Top 10 Fitness Startup Investors in Africa in November 2024

Last updated: Nov 2024 A list of 10 angel investors and VC (Venture Capital) funds that invest in Fitness startups based in Africa. We rank investors based on the number of investments they made in Fitness companies from Africa. We update this investor list every month.

Top 10 Fitness Startup Investors in Africa in November 2024

Investor	Fitness Africa investments
Justin Stanford	1
NEXT176	1
Flat6Labs Tunisia	1
Tofino Capital	1
Johnson & Johnson Foundation	1
Knife Capital	1
4DX Ventures	1
Nour Nouf	1
Gray Matters Capital	1
Newtown Partners	1

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Investor list

Justin is a 31-year old entrepreneur, angel investor and venture capitalist from Cape Town, South Africa. He is founder, MD, board member, advisor, or investor to a wide variety of companies in the global technology sector.Having grown up on a farm, he decided not to complete high-school and instead made the move to the city of Cape Town, topursue his dreams of being an Internet entrepreneur.Despite years of struggles and false starts in the wake of the dotcom crash in 2001, he ultimately went on to successfully launch and grow a pan-African Internet based software company from a garage in the suburbs of Cape Town.Have founded his first startup attempt at the age of 18, Justin has been involved in tech startups and entrepreneurial endeavours ever since.He is today the co-founder and MD of 4Di Group, a diversified investment management group and family office, and co-founding General Partner of early-stage technology venture capital firm 4Di Capital, as well as an active angel investor.As co-founder and Steering Committee Chairman of the Silicon Cape Initiative in 2009, designed to highlight and foster South Africa's nascent emerging tech startup ecosystem, Justin fully believes in South Africa’s potential as a global technology innovation hub.In 2011, he was listed by the Mail & Guardian for the 'Top 200 Young South Africans', and in 2013, listed by Forbes for '30 Under 30: Africa's Best Young Entrepreneurs'.

Investment focus

FinTech, Financial Services, Security
Seed, Angel, Series A
South Africa

Portfolio highlights

FitKey — FitKey is about helping you find and manage the fitness life that makes you happy, through discovering new classes, studios, and fitness activities. With easy online and mobile booking, FitKey keeps your routine interesting.
TaxTim — Originally funded by Google in 2011, TaxTim is Africa's answer to Making Tax Easy. Answer simple questions one-by-one, in a friendly automated chat, and your tax return is done in minutes. TaxTim has 40% market share of the tax base in South Africa (~4.5m), and has deployed localised versions in Namibia and Nigeria as JVs with PwC previously.TaxTim is integrated with the local revenue service (SARS) for instant electronic tax submissions, and partners with some of SA's largest consumer brands - Airbnb, Momentum, Sanlam, Old Mutual, FNB eBucks - to provide tax services for free or at discount. TaxTim has several business models including B2C, B2B and B2B2C. TaxTim is a compelling and popular consumer brand, with a fully-developed, profitable broker/financial product leads ecosystem.
Ekaya.com — Ekaya exists to make renting simpler, safer and more connected - for everyone.

Creating disruptive and sustainable businesses to positively impact 1 Billion lives.

Investment focus

Fitness, Software, Wellness
Seed
South Africa

Portfolio highlights

JOBJACK — JOBJACK: Entry-level hiring made easy. Find a once-off, part time or permanent job. Or request a demo and get connected to the most relevant staff.
Kena Health — Talk to a nurse, doctor or mental health professional on your smartphone with the Kena Health App. Affordable primary healthcare for South Africans. Download Now.

Flat6Labs is the MENA region’s leading seed and early stage venture capital firm, currently running the most renowned startup programs in the region. Annually, Flat6Labs invests in more than 100 innovative and technology-driven startups enabling thousands of passionate entrepreneurs to achieve their daring ambitions and ultimately becoming theirinstitutional co-founders.

Investment focus

E-Commerce, Retail, Education
Pre-Seed, Seed
Tunisia, France

Portfolio highlights

Yaz — Yaz is a B2B wholesale e-Commerce web and mobile app that offers branded goods and services top up for retailers.
Birdhouce — Birdhouce is a direct to consumer furniture startup that provides home storage. They develop an online 3d product configurator that makes the customer a designer from the comfort of their home. Their design categories include a dining room, living room, bedroom, hallway, office, kitchen, and kids room.
Tiktak PRO — Tiktak PRO provides back office management services. They also provide hosting, updating, and certificate services. Additionally, they also provide commercial activity and technical support services.

