# Top 50 Consumer Angel Investors in Sweden in June 2026

## Simon Josefsson
- Type: Angel
- Relevant deals: 4
- Stages: Seed, Angel, Pre-Seed
- Focus: Health Care, Sports, Consumer Goods

Simon Josefsson

## Bo Mattsson
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 4
- Stages: Seed, Pre-Seed
- Focus: Internet, Software, Information Technology

Bo Mattsson is a director of Previously, Mattsson founded Cint and served the same company as its chief executive office, chairman, and general and sales manager. Hewas also the head of Swedbank Securities.Mattsson holds a bachelor’s degree in economics and an MBA, both from the Stockholm School of Economics.

## Cristina Stenbeck
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 4
- Stages: Seed, Series A
- Focus: Fashion, E-Commerce, Lifestyle

Cristina Stenbeck has been the lead shareholder of Kinnevik over the last 20 years. Cristina began her career within the Kinnevik group when she joined her first public portfolio company board in 1997. She became Deputy Chairman of Kinnevik in 2003. Served as Chairman and Executive Chairman of the Board between 2007 and 2016 and still serves on theBoard today. Kinnevik is a family-led entrepreneurial group focused on building digital consumer businesses spanning 80 countries around the world. The six investment focus areas are: Communication, e-Commerce & Marketplaces, Entertainment and Financial Services and it recently added health and education to its current consumer focus. Last year, Kinnevik made its first investment into a digital heath platform called babylon which uses advanced AI to diagnose and treat consumers' medical concerns. Kinnevik's largest investment is its 32% ownership in Zalando, Europe's leading fashion and e-commerce company. Cristina graduated with a B.Sc. from Georgetown University in Washington DC, USA and lives in Stockholm, Sweden with her family and four children.

## Sven Hagströmer
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 4
- Stages: Seed, Pre-Seed, Series A
- Focus: EdTech, Internet, Education

Sven Hagstromer is the founder of Creades AB.

## Sebastian Knutsson
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 3
- Stages: Seed, Series A, Pre-Seed
- Focus: Apps, Gaming, FinTech

Sebastian Knutsson is one of our founders and has served on our Board of Directors since October 2003, as our chief creative officer since June 2004 and as our executive product developer from February 2003 to June 2004. Sebastian has more than 18 years of experience in the Internet industry. As chief creative officer, he leads the productstrategy, games development and service offerings for King. Sebastian has designed more than 100 games for King.

## Mattias Weinhandl
- Type: Angel
- Location: Linköping, Ostergotlands Lan, Sweden
- Relevant deals: 3
- Stages: Seed, Pre-Seed
- Focus: Apps, Fitness, Health Care

Mattias Weinhandl

## Johan Lenander
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Angel
- Focus: iOS, Apps, Events

Johan Lenander is Owner & Chairman at Martina Children's Hospital. He attended KTH Royal Institute of Technology.

## Hans Veldhuizen
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Series B
- Focus: Mobile, Retail, Fashion

Hans Veldhuizen is a serial entrepreneur and current investor. He previously founded two companies, both of which were bought, and he now enjoys investing in startups. His first company, Nedstat, focused on web analytics and was acquired by comScore for $36.7M. His second company, Albumprinter, based in the Netherlands, created astreamlined process for customers to make hard cover books using their own images. Albumprinter was sold to Vistaprint for €65M.

## Susanna Campbell
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Pre-Seed, Series A
- Focus: Fashion, E-Commerce, B2B

Susanna Campbell

## Otto Jettman
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Pre-Seed
- Focus: Shoes, Manufacturing

Otto Jettman is a record producer and remixer.

## Sophia Bendz
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Pre-Seed
- Focus: Health Care, Software, Artificial Intelligence

Sophia Bendz - Partner @ Cherry Ventures

## Fredrik Mansson
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Angel
- Focus: Beauty, Fashion, Lifestyle

Fredrik Mansson - Investor @ Propel Capital

## Henrik Norlander
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Pre-Seed
- Focus: Shoes, Manufacturing

Henrik Norlander is a professional golfer and plays on the PGA Tour.

