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Top 50 Consumer Angel Investors in Sweden (October 2026)

The most active angel investors investing in Sweden Consumer startups. This investor list is updated monthly from the Shizune investor database, ranked by number of investments in Sweden Consumer startup companies. Find investors to raise a Pre-Seed, Seed or Angel round with Shizune.
Investor Relevant Deals Geography Stage Focus Round Size
Simon Josefsson
Angel
4 Sweden, Germany Seed, Angel, Pre-Seed Health Care, Sports, Consumer Goods $203k–$1M
Cristina Stenbeck
Angel
4 Sweden, Germany, United Kingdom Seed, Series A, Venture - Series Unknown Software, Fashion, Lifestyle $400k–$2.8B
Bo Mattsson
Angel
4 Sweden, Germany, United Kingdom Seed, Venture - Series Unknown, Pre-Seed Software, Information Technology, Internet $237k–$5.3M
Sven Hagströmer
Angel
4 Sweden, Norway Seed, Pre-Seed, Series A EdTech, Internet, Education $157k–$4.2M
Pär Svärdson
Angel
4 Sweden Angel, Venture - Series Unknown, Seed Beauty, Fashion, Seafood $160k–$3.4M
Sebastian Knutsson
Angel
3 Sweden, United States, France Seed, Pre-Seed, Series A Software, Apps, Artificial Intelligence $412k–$48M
Fredrik Mansson
Angel
3 Sweden Seed, Angel Beauty, Fashion, Lifestyle $76k–$593k
Mattias Weinhandl
Angel
3 Sweden Seed, Angel, Pre-Seed Health Care, Information Technology, Apps $188k–$4.1M
Susanna Campbell
Angel
2 Sweden, The Netherlands Seed, Pre-Seed, Series A Fashion, E-Commerce, Legal Tech $400k–$11M
Björn Rosengren
Angel
2 Sweden Seed Computer, Internet, Electronics $1.4M–$1.8M
Hans Veldhuizen
Angel
2 The Netherlands, Sweden Seed, Series B iOS, Apps, Mobile $329k–$2M
Johan Tjärnberg
Angel
2 Sweden Seed Computer, Internet, Electronics $1.4M–$1.8M
Sophia Bendz
Angel
2 Sweden, Denmark, United Kingdom Seed, Pre-Seed, Series A Health Care, Software, Artificial Intelligence $408k–$22M
Martin Lorentzon
Angel
2 Sweden, United Kingdom Seed, Venture - Series Unknown Beauty, Coffee, Fashion $1.1M–$60M
Henrik Norlander
Angel
2 Sweden Seed, Pre-Seed Shoes, Manufacturing
Anna-Lina Kvarnsmyr
Angel
2 Sweden Seed, Pre-Seed Fashion, Computer, Software
Daniel Pilotti
Angel
2 Sweden, The Netherlands Seed, Venture - Series Unknown, Angel Apps, Retail, Payments $425k–$2.1M
Ludvig Linge
Angel
2 Sweden Seed, Venture - Series Unknown, Angel Software, Apps, Mobile Apps $119k–$1.1M
Otto Jettman
Angel
2 Sweden Seed, Pre-Seed Shoes, Manufacturing
Andreas Mihalovits
Angel
2 Spain, United Kingdom, United States Seed, Series A, Venture - Series Unknown Software, SaaS, Internet $446k–$7.1M
Johan Lenander
Angel
2 Sweden Angel, Seed, Venture - Series Unknown Meeting Software, iOS, Apps $96k–$300k
Claes Dinkelspiel
Angel
2 Sweden Seed, Venture - Series Unknown Internet, Information Technology, AgTech $458k–$1.8M
Carl Rosvall
Angel
2 Sweden Seed Computer, Internet, Electronics $1.4M–$1.8M
Sebastian Siemiatkowski
Angel
2 Sweden, United States, Poland Seed, Series A, Venture - Series Unknown Software, Internet, E-Commerce $798k–$800M
Peter Settman
Angel
2 Sweden Seed Beauty, Fashion, Lifestyle $76k–$593k
Olle Isberg
Angel
2 Sweden Seed Computer, Internet, Electronics $1.4M–$1.8M
Joachim Samuelsson
Angel
2 Sweden Angel Mobile, Computer, Software $2.5M–$6.7M
Stefan Tengvall
Angel
2 Sweden Seed, Venture - Series Unknown Local, Software, Mobile Apps
Niklas Eklund
Angel
2 Sweden, Japan, Denmark Seed, Series A, Angel Software, Apps, Internet $367k–$7.4M
Per Arwidsson
Angel
2 Sweden Seed Computer, Internet, Electronics $1.4M–$1.8M
Joachim Hedenius
Angel
2 Sweden, Estonia, Germany Pre-Seed, Seed, Series A Gaming, Video Games, 3D Technology $530k–$13M
Niklas Zennström
Angel
2 United Kingdom, United States, Sweden Series A, Seed, Series B Internet, Software, Apps $2.6M–$260M
Per Åhlgren
Angel
2 Sweden Seed Computer, Internet, Electronics $1.4M–$1.8M
Hampus Jakobsson
Angel
2 Sweden, Denmark, United States Seed, Angel, Series A Health Care, Software, Apps $96k–$30M
Nami Zarringhalam
Angel
1 India, Sweden Seed, Series A, Series B Apps, FinTech, Women's
Bianca Ingrosso
Angel
1 Sweden Seed Eyewear, E-Commerce, Consumer Goods
Lena Apler
Angel
1 Sweden Seed, Angel E-Commerce, Fashion, Marketplace
Henrik Grundén
Angel
1 Sweden Seed Shoes, Manufacturing
Nils Idoff
Angel
1 Sweden Angel, Series B Consumer Goods, Renewable Energy, Information Technology
Henrik Källén
Angel
1 Sweden Seed FinTech, Computer, Software
Richard Båge
Angel
1 Sweden Seed Computer, Lighting, Wearables
Marcus Boström
Angel
1 Sweden, Uganda Pre-Seed, Seed, Angel Software, SaaS, Email $100k–$1.2M
Emilia Poret
Angel
1 Sweden, The Netherlands Seed, Angel Fashion, Cosmetics, Photography $400k–$1.4M
Felix Bengtsson
Angel
1 Sweden Seed Bitcoin, Gift Card, Consumer Goods
Anders Bergqvist
Angel
1 Sweden Seed, Angel FinTech, Software, Consumer Goods
Johan Sedihn
Angel
1 Sweden Digital Media, Service Industry, Consumer Electronics
Tommy Jacobson
Angel
1 Sweden Art, Apps, Soccer
Anders Williamson
Angel
1 Sweden Seed, Angel Software, Mobile, FinTech
Christer Gardell
Angel
1 Sweden, United Kingdom Angel, Post-IPO Equity Finance, Computer, Internet
Ben Eliass
Angel
1 Sweden Seed Eyewear, E-Commerce, Consumer Goods
Access all 178 angel investors in Sweden Consumer startups.

