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Top 20 Retail Startup Investors in South Africa in February 2025

Last updated: Feb 2025 A list of 20 angel investors and VC (Venture Capital) funds that invest in Retail startups based in South africa. We rank investors based on the number of investments they made in Retail companies from South africa. We update this investor list every month.

Top 20 Retail Startup Investors in South Africa in February 2025

Investor	Retail South Africa investments
Vinny Lingham	2
TLcom Capital Partners	2
Savannah Fund	1
Michael Jordaan	1
Vikram Chopra	1
FJ Labs	1
Garage Capital	1
Jean-Paul Zammitt	1
Leonard Stiegeler	1
Mato Perić	1
Oliver Merkel	1
Presight Capital	1
Tushar Ahluwalia	1
Flourish Ventures	1
Polo Leteka	1
Llew Claasen	1
Newtown Partners	1
Ignition Partners	1
CRE Venture Capital	1
Icon Ventures	1

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Investor list

Vinny Lingham is the Co-Founder and CEO of Rumi.ai(Waitroom). He previously worked at YPO as a Member. Vinny Lingham attended Harvard Business School Executive Education.

Investment focus

Blockchain, Internet, Cryptocurrency
Seed, Funding Round, Angel
United States, South Africa, United Kingdom

Portfolio highlights

Glif — Interoperable tools for the Filecoin network
Afterparty — Afterparty is a technology company behind the new Web3 platform enabling creators to directly monetize and manage NFT collector relationships
Collectibles.com — Collectibles is the Home of Collectors: Cards, Comics, Coins, Stamps and more. Connect with Likeminds, Trade and Showoff your Collection for free

TLcom Capital, is an Africa focused tech VC, with offices in Lagos, Nairobi and London. TLcom had been investing since 1999 in Tech, Media, Mobil and Internet companies across Europe, US and Africa, which is the exclusive focus of its most recent TLcom TIDE Africa funds. TLcom manages total commitments of approximately 300 million USD in thesesectors via a series of dedicated investment vehicles. Our investment strategy is to identify, back and assist world class entrepreneurs and management teams with disruptive technologies and business models, compelling intellectual property and deep market knowledge. We primarily target companies focused on Africa as a prime market, in the following investment themes: Access to Data Service; Financial Services; eCommerce; B2C applications (including but not limited to: health, education, energy, media and entertainment); and Software solutions to corporates and SMEs.

Investment focus

Software, Mobile, Information Technology
Series A, Funding Round, Seed
Nigeria, United States, United Kingdom

Portfolio highlights

Educatly — We help you get into the University of your dreams. We are the only platform with all the information you need to Study Abroad
Zone — Zone is a regulated blockchain network that enables payments and acceptance of digital currencies.
littlefishapp — Littlefish is a comprehensive commerce platform that empowers banks to serve small business with tools to streamline operations, drive growth, and enhance customer engagement.

Savannah Fund is a seed capital fund specializing in US$25,000-US$500,000 investments in early stage high growth technology (web and mobile) startups in sub-Saharan Africa. Initially focused on East Africa, the fund aims to bridge the early stage/angel and venture capital investment gap that currently exists in Africa. The Fund expects toachieve this objective by combining capital with mentor networks both in the region and from Silicon Valley via an accelerator program and a follow-on independent seed fund.The fund is managed by an experienced and technology savvy team that have founded companies or are actively involved in angel investing or having run successful accelerator programs in past but also understand the unique Subsaharan African environment. They are backed and supported by both local, regional and international networks of angels,venture capitalists whose expertise we can draw on to help startups succeed and scale to fully fledged regional or global companies.They believe in the potential for Africa to become a global technology innovator by creating sustainable for profit companies that create jobs and make an impact.

