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Shelli Trung, REACH Australia - Managing Partner at REACH

Shelli Trung

REACH Australia - Managing Partner @ REACH

New York, United States

Shelli Trung is a seed investor at REACH in New York focused on Software and Real Estate. Founder at FForward

Total investments:
8
Last investment:
Lead investor:
25%

Last updated:

Industries Shelli Trung invests in

SoftwareReal EstateEnterprise SoftwareProperty ManagementInformation Technology

Stages Shelli Trung invests in

SeedPre-SeedVenture - Series Unknown

Countries Shelli Trung invests in

AustraliaIndiaChina

Round sizes

Seed $8.4k–$500k

Contacts

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Round size

Seed
$8.4k–$500k

Investment Focus

Industry

  • Software 3 (38%)
  • Real Estate 3 (38%)
  • Enterprise Software 2 (25%)
  • Property Management 2 (25%)
  • Information Technology 2 (25%)
See all 19 industries →

Stage

  • Seed 6 (75%)
  • Pre-Seed 1 (13%)
  • Venture - Series Unknown 1 (13%)

Country

  • Australia 5 (63%)
  • India 2 (25%)
  • China 1 (13%)

Investments

CompanyDescriptionRoundLinks
Clairco provides enhanced air purification and real-time insights for breathable air indoors. They help businesses ensure clean air in an affordable and measurable way by adding air purification in existing AC systems.They offer a filter technology for up to MERV-13 filtration with a low-pressure drop, monitor PM2.5, PM10, CO2, VOC, and other airquality parameters, and maintain optimal health of air filters and purifiers in any season. $8.4K / Seed / Feb 09, 2022
Hipla Technologies is an IT solution company that enables companies to achieve safety, efficiency, and seamless interactions.Anyone can create a safe, frictionless process flow for anyone coming through your front door. Have guests and employees sign-in with Hipla Mobile to reduce the spread of germs and keep your team safe, secure, and healthy.Hipla Technologies introduces Contatrack.ai, a platform that automates contract tracing and delivers information via the organization’s surveillance footage. It also uses artificial intelligence and computer vision to notify individuals when they are about to commit a safe-distancing breach so they can take steps to avoid contamination and infection risks in large work environments. $500K / Seed / Jul 14, 2021
PROPIC offers artificial intelligence solutions tailored for the real estate industry, enabling agencies to operate 24/7, enhancing scalability, and improving consumer experiences in real-time. The company's AI technology supports modern real estate agents in meeting the demands of the always-on generation by providing services thatrevolutionize buying, selling, and managing properties. PROPIC's AI platforms, including Claire AI, automate interactions in property management, addressing rent arrears and general tenant inquiries efficiently. With the capability to converse in 14 languages, PROPIC's AI technology is designed to meet a wide range of client needs, making real estate transactions more accessible and streamlined. Seed / Mar 05, 2021
Openn is a platform that redefines the process of selling and buying property and also offers digital real estate contract solutions. Venture - Series Unknown / Mar 05, 2021
Soho is an AI powered real estate recommendation engine that helps you find your dream property by allowing you to set up a property profile and then matching you with over 100,000 properties available within the platform. The platform is completely free to list for real estate agents and over 1.3M properties are matched with property seekers onSoho each year Seed / Mar 04, 2021
The easy way to coordinate the planning, design and build of your dream space Seed / Mar 04, 2021
Cardly offers a variety of goods, including gift cards, Christmas cards, engagement cards, anniversary cards, cards for new babies, birthday cards, and wedding cards. They offer a range of things for kids as well. They offer gifts for every occasion and season. $230K / Pre-Seed / Jan 10, 2018
Seeder offers zero-cost solar financing solutions for commercial and industrial rooftops and connects these projects to the project investors and structures power purchase agreements to get the building's savings of 10-15% on the electricity. Seeder leverage a diverse network of pre-qualified vendors and has the ability to collect multiplequotes and proposals.Seeder also offers advisory and development services to facilitate on and off-site power purchase transactions for solar and other renewable energy procurement in China. It helps corporations lower their electricity bills by up to 20%, boost their visibility, and reduce their carbon footprint all while achieving their global renewable energy goals $365K / Seed / Aug 11, 2015

Co-Investors

REACH

About REACH

VC Fund · Chicago, United States

REACH is a strategic scale-up program owned and operated by Second Century Ventures, the investment arm of the National Association of Realtors®. Founded in 2013, REACH is focused on helping technology companies connect with one of the largest industries in the world: real estate. By helping companies innovate in the industry, they help hundredsof thousands of small businesses, millions of REALTORS®, and consumers, and the economy as a whole.REACH offers its member companies more than 350 mentors from top real estate companies as well as direct access to NAR's membership to become customers and partners. REACH works closely with other accelerators and incubators and welcomes graduates of Excelerate, TechStars, DreamIt, and YCombinator to apply to NAR REACH for targeted outreach, ongoing coaching, and support.REACH accepts companies at all stages of investment – from an early idea to a standing company with revenues and investors.REACH is an accelerator with a focus on technology companies in real estate and adjacent industries.

REACH Contacts

NameEmailPhoneSocials
Ashley Stinton
Ashley Stinton Senior Director, Marketing & Communication
Bob Goldberg
Bob Goldberg Founder
Carlos Rousseau
Carlos Rousseau Managing Partner
Dale Stinton
Dale Stinton Founder
Dave Garland
Dave Garland Managing Partner

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FAQ

What does Shelli Trung invest in?

Shelli Trung invests primarily in Software, Real Estate and Enterprise Software startups, most often at Seed and Pre-Seed stage. Most of the 8 investments tracked by Shizune back companies in Australia. The Investment Focus section breaks down every industry, stage and country in the portfolio.

What is Shelli Trung's check size?

Shelli Trung typically joins rounds of $8.4k–$500k at Seed. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Shelli Trung participates in.

How do I contact Shelli Trung?

Public channels for Shelli Trung include the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

When did Shelli Trung last invest?

The most recent investment recorded for Shelli Trung closed in Feb 2022. Shizune tracks 8 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Sep 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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