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Peter Roberts, Founder at PureGym

Peter Roberts

Founder @ PureGym

Harrogate, United Kingdom

Peter Roberts is a seed investor at PureGym in Harrogate focused on Fitness and Training. Peter is a serial entrepreneur with a distinguished career in the leisure industry. Earlier ventures include the formation of Langdale Group Plc which sold for £29m in 1989 to Scottish & Newcastle. He set up nightclub company Luminar, which completed a successful IPO in 1998, food/pub chain Countrystyle Inns which sold in 1995 for an IRRof 35% and a Venture Capital Fund with Lazard Ventures. In 2000 Peter founded Golden Tulip Hotels, a budget hotel group, sold to Whitbread in 2008. In 2015 Peter was named a winner in the EY Entrepreneur of the Year awards and overall winner for the North of England.Peter is now involved with helping young entrepreneurs to develop their businesses.

Total investments:
3
Last investment:
Lead investor:
67%

Last updated:

Industries Peter Roberts invests in

FitnessTrainingWellnessAdvertisingProduct Design

Stages Peter Roberts invests in

SeedAngelFunding Round

Countries Peter Roberts invests in

United Kingdom

Investment Focus

Industry

  • Fitness 1 (33%)
  • Training 1 (33%)
  • Wellness 1 (33%)
  • Advertising 1 (33%)
  • Product Design 1 (33%)
See all 6 industries →

Stage

  • Seed 1 (33%)
  • Angel 1 (33%)
  • Funding Round 1 (33%)

Investments

CompanyDescriptionRoundLinks
Another Round Another Round
Another Round’s unique approach to fitness and training has attracted attention from leaders in the pace. $1.3M / Jul 03, 2024
Narwhal Media Group Narwhal Media Group
Narwhal Media Group provides complete digital services specializing in branding, marketing, and designing. The company was founded in 2021 and is based in Bristol, UK. $2.4M / Seed / Nov 30, 2022
Another Round Another Round
Another Round’s unique approach to fitness and training has attracted attention from leaders in the pace. Angel / Aug 09, 2022
PureGym

About PureGym

VC Fund · London, United Kingdom

Pure Gym is a gym operator that provides affordable and convenient access to fitness facilities in the U.K. Its members can choose between a range of flexible membership options to suit their needs. From a wide range of motivating fitness classes to state-of-the-art gym equipment, Pure Gym includes it all within their membership at no extra cost.

PureGym Contacts

NameEmailPhoneSocials
Peter Roberts
Peter Roberts Founder
Alex Wood
Alex Wood Chief Financial Officer
Gareth McNeill Personal Trainer at Pure Gym Spinningfields
Humphrey Cobbold
Humphrey Cobbold Chief Executive Officer

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Organic Food
Machine Learning
Health Care
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Education
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FAQ

What does Peter Roberts invest in?

Peter Roberts invests primarily in Fitness, Training and Wellness startups, most often at Seed and Angel stage. Most of the 3 investments tracked by Shizune back companies in United Kingdom. The Investment Focus section breaks down every industry, stage and country in the portfolio.

When did Peter Roberts last invest?

The most recent investment recorded for Peter Roberts closed in Jul 2024. Shizune tracks 3 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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