## Joachim Hedenius
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Pre-Seed, Series A
- Focus: Gaming, 3D Technology, Virtual Reality

Joachim Hedenius is the VPE and Co-Founder of KRY.

## Daniel Pilotti
- Type: Angel
- Relevant deals: 2
- Stages: Seed, Angel
- Focus: Apps, Retail, Payments

Daniel Pilotti is the Founder of Your Special Delivery Service and Ryska Posten.

## Andreas Mihalovits
- Type: Angel
- Location: Marbella, Andalucia, Spain
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, Information Technology, SaaS

Andreas is a German serial entrepreneur and angel investor having invested in more than 150 international startups.Andreas co-founded his first internet company Omniga in 1999 and, after reaching profitability within 2 years, grew it to a venture builder focused on B2C subscription models with more than 200 employees when he stepped back from hisactive roles in 2012.In the same year Andreas started investing in startups and later also got engaged in the Spanish ecosystem as the founder of Marbella Tech Angels, a network of more than 160 investors, founders & mentors living around Marbella. Andreas is also co-founder of the Global Super Angels Club, a platform for angel investors usually investing six-figure euro amounts in startups, supporting its more than 70 members to improve their deal flow and speed up their search for like-minded co-investors.Andreas received several awards incl. the Best European Early Stage Investor 2018 award from the European Business Angel Network (EBAN) and the Best Business Angel 2020 award at the Spanish National Business Angel Conference.

## Niklas Zennström
- Type: Angel
- Location: London, England, United Kingdom
- Relevant deals: 2
- Stages: Series A, Seed, Series B
- Focus: Internet, Apps, FinTech

Niklas Zennström is CEO and Founding Partner at Atomico. He works daily with founders and sits on the boards of Farmdrop, Lilium, Pipedrive, Oden Technologies and Varjo.  Niklas is an experienced technology investor and entrepreneur, having previously co-founded and managed globally successful technology companies including Skype, Kazaa andJoltid. Niklas founded Atomico in 2006. He is passionate about partnering about founders solving big challenges facing their planet with digital technology.In 2007, he co-founded Zennström Philanthropies with his wife, Catherine. They focus their efforts in two areas: human rights and the environment. Niklas also founded the Race for the Baltic, a foundation for a well-managed and sustainable Baltic Sea, one of the most threatened major bodies of water in the world.Niklas is a keen yachtsman and has won four World Championships with his yacht racing team, Rán.Niklas holds dual degrees in Business and MSc Engineering Physics/Computer Science from Uppsala University in Sweden, and he spent his final year at the University of Michigan.

## Joachim Samuelsson
- Type: Angel
- Location: Helsingborg, Skane Lan, Sweden
- Relevant deals: 2
- Stages: Angel
- Focus: Mobile, Computer, Software

Joachim Samuelsson is a serial entrepreneur that kick-starts enterprises, develops them during a couple of years and then capitalizes on the increase in value by selling the company. As an entreprenuer he is driven by the opportunity of helping other people and understanding how to build and realize huge value with minimal risk. Despite hisrelative young age of 48 he has already the experience of building value in five successful ventures that have been sold to third parties for over a billion Swedish Krona.He has also dedicated a couple of years pro-bono to social entrepreneurship in a project to inspire entrepreneurship among young people in Southern Sweden. This latest endeavour, Crunchfish, is arguably his most challenging to date, as it is destined to change the world by enabling a new touchless way of interacting with mobile devices. Joachim has been awarded for his entreprenurship several times and was recently voted the most entrepreneurial person in Southern Sweden by the public in a contest organised by Svenskt Näringsliv. He represents also the City of Helsingborg as one of their Ambassadors.Academically, he has a Master of Science degree in Industrial Engineering and Business Administration from Linköping University 1988. He is married to Petra and has three beautiful grown-up daughters.

