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Top 10 Sports Startup Investors in Bulgaria in May 2025

Last updated: May 2025 A list of 10 angel investors and VC (Venture Capital) funds that invest in Sports startups based in Bulgaria. We rank investors based on the number of investments they made in Sports companies from Bulgaria. We update this investor list every month.

Top 10 Sports Startup Investors in Bulgaria in May 2025

Investor	Sports Bulgaria investments
Eleven Ventures	8
Daniel Tomov	3
Valeri Petrov	2
LAUNCHub Ventures	2
Ivaylo Simov	2
Vitosha Venture Partners	2
Svetozar Georgiev	1
Bogomil Balkansky	1
Clark Landry	1
Vassil Terziev	1

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We empower local heroes to build global success. Eleven is an early-stage VC investing in technology companies in Southeast Europe.

Investment focus

Software, SaaS, Information Technology
Seed, Convertible Note, Pre-Seed
Bulgaria, United States, United Kingdom

Portfolio highlights

LAM'ON — LAM'ON OOD was created with the intention of creating a product that would be recyclable or compostable, improve environmental and human health safety, and readily replace the existing petroleum-based plastic solutions.
Vivian Lab — Vivian Lab is a women's digital health startup. It integrates menopause education, telehealth, personalized treatment regimens, community support, and AI assistants.
Cloud Office — Cloud Office Ltd specializes in providing solutions that leverage Google Cloud and Workspace to enhance business operations. The company offers services aimed at improving commercial terms for Google Cloud and Workspace, planning and executing strategies for Google technology adoption, and hosting specialized training sessions. With a focus on ITservices and consulting, Cloud Office Ltd caters to a diverse clientele, aiming to optimize their use of cloud technologies for better efficiency and innovation. The company also engages in events and expert sessions to keep businesses informed about the latest in Google's AI and cloud offerings, demonstrating a commitment to empowering businesses through technology.

Daniel is founding partner at Eleven Accelerator Venture Fund and investing in some of the most promising and exciting tech startups in CEE. Daniel has been involved in startups since 2000 as early stage investor and funded (in some cases bootstrapping) entrepreneur in diverse domains ranging from software to mobile to consumer goods torenewable energy. He has been lucky to meet and befriend with some of the greatest tech entrepreneurs in our region.

Investment focus

Software, FinTech, Small and Medium Businesses
Seed, Pre-Seed, Series B
Bulgaria, United Kingdom, Malta

Portfolio highlights

Edgar — Edgar believes that a good story can beat even the biggest of marketing budgets. This is especially true for SMBs and all the crafters and makers out there. Instead of spending big on traditional advertising, brands should engage their peers with great content. To fix the industry, they created Edgar. Edgar gives brands the tools and access to thebest creatives (brand storytellers, writers, illustrators), so that they can delight their customers with awesome stories. StoryMarket is the place where Edgar hosts a hand-picked selection of storytellers from around the world. From copywriters, journalists, editors, illustrators, photographers to animators, outreach experts and community managers, they have the talent needed to craft awesome brand stories. Edgar handles strategy, management, creation and distribution of content. The scope of the campaign depends on each customer. Creating the brief and defining the scope is as easy as ordering a frozen yogurt. From a single piece of content, to a set of Instagram/Vine videos, or dedicated storytelling expert that sticks with the brand forever and ever. Edgar makes sure the content is nothing less than perfect and is delivered to you in record time (first piece no later than 10 working days). The creatives and freelancers working with Edgar benefit from their lightweight yet powerful storytelling tools. StoryCrafter is a tool for short, visual stories. Stories take the form of visualized storylines with interactive elements that boost engagement. You create the story by drag and dropping your photos, Instagrams, Vine or YouTube videos and spicing it up with short captions. Brands equip the stories with their contact, brief information and a call to action at the end of the story. Etsy artists for example sell their products straight from the story, while wineries invite people for a wine tasting. Sharing and embedding is done in seconds, while they make sure the story looks and feels exactly the same wherever. Be it web, mobile or tablets. With each story, the Edgar community is growing. A community of freelance storytellers that Edgar empowers with tools and opportunity to be rewarded for their skills. And a community of active visitors who return to be inspired by great content every single day. Brands and individuals benefit greatly from Edgar as it helps them engage their potential customers. And helps them convert existing customers into fans. At the end, there’s no more powerful instrument than people telling stories about your brand.
Native Teams — With the Native Teams platform, you can easily hire anyone, anywhere as an employer or get an employed status if you're working as a freelancer. Explore our international EOR and PEO services and start working remotely with full compliance.
Join The Players — Join The Players is a tech company that brings the sports experience to the next level by providing automatic video, highlights, and statistics of mini-football games.

