Byrenius
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Erik Byrenius is a founding partner of Mudcake, a microfund run by ex-founders dedicated to making the world a better place for the next generation. We invest in the strongest founders shaping the way we produce, distribute and consume food. Our typical ticket is $200k-$600k in pre-seed and seed rounds globally.Previously he was the CEO andco-founder of food delivery business OnlinePizza (exit to Delivery Hero), founder of StartupTools and co-founded the angel syndicate Nordic Makers.

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Investment focus

  • Industry: Health Care, Information Technology, Security
  • Stage:Seed, Pre-Seed, Angel
  • Geography: Sweden, United States, Belgium

Investor stats

  • Total investments: 12
  • Round size: Seed $360k–$2.1M; Pre-Seed $246k–$1.6M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Digitail — Grow your practice, offer a modern client experience, and automate routine practice tasks with the proven all-in-one veterinary software.
  • Mavenoid — Mavenoid is the only product support automation platform built for complex products and devices. Using our unique AI, we solve problems too complex for chatbots
  • Elsa — Elsa is a platform for patient driven research for better drugs, health and prevention. Elsa lets patients become their own personal researchers by providing them with a better understanding around how lifestyle factors may affect their disease activity measurements for chronic disease. To support them from a scientific perspective, Elsa gives themaccess to data on their specific disease (initially we work with rheumatoid arthritis) through the Riskminder foundation and scientific studies at Karolinska Institutet.
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Josefin Landgård
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Josefin Landgård is the Founder and CEO of Mantle. Previously she served as the Co-Founder and COO at KRY back in March 2014 to September 2018.

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Investment focus

  • Industry: Health Care, Mobile, Medical
  • Stage:Seed, Pre-Seed, Angel
  • Geography: Sweden, France, United Kingdom

Investor stats

  • Total investments: 11
  • Round size: Seed $400k–$5.5M; Pre-Seed $618k–$1.1M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Noala — Play interactive exercises and have weekly video calls with your own speech and language professional to overcome your communication
  • Lassie — Lassie is the first proactive and preventive pet insurance company that wants to help pet owners take better care of their pets
  • Medoma — Medoma is a Swedish virtual ward company that offer patients acute hospital care in their home instead of in the hospital.
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Danny Saucedo
Angel · 1 investments in Sweden Sports startups

Danny Saucedo

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Investment focus

  • Industry: Music, Sales, AgTech
  • Stage:Seed, Pre-Seed, Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 4
  • Round size: Seed $682k–$4.5M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Corite — Here's where artists and fans join forces. Invest in music you love and get paid when it's streamed on Spotify and Apple Music.
  • Hooked Foods — Hooked Foods is working on a plant-based tuna substitute. By serving delicious plant-based seafood for everyone to enjoy, the company is leading the transition to a healthier seafood ecosystem. The company was established in 2019 and is headquartered in Sweden.
  • Active Brands Group — ABG is a House of Brands focusing on bringing innovative products related to sports and health to a global market. We want to grow with our existing brands as well as through acquisitions and partnerships. We inspire, empower & elevate the way people move through sourcing, brand development and distribution.
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Henrik Tjärnström
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Henrik Tjärnström is the CEO at Kindred Group.

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Investment focus

  • Industry: Sports, Mobile Apps, American Football
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Playmaker — Football Analytics web platform powered by AI. https://t.co/S1tmcxIKgo https://t.co/2Ro7hJMlFW https://t.co/iNF7rcdluW #footballAnalytics #AI
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Karl Sandstedt
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Karl Sandstedt is the Head of Devices and Services at Google.

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Investment focus

  • Industry: eSports, Internet, PC Games
  • Stage:Angel
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Challengermode — Trusted by KRAFTON, Ubisoft, EA, and BLAST. Run tournaments, matchmaking, and gamification across 200+ games and 80+ countries. Free to start.
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Joakim Mandorsson
Angel · 1 investments in Sweden Sports startups

Joakim Mandorsson

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Investment focus

  • Industry: Racing, Sports, Leisure
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • World's Marathons — Find the greatest marathons from around the world and register easier than ever before.
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Henrik Torstensson
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Sports startups

Henrik Torstensson is a Partner at Alliance Venture and a Board Member & Co-founder of Lifesum.

