NRD Capital Management
VC Fund
Atlanta, United States
NRD Capital Management is a VC fund in Atlanta focused on SaaS and Software. NRD’s mission is to invest in brands that offer superior products and compelling unit economics and help them grow to their fullest potential using the power of franchising.They believe that sustained franchise growth is an outcome of franchisee success. Their investment approach focuses on building solid unit economic models for theirfranchisees, while adhering to a strong value system. They believe when franchisees and franchisors work together in a spirit of partnership, all parties win.NRD Capital occupies a unique niche in franchise equity investments. Their fund buys small to medium sized franchisors and applies their multi-unit and operating expertise to grow their brands. They look at franchise companies not just as financial vehicles but as living entities in which concept founders and franchisees have invested significant amounts of time and resources. Their goal is to use their operational and financial expertise to position high quality brands for accelerated growth.Their team has over 75 years of franchise experience from single store operations to public company management. Collectively, the team has been involved in 20 brands including top global brands such as Popeyes, Burger King, Snap Fitness and Domino's as well as regional brands such as Moe's Southwest Grill, Pet Valu, Super Wash and local startups such as Urban Grounds and Tutor Force. Their experience encompasses every area of the franchise business model from sales, financing, and real estate development to operations, marketing, HR, and technology through to successful exit strategies.The core pillar of NRD's strategy is to invest in brands where franchisee success is the central value. NRD invests in brands that meet the criteria of their proprietary model, known as Own It!©, which incorporates "The 5 Ps" (product, profit, people, processes, and partnership). Own It! establishes a clear focus on franchisee success.
- Total investments:
- 9
- Last investment:
- Lead investor:
- 11%
- Fund size:
- $7.3M
- Last fund:
Last updated:
For AI agents: llms.txt
Industries NRD Capital Management invests in
Stages NRD Capital Management invests in
Countries NRD Capital Management invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Seed
- $2.6M–$5.5M
- Series B
- $7M–$10M
Investment Focus
Industry
- SaaS 2 (22%)
- Software 2 (22%)
- Human Resources 2 (22%)
- Information Technology 2 (22%)
- Web3 1 (11%)
Stage
- Seed 2 (22%)
- Series B 2 (22%)
- Pre-Seed 1 (11%)
- Series A 1 (11%)
- Convertible Note 1 (11%)
Country
- United States 4 (44%)
- Pakistan 1 (11%)
- Switzerland 1 (11%)
- United Arab Emirates 1 (11%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
Aziz Hashim
Founder and Managing Partner
|
Founder and Managing Partner | Total investments: 5 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| Turtle Club is a protocol for an on-chain liquidity allocation platform that focuses on connecting LPs, protocols, and partners through sustainable and transparent incentives. | $5.5M / Seed / Oct 20, 2025 | ||
| Smart Crowd is a real estate investment platform that provides you an opportunity to access the UAE real estate market with low minimum investment amount from a simple online portal.Smart Crowd’s innovative approach enables investors to treat their investment properties more like stock portfolios, focusing on asset allocation rather than dealingwith the hassles of researching and buying vacant properties that need to be leased and managed. This creates significant time and cost savings. By allowing low minimum investment you diversify your properties, allowing you to build a well-diversified investment property portfolio without taking on too much leverage and risk. | $3M / Convertible Note / Jun 13, 2022 | ||
| medIQ is integrated virtual care platform’ providing on-demand healthcare at the point of need in Pakistan. | $1.8M / Pre-Seed / Apr 21, 2022 | ||
| Today, companies struggle to onboard, upskill and fire-up their employees for work. At 1Huddle, our mobile game platform is the fastest way for companies to get their people ready to work. Using 1Huddle, you can quickly and easily convert existing training manuals, videos, certifications and communications into quick-burst mobile games that createcompetition and can be played anywhere, anytime. We have 70+ paying clients, over 20,000 users and 5M game questions (including: ESPN, Audible, ESPN, Madison Square Garden, Loews Hotels, New York Mets, FASTSIGNS, Dog Haus, and Hand and Stone Franchises).We are powering the people that power teams. Featured on Fox News, CNN, CNBC, Fox Business, Huff Post, NY Daily News, Bloomberg & The Wall Street Journal. | $5M / Series A / Jan 30, 2020 | ||
| ShiftOne is a mobile app that reduces turnover, drives incremental revenue, and makes work a better place for hourly employees and managers. It leverages real-time, individual performance data, typically from a point-of-sale system or guest review collector, to power competitions, encourage communication and recognition, and monitor operationalhealth factors like attrition risk. It's supplemented by automated, AI-driven analysis tools that equip leadership at every level with the knowledge and means to support and retain their teams, without having to lift a finger. | $2.6M / Seed / Feb 26, 2019 | ||
| Qu, formerly Gusto, is going beyond traditional Point of Sale (POS) technology with a singular focus on fast casual and quick service restaurant chains. Leveraging an API-first approach and a core suite of omni-channel ordering solutions, Qu delivers an enterprise-scale, cloud-based POS solution that’s fast, flexible, and forward-thinking, makingit easy to implement, easy to use, and easy to afford. Improved guest experience, best-in-class integrations, centralized enterprise management, and payment processor choice are some of the reasons leading restaurant chains choose Qu to help them move faster, stay nimble, and increase profits. Learn more at qubeyond.com or email sales@qubeyond.com. | $10M / Series B / Feb 12, 2019 | ||
| Today, companies struggle to onboard, upskill and fire-up their employees for work. At 1Huddle, our mobile game platform is the fastest way for companies to get their people ready to work. Using 1Huddle, you can quickly and easily convert existing training manuals, videos, certifications and communications into quick-burst mobile games that createcompetition and can be played anywhere, anytime. We have 70+ paying clients, over 20,000 users and 5M game questions (including: ESPN, Audible, ESPN, Madison Square Garden, Loews Hotels, New York Mets, FASTSIGNS, Dog Haus, and Hand and Stone Franchises).We are powering the people that power teams. Featured on Fox News, CNN, CNBC, Fox Business, Huff Post, NY Daily News, Bloomberg & The Wall Street Journal. | $3M / Series A / Apr 18, 2018 | ||
| Jibu provides a comprehensive, turn-key start-up package for local entrepreneurs to start their own neighborhood businesses by treating and packaging water in reusable bottles.450 million East Africans do not have reliable access to safe drinking water. Jibu currently works within this emerging market in the Democratic Republic of the Congo,Rwanda and Uganda and plans to expand to surrounding countries in the coming years.Jibu provides seed-financing and support to equip East African entreprenerus with the materials needed to launch safe drinking water franchises. Jibu offers an opportuntiy for local entrepreneurs to make drinking water 75% cheaper than bottled water, at the same price as boiling water, but with the convenience of door-side delivery and the aspirational association with bottled water. | $7M / Series B / Feb 01, 2018 | ||
| See all 9 investments → | |||
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FAQ
What does NRD Capital Management invest in?
NRD Capital Management invests primarily in SaaS, Software and Human Resources startups, most often at Seed and Series B stage. Most of the 9 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is NRD Capital Management's check size?
NRD Capital Management typically joins rounds of $2.6M–$5.5M at Seed and $7M–$10M at Series B. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds NRD Capital Management participates in.
How do I contact NRD Capital Management?
Public channels for NRD Capital Management include LinkedIn, the website linked on this profile and Facebook. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at NRD Capital Management?
The team at NRD Capital Management includes Aziz Hashim (Founder and Managing Partner). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Sep 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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