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Top 15 Retail Startup Investors in Finland in May 2025

Last updated: May 2025 A list of 15 angel investors and VC (Venture Capital) funds that invest in Retail startups based in Finland. We rank investors based on the number of investments they made in Retail companies from Finland. We update this investor list every month.

Top 15 Retail Startup Investors in Finland in May 2025

Investor	Retail Finland investments
Ali Omar	3
Mobility Ventures	2
Summit Partners	2
Baidu	2
Flashpoint	1
SCB 10X	1
Leif Linden	1
Redstone.VC	1
Maki.vc	1
Gorilla Capitalthbb	1
Vendep Capital	1
Olli-Pekka Kallasvuo	1
Reaktor Ventures	1
Innovestor	1
Heino Group	1

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Investor list

Ali Omar is a Member of the Finnish Business Angels Network. He attended Aalto University and the University of Oulu.

Investment focus

Software, SaaS, Artificial Intelligence
Seed, Pre-Seed, Angel
Finland, United States, Estonia

Portfolio highlights

Themo — Themo's innovation is an algorithm that optimizes the price of exchange electricity and the consumption of electricity. Themo offers an easy and environmentally friendly way to save on electricity consumed by heating.
GoalProfit — GoalProfit is the world’s first low code retail optimization platform empowering retailers to build customized intelligence applications. It was founded by former IBM executives, Maxim Morozov and Oleg Sidorkin. GoalProfit is on a mission to make big data solutions available for all retailers and help them to survive in a new post-covid reality.
Builderhead — Builderhead is an easy-to-use construction management software that helps owners, developers and general contractors complete construction projects on time and within budget.

MOBILITY VENTURES: WE HELP ENTREPRENEURS SUCCEED!

Investment focus

Mobile, Apps, Retail
Seed, Angel, Series C
Spain, Finland, United States

Portfolio highlights

IndoorAtlas — Discover the power of indoor positioning technology with IndoorAtlas. Build innovative indoor location-based solutions using our cross-platform SDK. Explore case studies and start developing today.
InnerWireless — InnerWireless, Inc. provides in-building wireless and RFID solutions to healthcare, enterprise, government, and hotel/gaming markets. InnerWireless solutions provide in-building wireless wide area network (WAN) and WLAN solutions for voice, data, multimedia, location, and other wireless services to the mobile workforce. It offers WirelessUtility, a broadband infrastructure that provides wireless signal coverage for mobility, communication, and real-time access to data. This solution also provides access to WAN services, including cellular services, paging capability, two-way radio service, first responder technology, WiFi access, enterprise voice service, and building automation and security. InnerWireless offers Horizon Converged Wireless platform for wide area services, building distribution, local area services, and segment distribution; and PanGo Unified Asset Visibility platform for asset, workflow, and inventory management, as well as to aggregate and synthesize data from various RTLS, RFID, and sensor sources. InnerWireless, Inc. was formerly known as E-tron Technologies, Inc.InnerWireless was founded in 1998 and is headquartered in Richardson, Texas.
Eelp! — Eelp! is an app to delegate all personal daily needs busy people have, 365. Taking your car for a wash, pet-sitting your dog while traveling, doing groceries, sending a physiotherapist home, a manicure to the office, a cab to the airport.. an Eelper will manage that for you, with best providers at best price, happy to Eelp.

Summit Partners is a global alternative investment firm that invests in growth equity, fixed income and public equity opportunities in technology, healthcare and other growth sectors.

Investment focus

Software, Information Technology, Health Care
Private Equity, Funding Round, Series B
United States, Germany, Canada

Portfolio highlights

Celcoin — Founded in 2016 by Marcelo França and Adriano Meirinho, Celcoin, the company offers a platform that allows companies to connect to the financial system simply and without bureaucracy to offer innovative experiences to their customers, whether in the digital world, with more than 170 clients including banks, fintechs, brokerages and loyaltycompanies, in other words, in the physical world, where it has its own network of more than 38,000 digital correspondents in 3,200 Brazilian municipalities. A pioneer in its segment, Celcoin adopts a unique multi-channel strategy in its segment, and already processes more than 11 million financial transactions and a volume in excess of R$1.8 billion monthly.Celcoin came up with the idea of facilitating new players to the financial system, which until its inception was completely closed, difficult to access and difficult to connect. With its set of Open Finance solutions (APIs for Transactions, APIs for Physical Networks and Open Banking APIs), more than 8 million Brazilians are impacted monthly in the physical and virtual world with their solutions.
PostPilot — PostPilot is the leading direct mail platform for ecommerce and DTC.
Earned Wealth — Forme Financial is a platform that offers estate planning, debt management, insurance planning, and investment management services.

