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Susanna Campbell, Angel Investor

Susanna Campbell

Angel Investor

Stockholm, Sweden

Susanna Campbell is a seed investor in Stockholm focused on Fashion and E-Commerce. Susanna Campbell is the Chairman and CoFounder of Syre. She previously worked at X Shore as a Chairman of the Board. Susanna Campbell attended Stockholm School of Economics.

Total investments:
10
Last investment:
Lead investor:
0%

Last updated:

Industries Susanna Campbell invests in

FashionE-CommerceLegal TechB2BPet

Stages Susanna Campbell invests in

SeedPre-SeedSeries AVenture - Series Unknown

Countries Susanna Campbell invests in

SwedenThe Netherlands

Round sizes

Seed $400k–$2.1MPre-Seed $420k–$1.5MSeries A $11M–$11M

Contacts

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Round size

Seed
$400k–$2.1M
Pre-Seed
$420k–$1.5M
Series A
$11M–$11M

Investment Focus

Industry

  • Fashion 2 (20%)
  • E-Commerce 2 (20%)
  • Legal Tech 2 (20%)
  • B2B 1 (10%)
  • Pet 1 (10%)
See all 28 industries →

Stage

  • Seed 4 (40%)
  • Pre-Seed 3 (30%)
  • Series A 2 (20%)
  • Venture - Series Unknown 1 (10%)

Country

  • Sweden 7 (70%)
  • The Netherlands 1 (10%)

Investments

CompanyDescriptionRoundLinks
Manage your company's legal in one place. PocketLaw paves the way so you can focus on what really matters - driving your business forward. $11M / Series A / May 09, 2022
Miramis is an AI-native contract lifecycle management (CLM) platform designed for legal, sales, HR, and procurement teams. It enables businesses to create, negotiate, approve, sign, store, track, and analyze contracts in a single platform. Its built-in AI contract agent, PLAI, automates contract review, risk analysis, and portfolio insights tostreamline legal workflows. $10.6M / Series A / May 09, 2022
Lace Laboratory AB is a Swedish women's underwear brand founded in 2018 by the duo Faye Flensburg and Felicia Lönnqvist. $2.1M / Seed / Oct 19, 2021
Circulate is a sourcing platform guiding small businesses to the most sustainable and high-performing packaging. We digitalize, automize and simplify the purchasing and reordering process and add financing solutions to overcome high MOQ. We help track packaging consumption and environmental impact, continuously suggesting potential improvements.Through our B2B marketplace we aggregate and create transparency of all the great green packaging alternatives out there, increasing comparability and ensuring everyone finds what they are looking for. No more excuses! $1.5M / Pre-Seed / Sep 16, 2021
Manage your company's legal in one place. PocketLaw paves the way so you can focus on what really matters - driving your business forward. $1.6M / Seed / Aug 11, 2021
Miramis is an AI-native contract lifecycle management (CLM) platform designed for legal, sales, HR, and procurement teams. It enables businesses to create, negotiate, approve, sign, store, track, and analyze contracts in a single platform. Its built-in AI contract agent, PLAI, automates contract review, risk analysis, and portfolio insights tostreamline legal workflows. $1.7M / Seed / Aug 11, 2021
Lassie is the first proactive and preventive pet insurance company that wants to help pet owners take better care of their pets $617.6K / Pre-Seed / Dec 08, 2020
Hackyourcloset.com was founded in 2019 to reduce and prevent waste in the apparel industry. Our subscription service is the first of its kind offering access to a closet on rotation. For as little as 279 SEK/month (28€) you can receive 4 pieces of clothing every month that we picked based on your measurements and style preferences. All itemsare rescued and taken out of the waste stream, from pre-loved to leftover goods. Wear more, spend less, and save the planet. $420K / Pre-Seed / Apr 02, 2020
They are on a mission to provide simple but powerful self-care solutions, with the combination of Swedish values and Swiss science. Founded by female professionals in Stockholm, Sweden, they felt like there was something missing in their lives to cope with the everyday high demands on their time and energy. CEO Josefin Landgård is a serialentrepreneur who founded successful healthcare app Kry. On a trip to the US she tried CBD (short for cannabidiol, read more here) and was immediately hooked. She teamed up with brand strategist and yoga teacher Stina Lönnkvist to create the best and highest-quality CBD products on the market. If they were to guess, they would say that you are definitely keeping yourself busy too. You are balancing a career. A social life. Perhaps a family. Definitely digital and distractions. And if that wasn't enough: the sky-high demands they tend to put on theirselves. So let us ask: Where do you find time for yourself? Where do you find time for the little health hacks that helps you disconnect with stress and reconnect with yourself?They don’t believe in time consuming 12-step beauty routines or artificial quick fixes. They believe in simple and natural health hacks that actually makes a difference in your daily life. Welcome to their world, they look forward to getting to know you. $400K / Seed / Feb 28, 2020
Babyshop was founded in 2006 with vision of building the best online store in the northern parts of Europe for children clothing. Babyshop want to inspire by offer an exclusive shopping experience and excellent customer service with the best mixture of high-quality brands. Here you'll find baby and children's clothes, shoes, toys,strollers, car seats, maternity clothes, accessories and more for children 0-10 years. $16.2M / Venture - Series Unknown / Jun 25, 2019

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FAQ

What does Susanna Campbell invest in?

Susanna Campbell invests primarily in Fashion, E-Commerce and Legal Tech startups, most often at Seed and Pre-Seed stage. Most of the 10 investments tracked by Shizune back companies in Sweden. The Investment Focus section breaks down every industry, stage and country in the portfolio.

What round sizes does Susanna Campbell invest in?

Susanna Campbell typically joins rounds of $400k–$2.1M at Seed, $420k–$1.5M at Pre-Seed and $11M–$11M at Series A. These are whole funding-round sizes, not Susanna Campbell's own check, which is rarely disclosed: the 10th–90th percentile of the confirmed public funding rounds Susanna Campbell took part in.

How do I contact Susanna Campbell?

Public channels for Susanna Campbell include LinkedIn and Facebook. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

When did Susanna Campbell last invest?

The most recent investment recorded for Susanna Campbell closed in May 2022. Shizune tracks 10 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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