## Sebastian Siemiatkowski
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, E-Commerce, SaaS

Sebastian Siemiatkowski, based out ofStockholm, Stockholms Lan, is the Co-Founder and CEO of Klarna. Sebastian Siemiatkowski attended the Stockholm School of Economics.

## Hampus Jakobsson
- Type: Angel
- Location: Malmö, Skane Lan, Sweden
- Relevant deals: 2
- Stages: Seed, Angel, Series A
- Focus: Health Care, Software, Artificial Intelligence

Hampus Jakobsson is a General Partner at early stage climate tech venture fund Pale Blue Dot.Prior to co-founding Pale Blue Dot, Hampus was a Venture Partner at science fund Blue Yard and a prolific angel investor with >100 angel investments. He co-founded of The Astonishing Tribe (acquired by Blackberry in 2010 for $150m). He left Blackberry2012 to found Brisk.io a sales productivity tool which folded 2016.

## Tomas Rudenstam
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Pre-Seed
- Focus: Drones, Forestry, GreenTech

Tomas Rudenstam is the Partner and advokat of Foyen Advokatfirma.

## Helene Nathhorst Spångberg
- Type: Angel
- Relevant deals: 1
- Focus: Sales, Sports, Marketing

Helene Nathhorst Spångberg

## Nicolas Brusson
- Type: Angel
- Location: London, England, United Kingdom
- Relevant deals: 1
- Stages: Seed, Series A, Series B
- Focus: Software, Information Technology, Rental

Nicolas Brusson is the Co-Founder and CEO at BlaBlaCar. Nicolas Brusson attended The University of California, Berkeley.

## Danny Saucedo
- Type: Angel
- Relevant deals: 1
- Stages: Seed, Pre-Seed
- Focus: Music, Sales, Sports

Danny Saucedo

## Christer Gardell
- Type: Angel
- Location: Finland, Minnesota, United States
- Relevant deals: 1
- Stages: Angel, Post-IPO Equity
- Focus: Finance, Computer, Internet

Main occupation: CEOChrister co-founded Cevian Capital in 2002 and has since worked as a Managing Partner in the company. From 1996 to 2001, he was the Chief Executive Officer of AB Custos, the Swedish investment company. Prior to joining AB Custos, he had been a partner of Nordic Capital and McKinsey & Company. Gardell lives in Stockholm,Sweden.Board member:Vesuvius PLCRelevant past positions of trust:Cookson Group, Member of the Board, 2012–2012Tieto Oyj, Member of the Board, 2010–2012Skandia AB, Member of the Board, 2005–2006Lindex AB, Member and Chairman of the Board, 2004–2007Born: 1960

## Jim Williams
- Type: Angel
- Location: Ashland, Oregon, United States
- Relevant deals: 1
- Stages: Angel
- Focus: Security, Smart Home, Internet of Things

Jim Williams, CEO at MustHaveMenus.com and is a serial entrepreneur with a passion for design. In addition to founding MustHaveMenus, Jim also co-founded Elli and Sharefaith. In 1997, he founded one of the first cloud-based CRM companies, MarketHome (CLAC, 1999). Jim is also an active angel investor.

## Jonas Tellander
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Angel
- Focus: Apps, SaaS, Fashion

Jonas Tellander is the Co-Founder and CEO at Storytel.

## Klaas Kersting
- Type: Angel
- Location: Karlsruhe, Baden-Wurttemberg, Germany
- Relevant deals: 1
- Stages: Seed, Angel
- Focus: Gaming, Mobile, E-Commerce

Klaas Kersting is a serial entrepreneur (Gameforge / flaregames / Phoenix Games) and Seed-/Early-stage investor in startups in games and e-commerce. He served and serves as board member and advisor to several of his investments.Most recently, in 2019, Klaas founded Phoenix Games, a company aiming to help game founders to achievemore - both financially as well as commercially. In 2008 Klaas Kersting was named 'Entrepreneur of the Year'. Gameforge was awarded 'Red Herring 100 Europe', and 'Technology Fast 50 Rising Stars'. Furthermore, he was selected 'Technology Pioneer 2009' by the World Economic Forum.