Baidu is a search engine that enables individuals to obtain information and finds what they need. Baidu offers functional online search, Tieba community search, industry-based vertical search, mp3 search, portal channels, and instant messaging services. Its products include Baidu Webpage, Baidu Video, Baidu Map, hao123.com, BaiduPedia, Baidu Input,Baidu Toolbar, TTPlayer, Iqiyi, and Sky Software.

Investment focus

Internet, Software, Artificial Intelligence
Series A, Series B, Series C
China, United States, Israel

Portfolio highlights

Infimind — Infinind is a provider of artificial intelligence technology and solutions focused on fashion. With massive fashion data, international leading computer vision algorithms and engineering capabilities, and with the vision of "fashion for good", we are committed to making fashion more cool.The company has top talent reserves. Thefounding team comes from the National Key Laboratory of artificial intelligence, network, etc. of the computing Department of Tsinghua University. It also has a consulting team composed of professors from top universities at home and abroad, such as Tsinghua University, people's Congress, MIT, Stanford, NUS, etc.At the beginning of its establishment, the company obtained close attention from the top capital, and now it has obtained billion class a rounds of financing from famous institutions such as Jinshajiang, magic measure, Sequoia, Turing, etc.
Small Design — Small Design is an intelligent design delivery platform.
Mirror Technology — Mirror Technology is a mental health technology service provider.

Venture capital serves as funding for emerging, inventive enterprises poised for rapid expansion.

Investment focus

Software, SaaS, Machine Learning
Series A, Seed, Funding Round
United States, Israel, United Kingdom

Portfolio highlights

iDWELL — iDWELL (www.idwell.com) is a revolutionary CRM cloud software and tenant app, especially designed for the next generation of real estate management. It enables the automation of routine processes, and bundles as well as optimizes all communication between the stakeholders of a property, including service providers, asset managers, landlords,tenants and property managers. Currently, more than 750,000 apartment units are managed with the assistance of iDWELL.The iDWELL ticketing system and the connected tenant app automates routine maintenance tasks with regards to handling and reporting damages. This allows iDWELL customers to focus on more important and revenue-generating tasks. The iDWELL marketplace provides further opportunities to service tenants and landlords while generating revenue.
Crowded — Banking for Greek Life that allows you to seamlessly pay dues, P2P transfers, deposits, and make payments with your virtual debit card. Tailored tools for events, ticketing, chat organizational management and more.
INXY Payments — EU-licensed crypto platform enabling businesses to securely and legally accept, send, and exchange cryptocurrencies.Accept Crypto using Customizable Payment Gateway API:- Easily receive payments in multiple cryptocurrencies; - Auto-convert crypto to Euro or stablecoins; - Automated Bank settlement with full reporting; - Reach Millions of CryptoUsers for Increased Sales.Automate Crypto Payouts to Affiliates, Publishers, Suppliers & Employees:- Automate thousands of payments using file or API; - Automatically convert your assets to crypto for Mass Payouts; Tailored reports to suit accounting needs.Exchange crypto or fiat at low fees:- Direct transactions, avoiding large public exchange platforms; - Manual and automated exchange; - Easy & fee-free withdrawals  to any supported E-wallets or affordable transfers to bank account.Stay Compliant & Informed:- Real-time transactions monitoring (KYT) for safe dealings; - Comprehensive Transaction History & Detailed Reports; - Ensure EU Compliance with Our VASP crypto license; - Audit-Ready for Smooth Accounting. Tailored reports to suit accounting needs.INXY Payments: Simplifying crypto adoption for businesses. Save money, unlock crypto's potential, and seamlessly bridge Web2 to the future. Join us in making cryptocurrency as easy as fiat.