Valeri is primarily in charge with investment opportunities in Bulgaria and the Western Balkans. Prior to that, he was Partner at Bancroft Private and, before joining Bancroft, he was Investment Director with Global Finance, running the company’s activities in Bulgaria. Valeri led and co-led many transactions in various countries acrossSouth-Eastern Europe (Romania, Bulgaria, Croatia and Turkey among others). Prior to moving to the Private Equity industry, Valeri ran Orgachim, the largest paints & coating company in Bulgaria (backed by private equity funds, including RAEF) as CEO, where he completed a successful turnaround. Valeri also worked for the Royal Dutch/Shell, and held various positions within the organization. Valeri holds an MSc in Engineering from the Technical University of Sofia. He also attended Management Academy in London and ETP on Business Management in Delaware University, Sofia branch.

Investment focus

B2B, SaaS, Health Care
Seed, Angel, Pre-Seed
Germany, United States, Bulgaria

Portfolio highlights

Langaware — Our use of language and speech can provide a window into our brain's health. When we speak, complex neural networks work together to form our thoughts and ideas. Utilizing our patented system and proprietary biomarkers.
Vivian Lab — Vivian Lab is a women's digital health startup. It integrates menopause education, telehealth, personalized treatment regimens, community support, and AI assistants.
Join The Players — Join The Players is a tech company that brings the sports experience to the next level by providing automatic video, highlights, and statistics of mini-football games.

LAUNCHub is a leading early-stage venture capital fund focused on investing in startups in South-Eastern (SEE) and Central-Eastern (CEE) Europe.

Investment focus

Software, SaaS, Enterprise Software
Seed, Series A, Pre-Seed
Bulgaria, United Kingdom, United States

Portfolio highlights

AMPECO — AMPECO enables large-scale EV charging providers to launch and scale their business operations under their own brand. The company offers a white-label and hardware-agnostic EV charging management platform to cover all business cases - public, private, and home charging. Advanced energy management, flexible billing and subscription management,automatic maintenance algorithms, and inter-operator roaming are some of the platform’s key components. With security and scalability at its core, the platform allows large-scale operators like energy companies, oil and gas, fleets, hardware manufacturers and installers to achieve quick go-to-market in a few months with a ready-made platform combined with unmatched flexibility and extensibility via APIs. AMPECO supports more than 110 charging network operators in over 45 markets and has been globally recognized by Frost & Sullivan for its superior technological innovation and strategic development with the 2022 Global Product Leadership Award.
UVIONIX — Uvionix deploys Autonomous Flying Robots (AFRs) to monitor and report live data, ensuring a comprehensive view of operations, workflow efficiency, and near 100% inventory level accuracy. The system creates live digital twins of warehouse spaces, meticulously tracking each material movement. Delivering precise, unbiased data, and being immune to human error, the platform drastically enhances material planning, reduces stock losses, and lowers labor costs.
Colossyan — We make video creation simply and stressless. AI video technology allow us to crate video in just a few minutes. Ty out here.

Ivaylo Simov devised eleven’s strategy. His notorious shyness can be overcome only with ample amounts of beer, preferably while skiing. He was previously a director in a private equity fund, but now wants to change the VC industry from the bottom up.