## Ashley Heppenstall
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: eSports, Internet, PC Games

Born in England in 1962, Ashley Heppenstall is a graduate of Durham University where he obtained a degree in Mathematics.From 1984 until 1990, he worked in the banking sector where he was involved in project financing of oil and mining businesses. In 1990, Mr. Heppenstall was a founding director and shareholder of Sceptre Management Limited.Mr.Heppenstall has worked with public companies associated with the Lundin family since 1993. In 1998 he was appointed Finance Director of Lundin Oil AB. Following the acquisition of Lundin Oil by Talisman Energy in 2001, Lundin Petroleum was formed and he was appointed President & Chief Executive Officer in 2002 until he stood down in 2015.Ashley Heppenstall holds 1,542,618 shares in Lundin Petroleum through investment company Rojafi.Ashley Heppenstall is in the Nomination Committee’s and the Company’s opinion, as the Company’s previous President and CEO until 30 September 2015, not independent of the Company and Group management and further not independent of the Company’s major shareholders as he is a director of companies in which entities associated with the Lundin family hold ten percent or more of the share capital and voting rights.

## Niklas Eklund
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A, Angel
- Focus: Software, Apps, Internet

Over the past 25 years, Niklas has an entrepreneur built and internationalized a range of companies in the area of reservation systems, revenue management, online marketing, and web publishing; amongst others he was the CEO and co-founder Bookatable, Livebookings, Infogate, and Epani.Over the past 8 years, Niklas has a direct investor and advisorto investment companies and venture capital companies; amongst others he was a co-founder and general partner at D-Ax (Axel Johnson Group CVC), a venture partner for Wellington Partners Venture Capital. Niklas is currently a general partner for PES Holdings. Investment focus is the Digital Media Sector and Digital Growth Companies, primarily in the Nordic countries and across Europe. Niklas describes himself as a ‘computer software geek and wizard turned businessman’ as he started his career at the age of 15. 
His achievements in building internationally successful companies have been recognized by various industry awards.

## Spencer Rascoff
- Type: Angel
- Location: Los Angeles, California, United States
- Relevant deals: 1
- Stages: Seed, Series A, Series C
- Focus: Real Estate, Software, Internet

Spencer Rascoff is the Co-Founder and the Chairman of Board at Pacaso.

## Gustav Söderström
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series A
- Focus: B2B, Internet, DIY

Gustav Söderström is an investor and advisor at Before joining Spotify, Söderström was the director of product and business development at the chief executive officer of In 2006, Söderström was named Swedish IT entrepreneur of the year by Internet Magazine. In the following year, he was voted one of Sweden’s 50 most influential people under 40 by Shortcut, a career networking site.Söderström holds a master’s degree in electro engineering from 

## Ben Eliass
- Type: Angel
- Relevant deals: 1
- Stages: Seed
- Focus: Eyewear, E-Commerce, Consumer Goods

Ben Eliass

## Nicolas Hassbjer
- Type: Angel
- Relevant deals: 1
- Stages: Series A
- Focus: Sensor, Big Data, Smart Home

Nicolas is founder of HMS Networks AB (publ), one of Sweden´s fastest growing companies for several years and awarded to Sweden´s best export company. He has 21 years experience as CEO and is a non-executive director of several companies. Among those, he is Chairman of the board of the Chamber of Commerce in Southern Sweden and a board member ofSigicom, eGain, Magcomp, University of Halmstad and Almi.

## Göran Tollstam
- Type: Angel
- Location: Helsingborg, Skane Lan, Sweden
- Relevant deals: 1
- Focus: Computer, Internet, Software

Göran Tollstam is the Chairman at Proposales. He attended Lund University.