SCB 10X From Experiment to Exponential Growth

Investment focus

Financial Services, FinTech, Cryptocurrency
Seed, Series A, Series B
United States, Thailand, Singapore

Portfolio highlights

Sahara AI — Sahara AI is the decentralized AI blockchain platform that prioritizes sovereignty and provenance of AI, ensuring security, equity, and accessibility for all users. | Join the Collaborative AI Economy Now
Theo — Theo operates as a trading infrastructure platform.
Jimini Health — Jimini’s mission is to radically improve the efficacy of mental health care across the world. Jimini has developed a novel care model that combines teletherapy sessions with personalized AI support. With Jimini, your therapy care team includes your licensed clinician and Sage, your always-available AI therapy assistant, who work together to helpyou achieve your goals.Founded in 2023 by a team of seasoned AI and biotech entrepreneurs, health tech veterans, and psychology researchers, Jimini puts science and tech first, using safe, purpose-built patient-facing technology that works exclusively under clinical oversight and high safety standards.World leaders in psychology designed Jimini’s care model to ensure that every part of the patient's journey is clinically beneficial. Jimini does not believe that LLMs should replace clinicians; rather, AI will help therapists deliver higher-quality care and focus on the most complex parts of their job. Jimini’s care model is first and foremost led by excellent clinicians.Jimini is committed to improving mental health quality and creating radically better, more modern, and clinically efficacious mental health experiences for patients.

Leif Linden

Investment focus

Retail, Analytics, Predictive Analytics
Seed
Finland

Portfolio highlights

Avansera — Avansera delivers real-time predictive analytics and targeted digital marketing solutions for FMCG companies to improve their marketing and supply chain processes. Consumer actions and purchase data is recorded live from active user interaction with Avansera's Ostosnero (ShopperStar) grocery shopping information and optimization platform.

The Redstone team is an international and diverse group of serial entrepreneurs, investors, investment professionals, tech analysts and data scientists.

Investment focus

Software, Information Technology, Health Care
Seed, Series A, Funding Round
Germany, Finland, France

Portfolio highlights

Aslan — Aslan a platform or solution designed to enhance employee benefits by offering more customizable and flexible compensation options.
Ochy — Ochy is an app that uses AI to analyse running form and gait to identify weak points and provide recommendations on what to do to improve.
Covision Media — Covision Media specializes in creating high-quality, relightable 3D models using their industrial 3D scanners. These scanners capture detailed surface information and PBR textures, and are designed for easy integration into virtual environments.

Maki.vc is an early-stage venture capital firm partnering with deep tech & brand-driven startups obsessed with challenging category norms.

Investment focus

Software, E-Commerce, Information Technology
Seed, Series A, Funding Round
Finland, Germany, United Kingdom

Portfolio highlights

Quanscient — We are building next generation simulation software-as-a-service utilizing Quantum computing algorithms. Our specialty domain of simulations is Computational Electromagnetics.
TrackSights — TrackSights combines top-tier data, automated workflows, and actionable insights for the automotive industry. Streamline decisions, calculate values, and manage fleets effortlessly with a modern, easy-to-use interface. Book a demo today!
Volare — Refining food industry side streams into sustainable protein, oil and fertilizers.

Gorilla Capital invests in early stage Finnish, Swedish, Danish and Estonian technology companies

Investment focus

Software, Information Technology, SaaS
Pre-Seed, Seed, Series A
Finland, Estonia, Sweden

Portfolio highlights

Xiphera — Xiphera is a Finnish company designing hardware-based security solutions using standardised cryptographic algorithms.
Jungle AI — Jungle uses artificial intelligence to predict component failure, and poor performance in an advanced asset management software.
Upsy Company — Discover Upsy, the AI-powered online shopping assistant designed to transform your webshop into a sales powerhouse. Boost your conversion rates, improve customer service, and amplify your online sales with Upsy's innovative features today

B2B SaaS specialist VC operating in the Nordics and Baltics. We invest in the best early-stage software entrepreneurs.

Investment focus

SaaS, Software, Analytics
Seed, Series A, Funding Round
Finland, United States, Canada

Portfolio highlights

Cluby — Own a restaurant?This is your all-in-one marketing & loyalty tool. Increase returning customers, boost spend, and stay top of mind. Cluby revolutionizes customer engagement and marketing with powerful tools to collect data, communicate effectively, and build loyalty. Everything through one app. Download Cluby App for Consumers Build Your Customer Base Sell Smarter, Market Better Grow ... Read more
Claimlane — Claimlane is an end-to-end returns management solution for brands and retailers to manage any type of return, across all sales channels and markets. Perfectly document claims and returns. Streamline workflows. Get quality insights. Turn unhappy claimers into loyal customers. That's Claimlane.
Eyeball — Eyeball operates as a digital platform for youth football.

