Mike Hayes
Angel Investor @ Mercia Asset Management
Henley In Arden, United Kingdom
Mike Hayes is a seed investor at Mercia Asset Management in Henley In Arden focused on Soccer and eSports. As head of Mercia Fund Management’s (MFM) Digital and E-commerce Division, Mike’s main focus is to build a portfolio of digital media, gaming and e-commerce EIS and Seed EIS investments. Mike brings over 23 years’ experience in interactive businesses and at multinational games company SEGA, he was CEO for Europe and America presiding over a turnover in excess of £400 million. He was responsible for the re-birth of SEGA as a multi-platform software company and managed the acquisition of several development studios including Sports Interactive, (maker of the Football Manager series) and Creative Assembly, (maker of the Total War series). Mike led the team that transferred Sonic successfully onto digital platforms and launched one of the first ever games for the iPhone – Super Monkey Ball. MFM has a solid track record in supporting businesses in a number of technology sectors, and Mike will channel this expertise and his experience into building a strong digital division to support and mentor innovative young businesses. Mike’s expertise ensures that MFM can offer enviable support to ambitious and dynamic start-ups that require expansion and development capital of £100k to £500k or up to £2 – 5 million as part of an investment syndicate.
- Total investments:
- 9
- Last investment:
- Lead investor:
- 100%
Last updated:
For AI agents: llms.txt
Industries Mike Hayes invests in
Stages Mike Hayes invests in
Countries Mike Hayes invests in
Contacts
| Type | Contact | Validation |
|---|---|---|
| Work email | ||
| Personal email | ||
| Work phone | ||
| Personal phone | ||
| Socials |
Investment Focus
Industry
- Soccer 1 (11%)
- eSports 1 (11%)
- Internet 1 (11%)
- Publishing 1 (11%)
- Casual Games 1 (11%)
Stage
- Seed 1 (11%)
- Venture - Series Unknown 1 (11%)
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| UFL is a social mobile game to play while watching live football. It builds real-time games around live sport, powered by advanced live player data. For the next generation fan, following sport will become an interactive experience led by personalized stats. Sohail Godall started the company in London, England in 2013. | $803.1K / Seed / Dec 08, 2017 | ||
| nDreams is a videogame developer/publisher based in Farnborough, UK. They specialise in creating amazing Virtual Reality games, worlds and experiences. | $3.5M / Venture - Series Unknown / Jul 13, 2017 | ||
| nDreams is a videogame developer/publisher based in Farnborough, UK. They specialise in creating amazing Virtual Reality games, worlds and experiences. | $2.5M / Venture - Series Unknown / Nov 16, 2016 | ||
| nDreams is a videogame developer/publisher based in Farnborough, UK. They specialise in creating amazing Virtual Reality games, worlds and experiences. | $2.8M / Venture - Series Unknown / Jan 19, 2015 | ||
| nDreams is a videogame developer/publisher based in Farnborough, UK. They specialise in creating amazing Virtual Reality games, worlds and experiences. | Venture - Series Unknown / Mar 01, 2014 | ||
| See all 9 investments → | |||
Co-Investors
About Mercia Asset Management
Mercia Asset Management invest across four distinct asset classes of venture, private equity and debt, referred to as our ‘Complete Capital Solution.Mercia Asset Management ision is to be the first choice for investors, investees and employees and, by aspiring to be the first choice, we believe that Mercia will deliver superior returns for business owners, shareholders and fund investors alike.
Mercia Asset Management Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Aaron Lawson-Clark
Investment Director
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Ashwin Kumaraswamy
Investment Director
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Brijesh Roy
Investment Manager
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Clive Downward
Investment Director
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Graham Davies
Investment Director
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FAQ
What does Mike Hayes invest in?
Mike Hayes invests primarily in Soccer, eSports and Internet startups, most often at Seed and Venture - Series Unknown stage. Most of the 9 investments tracked by Shizune back companies in United Kingdom. The Investment Focus section breaks down every industry, stage and country in the portfolio.
How do I contact Mike Hayes?
Public channels for Mike Hayes include LinkedIn. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
When did Mike Hayes last invest?
The most recent investment recorded for Mike Hayes closed in Dec 2017. Shizune tracks 9 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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