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Joel Ayala, Chairman and Co-Founder at 10club

Joel Ayala

Chairman and Co-Founder @ 10club

San Francisco, United States

Joel Ayala is a seed investor at 10club in San Francisco focused on FinTech and Financial Services. Joel Ayala is the co-founder of Class 5 Global, a venture fund investing in the next generation of global entrepreneurs.

Total investments:
24
Last investment:
Lead investor:
33%

Last updated:

Industries Joel Ayala invests in

FinTechFinancial ServicesPaymentsSoftwareE-Commerce

Stages Joel Ayala invests in

SeedSeries ASeries BPre-SeedSeries C

Countries Joel Ayala invests in

United StatesUnited Arab EmiratesBrazilIndiaSpain

Round sizes

Seed $1M–$7.5MSeries A $8M–$65MSeries B $6M–$19M

Round size

Seed
$1M–$7.5M
Series A
$8M–$65M
Series B
$6M–$19M

Investment Focus

Industry

  • FinTech 5 (21%)
  • Financial Services 5 (21%)
  • Payments 3 (13%)
  • Software 3 (13%)
  • E-Commerce 3 (13%)
See all 44 industries →

Stage

  • Seed 8 (33%)
  • Series A 3 (13%)
  • Series B 3 (13%)
  • Pre-Seed 2 (8%)
  • Series C 1 (4%)
See all 6 stages →

Country

  • United States 5 (21%)
  • United Arab Emirates 3 (13%)
  • Brazil 2 (8%)
  • India 1 (4%)
  • Spain 1 (4%)
See all 8 countries →

Investments

CompanyDescriptionRoundLinks
invygo invygo
Invygo is MENA's first & largest car subscription service creating accessible mobility options through an all-inclusive monthly subscription, all in a seamless app-based experience.For consumers: we provide them access to passenger cars without any financial burdens through a customizable month-to-month subscription through a mobile appFor Dealers: through our technology, they get access to a new business model that helps them generate revenue and reduce their depreciation and operational cost The company was founded in 2018 by Eslam Hussein and Pulkit Ganjoo in Dubai, UAE. $8M / Series A / Oct 23, 2024
Penny Software Penny Software
Simple. Spending. Software.As above. But, more specifically, penny is a cloud-based Procure-To-Pay system. penny helps you digitize and manage your full procurement cycle from request to approval. Manage RFQs to vendors, compare quotations, send POs and even payment. penny was designed to make things easy and consolidate all of yourorganization’s spending needs into one intelligent system $6.5M / Seed / Apr 15, 2024
Penny Software Penny Software
Simple. Spending. Software.As above. But, more specifically, penny is a cloud-based Procure-To-Pay system. penny helps you digitize and manage your full procurement cycle from request to approval. Manage RFQs to vendors, compare quotations, send POs and even payment. penny was designed to make things easy and consolidate all of yourorganization’s spending needs into one intelligent system $5M / Seed / Jan 16, 2022
Penny Software Penny Software
Simple. Spending. Software.As above. But, more specifically, penny is a cloud-based Procure-To-Pay system. penny helps you digitize and manage your full procurement cycle from request to approval. Manage RFQs to vendors, compare quotations, send POs and even payment. penny was designed to make things easy and consolidate all of yourorganization’s spending needs into one intelligent system $5M / Seed / Jan 16, 2022
Tiko Tiko
Tiko buys houses and owns them, acting as a middleman in residential real estate transactions Speed is key – the customers get a preliminary offer within 24 hours. A transaction can be completed in 7 days Deployment of technology in all processes: Automated valuation, single backend for all cities and online sales Tiko is active in Madrid,Barcelona, Malaga and Sevilla $65M / Series A / Jul 19, 2021
10club 10club
10club acquires small brands that sell their products on e-commerce platforms and scales those businesses.Great businesses are growing on the backs of e-commerce giants like Amazon, Flipkart, Nykaa, and more. They get their foundational years right but find it difficult to scale, and understand that competition is hard to curb. That's where10club steps in, allowing entrepreneurs to enjoy an exit and benefit from years of hard work $40M / Seed / Jun 29, 2021
Ziina Ziina
Ziina is a financial technology platform that offers digital payment and money transfer services for consumers, freelancers, and businesses in the UAE. Its services include peer-to-peer transfers, payment links, QR code payments, Tap to Pay functionality, digital wallets, and payment gateway tools for online businesses. $7.5M / Seed / Jun 07, 2021
Baraka Baraka
baraka is an investment app, founded in the UAE. It empowers people to become confident investors by providing educational content, digestible market news and in-depth stock analysis. Access to thousands of stocks and ETFs creates the freedom to explore new opportunities. baraka’s mission: to give everyone access to the markets, and empowereveryone to invest. It’s what they call: investing. empowered. $1.1M / Pre-Seed / Mar 11, 2021
Ziina Ziina
Ziina is a financial technology platform that offers digital payment and money transfer services for consumers, freelancers, and businesses in the UAE. Its services include peer-to-peer transfers, payment links, QR code payments, Tap to Pay functionality, digital wallets, and payment gateway tools for online businesses. Seed / Jan 19, 2021
Penny Software Penny Software
Simple. Spending. Software.As above. But, more specifically, penny is a cloud-based Procure-To-Pay system. penny helps you digitize and manage your full procurement cycle from request to approval. Manage RFQs to vendors, compare quotations, send POs and even payment. penny was designed to make things easy and consolidate all of yourorganization’s spending needs into one intelligent system $1.4M / Seed / Sep 21, 2020
See all 24 investments →

Co-Investors

10club

About 10club

VC Fund · Bangalore, India

10club acquires small brands that sell their products on e-commerce platforms and scales those businesses.Great businesses are growing on the backs of e-commerce giants like Amazon, Flipkart, Nykaa, and more. They get their foundational years right but find it difficult to scale, and understand that competition is hard to curb. That's where10club steps in, allowing entrepreneurs to enjoy an exit and benefit from years of hard work

10club Contacts

NameEmailPhoneSocials
Joel Ayala
Joel Ayala Chairman and Co-Founder
Bhavna Suresh Chatambeth
Bhavna Suresh Chatambeth Co-Founder & CEO
Deepak Nair
Deepak Nair Co-Founder

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FAQ

What does Joel Ayala invest in?

Joel Ayala invests primarily in FinTech, Financial Services and Payments startups, most often at Seed and Series A stage. Most of the 24 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

What is Joel Ayala's check size?

Joel Ayala typically joins rounds of $1M–$7.5M at Seed, $8M–$65M at Series A and $6M–$19M at Series B. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Joel Ayala participates in.

When did Joel Ayala last invest?

The most recent investment recorded for Joel Ayala closed in Oct 2024. Shizune tracks 24 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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