Olli-Pekka Kallasvuo is the President and Chief Executive Officer of Nokia as of June 1, 2006.Olli-Pekka joined Nokia in 1980 as Corporate Counsel, and has held roles of increasing responsibility since that time. In 1987 he was appointed Assistant Vice President, Legal Department, and in 1988 he was named Assistant Vice President, Finance. In1990 he was promoted to Senior Vice President, Finance.In 1992, Olli-Pekka was named Executive Vice President and Chief Financial Officer. In 1997-1998 he served as Corporate Executive Vice President, Nokia Americas, being responsible for all Nokiaâ€™s business operations in the Americas. He returned to the position of Chief Financial Officer at the beginning of 1999, the position he had held prior to moving to the United States. From 2004-2005 Kallasvuo was Executive Vice President and General Manager of Mobile Phones. On October 1, 2005 he was named President and COO before his appointment to the current position.Olli-Pekka has been a member of the Group Executive Board of Nokia since 1990. On April 1, 2007, Olli-Pekka was appointed Chairman of the Board of Nokia Siemens Networks. In May 2007, Mr. Kallasvuo was nominated as member of the Board of Directors at Nokia. Starting January 2009, he will also serve as a Member of the Board of the Confederation of Finnish Industries EK.He holds a masterâ€™s degree in law from the University of Helsinki. Prior to joining Nokia, Olli-Pekka held a variety of positions with the Union Bank of Finland.Olli-Pekka was born on July 13, 1953, in Lavia, Finland. In his spare time, he enjoys golf, tennis and reading about political history.

Investment focus

Mobile, Retail, Big Data
Series A
Finland

Portfolio highlights

Walkbase — Walkbase offers advanced retail analytics to boost marketing impact and personalize the in-store shopping experience, driving better engagement and sales.

Reaktor Ventures has moved to the next phase by focusing its efforts to actively supporting current portfolio companies. This means that the fund has ended its investment period and is not investing into new companies. Between 2013 and 2018 we have invested into 42 different companies and one early stage fund. We will naturally keep makingfollow-up investments to current portfolio companies.

Investment focus

Software, Internet, Health Care
Seed, Pre-Seed, Series A
Finland, Germany, United States

Portfolio highlights

Valpas — Valpas is the hygiene protocol that reassures your future guests and keeps your hotel clean from the most uncontrollable: bed bugs
Swappie — Buy refurbished iPhones at an affordable price - Swappie offers refurbished and cheap iPhones with a free 12-month Swappie warranty.
Videoly — The easiest way for online retailers to get hand-picked and automatically embedded product videos.

Innovestor is an active Finnish investment manager, focusing on venture capital, real estate, and energy storage. We also offer corporate venturing services.

Investment focus

Software, Health Care, Manufacturing
Seed, Funding Round, Series A
Finland, Denmark, Sweden

Portfolio highlights

Aplagon — Aplagon is committed to bringing unique, effective antithrombotic medicines with important safety advantages to patients with unmet needs.
Bahn Express — Fast and Effortless Car Transport
Tribune Therapeutics — Tribune Therapeutics is a preclinical biopharmaceutical company building a promising pipeline of novel medicines to treat patients with a wide range of fibrotic diseases.

Heino Group is a food and drink industry company that has grown into an active entrepreneur, investor, owner, and supporter of foodtech companies.

Investment focus

B2B, Fruit, Gaming
Seed, Pre-Seed
Finland

Portfolio highlights

Vegemi — Vegemi is a free smartphone app that promotes eating fruits and vegetables through gaming. The software was designed with the entire family in mind, but especially to demonstrate youngsters the health advantages of fruits and vegetables in a way that motivates and inspires them.
Arctic Farming — Disrupting food production by making vertical farming mainstream.
Nordic Umami Company — Developing all-embracing sustainable flavours to accelerate plant-based eating.

Investors by industry

Artificial intelligence