Xiaohongshu
VC Fund
Shanghai, China
Xiaohongshu is a lifestyle-sharing platform for users to share positive energy and good life through the sharing of text, pictures, and videos. Xiaohongshu offers an overseas shopping tip app. Xiaohongshu started its business by helping overseas travelers to draft a shopping list before they hit the roads. But with the aggregation of more UGCcontent, the service is transforming into a community for those who are passionate about fashion and shopping and want to know more about these fields even though they do not have overseas traveling plans on their schedules.
- Total investments:
- 16
- Last investment:
- Lead investor:
- 50%
Last updated:
For AI agents: llms.txt
Industries Xiaohongshu invests in
Stages Xiaohongshu invests in
Countries Xiaohongshu invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Series A
- $1.4M–$15M
Investment Focus
Industry
- E-Commerce 3 (19%)
- Beauty 2 (13%)
- Fashion 2 (13%)
- Consumer Goods 2 (13%)
- Food and Beverage 2 (13%)
Stage
- Seed 5 (31%)
- Series A 4 (25%)
- Series B 3 (19%)
- Corporate Round 2 (13%)
- Venture - Series Unknown 1 (6%)
Country
- China 12 (75%)
- Hong Kong 1 (6%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
Charlwin Mao Wenchao
Co-Founder and CEO
|
Co-Founder and CEO | Total investments: 0 | Find email | |
Linda Zeng
Head of PR & Public Affairs
|
Head of PR & Public Affairs | Total investments: 0 | Find email | |
Miranda Qu
Co-Founder
|
Co-Founder | Total investments: 0 | Find email | |
Yutong Zhang
Seed and Series A investor
|
Seed and Series A investor | Total investments: 9 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| XTEINK is an e-ink screen that magnetically attaches to the back of your phone. | $7.4M / Series A / Aug 11, 2026 | ||
| XTEINK is an e-ink screen that magnetically attaches to the back of your phone. | $14.6M / Series A / Apr 24, 2026 | ||
| Lanestar is a company specializing in "outdoor intelligent cooling technology." | Series A / Jan 29, 2026 | ||
| RheoFit is a wellness technology firm offering AI-powered smart massagers for muscle recovery and full-body relaxation. | Seed / Oct 24, 2025 | ||
| Yunwang Innovation is formed by marathon runners, rehabilitation therapist, industrial designers creating solutions for recovery. | Seed / Oct 17, 2025 | ||
| The order is coming provides PMS system services. It helps hotels and homestays exert commercial value. They provide homestay management system supports hotels, apartments, access to ctrip, fliggy order data management, and wechat services. | Corporate Round / Mar 15, 2024 | ||
|
Moonshot AI
|
Dark Side of the Moon is an AI large-scale model company. | $1B / Series B / Feb 19, 2024 | |
| Senser is a global luxury fashion platform that provides brand dominated experiential shopping as well as online boutique products. | Series B / Aug 16, 2023 | ||
| M Stand is a trendy coffee chain brand that offers a fusion of creative special notes and boutique coffee, enriching the body feeling of a cup of boutique coffee with aesthetic design, and insisting on building a diverse and beautiful space experience field with "one store, one design". It was founded in 2017 and is based in Shanghai,China. | Series B / Jun 02, 2023 | ||
| Benwei Xianwu is a meat brand company. Their products such as black pork original sausage, refreshing black pepper sausage, garlic flavor mellow sausage, rich cheese flavored sausage, crayfish sausage, cumin crunchy sausage, secret spicy crispy bone sausage, black truffle and beef sausage, raw coconut chicken sausage, chicken sausage with manyvegetables, and glutinous rice sausage. | $1.4M / Series A / May 18, 2022 | ||
| See all 16 investments → | |||
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FAQ
What does Xiaohongshu invest in?
Xiaohongshu invests primarily in E-Commerce, Beauty and Fashion startups, most often at Seed and Series A stage. Most of the 16 investments tracked by Shizune back companies in China. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is Xiaohongshu's check size?
Xiaohongshu typically joins rounds of $1.4M–$15M at Series A. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Xiaohongshu participates in.
How do I contact Xiaohongshu?
Public channels for Xiaohongshu include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at Xiaohongshu?
The team at Xiaohongshu includes Charlwin Mao Wenchao (Co-Founder and CEO), Linda Zeng (Head of PR & Public Affairs) and Miranda Qu (Co-Founder). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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