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Renato Mendes, Founder at 4equity - Media Ventures

Renato Mendes

Founder @ 4equity - Media Ventures

Renato Mendes is an entrepreneur, mentor and angel investor with more than 20 years of experience in digital marketing. Mr Mendes was as an executive at Netshoes where he held, among others, the position of Head of Marketing & Communications for Latin America (NETS : NYSE then acquired by Magazine Luiza). He has founded and acted as a managingpartner of Aceleradora Organica and of 10.4.3, an early stage investment fund. Renato is also a best selling author ("Change or Die") and a visiting professor at Insper and PUC-RS. Nowadays, he is is the co-founder and CEO of F5 Business Growth, a consulting firm focused on digital growth.

Total investments:
11
Last investment:
Lead investor:
27%

Last updated:

Industries Renato Mendes invests in

SoftwareFinancial ServicesSaaSSportsFinTech

Stages Renato Mendes invests in

SeedPre-SeedVenture - Series UnknownSeries ASeries B

Countries Renato Mendes invests in

BrazilUnited States

Investment Focus

Industry

  • Software 3 (27%)
  • Financial Services 3 (27%)
  • SaaS 2 (18%)
  • Sports 2 (18%)
  • FinTech 2 (18%)
See all 31 industries →

Stage

  • Seed 5 (45%)
  • Pre-Seed 2 (18%)
  • Venture - Series Unknown 2 (18%)
  • Series A 1 (9%)
  • Series B 1 (9%)

Country

  • Brazil 10 (91%)
  • United States 1 (9%)

Investments

CompanyDescriptionRoundLinks
Digitra.com Digitra.com
Digitra offers protection mechanisms including a background check on the customer record to prevent money laundering and the separation of custody from asset management, enabling users to invest in digital assets relying on security, liquidity, and exclusive services. $1M / Seed / Dec 12, 2024
QuintoAndar QuintoAndar
QuintoAndar is a Brazilian technology company that was created to simplify the lives of those looking for a new home. Venture - Series Unknown / Aug 14, 2023
QuintoAndar QuintoAndar
QuintoAndar is a platform that simplifies the rental of residential real estate for landlords and renters. With QuintoAndar, customers can work with a top-notch team that uses the best practices and best tools, be part of a high-impact project that will affect many people's lives, have autonomy to make decisions with no endless meetings, andwork in an informal environment and horizontal hierarchy.Founded in February 2013 by Gabriel Braga and Andre Penha, it is headquartered in São Paulo in Brazil. Venture - Series Unknown / Aug 02, 2023
Religion of Sports Religion of Sports
Religion of Sports is a Santa Monica, CA-based sports media company that provides scripted and unscripted videos, podcasts, feature films, and social content about sports. Founded by Tom Brady, Michael Strahan, and Gotham Chopra, Religion of Sports creates best-in-class content and is building a brand focused on human/emotional storytelling inand around the world of sports. $50M / Series B / Jun 06, 2022
Rupee Solutions Rupee Solutions
We transform the culture and management of companies through our Methodology.We are not software. WE ARE A SOLUTION transforming the culture of accounting firms.We are a easy to use cloud based software for tax, payroll, accounting and paralegal management process.Founded in October 5th of the year 2017, Rupee only starts the operation inJanuary 2018.Aiming on the near future of Web3.0 and transparency everywhere indicate that our software is one of the best in the market with log of all activity of their users in a simple way to consult and manage everyday task.With simple dashboards you have your tax and accounting office fully on sight management.You can have your process on a automation that brings security to your company and relieve at least 3 hours of work per week. $267.1K / Pre-Seed / Apr 15, 2021
Pier Pier
Pier is a digital insurance distribution platform, acting as a stipulator for pooling risks. It connects people willing to share their risks and resources through a completely autonomous platform. Pier manages community resources and delivers transparency to all members. It was founded in 2018 and is headquartered in São Paulo, Brazil. $14.5M / Series A / Nov 26, 2020
OutField Capital OutField Capital
We are the first Venture Capital fund in Brazil fully focused on the sports industry and its connections with media, entertainment, gaming and digital. We support early businesses to exceed at the seed level and get to Series A/B rounds, while working with founders to accelerate companies by implementing our strategic planning playbook(targeted on product, sales, communications and people).We focus on three main verticals: (i) Fan Engagement/D2C: BI, Consumer Behavior, Ticketing, Data Mining, In-Venue Solutions, eComm/Marketplaces and Merch/Licensing; (ii) Media: Content (Production and Distribution), Entertainment/Lifestyle and Gaming (eSports, Game Dev and Streaming); and (iii) Performance: Health Tech and Wearables, Performance Improvement, Wellness and Nutrition, and Analytics. #BeyondTheScores #ChangingTheGame Seed / Aug 01, 2020
Bit Capital Bit Capital
Bit Capital is a technology company in financial services. They provide a platform based on APIs that integrates seamlessly with any existing back office of a banking system and provide licenced and unlicensed institutions a quick, simple, and affordable way to introduce a range of financial and other services. Seed / Jun 01, 2020
Vakinha Vakinha
Vakinha is an online web portal for campaigns that may vary from crowdfunding, birthdays, graduations, weddings, baby showers, and much more. The platform serves both people and animals. Vakinha is based in Porto Alegre. Seed / Apr 01, 2020
Feedz Feedz
Feedz is a platform for employee engagement and professional development. It enables HR managers to understand their employees, integrate teams, encourage continuous feedback, follow goals, and make people feel part of the company. Pre-Seed
See all 11 investments →

Co-Investors

4equity - Media Ventures

About 4equity - Media Ventures

VC Fund · São Paulo, Brazil

4equity - Media Ventures B2C firms spend 40% of their income on marketing, with the great majority going to performance media. This type of strategy, however, quickly achieves saturation, making it impossible for entrepreneurs to optimize their investments.

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FAQ

What does Renato Mendes invest in?

Renato Mendes invests primarily in Software, Financial Services and SaaS startups, most often at Seed and Pre-Seed stage. Most of the 11 investments tracked by Shizune back companies in Brazil. The Investment Focus section breaks down every industry, stage and country in the portfolio.

When did Renato Mendes last invest?

The most recent investment recorded for Renato Mendes closed in Dec 2024. Shizune tracks 11 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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