Investment focus

E-Commerce, FinTech, Information Technology
Seed, Series A, Pre-Seed
Kenya, United States, South Africa

Portfolio highlights

Oze — OZÉ brings African small businesses into the digital era. It is an app that makes it easy for businesses to track sales, expenses, and customer information. The data is analyzed to provide tailored recommendations, reports, and business education. If the entrepreneur needs a little extra support, an OZÉ Coach is just a click away. As they are usingOZÉ to manage their business and learn how to run it better, we are learning about them. Using this data and machine learning, we can predict their credit risk and provide them with affordable capital from our banking partners. With over 20,000 registered users, OZÉ is the largest online community of SMEs in Ghana. The most exciting thing is that OZÉ works; 97% of businesses that have used OZE for at least 9 months are growing or profitable or both!
Root — Launch digital and embedded insurance solutions with omni-channel distribution.
Afropolitan — Afropolitan is building a Network State to unleash the maximum potential of Africans around the world. Are you interested? Join us with your email.

Michael Jordaan, the former banker now heads up a private investment company, Montegray Capital and lends a strategic-hand to various businesses, including as Chairman of Wines of South Africa (WoSA), Chairman of consumer data buro, Compuscan and as Director on the JSE. Michael also actively invests as a partner in AngelHub Ventures, a SouthAfrican based Venture Capital Fund.In 2014 he co-founded a coding apprenticeship program, ProjectcodeX, to grow highly skilled software developers to fuel the digital economy.

Investment focus

SaaS, Education, Financial Services
Seed, Series A
South Africa

Portfolio highlights

VALR — Buy and sell bitcoin, ethereum & more | Pay anyone for free with VALR Pay
Snapplify — Snapplify is at the forefront of edtech solutions in Africa, and specialises in enabling digital learning for individuals and institutions via the largest digital educational marketplace in Africa. As a global edtech company, Snapplify strives for radical inclusion to level the playing field and equip individuals across emerging markets with theworld-class tools they need to collaborate, innovate and thrive. Snapplify’s technology is used in other educational products to facilitate collaboration throughout the educational community.Snapplify for Education’s award-winning platform is already a top choice for institutions integrating digital education into their classrooms. From software to support, Snapplify provides institutions with everything they need to create a secure, collaborative e-learning environment for students. Snapplify’s robust 24-hour-access digital-library solution offers thousands of free ebooks and widely applicable, curriculum-approved educational content supplied by partner publishers from across the globe. Snapplify’s diversity of device integration allows schools to use its products on the devices that they already have access to, without having to invest in costly digital infrastructure upgrades. Snapplify’s solutions are industry celebrated and globally recognised for their innovation in technology.In order to achieve its educational goals, Snapplify has built strong relationships with diverse partners around the growth of its ebook, e-textbook, and device catalogue, and partnered with international publishers and other key stakeholders to meet the demand for widely relevant, curriculum-compliant digital educational content. As a socially minded company, Snapplify is committed to supporting others and creating sustainable change through collaboration and innovation. Snapplify empowers, inspires, and uplifts teachers via Teacha! (a media hub, resource marketplace, and careers portal for educators); is the digital content partner on a project that delivers technology and e-learning to public schools in South Africa’s Gauteng province, and runs impact programmes through the Snapplify Foundation.Snapplify originated in South Africa, focusing initially on the South African education and digital content industries. Since its establishment in 2012, the company has grown and expanded into new markets in Africa and the United States, with offices across South Africa, as well as in Nairobi, London, Amsterdam and New Jersey. Snapplify is backed by AngelHub Ventures, a venture capital company backed by former First National Bank CEO Michael Jordaan and the Harris family, as well as international investors. In 2019, Snapplify secured $2 million expansion capital from venture capital firm Knife Capital, and empowered African investment manager Hlayisani Capital’s Hlayisani Growth Fund.Snapplify for Education’s award-winning platform is already a top choice for institutions integrating digital education into their classrooms. From software to support, Snapplify provides institutions with everything they need to create a secure, collaborative e-learning environment for students. Through Snapplify’s e-learning and digital library solution, Engage, educators can share teacher-created, multimedia resource materials with students; administrators can manage the access and permissions for multiple student and staff accounts; schools can host their own 24-hour access digital content library (which comes with over 50 000 free resources including study guides, e-textbooks, past exam papers for multiple curricula, children’s books in African languages and more); and students and parents can purchase prescribed e-textbooks. Snapplify’s diversity of device integration allows schools to use its products on the devices that they already have access to, without having to invest in costly digital infrastructure upgrades. Snapplify’s solutions are industry celebrated and globally recognised for their innovation in technology.
Real Time Wine — Share your wine moments. Real Time Wine is the social wine discovery app for everyone who enjoys wine, not just those who understand it. [In App Stores NOW!]