Access 48,091 investors

822 industries, 177 countries. Updated daily. Emails and phones included.

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Investor list

Simon Josefsson
Angel · Stockholm, Stockholms Lan, Sweden · 4 investments in Sweden Consumer startups

Simon Josefsson

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Investment focus

  • Industry: Health Care, Sports, Consumer Goods
  • Stage:Seed, Angel, Pre-Seed
  • Geography: Sweden, Germany

Investor stats

  • Total investments: 12
  • Round size: Seed $369k–$1M; Angel $203k–$348k; Pre-Seed $412k–$617k
  • Lead/follow: 17% lead, 83% follow

Portfolio highlights

  • Allihoop — Allihoop offers Scandinavian styled co-living homes for people on the move. Beautiful spaces designed to make you feel at home. Available in Stockholm and soon in Paris.
  • We Are Voice — We Are Voice is a new digital meeting place for choirs and choir leaders. We Are Voice facilitates everyday life for all of Sweden's choirs by offering a smarter way of communicating with each other, as well as taking part of choir arrangements and high-quality rehearsal files through an app that can be downloaded free of charge forsmartphones and tablets.
  • Stockrepublic — Drive trading volume and retention with StockRepublic. Seamlessly integrate social investing, benchmarking, and insights via API and white-label.
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Cristina Stenbeck
Angel · Stockholm, Stockholms Lan, Sweden · 4 investments in Sweden Consumer startups

Cristina Stenbeck has been the lead shareholder of Kinnevik over the last 20 years. Cristina began her career within the Kinnevik group when she joined her first public portfolio company board in 1997. She became Deputy Chairman of Kinnevik in 2003. Served as Chairman and Executive Chairman of the Board between 2007 and 2016 and still serves on theBoard today. Kinnevik is a family-led entrepreneurial group focused on building digital consumer businesses spanning 80 countries around the world. The six investment focus areas are: Communication, e-Commerce & Marketplaces, Entertainment and Financial Services and it recently added health and education to its current consumer focus. Last year, Kinnevik made its first investment into a digital heath platform called babylon which uses advanced AI to diagnose and treat consumers' medical concerns. Kinnevik's largest investment is its 32% ownership in Zalando, Europe's leading fashion and e-commerce company. Cristina graduated with a B.Sc. from Georgetown University in Washington DC, USA and lives in Stockholm, Sweden with her family and four children.

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Investment focus

  • Industry: Software, Fashion, Lifestyle
  • Stage:Seed, Series A, Venture - Series Unknown
  • Geography: Sweden, Germany, United Kingdom

Investor stats

  • Total investments: 29
  • Round size: Seed $400k–$52M; Series A $1.3M–$105M; Venture - Series Unknown $1.1M–$2.8B
  • Lead/follow: 14% lead, 86% follow

Portfolio highlights

  • Opna — We manage sourcing, financing, and delivery end-to-end for projects constrained by critical equipment supply. Your balance sheet stays free, your programme keeps the flexibility it needs, and you power up on time.
  • Fides — Fides is your one-stop-shop for corporate governance.We are making it easier for managers to comply with, digitally execute and track their legal obligations across different companies in various jurisdictions. Keep an overview of duties, deadlines and tasks in all entities and committees. Orchestrate, execute and document resolutions,approvals and meetings. Create a revision-proof audit trail of any duty fulfilled and decision made.We know you have good intentions. You just need to be able to prove them.
  • Stegra — H2 Green Steel will be a fully integrated, digitalized and automated greenfield steel plant. By bringing together raw materials, renewable energy, local expertise, and artificial intelligence, we aim to bring emissions down to zero.
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Bo Mattsson
Angel · Stockholm, Stockholms Lan, Sweden · 4 investments in Sweden Consumer startups

Bo Mattsson is a director of Previously, Mattsson founded Cint and served the same company as its chief executive office, chairman, and general and sales manager. Hewas also the head of Swedbank Securities.Mattsson holds a bachelor’s degree in economics and an MBA, both from the Stockholm School of Economics.

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Investment focus

  • Industry: Software, Information Technology, Internet
  • Stage:Seed, Venture - Series Unknown, Pre-Seed
  • Geography: Sweden, Germany, United Kingdom

Investor stats

  • Total investments: 22
  • Round size: Seed $237k–$5.3M; Pre-Seed $420k–$1.6M; Venture - Series Unknown $274k–$1.4M
  • Lead/follow: 9% lead, 91% follow

Portfolio highlights

  • Zaver — Zaver is the developer of a peer-to-peer payments network that facilitates trades among peers. The company's technology automatically generates verified digital agreements between parties and includes algorithms for intelligent fraud detection, allowing users to conduct peer-to-peer transactions with lower fraud risk.
  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
  • Hackyourcloset.com — ONLINE138 sebagai situs game online 138 favorite menyediakan banyak sekali bonus setiap hari, langsung saja join and claim now !
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Sven Hagströmer
Angel · Stockholm, Stockholms Lan, Sweden · 4 investments in Sweden Consumer startups

Sven Hagstromer is the founder of Creades AB.

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Investment focus

  • Industry: EdTech, Internet, Education
  • Stage:Seed, Pre-Seed, Series A
  • Geography: Sweden, Norway

Investor stats

  • Total investments: 19
  • Round size: Seed $157k–$4.2M; Pre-Seed $254k–$1.4M; Series A $2.2M–$4M
  • Lead/follow: 16% lead, 84% follow

Portfolio highlights

  • Braive — Mental health challenges are increasing worldwide. The number of psychologists isn’t. That’s why Braive is needed. Offering a mental health platform that brings together various important treatment components under one umbrella; we are more than just speaking to a psychologist. We empower people and give them long-lasting tools to tackle life’schallenges. More efficient than traditional therapy, without ever compromising treatment results.
  • Meitner — Meitner develops software for school administration and education management. The company provides a digital platform used by schools to handle daily operations and support student information management. It allows schools to record attendance and grades. The platform includes tools for communication between teachers, students, and parents.
  • Vad Vi Vet. — Founded in 2018, Vad Vi Vet started as a single Instagram account explaining how Sweden works before the general election. Today, it is the leading service for quickly improving your general knowledge of a variety of topics, by publishing fact-checked explanations on owned and operated digital platforms, with more than half a million weekly activeusers.
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Pär Svärdson
Angel · Lidingö, Stockholms Lan, Sweden · 4 investments in Sweden Consumer startups

Par Svardson is the current CEO of Apotea AB.