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Investment focus

  • Industry: FinTech, SaaS, Sports
  • Stage:Seed, Pre-Seed
  • Geography: Sweden, United States

Investor stats

  • Total investments: 6
  • Round size: Seed $110k–$16M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Sparta — Sparta is a web-based application and software that enables sales directors to run effective sales competitions. It enables its users to builds sales competitions, invite their team, manage them with rankings, statistics, and reports. It also enables its users to control the metrics and behaviors that they desire to control in a sales environment.Sales directors can run multiple competitions, team-based competitions, send and receive email notifications, receive daily update emails, access a chat feed with @mentions, access reports and insights, and perform many more tasks through the app and software.Sparta was founded by Niklas de Besche, Aref Abedi, Aref Abedi, and James Pember. It is based in Stockholm, Sweden.
  • Castle — A complete suite of SDKs and APIs to monitor users, block bots, and stop in-app fraud.
  • Fishbrain — Join over 14 million anglers using Fishbrain. Fishbrain is the world's #1 fishing app for finding fishing spots, forecasts, socializing, logging catches & more. Fish smarter with Fishbrain.
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Robin Söderling
Angel · 1 investments in Sweden Sports startups

Robin Söderling

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Investment focus

  • Industry: eSports, PC Games, Mobile Apps
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Stryda — G-Loot is the online competition platform for those who want to play, stream, create fun & social challenges with their friends and communities, or even relax alone. G-Loot challenges are open to anyone with no qualifying or queuing. All you need is the G-Loot PC app and the game you want to play.
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Graham Weston
Angel · San Antonio, Texas, United States · 1 investments in Sweden Sports startups

Graham Weston is the Co-Founder at Weston Urban. Graham attended Texas A&M University.

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Investment focus

  • Industry: Information Technology, Health Care, Legal
  • Stage:Seed, Angel, Series A
  • Geography: United States, Kenya, France

Investor stats

  • Total investments: 12
  • Round size: Seed $500k–$3.8M; Angel $652k–$850k; Series A $2M–$6.3M
  • Lead/follow: 17% lead, 83% follow

Portfolio highlights

  • Diet Doctor — How do you start a keto or low-carb diet? We have delicious recipes, amazing meal plans, the best keto videos, and a supportive low-carb community to help dramatically improve your health. Welcome to Diet Doctor, where we make low carb simple.
  • Braustin Homes — Braustin Homes is serving San Antonio and all of Texas with the best, up front prices backed by the Braustin Homes Best Price Guarantee!
  • EasyExpunctions — Easy Expunctions makes expunging your arrest record easy and for a fraction of the cost of hiring a lawyer. Take the first step and create a FREE account.
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Rikard Steiber
Angel · Atherton, California, United States · 1 investments in Sweden Sports startups

I am an entrepreneurial and experienced CEO. I have successfully built, launched, and grown multiple new global businesses at companies such as Google (Internet), Modern Times Group (media), and HTC VIVE (VR). Proven ability to successfully create and communicate corporate visions and strategies, hire and motivate top talent, and lead global sales,marketing, and product teams.Board member of companies such as Cision (software), Scandic Hotels (hotels), and Raymond (solar). Trusted advisor to large firms such as Ericsson and EQT, and cutting-edge startups like Einride (electric trucks), Jetson (flying cars), and Elonroad (electric roads).World class keynote speaker at international conferences such as MWC, GDC, IBC, CES, and invited speaker at Harvard, Stanford, and MIT. I am a future astronaut with Virgin Galactic, and the founder of WIT Global Women In Tech network and events.

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Investment focus

  • Industry: Software, Virtual Reality, Sports
  • Stage:Seed, Angel, Series A
  • Geography: Sweden, United States, Czech Republic

Investor stats

  • Total investments: 15
  • Round size: Seed $150k–$15M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • unitQ — unitQ's product quality monitoring platform empowers businesses to take a data-driven approach to product quality so they can fix the right quality issues smarter and faster.
  • Einride — Einride designs state-of-the-art supply chain technology for global industries that want to lower emissions and increase efficiency.
  • Jetson Aero — Your personal aircraft in aluminium and carbon fibre, powered with eight powerful electric motors.
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Ludvig Friberger
Angel · Malmö, Skane Lan, Sweden · 1 investments in Sweden Sports startups

Ludvig Friberger is the Co-Founder and Board Member at CarpetVista. He previously worked as the Web Developer and Strategist at Ahlqvist & Co.