Vikram Chopra is the Co-Founder and Chief Executive Officer of CARS24. He is a former Co-FOunder of FabFurnish and Investment Analyst of Sequoia Capital and was Business Analyst at McKinsey & Company.Mr. Chopra received a BTech and MTech in Engineering at Indian Institute of Technology, Bombay, and earned an MBA in Finance at the Universityof Pennsylvania - The Wharton School.

Investment focus

Internet, E-Commerce, Fashion
Seed, Series B
India, South Africa

Portfolio highlights

Ninecamp — Ninecamp is a food and beverage company. They anticipate creating new and unique brands with a strong emphasis on high-quality offerings in product, service, and design.
Faro — Every garment deserves to be worn. Leveraging technology and a specialised supply chain, FARO enables brands to offload obsolete inventory through stores in non-core markets, ensuring complete traceability throughout the process.
Gabit — We provide science-backed & personalised meal plans, fitness plans and skincare products with anytime access and 1-1 consultations with fitness, nutrition, skin and habit coaches.

FJ Labs is a stage-agnostic investment firm that focuses on marketplaces and consumer facing startups.

Investment focus

E-Commerce, Software, Financial Services
Seed, Series A, Series B
United States, Brazil, United Kingdom

Portfolio highlights

nexos.ai — Introducing nexos.ai — a powerful model gateway that delivers game-changing AI solutions. With advanced automation and intelligent decision making, nexos.ai helps simplify operations, boost productivity, and accelerate business growth.
Baton Market — Small business owners & buyers, you're 10X more likely to close the deal with Baton Market than the competition. Get the modern, dedicated business brokerage experience you deserve.
Berry Street — Nutrition therapy by registered dietitians covered by insurance.

Built by founders, for founders. Garage Capital helps best-in-class companies jump from garage to growth.

Investment focus

Software, Information Technology, Artificial Intelligence
Seed, Series A, Pre-Seed
Canada, United States, South Africa

Portfolio highlights

Faro — Every garment deserves to be worn. Leveraging technology and a specialised supply chain, FARO enables brands to offload obsolete inventory through stores in non-core markets, ensuring complete traceability throughout the process.
Cartage — Cartage is a managed logistics service provider for shippers. We act as your logistics team and coordinate freight carrier-direct. Powered by AI, led by industry experts.
Float Financial — Float offers modern financial services, powerful software and industry-leading support designed for every company and stage of growth. Our product suite includes corporate cards, bill pay, expense management and high-yield accounts, giving finance teams everything they need to manage spending and cash flow efficiently.

Jean-Paul Zammitt

Investment focus

Retail, Fashion
Seed
South Africa

Portfolio highlights

Faro — Every garment deserves to be worn. Leveraging technology and a specialised supply chain, FARO enables brands to offload obsolete inventory through stores in non-core markets, ensuring complete traceability throughout the process.

Leonard Stiegeler is the Founder of Pulse, the leading innovative media company in Africa. He is backing & investing in media-/art-/technology- & -enabled ventures/assets. Some of his interests include Business Insider Africa, Art News Africa and Digital News Africa. Prior, he was the General Manager of Swiss Ringier AfricaAG since 2016 – responsible for buiding up the group's business on the continent. Ringier is today active in 8 countries in Sub-Saharan Africa and through its ROAM-holding leads brands such as Jobberman, Cheki, Private Property, BuyRentKenya, Pigiame, ZoomTanzania, and many more. Prior to his work with Ringier since 2013, Leo helped to establish Rocket Internet and other German investors in Africa. Leo is originally from Germany and has been based in different African countries since 2011.