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Investment focus

  • Industry: Beauty, Fashion, Seafood
  • Stage:Angel, Venture - Series Unknown, Seed
  • Geography: Sweden

Investor stats

  • Total investments: 8
  • Round size: Angel $160k–$3.4M; Venture - Series Unknown $340k–$1.2M
  • Lead/follow: 13% lead, 87% follow

Portfolio highlights

  • SWEBAL — SWEBAL produces Trinitrotoluene (TNT) in Sweden for European defense and security. Securing Europe's ammunition supply chain through local manufacturing excellence.
  • Cresponix — On a mission to feed the world without destroying the planet! The future of food is: farmed fish and shrimp. Cresponix is a patented farming technology for fish and shrimp that solves today's unsustainable challenges at fish and shrimp farming, and decreases the production cost by 20%.
  • GoFrendly — We all feel the need to find new friends sometime. Move to new city, single when everyone else is in a relationship, first in companionship to have children - the reasons can be many. GoFrendly is an app for all women who want to find new friends. GoFrendly is available for both iPhone and Android.
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Sebastian Knutsson
Angel · Stockholm, Stockholms Lan, Sweden · 3 investments in Sweden Consumer startups, 7 in the past 12 months

Sebastian Knutsson is one of our founders and has served on our Board of Directors since October 2003, as our chief creative officer since June 2004 and as our executive product developer from February 2003 to June 2004. Sebastian has more than 18 years of experience in the Internet industry. As chief creative officer, he leads the productstrategy, games development and service offerings for King. Sebastian has designed more than 100 games for King.

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Investment focus

  • Industry: Software, Apps, Artificial Intelligence
  • Stage:Seed, Pre-Seed, Series A
  • Geography: Sweden, United States, France

Investor stats

  • Total investments: 24
  • Round size: Seed $1M–$17M; Pre-Seed $412k–$4M; Series A $10M–$48M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • eComID — H&M-backed eComID is building the AI infrastructure to democratize personalization in commerce.
  • Fika Jobs — Stand out from the crowd. Find your perfect job.
  • Scape — Scape is an AI email client that proactively drafts replies and surfaces what matters. Built for professionals who live in their inbox.
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Fredrik Mansson
Angel · Stockholm, Stockholms Lan, Sweden · 3 investments in Sweden Consumer startups

Fredrik Mansson - Investor @ Propel Capital

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Investment focus

  • Industry: Beauty, Fashion, Lifestyle
  • Stage:Seed, Angel
  • Geography: Sweden

Investor stats

  • Total investments: 6
  • Round size: Seed $76k–$593k
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Sniph — Sniph is a subscription service for perfume, making it easy to discover new scents. We send you monthly deliveries of well-known brands in smart bottles.
  • Match2One — Programmatic advertising platform, high performance and easy to use. Launch intelligent programmatic display campaigns and drive online sales.
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Mattias Weinhandl
Angel · Linköping, Ostergotlands Lan, Sweden · 3 investments in Sweden Consumer startups

Mattias Weinhandl

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Investment focus

  • Industry: Health Care, Information Technology, Apps
  • Stage:Seed, Angel, Pre-Seed
  • Geography: Sweden

Investor stats

  • Total investments: 13
  • Round size: Seed $188k–$4.1M; Angel $400k–$438k
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Heja — Free app for your sports team. The only app you need to easily handle communication between coaches, managers, parents and players. Management, scheduling, availability, messaging, roster.
  • Prion — Prion makes it quick and easy for the preschool staff to give parents insight into what happens at preschool - together with the children. The app is available free for iPhone, Android and iPad.
  • BlueCall — BlueCall is a B2B mental wellness SaaS. We offer empowerment toolkit for organisation, HR and leaders to manage their employee's mental wellbeing. Hand in hand with our digital toolkit we provide digital and personalised coaching sessions to reinforce self development to individual's specific needs.
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Susanna Campbell
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Susanna Campbell is the Chairman and CoFounder of Syre. She previously worked at X Shore as a Chairman of the Board. Susanna Campbell attended Stockholm School of Economics.

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Investment focus

  • Industry: Fashion, E-Commerce, Legal Tech
  • Stage:Seed, Pre-Seed, Series A
  • Geography: Sweden, The Netherlands

Investor stats

  • Total investments: 10
  • Round size: Seed $400k–$2.1M; Pre-Seed $420k–$1.5M; Series A $11M–$11M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Miramis — Discover Miramis (formerly Pocketlaw), AI-native contract management software to streamline contract lifecycles. Create, review, approve, sign and store.
  • PocketLaw — PocketLaw is a user-friendly and affordable solution that allows you to create contracts, get legal guidance, manage your documents and contact lawyers.
  • Lace Laboratory — Empowering panties. For women by women.
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Björn Rosengren
Angel · 2 investments in Sweden Consumer startups

Björn Rosengren

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Investment focus

  • Industry: Computer, Internet, Electronics
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Seed $1.4M–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
Show all investments...

Access 48,091 investors

822 industries, 177 countries. Updated daily. Emails and phones included.

Browse database — It's Free!
Hans Veldhuizen
Angel · 2 investments in Sweden Consumer startups

Hans Veldhuizen is a serial entrepreneur and current investor. He previously founded two companies, both of which were bought, and he now enjoys investing in startups. His first company, Nedstat, focused on web analytics and was acquired by comScore for $36.7M. His second company, Albumprinter, based in the Netherlands, created astreamlined process for customers to make hard cover books using their own images. Albumprinter was sold to Vistaprint for €65M.