## Stephan Carlquist
- Type: Angel
- Location: Helsingborg, Skane Lan, Sweden
- Relevant deals: 1
- Stages: Angel
- Focus: Mobile, Computer, Software

Stephan Carlquist - Owner @ Carlquist Holding AB

## Nils Idoff
- Type: Angel
- Relevant deals: 1
- Stages: Angel, Series B
- Focus: Consumer Goods, Renewable Energy, Information Technology

Nils Idoff

## Mohammed H. Al Amoudi
- Type: Angel
- Relevant deals: 1
- Stages: Angel, Private Equity
- Focus: Mobile, Medical, Computer

Mohammed Hussein Al Amoudi is the Founder of Preem.

## Karl Prytz
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed, Series B
- Focus: E-Commerce, Retail, Fashion

Karl Prytz

## Magnus Emilson
- Type: Angel
- Location: Gothenburg, Vastra Gotaland, Sweden
- Relevant deals: 1
- Stages: Seed, Angel
- Focus: E-Commerce, B2B, Mobile

Magnus Emilson - Founder & Executive Chairman @ Visit Group

## Juri Gendelman
- Type: Angel
- Relevant deals: 1
- Stages: Seed
- Focus: Shoes, Manufacturing

Juri Gendelman is the co-founder of Stronger.

## Conny Modigh
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: Software, Mobile Devices

Conny Modigh

## Petri Uitto
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: Software, Mobile Devices

Petri Uitto

## Kristian Segerstrale
- Type: Angel
- Location: San Francisco, California, United States
- Relevant deals: 1
- Stages: Seed, Series A, Angel
- Focus: Gaming, Online Games, PC Games

Kristian Segerstrale is the Co-founder of Initial Capital and Board member of Supercell, as well as the Co-founder and CEO of Playfish. Kristian has been at the forefront of the rapidly transforming game industry since 2001.He was a co-founder of mobile gaming pioneer Macrospace – today Glu Mobile (Nasdaq: GLUU) in 2001 through the successfulIPO in 2007. He left to co-found Playfish, the social gaming pioneer, where he served as CEO through the company’s rapid growth to 60 Million players and the subsequent acquisition by Electronic Arts for $400M in 2009. After a period as EVP Digital at Electronic Arts driving the aggressive transformation of the company from packaged goods to digital, Kristian left in March 2013 to focus on startups. Today Kristian leads seed stage investments with Initial Capital and serves on the board of Supercell, the #1 iOS game company.Kristian has previously served on the board of LOVEFiLM, the European streaming video pioneer until its acquisition by Amazon.com.

## Anders Frankel
- Type: Angel
- Relevant deals: 1
- Stages: Seed, Angel, Series A
- Focus: Internet, Food and Beverage, FinTech

As founder and CEO Anders has been a part of APSIS from the very first day - literally! He is a passionate marketer and works to simplifying the life of digital marketers with powerful and user-friendly technologies.

## Christian von Koenigsegg
- Type: Angel
- Relevant deals: 1
- Stages: Angel
- Focus: Fashion, Children

Christian Von Koenigsegg is the founder and CEO of Koenigsegg Automotive AB.

## Henrik Källén
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed
- Focus: FinTech, Computer, Software

Henrik Källén

## Bianca Ingrosso
- Type: Angel
- Relevant deals: 1
- Stages: Seed
- Focus: Eyewear, E-Commerce, Consumer Goods

Bianca Ingrosso is the Co-Founder of CAIA Cosmetics.

## Lena Apler
- Type: Angel
- Location: Gothenburg, Vastra Gotaland, Sweden
- Relevant deals: 1
- Stages: Seed, Angel
- Focus: E-Commerce, Fashion, Marketplace

Lena Apler is the Founder and CEO of Collector Bank.

## Henrik Grundén
- Type: Angel
- Location: Stockholm, Stockholms Lan, Sweden
- Relevant deals: 1
- Stages: Seed
- Focus: Shoes, Manufacturing

Henrik Grundén

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