Investment focus

Agriculture, Coffee, Big Data
Seed, Pre-Seed
Bulgaria, Greece, Estonia

Portfolio highlights

Edgar — Edgar believes that a good story can beat even the biggest of marketing budgets. This is especially true for SMBs and all the crafters and makers out there. Instead of spending big on traditional advertising, brands should engage their peers with great content. To fix the industry, they created Edgar. Edgar gives brands the tools and access to thebest creatives (brand storytellers, writers, illustrators), so that they can delight their customers with awesome stories. StoryMarket is the place where Edgar hosts a hand-picked selection of storytellers from around the world. From copywriters, journalists, editors, illustrators, photographers to animators, outreach experts and community managers, they have the talent needed to craft awesome brand stories. Edgar handles strategy, management, creation and distribution of content. The scope of the campaign depends on each customer. Creating the brief and defining the scope is as easy as ordering a frozen yogurt. From a single piece of content, to a set of Instagram/Vine videos, or dedicated storytelling expert that sticks with the brand forever and ever. Edgar makes sure the content is nothing less than perfect and is delivered to you in record time (first piece no later than 10 working days). The creatives and freelancers working with Edgar benefit from their lightweight yet powerful storytelling tools. StoryCrafter is a tool for short, visual stories. Stories take the form of visualized storylines with interactive elements that boost engagement. You create the story by drag and dropping your photos, Instagrams, Vine or YouTube videos and spicing it up with short captions. Brands equip the stories with their contact, brief information and a call to action at the end of the story. Etsy artists for example sell their products straight from the story, while wineries invite people for a wine tasting. Sharing and embedding is done in seconds, while they make sure the story looks and feels exactly the same wherever. Be it web, mobile or tablets. With each story, the Edgar community is growing. A community of freelance storytellers that Edgar empowers with tools and opportunity to be rewarded for their skills. And a community of active visitors who return to be inspired by great content every single day. Brands and individuals benefit greatly from Edgar as it helps them engage their potential customers. And helps them convert existing customers into fans. At the end, there’s no more powerful instrument than people telling stories about your brand.
LAM'ON — LAM'ON OOD was created with the intention of creating a product that would be recyclable or compostable, improve environmental and human health safety, and readily replace the existing petroleum-based plastic solutions.
Join The Players — Join The Players is a tech company that brings the sports experience to the next level by providing automatic video, highlights, and statistics of mini-football games.

Vitosha is a EUR 26m early-stage VC fund investing in innovative businesses in Bulgaria

Investment focus

Software, Marketplace, Information Technology
Pre-Seed, Seed, Funding Round
Bulgaria, United States, United Kingdom

Portfolio highlights

SoCyber — SoCyber provides services in the field of Information and Communication Technology, specializing in Cybersecurity services. The main business lines are security as a service, penetration testing, vulnerability assessment, and IT audits. After being a successful service company for several years, SoCyber developed a holistic vulnerability managementsolution "Kikimora.io" that makes the vulnerability management process centralised, transparent and easy to follow and understand. It enables companies to prioritise the remediation of vulnerabilities and address their security issues in a timely manner. The solution saves companies time and money by eliminating the need for repeated security testing that shows the same vulnerabilities.
Vodoraslo — Vodoraslo believes that everyone deserves better air quality, so by mixing innovation, design, and nature, we can create multiple positive impact solutions.
AIOT Cloud — Enabling businesses to be energy efficient while optimizing costs

Svetozar Georgiev is the Chairman of the Board at BESCO. He attended American University in Bulgaria, Truman State University, and Technology School Electronic Systems (TUES), both associated with Technical University-Sofia.

Investment focus

Software, SaaS, FinTech
Seed, Pre-Seed, Angel
United Kingdom, Bulgaria, United States

Portfolio highlights

Payhawk — Payhawk is a spending software that simplifies expenses, payments, and card spending for growing businesses. The company's platform enables financial officers and business owners to manage the entire spending lifecycle end-to-end. It collects and analyzes receipts, invoices, and card transactions to help stay in control of the budget with nopaperwork for the employees. With its paperless corporate card linked to an automated expense management, Payhawk provides a product on top of existing banks.Payhawk was founded in 2018 and is headquartered in London, England.
Reloyalty — We turn every bank card in Europe into a loyalty card. Reloyalty is a fully automated and personalised loyalty platform on top of card payments leveraging Open Banking / PSD2. We enable users to connect existing bank cards to Reloyalty and unlock 10-50% in reward value from their every day shopping. Participating retailers and banks can getaccess to data about their most valuable customers based on purchasing patterns and launch loyalty campaigns with measurable ROI.Reloyalty was founded with the goal of helping businesses identify their most passionate customers and helping those people get treated as such. They believe that the their relationship with the places where they shop, eat and meet with people are more than transactional.
Icanpreneur — The first Accelerator-as-a-Software that guides tech entrepreneurs from idea to product/market fit without relying on luck

Bogomil Balkansky is a Partner at Sequoia Capital. He started his career as a management consultant at McKinsey & Company. Bogomil holds a bachelor of arts in Mathematics from Cornell University and an MBA from Stanford Graduate School of Business.