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Investment focus

  • Industry: iOS, Apps, Mobile
  • Stage:Seed, Series B
  • Geography: The Netherlands, Sweden

Investor stats

  • Total investments: 4
  • Round size: Seed $329k–$2M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Otrium — Explore all the fashion for women at Otrium. Shop high-quality clothing, shoes, and accessories from well-known brands with discounts up to 75%!
  • Tinitell — Tinitell is a one-button mobile phone for kids that like to play outside! It’s super simple, fun, and durable. Parents don’t want to buy mobile phones for their kids because they - are expensive - break easily - get lost - and they don’t want to their kids to spend a lot of time online. But parents buy phones for their kids anyway. Parents want toknow where their kids are, and they want to be able to talk them. Tinitell is the reinvention of the walkie-talkie for the cellular network, and kids is just the beginning. A variety of future users are screaming for a simple communication solution. Tinitell is going to become the world’s strongest brand in the wristphone segment of wearable tech.
  • LayerGloss — We empower creative professionals and publishers to make outstanding interactive apps with the LayerGloss App Creator.
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Johan Tjärnberg
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Johan Tjärnberg is based out of Stockholm, Stockholms Lan, and is the Group CEO of Trustly. Johan previously worked at Ingenico as an Executive Vice President of Retail. Johan Tjärnberg attended Stockholm University.

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Investment focus

  • Industry: Computer, Internet, Electronics
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 3
  • Round size: Seed $1.4M–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Norban — Norban is a tech enabled real estate company. The company has created a new and better way to buy and sell homes. It enables all homeowners to digitally join their own marketplace, Pre-Market™, and sell if they get the right offer from the right buyer. All transactions are facilitated by Norban's own technology-empowered brokers who take careof every single aspect of the transaction. Selling your home on the Pre-Market™ comes with a 0 SEK commission for the seller. Norban combines new technology with a full-scale brokerage service to offer a better experience for anyone who will buy or sell a home. It was founded in 2019 and is based in Malmö, Skane Lan, Sweden.
  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
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Sophia Bendz
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Sophia Bendz - Partner @ Cherry Ventures

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Investment focus

  • Industry: Health Care, Software, Artificial Intelligence
  • Stage:Seed, Pre-Seed, Series A
  • Geography: Sweden, Denmark, United Kingdom

Investor stats

  • Total investments: 50
  • Round size: Seed $408k–$5.9M; Pre-Seed $800k–$2M; Series A $3.5M–$22M
  • Lead/follow: 20% lead, 80% follow

Portfolio highlights

  • Scape — Scape is an AI email client that proactively drafts replies and surfaces what matters. Built for professionals who live in their inbox.
  • Wikifarmer — A free online knowledge library where professional or amateur farmers can find best practices on growing their fields more effectively and an online marketplace where farmers can sell their products to buyers directly. Our vision is to create a fair, transparent and profitable environment for all the farming world. Farmers are dedicating theirlives in cultivating their fields, but get the lowest value of all the sales cycle, so we believe they need to receive a more fair share. Buyers have the right to have more options and buy at better prices, so we want to be the ones to solve this inequality in both sides.
  • Care to Translate — We provide medical translations for healthcare professionals and patients. Available in 40 languages, 24/7 on your smart device or browser.
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Martin Lorentzon
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Martin first struck up his partnership with Daniel Ek when Tradedoubler, Europe’s largest affiliate sales network (founded by Martin), acquired Daniel’s company Advertigo in 2006. As chairman, Martin has been on the company’s board of directors since July 2006. His responsibilities include creating and implementing strategy, budgets and goals.Previously, Martin held senior roles at Telia, Altavista, Cell Ventures and NetStrategy. He is currently on the TeliaSonera board. Martin was educated at Gothenburg’s Chalmers University of Technology and Handels University. In his spare time Martin enjoys all kind of sports and cultural pursuits. With such a hectic schedule, it’s fortunate that he’s energetic by nature, involving himself in numerous work and leisure activities to try and find the right balance between his career and his personal life.

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Investment focus

  • Industry: Beauty, Coffee, Fashion
  • Stage:Seed, Venture - Series Unknown
  • Geography: Sweden, United Kingdom

Investor stats

  • Total investments: 5
  • Round size: Venture - Series Unknown $1.1M–$60M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Sniph — Sniph is a subscription service for perfume, making it easy to discover new scents. We send you monthly deliveries of well-known brands in smart bottles.
  • Coffydoor — Coffydoor, a Stockholm, Sweden-based startup building an on-demand coffee delivery service. Coffydoor was founded in 2020 by Jonathan Johansson, Tara Derakshan and Houman Ashrafzadeh .
  • Sand Clinic — Sand Clinic is a healthcare startup. Sand Clinic provides a wide range of services to its members, including primary care, vascular ultrasonography, and red light therapy.
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Henrik Norlander
Angel · 2 investments in Sweden Consumer startups

Henrik Norlander is a professional golfer and plays on the PGA Tour.

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Investment focus

  • Industry: Shoes, Manufacturing
  • Stage:Seed, Pre-Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Goatlane — Your Everyday Golf Sneaker
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Anna-Lina Kvarnsmyr
Angel · 2 investments in Sweden Consumer startups

CEO and Co-founder @ Walking Talking

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Investment focus

  • Industry: Fashion, Computer, Software
  • Stage:Seed, Pre-Seed
  • Geography: Sweden

Investor stats

  • Total investments: 3
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Treeno — Treeno creates a new digital communication channel between consumers and businesses by building an innovative digital receipt service.
  • GoFrendly — We all feel the need to find new friends sometime. Move to new city, single when everyone else is in a relationship, first in companionship to have children - the reasons can be many. GoFrendly is an app for all women who want to find new friends. GoFrendly is available for both iPhone and Android.
  • The Folklore Company Sverige AB — The Folklore Company Sverige AB designs personal embroidery.
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Daniel Pilotti
Angel · 2 investments in Sweden Consumer startups

Daniel Pilotti is the Founder of Your Special Delivery Service and Ryska Posten.

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Investment focus

  • Industry: Apps, Retail, Payments
  • Stage:Seed, Venture - Series Unknown, Angel
  • Geography: Sweden, The Netherlands

Investor stats

  • Total investments: 15
  • Round size: Seed $893k–$2.1M; Angel $600k–$1.8M; Venture - Series Unknown $425k–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • blipp.se — blipp.se is a digital marketplace for selling and buying cars.
  • Mantle — Welcome to MANTLE - Scandinavian professional skincare elevated by cannabis.
  • Lace Laboratory — Empowering panties. For women by women.
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Ludvig Linge
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Ludvig has a background as a co-founder of the company The Astonishing Tribe, TAT, and is an active angel investor. He is passionate about helping strong teams that want to combine design and technology to create innovative companies that really make a difference.TAT became during the beginning of the 2000s, the world leader in user interfacesfor mobile phones and delivered design and software for brands like Samsung, Nokia, Sony Ericsson, and Google. In late 2010, TAT was sold to Canadian Research in Motion, RIM, which makes BlackBerry handsets.