Investment focus

Financial Services, FinTech, Credit
Seed, Angel, Pre-Seed
Nigeria, South Africa, United States

Portfolio highlights

Bamba — Bamba is a small software development house building Android applications
Faro — Every garment deserves to be worn. Leveraging technology and a specialised supply chain, FARO enables brands to offload obsolete inventory through stores in non-core markets, ensuring complete traceability throughout the process.
Finclusion Group — Enhancing financial inclusion in Sub-Saharan Africa through data driven lending.

Mato invests in technology companies globally. His portfolio companies have raised over US$ 5 billion in capital, employ >15,000 people and have operations in 35 countries across six continents.

Investment focus

Financial Services, FinTech, E-Commerce
Seed, Series A, Pre-Seed
Germany, India, United Kingdom

Portfolio highlights

Faro — Every garment deserves to be worn. Leveraging technology and a specialised supply chain, FARO enables brands to offload obsolete inventory through stores in non-core markets, ensuring complete traceability throughout the process.
Tern Group — Tern Group is an AI Platform to hire and relocate top healthcare talents globally, faster and cheaper. TERN is a full-stack solution to source and relocate top-tier medical and engineering talent from India, North Africa, South Africa, and Central Asia and the approach ensures a seamless, ethical, and transparent migration process, drasticallycutting complexity and shaving costs for healthcare systems.
Bamba — Today, organizations spend a lot of money on physical data gathering exercises using old-fashioned paper-based methods. These methods result in expensive, severely delayed and incomplete data . With Bamba, a client can launch a data collection exercise anywhere in the world simply from the comfort of their web browser and the client can ensureindividuals respond with complete answers by paying those individuals for that data with mobile airtime in 122 different countries thus far.

Oliver Merkel is the Co-Founder of Flink Food.

Investment focus

Fashion, Retail, Delivery
Seed, Angel, Pre-Seed
Germany, South Africa, United Kingdom

Portfolio highlights

karla — karla gives you the absolute superpower over the delivery of your online orders, It develop the delivery options for your online orders that you have never dared to dream of!
Enter — baupal seeks to democratize sustainable and customized architecture, making design, energy assessments, permitting and cost evaluations more accessible and straightforward for private builders and smaller construction projects. baupal is an online building application service that takes advantage of digital processes and efficient team structuresto streamline design, planning and permitting processes for a range of small-scale projects.baupal was established in December, 2020 in Berlin, Germany.
Faro — Every garment deserves to be worn. Leveraging technology and a specialised supply chain, FARO enables brands to offload obsolete inventory through stores in non-core markets, ensuring complete traceability throughout the process.

Presight is a global venture capital firm investing at the intersection of Wall Street, Silicon Valley, and Hollywood. Based in Los Angeles, CA, we manage over $600M in assets across two early-stage funds. We were founded in 2019 in partnership with Apeiron Investment Group, the multi-billion dollar private investment firm of Christian Angermayer, a serial entrepreneur in technology, fintech, blockchain/crypto, and life sciences.

Investment focus

Biotechnology, Health Care, Financial Services
Seed, Series A, Series B
United States, United Kingdom, Germany

Portfolio highlights

Chemomab — Pioneering Innovative Treatments for Patients with Fibrosis-Related Diseases
Faro — Every garment deserves to be worn. Leveraging technology and a specialised supply chain, FARO enables brands to offload obsolete inventory through stores in non-core markets, ensuring complete traceability throughout the process.
TMRW Life Sciences — TMRW helps patients and clinics safely store their eggs and embryos

Tushar Ahluwalia is the Co-Founder and CEO at Razor Group.