Tofino Capital is an early stage investor in emerging market technology companies.

Investment focus

SaaS, B2B, Enterprise Software
Seed, Pre-Seed, Series A
South Africa, Egypt, Finland

Portfolio highlights

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Kena Health — Talk to a nurse, doctor or mental health professional on your smartphone with the Kena Health App. Affordable primary healthcare for South Africans. Download Now.
Circadian Technologies GmbH — Circadian Technologies accelerates the energy transition in frontier markets with a SaaS business model, empowering solar developers & energy service companies to reduce operating costs and grow revenue with a data driven platform and proprietary IoT hardware.Circadian transforms the entire value chain of its customers by uniquely providingan end-to-end solution to better design, finance, operate and maintain decentralized renewable energy systems for commercial & industrial sites.

The Johnson & Johnson Foundation is a registered charitable organization that reflects the commitment of the Johnson & Johnson Family of Companies to keeping people well at every age and every stage of life by blending heart, science, and ingenuity to profoundly change the trajectory of health for humanity.

Investment focus

Health Care, Fitness, Software
Seed, Pre-Seed, Series A
Ghana, Zambia, United States

Portfolio highlights

Dawa Health — DawaMom is a standardized mobile clinic that delivers maternal and neonatal health through a digital health platform leveraging a wide network of trained 1st level clinicians and community health workers (CHWs) for emerging markets.
NextStep — NextStep is an information technology company that provides training and job placement for workers via mobile application platform. It features a mobile and web-based platform that enables its users to manage staff accordingly on their accurate positions. The company was founded in 2018 and headquartered in Seatle, Washington.
Redbird — Millions of Africans live with chronic diseases without a convenient way to manage their health. And every year, millions more develop chronic disease – at a rate of two times the world average. Unlike those with acute disease, chronic disease patients require not just treatment, but also lifelong health monitoring to remain healthy andproductive. African chronic diseases patients need a convenient way to manage their conditions, and the current, top-down approach to healthcare cannot cope.That’s where we come in. At Redbird, we supply pharmacies with everything they need to offer rapid diagnostic services for chronic disease, helping them to solve this need by establishing them as the most convenient place for patients to manage their health.

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Investment focus

Software, Information Technology, Manufacturing
Funding Round, Series A, Seed
South Africa, United States, Sweden

Portfolio highlights

Octiv — Turbocharge your fitness business, grow your community and build your brand with Octiv's leading Gym Management Software.
Outsized — Independent talent for enterprise clients and consulting firms in Asia-Pacific, Africa, and the Middle East.
Simera Sense — Simera Sense develops camera control electronics for optical payload and Cubesat imager solutions.

4DX Ventures is a Pan-Africa Focused Venture Capital Firm. Our mission is to connect people, ideas, and capital to create a vibrant African community.

Investment focus

Financial Services, Information Technology, Logistics
Seed, Series A, Pre-Seed
Egypt, United States, Nigeria

Portfolio highlights

MAKA — MAKA is a community commerce platform for fashion and beauty, enabling everyone to discover their style, feel represented.
Hohm Energy — We make the process of going solar simple. Generate your free, custom solar proposal and get matched with an accredited solar provider in under 5 mins.
Zoie Health — Zoie is a digital health firm for women that provides family planning, fertility, and maternity care services.

We inspire to build societies where knowledge empowers every individual to realize their full potential to contribute to the greater good and to be responsible for future generations. Investment in startup business, Community Services, Shared Offices.

Investment focus

Information Technology, Health Care, Venture Capital
Funding Round, Seed, Convertible Note
Saudi Arabia, United States, Egypt

Portfolio highlights

Safanad — Safanad is a global holding company focusing on key investment platforms in Education, Healthcare, Digital Infrastructure, and Real Estate sectors, delivering strong risk-adjusted returns through partnership and operational excellence.
Lucky — Lucky is an app for credit products, offers, and cashback rewards.
Shorooq Partners — Shorooq Partnersis the leading tech investor in the region, inspired by the best entrepreneurs, investors and practices from around the world.

We are an impact investor in the global south. Our deep roots in microfinance and education finance have demonstrated profit with purpose. We focus on self-development and skilling technology for women to find meaningful work.