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Investment focus

  • Industry: Software, Apps, Mobile Apps
  • Stage:Seed, Venture - Series Unknown, Angel
  • Geography: Sweden

Investor stats

  • Total investments: 9
  • Round size: Seed $119k–$307k; Venture - Series Unknown $210k–$1.1M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Apprl — Performance-based influencer marketing, made for e-commerce brands, and an invitation-only service for digital content creators.
  • Welcome App — Welcome App is a mobile app that connects refugees and locals.
  • MIND Music Labs — When it comes to musical instruments, “Smart” experiences are today still very limited. Musicians need truly wireless, portable, upgradable and cloud-based solutions. 250M users (pro and amateurs musicians) spending about $17B a year and their audience are waiting for a revolution. We develop ELK MusicOS (the “Android” of musical instruments)enabling musical instruments vendors to make a new generation of “Smart Instruments” and we build around it an ecosystem of cloud services.
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Otto Jettman
Angel · 2 investments in Sweden Consumer startups

Otto Jettman is a record producer and remixer.

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Investment focus

  • Industry: Shoes, Manufacturing
  • Stage:Seed, Pre-Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Goatlane — Your Everyday Golf Sneaker
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Andreas Mihalovits
Angel · Marbella, Andalucia, Spain · 2 investments in Sweden Consumer startups

Andreas is a German serial entrepreneur and angel investor having invested in more than 150 international startups.Andreas co-founded his first internet company Omniga in 1999 and, after reaching profitability within 2 years, grew it to a venture builder focused on B2C subscription models with more than 200 employees when he stepped back from hisactive roles in 2012.In the same year Andreas started investing in startups and later also got engaged in the Spanish ecosystem as the founder of Marbella Tech Angels, a network of more than 160 investors, founders & mentors living around Marbella. Andreas is also co-founder of the Global Super Angels Club, a platform for angel investors usually investing six-figure euro amounts in startups, supporting its more than 70 members to improve their deal flow and speed up their search for like-minded co-investors.Andreas received several awards incl. the Best European Early Stage Investor 2018 award from the European Business Angel Network (EBAN) and the Best Business Angel 2020 award at the Spanish National Business Angel Conference.

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Investment focus

  • Industry: Software, SaaS, Internet
  • Stage:Seed, Series A, Venture - Series Unknown
  • Geography: Spain, United Kingdom, United States

Investor stats

  • Total investments: 67
  • Round size: Seed $446k–$2M; Series A $1.6M–$7.1M; Venture - Series Unknown $1.1M–$2.6M
  • Lead/follow: 10% lead, 90% follow

Portfolio highlights

  • UMNAI — UMNAI helps organisations build, deploy and govern explainable AI decision systems for high-impact environments.
  • Skarbe — Skarbe has officially wound down operations as of April 2026. Thank you for being part of our story.
  • STAMP — STAMP redefines Tax-Free in Europe. Instant VAT exemption for travelers. More sales, transparency, and control for merchants.
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Johan Lenander
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Johan Lenander is Owner & Chairman at Martina Children's Hospital. He attended KTH Royal Institute of Technology.

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Investment focus

  • Industry: Meeting Software, iOS, Apps
  • Stage:Angel, Seed, Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 4
  • Round size: Angel $96k–$300k
  • Lead/follow: 25% lead, 75% follow

Portfolio highlights

  • Minut — Minut keeps your home safe and your neighbors happy while respecting your guests' privacy. Monitor noise and occupancy, secure your home, and enhance guest experience. Only Minut gives you the full insight you need to protect your homes, all in one single sensor.
  • Brainlit — Biocentric lighting by BrainLit brings daylight indoors. Exposure to daylight helps balance our circadian rhythms which can improve our health and well-being.
  • Klang.ai — Klang.ai offers secure AI transcription and meeting summaries, turning conversations into clear, searchable insights for teams.
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Claes Dinkelspiel
Angel · 2 investments in Sweden Consumer startups

Mr. Claes Dinkespiel serves as the President and Chief Executive Officer at E. Öhman J:or AB. Mr. Dinkespiel serves as the Chairman of Nordnet AB. He serves as the Chairman of the Board of Svenskt Rekonstruktionskapital AB, Gummesson Gruppen AB, Premiefinans AB, Stockholms Köpmansklubb, MPS Holding AB, and Fastighets AB Trianon. Mr. Dinkespielserves as a Director of Aldano AB. He is Member of the Board in different companies like the foundation City University, Siliviahemmet, Arvid Lindman AB, E. FBN Sweden Service AB, Malon Fastighets AB, MPS Holding AB, Telereit Holding AB, Stiftelsen Silviahemmet, and others. Mr. Dinkespiel has been a Director of Nordnet AB since 2001. He served as a Director of Prevas AB since 2000. Mr. Dinkespiel served as the Chairman of the Board of Emric AB, SalusAnsvar AB and E. Öhman J:or Fondkommission AB. He served as a Director of Salusansvar AB since 1999. Mr. Dinkespiel served as a Director of Intellecta AB (publ). He served as a Director of Småföretagsinvest AB. Mr. Dinkespiel served as a Director at Öhman J:or Fondkommission AB, and Fylkinvest. He holds an M.B.A. from Insead, France, and a B.Sc. in Economics from Stockholm School of Economics.

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Investment focus

  • Industry: Internet, Information Technology, AgTech
  • Stage:Seed, Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 6
  • Round size: Seed $458k–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
  • Geras Solutions — Geras Solution’s mission is to be a leading provider of digital healthcare solutions.
  • Volta Greentech — Discover innovative solutions to reduce agricultural emissions with Volta Greentech's science-driven feed additives, promoting sustainable farming and planetary health.
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Carl Rosvall
Angel · 2 investments in Sweden Consumer startups

Carl Rosvall

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Investment focus

  • Industry: Computer, Internet, Electronics
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Seed $1.4M–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
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Sebastian Siemiatkowski
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Sebastian Siemiatkowski, based out ofStockholm, Stockholms Lan, is the Co-Founder and CEO of Klarna. Sebastian Siemiatkowski attended the Stockholm School of Economics.