Investment focus

Software, Enterprise Software, SaaS
Seed, Series A, Series B
United States, Israel, Bulgaria

Portfolio highlights

Cortex — Cortex makes it easy for engineering organizations to gain visibility into their services and deliver high quality software.
Cortex — Cortex makes it easy for engineering organizations to gain visibility into their services and deliver high quality software.
Stoke — Fiverr Enterprise is a SaaS platform which helps companies source, onboard, manage, and pay your freelance talent legally and compliantly.

Clark Landry is the Managing Partner of Clover Leaf Ventures.Most recently, Clark was co-founder and COO at CESPPA, a cybersecurity company. Formerly, Clark was co-founder and COO at Maple Media (raised $30 million from private equity investors), co-founder and executive chairman at SHIFT (acquired by Brand Networks), co-founder and CEO at TopLevel Domain Holdings (now Minds + Machines - publicly-traded on the London Stock Exchange's AIM), co-founder and CMO at TagWorld (acquired by Viacom). Clark was a founding investor of Gradient X, a mobile DSP (acquired by SingTel), Traffic Marketplace, an advertising network (acquired by Vivendi), Adconion Media Group, a provider of digital media advertising solutions (acquired by Amobee), Conversion Logic, an advertising attribution company, and CREXi, a commercial real estate marketplace.Clark holds a bachelor of arts degree in economics from Yale University.

Investment focus

Software, Internet, Information Technology
Seed, Series A, Angel
United States, Mexico, Bulgaria

Portfolio highlights

Esper — Esper is the first cloud-based platform to help governments proactively manage public policy with better data and transparency.
Acquicent — Acquicent enables the issuance and trading of blockchain tokens linked to digital and real-world collectibles.
AlphaFlow — AlphaFlow is a tech-driven investment company providing professionally managed portfolios of real estate loans to institutional investors. They work with the residential real estate lenders around the country and underwrite their loans across 50+ factors. AlphaFlow invests in the best deals, splitting our clients’ portfolios across 75-100 loansinto15+ states to create AlphaFlow Optimized Portfolios. They took the best practices of investment management, like diversification, rebalancing, and institutional-quality data analytics, and automated them so that investors could receive these benefits without the high fees and high minimums of traditional real estate investing. It is ultimately a simpler, more intelligent way to invest in real estate.AlphaFlow was founded in 2015 and is headquartered in San Francisco, California, United States.

Vassil is responsible for overseeing Telerik’s strategic direction and enabling its rapid growth as a global provider of enterprise-class software and services. As a co-founder of Telerik, Vassil was instrumental in growing the sales, support and business development units of the company and establishing the fanatical dedication to customerservice. Vassil’s vision and dedication has helped Telerik keep its slogan to “Deliver more than expected” and enjoy a solid track record of growing revenues and profitability in the ever changing developer tools marketplace.Vassil earned his Bachelor’s Degree in Business Administration at the American University in Bulgaria and has served in various roles in companies from real estate, investment and high-tech industries.

Investment focus

Software, SaaS, FinTech
Seed, Angel, Pre-Seed
United States, Bulgaria, United Kingdom

Portfolio highlights

Payhawk — Payhawk is a spending software that simplifies expenses, payments, and card spending for growing businesses. The company's platform enables financial officers and business owners to manage the entire spending lifecycle end-to-end. It collects and analyzes receipts, invoices, and card transactions to help stay in control of the budget with nopaperwork for the employees. With its paperless corporate card linked to an automated expense management, Payhawk provides a product on top of existing banks.Payhawk was founded in 2018 and is headquartered in London, England.
Reloyalty — We turn every bank card in Europe into a loyalty card. Reloyalty is a fully automated and personalised loyalty platform on top of card payments leveraging Open Banking / PSD2. We enable users to connect existing bank cards to Reloyalty and unlock 10-50% in reward value from their every day shopping. Participating retailers and banks can getaccess to data about their most valuable customers based on purchasing patterns and launch loyalty campaigns with measurable ROI.Reloyalty was founded with the goal of helping businesses identify their most passionate customers and helping those people get treated as such. They believe that the their relationship with the places where they shop, eat and meet with people are more than transactional.
UPPER — Upper enables start-ups, businesses, and organizations to find and hire quality tech talent to work full-time, part-time, or hourly

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Artificial intelligence