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Investment focus

  • Industry: Cycling, Sustainability
  • Stage:Series A
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Ekolution — Ekolution is a Sustainability & Cycling company.Ekolution AB offers durable, climate-smart prefabricated panels of the natural material hemp lime (hempcrete). Our building materials are not only carbon neutral, but actually carbon dioxide negative (there is more CO2 bound in the hemp than is emitted.
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Mikael Backlund
Angel · 1 investments in Sweden Sports startups

Mikael Backlund

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Investment focus

  • Industry: Sports, Robotics
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Marsblade — Since Marsblade was founded in 2011, our vision has been simple: to provide superior and innovative products that will make you a better hockey player as well as make hockey more fun and accessible to play.
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Alexander Hars
Angel · Gothenburg, Vastra Gotaland, Sweden · 1 investments in Sweden Sports startups

Alexander Hars - Board member @ Zalster

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Investment focus

  • Industry: Software, E-Commerce, SaaS
  • Stage:Seed, Pre-Seed, Venture - Series Unknown
  • Geography: Sweden, Norway, Germany

Investor stats

  • Total investments: 14
  • Round size: Seed $107k–$7.1M; Venture - Series Unknown $343k–$5M
  • Lead/follow: 7% lead, 93% follow

Portfolio highlights

  • Y/ELM+ — Y/ELM+ is a horseback riding safety and protection brand that focuses n creating leading-edge rider safety solutions.
  • Fintower — Fintower.ai is an AI-powered financial planning platform designed for CFOs, CEOs, and finance teams in growth companies.It consolidates fragmented finance data—such as budgets, forecasts, reports, and cash flows—into a unified, intelligent workspace. This eliminates reliance on spreadsheets like Excel, enabling streamlined FP&A processes withreal-time insights.
  • Sendify — Most small business owners would rather focus on their business than have to worry about shipping and logistics. Sadly, getting stuff from A to B is still one of their biggest expenses and sources of frustration. One explanation is that the shipping industry has prioritized high volume shippers, leaving small businesses with both complicatedsystems and unfair rates.We founded Sendify to level the playing field and empower ambitious businesses to ship smarter. With our digital platform, shippers of any size can access pre-negotiated solutions with world leading carriers, taking their supply chains into the future whilst saving an average of 20% on every shipment. Parcel or pallet, across the globe or around the corner, Sendify has you covered.Since our start in 2016, we’ve helped more than 15,000 small businesses around the world spend less time and money on shipping and more time on growing their business. This makes us known as *the* shipping and logistics solution for growing businesses in Sweden and Germany.
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Mans Hultman
Angel · Lund, Skane Lan, Sweden · 1 investments in Sweden Sports startups

Måns Hultman was CEO of QlikTech International AB (later Qlik Technologies, Inc.) between 2000 and 2007, and was Chairman of the Board between 2004 and 2009. During his time as CEO the company went from being a small Swedish technology company to becoming one of the fastest growing enterprise software companies in the world. Qlik introduced theworld to the benefits of In Memory Analytics and went from $2 million to $80 million in revenue in seven years. QlikTech was founded in Sweden but is now headquartered in USA. Since 2009 Måns is focused on helping other technology companies achieve the same success as QlikTech and serves on the board of several Swedish and international companies.

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Investment focus

  • Industry: Software, Artificial Intelligence, B2B
  • Stage:Seed, Private Equity, Venture - Series Unknown
  • Geography: Sweden, Switzerland