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Investment focus

  • Industry: Software, Internet, E-Commerce
  • Stage:Seed, Series A, Venture - Series Unknown
  • Geography: Sweden, United States, Poland

Investor stats

  • Total investments: 22
  • Round size: Seed $1.1M–$8M; Series A $10M–$200M; Venture - Series Unknown $798k–$800M
  • Lead/follow: 9% lead, 91% follow

Portfolio highlights

  • nexos.ai — Introducing nexos.ai — a powerful model gateway that delivers game-changing AI solutions. With advanced automation and intelligent decision making, nexos.ai helps simplify operations, boost productivity, and accelerate business growth.
  • Talentium — Meet your dream hire today.
  • Lovable — Build apps, websites, and digital products faster using Lovable's AI-powered platform, no deep coding skills required.
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Peter Settman
Angel · 2 investments in Sweden Consumer startups

Peter Settman

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Investment focus

  • Industry: Beauty, Fashion, Lifestyle
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Seed $76k–$593k
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Sniph — Sniph is a subscription service for perfume, making it easy to discover new scents. We send you monthly deliveries of well-known brands in smart bottles.
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Olle Isberg
Angel · Skane, Varmlands Lan, Sweden · 2 investments in Sweden Consumer startups

Chairman of the Board of: Anerem Aktiebolag, Awardit AB, Björkliden Fjällby AB, Hotel Kungsträdgården AB, Hotel Stureplan AB, Lapland Resorts AB, Visionalis AB.Member of the Board of: Bricmate AB, LMK Hotels & Real Estate AB, LMK Ventures AB, PROGRESSUM i Kiruna AB, Rewardit AB, Spaceport Sweden AB, Tapwell AktiebolagEducation:StockholmSchool of EconomicsWorking experience:Öhman Fondkommission, Ratos, H&B Capital.Principal employment:CEO Visionalis AB.

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Investment focus

  • Industry: Computer, Internet, Electronics
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Seed $1.4M–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
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Joachim Samuelsson
Angel · Helsingborg, Skane Lan, Sweden · 2 investments in Sweden Consumer startups

Joachim Samuelsson is based out of Malmö, Skane Lan, and is the CEO of Crunchfish. Joachim previously worked at Blippit AB as a CEO. Joachim Samuelsson attended Linköping University.

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Investment focus

  • Industry: Mobile, Computer, Software
  • Stage:Angel
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Angel $2.5M–$6.7M
  • Lead/follow: 50% lead, 50% follow

Portfolio highlights

  • Crunchfish — Crunchfish is passionate about touch less interaction and has specialised in bringing the touchless technology to the market. We take the user experience with apps and mobile devices to the next level by making a touchless interface available everywhere.We are an open family of playful explorers with the mission of synchronizing electronicsfor us humans, instead of the other way around.Our Touchless A3D™ software requires no hardware changes. It relies only on the video stream from the embedded camera. This enables a new interaction paradigm on all mobile devices.
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Stefan Tengvall
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Stefan Tengvall is the President and Chief Executive Officer at Fragbite Group.

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Investment focus

  • Industry: Local, Software, Mobile Apps
  • Stage:Seed, Venture - Series Unknown
  • Geography: Sweden

Investor stats

  • Total investments: 3
  • Lead/follow: 67% lead, 33% follow

Portfolio highlights

  • Telness — Telness is a mobile operator offering mobile telephony with features specially tailored for business owners. Digital and easy to use. Of course at the right price, without bindings or hidden fees.
  • TechBuddy.co — TechBuddy is a Swedish startup that wants to change the electronics industry. It provides its customers with independent technical support at home, when the electronics not working, when installing and purchasing. Its long-term goal is to label consumer electronics to ensure that the products are innovative, environmentally friendly and free ofchild labor. The company aims to be the filter between manufacturers and consumers in order for the customer to feel safe with his technology purchases.TechBuddy is based on sharing economy. Our freelance TechBuddies can work to inspire and guide people in an area they are passionate about and on their own terms. Through professional service and thorough knowledge, we help you get the most out of the technology available on the market.
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Niklas Eklund
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Over the past 25 years, Niklas has an entrepreneur built and internationalized a range of companies in the area of reservation systems, revenue management, online marketing, and web publishing; amongst others he was the CEO and co-founder Bookatable, Livebookings, Infogate, and Epani.Over the past 8 years, Niklas has a direct investor and advisorto investment companies and venture capital companies; amongst others he was a co-founder and general partner at D-Ax (Axel Johnson Group CVC), a venture partner for Wellington Partners Venture Capital. Niklas is currently a general partner for PES Holdings. Investment focus is the Digital Media Sector and Digital Growth Companies, primarily in the Nordic countries and across Europe. Niklas describes himself as a ‘computer software geek and wizard turned businessman’ as he started his career at the age of 15. His achievements in building internationally successful companies have been recognized by various industry awards.

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Investment focus

  • Industry: Software, Apps, Internet
  • Stage:Seed, Series A, Angel
  • Geography: Sweden, Japan, Denmark

Investor stats

  • Total investments: 19
  • Round size: Seed $367k–$3.3M; Series A $759k–$7.4M
  • Lead/follow: 5% lead, 95% follow

Portfolio highlights

  • Savr — Savr is an Investment platform disrupting the Swedish fund industry with a lower fee structure and a new business model.
  • PinMeTo — Optimize your time and local presence with an all-in-one local SEO tool. Show up in local search, manage listings, reviews, messages from one dashboard.
  • Winnow — Winnow's AI food waste technology helps commercial kitchens measure, cut, and forecast food waste, reducing costs and environmental impact. Book a demo.
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Per Arwidsson
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Per Arwidsson

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Investment focus

  • Industry: Computer, Internet, Electronics
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Seed $1.4M–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
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Joachim Hedenius
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Joachim Hedenius is the VPE and Co-Founder of KRY.

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Investment focus

  • Industry: Gaming, Video Games, 3D Technology
  • Stage:Pre-Seed, Seed, Series A
  • Geography: Sweden, Estonia, Germany

Investor stats

  • Total investments: 8
  • Round size: Seed $530k–$1.1M; Pre-Seed $530k–$3.4M; Series A $13M–$13M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Passionfroot — A workspace where you can manage your creator business and organise your finances so that you can optimise your creator-work-life balance.
  • Ready Player Me — The Ready Player Me platform leverages AI, ML , and a suite of developer-first tools to empower developers to integrate avatars into their games and apps to launch faster, improve user adoption, and grow revenue through asset monetization.
  • Ready Player Me — The Ready Player Me platform leverages AI, ML , and a suite of developer-first tools to empower developers to integrate avatars into their games and apps to launch faster, improve user adoption, and grow revenue through asset monetization.
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Niklas Zennström
Angel · London, England, United Kingdom · 2 investments in Sweden Consumer startups

Niklas Zennström is CEO and Founding Partner at Atomico. He works daily with founders and sits on the boards of Farmdrop, Lilium, Pipedrive, Oden Technologies and Varjo. Niklas is an experienced technology investor and entrepreneur, having previously co-founded and managed globally successful technology companies including Skype, Kazaa andJoltid. Niklas founded Atomico in 2006. He is passionate about partnering about founders solving big challenges facing their planet with digital technology.In 2007, he co-founded Zennström Philanthropies with his wife, Catherine. They focus their efforts in two areas: human rights and the environment. Niklas also founded the Race for the Baltic, a foundation for a well-managed and sustainable Baltic Sea, one of the most threatened major bodies of water in the world.Niklas is a keen yachtsman and has won four World Championships with his yacht racing team, Rán.Niklas holds dual degrees in Business and MSc Engineering Physics/Computer Science from Uppsala University in Sweden, and he spent his final year at the University of Michigan.

