Brand Fund
VC Fund
Auckland, New Zealand
Brand Fund is a partnership between Previously Unavailable and Icehouse Ventures and invests in companies.
- Total investments:
- 7
- Last investment:
- Lead investor:
- 29%
Last updated:
For AI agents: llms.txt
Industries Brand Fund invests in
Stages Brand Fund invests in
Countries Brand Fund invests in
Round sizes
Round size
- Seed
- $823k–$4M
Investment Focus
Industry
- Advertising 2 (29%)
- Content 1 (14%)
- FinTech 1 (14%)
- Recipes 1 (14%)
- Marketing 1 (14%)
Stage
- Seed 5 (71%)
- Series A 1 (14%)
Country
- New Zealand 4 (57%)
- Australia 2 (29%)
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| Drumbeat is an online PR and advertising platform that helps startups in building persistent brand awareness. | $1.2M / Seed / Sep 01, 2026 | ||
| Appetise is a cloud-based food technology platform with sustainable meal kit delivery providers. | $4.9M / Series A / Feb 19, 2026 | ||
| Aether specializes in AI-powered tools designed to help teams create marketing presentations quickly and efficiently by leveraging internal organizational knowledge and data. Aether stands out for automating the creation of on-brand decks, research summaries, and campaign documents, making them easily accessible and shareable across marketing,sales, and communications teams. | $4M / Seed / Aug 21, 2025 | ||
| Cuttable operates as an automated content agency. | $2.9M / Seed / Aug 11, 2025 | ||
| aglow is to help make skin, beauty, and hair memberships the new normal, improving the businesses and lives of salon professionals. | $823.1K / Seed / Aug 12, 2024 | ||
| HealthNow provides a financial solution that gives control of health. Manage how you access to care when need it. | $2.1M / Seed / Jun 20, 2024 | ||
| See all 7 investments → | |||
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FAQ
What does Brand Fund invest in?
Brand Fund invests primarily in Advertising, Content and FinTech startups, most often at Seed and Series A stage. Most of the 7 investments tracked by Shizune back companies in New Zealand. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What round sizes does Brand Fund invest in?
Brand Fund typically joins rounds of $823k–$4M at Seed. These are whole funding-round sizes, not Brand Fund's own check, which is rarely disclosed: the 10th–90th percentile of the confirmed public funding rounds Brand Fund took part in.
When did Brand Fund last invest?
The most recent investment recorded for Brand Fund closed in Sep 2026. Shizune tracks 7 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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