Investment focus

Retail, InsurTech, Insurance
Seed, Pre-Seed, Angel
Germany, Mexico, South Africa

Portfolio highlights

NUMOS — NUMOS is an insurance tech platform.
Xaver — Xaver enables Financial Institutions to close Europe’s pension gap. By offering an advanced AI-driven B2B platform for life insurance and private pension sales, Xaver enhances the operational and sales efficiency of banks, insurers, and brokers by up to 65% and introduces a new era of white-labeled private pension products.With a leadership teamof experienced industry veterans - Max Bachem, Ole Breulmann, and Dr. Björn Holste - and backing from leading VC funds and a prominent group of former financial institution executives, fintech pioneers, and unicorn founders, Xaver is dedicated to improving the pension situation of Europeans through their B2B offering.
Faro — Every garment deserves to be worn. Leveraging technology and a specialised supply chain, FARO enables brands to offload obsolete inventory through stores in non-core markets, ensuring complete traceability throughout the process.

We are an early-stage global venture capital firm investing in fintech founders.

Investment focus

FinTech, Financial Services, Finance
Series A, Series B, Seed
United States, India, Brazil

Portfolio highlights

Akua — Akua is an acquiring-as-a-service platform that offers scalable, secure, and efficient payment processing solutions for Latin America. Our platform leverages advanced technology to provide superior transaction processing, fraud prevention, and comprehensive regional integration. Problem Latin America's acquiring card payment markets aredominated by a few incumbents using outdated systems, hindering the adoption of new payment technologies and increasing fraud risks.
minu — In minu, we are revolutionizing the financial health of Mexican employees, offering them access to their already worked salary when they need it, instead of having to wait for payroll. We work with HR areas of companies that offer the provision of minu to improve satisfaction, retention, and attraction of talent. minu is supported by FinTech'sleading institutional investors globally, including QED.
Morada Uno — Morada Uno underwrites and insures house rentals by equipping real estate professionals with tools and technology. The company aims to simplify and create trust and security in real estate transactions, promoting fairness in every interaction, and promoting a positive change in the mentality and way of doing things in Mexico.

Polo Leteka is the Founder and Chairman of IDF Capital SA. She previously worked at Standard Bank of South Africa. Polo Leteka attended the University of South Africa/Universiteit van Suid-Afrika.

Investment focus

Retail, Internet, Logistics
Seed, Series B
South Africa

Portfolio highlights

SweepSouth — Book a home cleaning online from your mobile, tablet or computer. SweepSouth connects you with a cleaner in minutes. Cleaners are experienced, reliable, efficient and insured.

Llew is the Managing Partner of Newtown Partners, an early-stage venture capital firm that actively invests in emerging, disruptive technology startup businesses. Founded and run by internationally successful entrepreneurs, Vinny Lingham and Llew Claasen, Newtown Partners has an entrepreneurial focus that goes beyond investment. The team operatesout of offices in Cape Town, South Africa and Sunnyvale, California (Silicon Valley).Llew is a go-to-market strategist with almost two decades of senior management experience in cryptoassets (since 2012), digital product management and digital marketing.He co-founded Clicks2customers (rebranded to www.nmpidigital.com) with Vinny Lingham, now a global digital marketing agency with annual billings in excess of $100 million and Synthasite (rebranded to www.yola.com).Llew is also the former Executive Director of the Bitcoin Foundation, the original, the oldest and the largest Bitcoin advocacy organization globally, headquartered in San Francisco, U.S.Llew has a Masters degree in the Management of Technology & Innovation and lives in Cape Town, South Africa.

Investment focus

Logistics, Health Care, Mobile Apps
Seed, Series A, Funding Round
Egypt, Nigeria, South Africa

Portfolio highlights

MDaaS Global — At MDaaS Global, we build and operate modern, tech-enabled diagnostic centres in clinically-underserved communities, starting in Nigeria. Our big goal is to create affordable healthcare solutions for Africa's next billion.
Chefaa — Chefaa is a GPS-enabled pharmacy benefits platform connecting patients & pharmacies nation-wide to help patients manage all their pharmacy needs. Chefaa uses big data, data ming & machine learning
SweepSouth — Book a home cleaning online from your mobile, tablet or computer. SweepSouth connects you with a cleaner in minutes. Cleaners are experienced, reliable, efficient and insured.