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Investment focus

  • Industry: Internet, Software, Apps
  • Stage:Series A, Seed, Series B
  • Geography: United Kingdom, United States, Sweden

Investor stats

  • Total investments: 38
  • Round size: Seed $2.6M–$25M; Series A $5.3M–$65M; Series B $13M–$260M
  • Lead/follow: 21% lead, 79% follow

Portfolio highlights

  • Audos — Where everyday entrepreneurs build small AI companies
  • Qutwo — We build AI that helps industry leaders define the next decade of competitive advantage.
  • Isometric — Isometric is a carbon removal standard and registry.
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Per Åhlgren
Angel · Stockholm, Stockholms Lan, Sweden · 2 investments in Sweden Consumer startups

Per Åhlgren

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Investment focus

  • Industry: Computer, Internet, Electronics
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Round size: Seed $1.4M–$1.8M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
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Hampus Jakobsson
Angel · Malmö, Skane Lan, Sweden · 2 investments in Sweden Consumer startups

Hampus Jakobsson is a General Partner at early stage climate tech venture fund Pale Blue Dot.Prior to co-founding Pale Blue Dot, Hampus was a Venture Partner at science fund Blue Yard and a prolific angel investor with >100 angel investments. He co-founded of The Astonishing Tribe (acquired by Blackberry in 2010 for $150m). He left Blackberry2012 to found Brisk.io a sales productivity tool which folded 2016.

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Investment focus

  • Industry: Health Care, Software, Apps
  • Stage:Seed, Angel, Series A
  • Geography: Sweden, Denmark, United States

Investor stats

  • Total investments: 45
  • Round size: Seed $310k–$5.5M; Angel $96k–$1.2M; Series A $2.3M–$30M
  • Lead/follow: 11% lead, 89% follow

Portfolio highlights

  • ClimateView — ClimateView is a Swedish climate action technology company that helps cities transform climate planning into progress. We combine data, agent-based modelling and interface design to help cities successfully manage the transition to zero carbon economies.
  • Mojo — Clinical-grade, AI-powered sperm analysis from the comfort of home. Test your sperm count, motility, morphology and much more with the Mojo kit. Check your fertility from home at low cost - without the need for clinic visits and awkward waiting rooms.
  • Volta Greentech — Discover innovative solutions to reduce agricultural emissions with Volta Greentech's science-driven feed additives, promoting sustainable farming and planetary health.
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Nami Zarringhalam
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Consumer startups

Nami Zarringhalam is based out of Stockholm and is the Chairman of Truecaller. Nami previously worked at Möbeljakt.se as a Co-founder. Nami Zarringhalam attended the KTH Royal Institute of Technology.

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Investment focus

  • Industry: Apps, FinTech, Women's
  • Stage:Seed, Series A, Series B
  • Geography: India, Sweden

Investor stats

  • Total investments: 4
  • Lead/follow: 25% lead, 75% follow

Portfolio highlights

  • LoveLocal (formerly m.Paani) — Browse for Special Products, Grains, Oils & Masalas, Personal Care products online @ LoveLocal
  • CRED — Join 9M+ CRED members to earn rewards on your credit card bill payments.
  • Proposales — Proposales, currently three in the team, will hire more. The company also wants to accelerate the development of the product and especially the digital aspects of the offer.
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Bianca Ingrosso
Angel · 1 investments in Sweden Consumer startups

Bianca Ingrosso is the Co-Founder of CAIA Cosmetics.

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Investment focus

  • Industry: Eyewear, E-Commerce, Consumer Goods
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: no public data

Portfolio highlights

  • CHIMI — Founded in Stockholm in 2016 on the idea of creating eyewear, ready-to-wear and accessories engineered for a fearless lifestyle.
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Lena Apler
Angel · Gothenburg, Vastra Gotaland, Sweden · 1 investments in Sweden Consumer startups

Lena Apler is the Founder and CEO of Collector Bank.

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Investment focus

  • Industry: E-Commerce, Fashion, Marketplace
  • Stage:Seed, Angel
  • Geography: Sweden

Investor stats

  • Total investments: 10
  • Lead/follow: no public data

Portfolio highlights

  • Inimini — Inimini is a second-hand children’s clothing company by style and size.
  • Songsay — Share music video clips like gifs with sound!
  • Go North — Go North is an e-commerce aggregator operated by Amazon FBA entrepreneurs.
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Henrik Grundén
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Consumer startups

Henrik Grundén

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Investment focus

  • Industry: Shoes, Manufacturing
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: no public data

Portfolio highlights

  • Goatlane — Your Everyday Golf Sneaker
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Nils Idoff
Angel · 1 investments in Sweden Consumer startups

Nils Idoff

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Investment focus

  • Industry: Consumer Goods, Renewable Energy, Information Technology
  • Stage:Angel, Series B
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Cardia — Cardia AB (corporate registration number 559146–6320) is a registered car dealer under the supervision of the Swedish Transport Agency. The company conducts operations that are subject to licensing for the trading of passenger cars & light motor vehicles. Cardia AB has developed an application for car sales between private individuals, in theapplication purchases and sales of used cars.
  • Orbital Systems — Save up to 90% water and up to 80% energy with our smart recirculating shower - a much better shower experience for both you and our planet
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Henrik Källén
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Consumer startups

Henrik Källén

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Investment focus

  • Industry: FinTech, Computer, Software
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Pliance — We are proud to announce our latest acquisition of Pliance. That will take us one step closer to our mission of simplifying and automating crucial business processes in the compliance space.
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Richard Båge
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Consumer startups

Richard Bage is the Group CEO at Caybon.

