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Rob Johnson, Investment Director at Mercia Fund Managers

Rob Johnson

Investment Director @ Mercia Fund Managers

Henley In Arden, United Kingdom

Rob Johnson is a seed investor at Mercia Fund Managers in Henley In Arden focused on Events and Social Media. Investment Associate. Rob has had an extensive career in the digital and e-commerce sector, holding numerous high profile positions in leading organisations, most recently as joint MD at Buyagift PLC which he helped grow from £3.2m turnover to over £20m prior to the sale of the company to Smart&Co. Prior to this Rob was Managing Director and a main board member at ilion plc and was responsible for the turnaround of the fortunes of the UK organisation. When Rob joined the company the share price was 52p. The entire share capital was bought by Landis at 160p per share.

Total investments:
2
Last investment:
Lead investor:
0%

Last updated:

Industries Rob Johnson invests in

EventsSocial MediaSocial Media MarketingSocial Media Management

Stages Rob Johnson invests in

Seed

Countries Rob Johnson invests in

United Kingdom

Contacts

TypeContactValidation
Work email
Personal email
Work phone
Personal phone
Socials

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Investment Focus

Industry

  • Events 1 (50%)
  • Social Media 1 (50%)
  • Social Media Marketing 1 (50%)
  • Social Media Management 1 (50%)

Investments

CompanyDescriptionRoundLinks
Crowd Reactive Ltd operates a web-based application for event organizers, providing them with real-time slideshows of photographs taken in events. It was founded in 2013 and is based in London, United Kingdom. $1.5M / Seed / Mar 18, 2015
Crowd Reactive Ltd operates a web-based application for event organizers, providing them with real-time slideshows of photographs taken in events. It was founded in 2013 and is based in London, United Kingdom. $250K / Seed / Mar 01, 2014

Co-Investors

Mercia Fund Managers

About Mercia Fund Managers

VC Fund · Henley In Arden, United Kingdom

Mercia Fund Managers is a venture capital fund manager with two funds totalling £12.8 million under management. Mercia Fund Managers focuses its efforts on the West Midlands region and benefits from a mixture of public- and private-sector fund investors. Mercia Fund Managers provides venture capital for early-stage technology start-ups that are located in the West Midlands. Potential investees must demonstrate their potential for rapid growth and will possess a strong proprietary position with respect to their technology, intellectual property, and products. Mercia Fund Managers is based in central Birmingham and is regulated by the Financial Services Authority. The company is also a member of the British Private Equity and Venture Capital Association. Mercia Fund Managers will typically make an initial investment offer of between £50,000 and £250,000 of venture capital, but has the capacity to follow its money at subsequent investment rounds, up to an overall limit of £1 million of venture capital per company. Later rounds of financing will usually involve syndication with other venture capital investors, often from outside of the West Midlands.

Mercia Fund Managers Contacts

NameEmailPhoneSocials
Mike Hayes
Mike Hayes Investment Director
Rob Johnson
Rob Johnson Investment Director
Sandy Reid
Sandy Reid Investment Director
Chris Pestell
Chris Pestell Investment Director
David Wright
David Wright Investment Manager

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FAQ

What does Rob Johnson invest in?

Rob Johnson invests primarily in Events, Social Media and Social Media Marketing startups, most often at Seed stage. Most of the 2 investments tracked by Shizune back companies in United Kingdom. The Investment Focus section breaks down every industry, stage and country in the portfolio.

How do I contact Rob Johnson?

Public channels for Rob Johnson include LinkedIn. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

When did Rob Johnson last invest?

The most recent investment recorded for Rob Johnson closed in Mar 2015. Shizune tracks 2 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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