Natalie Massenet
Co-Founder & Partner @ Imaginary Ventures
London, United Kingdom
Natalie Massenet is a Series A investor at Imaginary Ventures in London focused on Fashion and FinTech. Natalie Massenet is co-founder and partner of Imaginary Ventures, a venture fund investing in early-stage opportunities at the intersection of retail and technology, as well as the non-executive co-chairwoman of Farfetch, a global e-commerce platform for luxury fashion. Massenet is best known for founding the luxury fashion online retailerNet-A-Porter, in 2000. In the year before she stepped down from her role following its merger with YOOX, the Net-A-Porter-Group recorded net revenues of almost $1 billion. Massenet began her career as a journalist and fashion editor, working at WWD and Tatler before setting up Net-A-Porter. In 2009, she was awarded an MBE, and in 2016 she was made a Dame Commander of the Order of the British Empire, both in recognition of her contributions to the U.K. fashion and retail industry. Massenet was chairman of the British Fashion Council between 2013 and 2017.
- Total investments:
- 17
- Last investment:
- Lead investor:
- 35%
Last updated:
For AI agents: llms.txt
Industries Natalie Massenet invests in
Stages Natalie Massenet invests in
Countries Natalie Massenet invests in
Round sizes
Round size
- Seed
- $500k–$5M
- Series A
- $5.4M–$27M
- Series B
- $15M–$25M
Investment Focus
Industry
- Fashion 4 (24%)
- FinTech 3 (18%)
- E-Commerce 3 (18%)
- SaaS 2 (12%)
- Beauty 2 (12%)
Stage
- Series A 6 (35%)
- Seed 5 (29%)
- Series B 2 (12%)
- Series D 2 (12%)
- Series C 1 (6%)
Country
- United States 9 (53%)
- United Kingdom 3 (18%)
Investments
| Company | Description | Round | Links |
|---|---|---|---|
Genius AI
|
Genius AI is a company that creates automated personal assistant software for appointment management. The software from the company accepts bookings and payments, monitors clients and tracks their history, organizes personal calendars, and reports analytics, allowing beauty professionals and freelancers to manage and develop their companies throughclient interaction and marketing automation. | $44M / Series D / Jul 21, 2026 | |
Hook
|
Hook operates as a music expression platform that harnesses the power of AI. | $15.8M / Series A / Feb 18, 2026 | |
|
Hook
|
Hook operates as a music expression platform that harnesses the power of AI. | $3M / Seed / Mar 26, 2025 | |
|
Hook
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Hook operates as a music expression platform that harnesses the power of AI. | $500K / Seed / Mar 06, 2024 | |
GlossGenius
|
GlossGenius is a company that creates automated personal assistant software for appointment management. The software from the company accepts bookings and payments, monitors clients and tracks their history, organizes personal calendars, and reports analytics, allowing beauty professionals and freelancers to manage and develop their companiesthrough client interaction and marketing automation. | $28M / Series C / Jul 27, 2023 | |
|
GlossGenius
|
GlossGenius is a company that creates automated personal assistant software for appointment management. The software from the company accepts bookings and payments, monitors clients and tracks their history, organizes personal calendars, and reports analytics, allowing beauty professionals and freelancers to manage and develop their companiesthrough client interaction and marketing automation. | $25M / Series B / Sep 27, 2022 | |
Cann
|
Cann is a provider of low dose tetrahydrocannabinol (THC) beverage used to offer all-natural flavor drinks. Its beverage is made of natural citrus and herbal flavors and has a touch of agave nectar blend together to create a light, refreshing social buzz that influences a new way to experience cannabis that enables consumers to have cannabisdrinking options that are beneficial for the body. | $27M / Series A / Feb 15, 2022 | |
EON
|
EON is a developer of a cloud platform designed to enable brands to turn physical products into interactive, intelligent and profitable assets. The company’s enterprise software acts like an operating system for physical products, enabling brands to create and manage item-level Digital Identities for billions of products - driving customer salesand services, new applications, and connections to a network of pre-integrated partners across industries.EON partners and clients include YOOX Net-a-Porter, H&M, PVH Corp, Target, Nanushka, Gabriela Hearst, Accenture, SAP, Microsoft, Trove, GS1 and more. In partnership with industry leaders, EON developed the CircularID™ Protocol, the standardized language for products in the circular economy. The CircularID™ Protocol enables products to communicate across the value chain – essential for scaling resale, rental and other new business models. | $6M / Series A / Feb 09, 2022 | |
NuORDER
|
NuORDER is a B2B platform that powers commerce and discovery. With innovative technology and data-driving processes at its core, the platform creates greater efficiencies and a seamless and more collaborative buying and selling process for the world's leading brands and retailers. NuORDER delivers a global commerce solution offering VirtualShowroom technology, visual assortment, and merchandising tools, payments, and data integration. Connecting more than 3,000 brands and more than 500,000 retailers, the platform has become a global ecosystem driving discovery and marketplace. The platform was engineered with flexibility and scale in mind, processing over $40B in GMV. It empowers businesses of all sizes with enterprise-level technology on a global scale. Founded in 2011 by Heath Wells and Olivia Skuza, NuORDER is headquartered in Los Angeles with offices in New York City, Milan, London, Paris, and Australia. | $45M / Series D / Mar 10, 2021 | |
|
Cann
|
Cann is a provider of low dose tetrahydrocannabinol (THC) beverage used to offer all-natural flavor drinks. Its beverage is made of natural citrus and herbal flavors and has a touch of agave nectar blend together to create a light, refreshing social buzz that influences a new way to experience cannabis that enables consumers to have cannabisdrinking options that are beneficial for the body. | $5M / Seed / Jan 21, 2020 | |
| See all 17 investments → | |||
Co-Investors
About Imaginary Ventures
Founded by Natalie Massenet and Nick Brown, Imaginary Ventures is venture capital firm that invests in early–stage opportunities at the intersection of retail and technology in Europe and the US.The firm seeks to make investments in companies with a focus on the e-commerce space, including retail, fashion, lifestyle and beauty sectors in Europe.Imaginary Ventures is based in New York, New York.Investments include Farfetch, Reformation, Everlane, Necessaire, Daily Harvest, Glossier, Good American, Universal Standard and others.
Imaginary Ventures Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Andrew Maxman
Principal
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Natalie Massenet
Co-Founder & Partner
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Tara Campbell
Associate
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Natalie Massenet
Co-Founder & Partner
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Nick Brown
Co-Founder, Managing Partner
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FAQ
What does Natalie Massenet invest in?
Natalie Massenet invests primarily in Fashion, FinTech and E-Commerce startups, most often at Series A and Seed stage. Most of the 17 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is Natalie Massenet's check size?
Natalie Massenet typically joins rounds of $500k–$5M at Seed, $5.4M–$27M at Series A and $15M–$25M at Series B. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Natalie Massenet participates in.
When did Natalie Massenet last invest?
The most recent investment recorded for Natalie Massenet closed in Jul 2026. Shizune tracks 17 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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