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Investment focus

  • Industry: Computer, Lighting, Wearables
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: no public data

Portfolio highlights

  • Buyersclub.se —
  • Light Flex Technology — Light Flex was established in 2015, to amp up the stay-safe visibility sector. By using lighting technology into state-of-the-art active-light wearables, we enhance personal safety by helping people to be more visible when they need to be seen.Light Flex is driven by one key goal: to move garment safety features from existing passivereflectivity to independent active light.
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Marcus Boström
Angel · 1 investments in Sweden Consumer startups

Marcus Boström

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Investment focus

  • Industry: Software, SaaS, Email
  • Stage:Pre-Seed, Seed, Angel
  • Geography: Sweden, Uganda

Investor stats

  • Total investments: 4
  • Round size: Pre-Seed $100k–$1.2M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Emata — Emata brings digital and affordable financial products to farmers in East Africa.
  • Causiq — Causiq combines data science with the principles of marketing mix modeling while unifying teams with a single source of truth, across online and offline.
  • Hypertype — Smartest email experience ever made.
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Emilia Poret
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Consumer startups

Emilia de Poret is a Swedish singer.

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Investment focus

  • Industry: Fashion, Cosmetics, Photography
  • Stage:Seed, Angel
  • Geography: Sweden, The Netherlands

Investor stats

  • Total investments: 3
  • Round size: Seed $400k–$1.4M
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • KSTING — A digital booking platform for fashion professionals.
  • Mantle — Welcome to MANTLE - Scandinavian professional skincare elevated by cannabis.
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Felix Bengtsson
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Consumer startups

Felix Bengtsson is the Founder and Chief Strategy Officer of Nibiru Software. He previously worked at Bitrefill as a Business Strategist and Angel Investor. Felix Bengtsson attended Lund University.

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Investment focus

  • Industry: Bitcoin, Gift Card, Consumer Goods
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Bitrefill — Bitrefill (Germany) - Shop for Gift Cards, eSIMs, and Mobile Recharges with BTC, ETH, USDT, USDC, and more. Pay online with crypto in over 186 countries.
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Anders Bergqvist
Angel · 1 investments in Sweden Consumer startups

Anders Bergqvist

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Investment focus

  • Industry: FinTech, Software, Consumer Goods
  • Stage:Seed, Angel
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • PayZlip — PayZlip is a cloud-based time and payroll system that simplifies the payroll process and provides real-time control.
  • Cardia — Cardia AB (corporate registration number 559146–6320) is a registered car dealer under the supervision of the Swedish Transport Agency. The company conducts operations that are subject to licensing for the trading of passenger cars & light motor vehicles. Cardia AB has developed an application for car sales between private individuals, in theapplication purchases and sales of used cars.
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Johan Sedihn
Angel · Horsham, West Sussex, United Kingdom · 1 investments in Sweden Consumer startups

Johan Sedihn

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Investment focus

  • Industry: Digital Media, Service Industry, Consumer Electronics
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: 0% lead, 100% follow

Portfolio highlights

  • Dirac — Use Dirac to transform your listening experience. Our patented audio technology makes any sound system sound better.
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Tommy Jacobson
Angel · Stockholm, Stockholms Lan, Sweden · 1 investments in Sweden Consumer startups

Chairman of Zenith. Entrepreneur. Founder of Varenne, Quesada, and Trevise. Tommy has vast experience as an investor in growth companies, including successful start-up investments in Unibet and Zound.

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Investment focus

  • Industry: Art, Apps, Soccer
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: no public data

Portfolio highlights

  • Inkbay — Inkbay is the first community marketplace in the world where tattoo artists and people looking for tattoos meet. New tattoo designs are uploaded daily, good luck and get inked.
  • Fan League — Innovative and social games focused on English football
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Anders Williamson
Angel · Helsingborg, Skane Lan, Sweden · 1 investments in Sweden Consumer startups

Anders Williamson - Owner @ Fade Hook & Draw

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Investment focus

  • Industry: Software, Mobile, FinTech
  • Stage:Seed, Angel
  • Geography: Sweden

Investor stats

  • Total investments: 2
  • Lead/follow: no public data

Portfolio highlights

  • PayZlip — PayZlip is a cloud-based time and payroll system that simplifies the payroll process and provides real-time control.
  • Crunchfish — Crunchfish is rethinking payments by enabling transactions to occur without online service availability, due to either network connectivity issues or server outages.
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Christer Gardell
Angel · Finland, Minnesota, United States · 1 investments in Sweden Consumer startups

Main occupation: CEOChrister co-founded Cevian Capital in 2002 and has since worked as a Managing Partner in the company. From 1996 to 2001, he was the Chief Executive Officer of AB Custos, the Swedish investment company. Prior to joining AB Custos, he had been a partner of Nordic Capital and McKinsey & Company. Gardell lives in Stockholm,Sweden.Board member:Vesuvius PLCRelevant past positions of trust:Cookson Group, Member of the Board, 2012–2012Tieto Oyj, Member of the Board, 2010–2012Skandia AB, Member of the Board, 2005–2006Lindex AB, Member and Chairman of the Board, 2004–2007Born: 1960

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Investment focus

  • Industry: Finance, Computer, Internet
  • Stage:Angel, Post-IPO Equity
  • Geography: Sweden, United Kingdom

Investor stats

  • Total investments: 2
  • Lead/follow: no public data

Portfolio highlights

  • Påmind — Påmind is a Swedish company founded to give customers control over their existing everyday contracts, ranging from mortgages to insurances. The customer is reminded each time a contract expires, Påmind AB then help the customer to renegotiate the agreement and ensure that the customer is offered the best terms. All this is done without the customerhaving to do anything.
  • Aviva Group — Our global corporate website for investors, shareholders, career hunters, the media and people interested in our social purpose.
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Ben Eliass
Angel · 1 investments in Sweden Consumer startups

Ben Eliass

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Investment focus

  • Industry: Eyewear, E-Commerce, Consumer Goods
  • Stage:Seed
  • Geography: Sweden

Investor stats

  • Total investments: 1
  • Lead/follow: no public data

Portfolio highlights

  • CHIMI — Founded in Stockholm in 2016 on the idea of creating eyewear, ready-to-wear and accessories engineered for a fearless lifestyle.
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Consumer Angel investor funding in Sweden at a glance

Stats across 100 deals from 178 investors.

178
investors
in Sweden Consumer startups
100
deals
in Sweden Consumer startups
$1.2M
median round
in Sweden Consumer startups
13%
lead investors
lead at least one round
34%
Seed
most common funding stage

Access all 178 angel investors in Sweden Consumer startups.

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