Newtown Partners is a venture capital firm that actively invests in emerging, disruptive technology startups.

Investment focus

Logistics, Health Care, Information Technology
Seed, Series A, Funding Round
South Africa, Ghana, Kenya

Portfolio highlights

MDaaS Global — At MDaaS Global, we build and operate modern, tech-enabled diagnostic centres in clinically-underserved communities, starting in Nigeria. Our big goal is to create affordable healthcare solutions for Africa's next billion.
Chefaa — Chefaa is a GPS-enabled pharmacy benefits platform connecting patients & pharmacies nation-wide to help patients manage all their pharmacy needs. Chefaa uses big data, data ming & machine learning
Waspito — We are the platform that engages Africa into the conversation and action to drive affordable and accessible quality healthcare across the continent.

Ignition is a venture capital firm dedicated to helping the best entrepreneurs seize opportunity. With over $2B under management, Ignition invests in emerging and future leaders in enterprise software.Ignition brings together an unparalleled combination of domain focus, technical expertise, and global operational experience. Ignition'spartners are proven business leaders who have built some of the world's most successful businesses of the last two decades, including Microsoft Windows and Office, McCaw Cellular Communications, AT&T Wireless and Starbucks.Ignition helps entrepreneurs by turning their early idea into a business, to hiring the right team, providing the right industry and functional insight and connections, to growing the business strategically, globally, financially, to realizing the best ultimate outcome, Ignition is ready to go the distance.

Investment focus

Software, Enterprise Software, SaaS
Series B, Series A, Series C
United States, Canada, United Kingdom

Portfolio highlights

Jupiter Intelligence — The Trusted Leader in Climate Risk Analytics. Learn about our best-in-science solutions.
Carbon Robotics — The Carbon Robotics LaserWeeder solves one of agriculture's biggest problems: weed control. Laserweeding kills weeds without herbicides or tilling by harnessing computer vision and thermal energy to identify and destroy weeds at the meristem. It's healthier for crops and land, and safer for farmers.
Blockchain Monster Hunt — Blockchain Monster Hunt develops an NFT collectible game that lives on multiple blockchains. It is a multi-chain metaverse game that connects people from different blockchain communities. It allows users to play and earn in an abundantly diverse world of monsters

Founded in 2015, CRE Venture Capital invests in early stage tech companies that are levered to Africa. CRE is headquartered in the New York metro area, with a regional office in Lagos, Nigeria.

Investment focus

Financial Services, FinTech, E-Commerce
Seed, Series A, Pre-Seed
South Africa, Nigeria, United States

Portfolio highlights

Sabi Am — Sabi is Africa's largest B2B company, & we are digitising informal trade via our platform. We access markets hard to reach and ensure ease of distribution, & are the No 1 FCMG supplier in Africa.
Sukhiba — Sukhiba is a decentralized community-based commerce platform.
Stitch — One API integration for enterprise online payments across South Africa. Accept Pay by bank, debit + credit card, cash, manual EFT, debit order and crypto.

The road to success is long. Re-defining an industry requires passion, perseverance, and true grit. At Icon Ventures, we help entrepreneurs with true grit navigate the journey to become icons of tomorrow.

Investment focus

Software, Information Technology, Enterprise Software
Series C, Series B, Series D
United States, Israel, Canada

Portfolio highlights

Revefi — Revefi builds the next generation of enterprise data observability and monitoring space. The company's product is aimed at helping cloud enterprises get the right data to business delivered on time, detect and fix data issues before they impact downstream users, and reduce data warehouse spending. Revefi has offices in Redmond, Washington andSan Mateo, California.
Medeloop — Medeloop is an end-to-end AI-driven platform for early stage clinical research and trials.
Maven Clinic — Maven helps companies retain diverse talent, improve health outcomes, and reduce maternity and fertility costs. We support every path to parenthood: Pregnancy, Fertility, Egg Freezing, Adoption, Surrogacy, Infant Care, Breastmilk Shipping, and Manager Training.

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