Investor stats

  • Total investments: 3
  • Lead/follow: 33% lead, 67% follow

Portfolio highlights

  • IFS — Recognized as a leading enterprise software solution provider, IFS develops and delivers ERP, EAM, FSM and ESM to businesses worldwide. From cloud technology to easy-to-use interfaces, our solutions are for customers who maintain assets, manage service operations, or manufacture and distribute goods.
  • Spiideo — Spiideo delivers astonishingly simple, powerful, and innovative solutions to the global sports community that shape the future of sports video production, analysis, and consumption.Spiideo’s fixed and mobile camera systems for both indoor and outdoor sports feature automatic recording, AutoFollow, and virtual panorama technology that integratesdirectly with both Spiideo Perform and Spiideo Play. Spiideo recently launched its new CloudStudio Anywhere feature, which enables commentators and producers to remotely broadcast live games from anywhere in the world.By living in Spiideo, sports organizations are able to eliminate manual recording processes, analyze the performance in a single platform, share footage from the cloud, and earn revenue through streaming.More than 2000 teams and organisations are currently optimising these technologies. Spiideo’s users also include the French Football Federation, Iceland’s Pepsi Max League, USL, MLS, NHL, NBA, as well as an even wider array of football, rugby, ice hockey, field hockey, lacrosse and basketball teams throughout Europe and North America.Spiideo was founded in Malmö, in the south of Sweden, in 2012. Since then, the company has expanded and now has international offices in the UK, US, China, & Germany.
  • Squirro — Boosts productivity, cuts costs, and enhances decision-making with secure, private, and accurate AI-driven enterprise intelligence at scale
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Bengt Maunsbach
Angel · 1 investments in Sweden Sports startups

Bengt Maunsbach

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Investment focus

  • Industry: Racing, Sports, Leisure
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • World's Marathons — Find the greatest marathons from around the world and register easier than ever before.
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Håkan Roos
Angel · 1 investments in Sweden Sports startups

Håkan Roos

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Investment focus

  • Industry: Sports, Database, Internet
  • Stage:Series B, Debt Financing
  • Geography: Sweden

Investor stats

  • Total investments: 6
  • Lead/follow: 17% lead, 83% follow

Portfolio highlights

  • Lexly — Lexly now has an unparalleled position in the Nordic legal tech market. Group also includes brands Stirling Blue and Pactumize (main owner)
  • Spiideo — Spiideo delivers astonishingly simple, powerful, and innovative solutions to the global sports community that shape the future of sports video production, analysis, and consumption.Spiideo’s fixed and mobile camera systems for both indoor and outdoor sports feature automatic recording, AutoFollow, and virtual panorama technology that integratesdirectly with both Spiideo Perform and Spiideo Play. Spiideo recently launched its new CloudStudio Anywhere feature, which enables commentators and producers to remotely broadcast live games from anywhere in the world.By living in Spiideo, sports organizations are able to eliminate manual recording processes, analyze the performance in a single platform, share footage from the cloud, and earn revenue through streaming.More than 2000 teams and organisations are currently optimising these technologies. Spiideo’s users also include the French Football Federation, Iceland’s Pepsi Max League, USL, MLS, NHL, NBA, as well as an even wider array of football, rugby, ice hockey, field hockey, lacrosse and basketball teams throughout Europe and North America.Spiideo was founded in Malmö, in the south of Sweden, in 2012. Since then, the company has expanded and now has international offices in the UK, US, China, & Germany.
  • Enzymatica — The science that protects
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Ted Nelson
Angel · 1 investments in Sweden Sports startups

Ted Nelson is currently Chief Commercial Officer at Truecaller. Previously he was SVP Sales & GM Stardoll.com at Stardoll.

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Investment focus

  • Industry: Apps, Mobile, Sports
  • Stage:Seed, Angel
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Heja — Free app for your sports team. The only app you need to easily handle communication between coaches, managers, parents and players. Management, scheduling, availability, messaging, roster.
  • Tilly — Evidence based tools and courses helping you to optimise chances and well-being.
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Max Sandin
Angel · 1 investments in Sweden Sports startups

Max Sandin is a successful entrepreneur.

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Investment focus

  • Industry: Gaming, Sports, Ticketing
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Liveday — Liveday is a next-generation event platform that includes everything in one system. It provides a full solution for managing sporting events, including ticket sales and fan involvement before, during, and after contests.
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Andreas Granqvist
Angel · 1 investments in Sweden Sports startups

Andreas Granqvist

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Investment focus

  • Industry: eSports, PC Games, Mobile Apps
  • Stage:Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Stryda — G-Loot is the online competition platform for those who want to play, stream, create fun & social challenges with their friends and communities, or even relax alone. G-Loot challenges are open to anyone with no qualifying or queuing. All you need is the G-Loot PC app and the game you want to play.
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Sports Angel investor funding in Sweden at a glance

Stats across 16 deals from 37 investors.

37
investors
in Sweden Sports startups
16
deals
in Sweden Sports startups
$1.9M
median round
in Sweden Sports startups
3%
lead investors
lead at least one round
38%
Venture - Series Unknown
most common funding stage

Access all 37 angel investors in Sweden Sports startups.

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