Sterling Equities
VC Fund
New York, United States
Sterling Equities is a family-run group of companies that include The NY Mets, Brooklyn Cyclones, PE, VC and several Real Estate Ventures
- Total investments:
- 8
- Last investment:
- Lead investor:
- 25%
Last updated:
For AI agents: llms.txt
Industries Sterling Equities invests in
Stages Sterling Equities invests in
Countries Sterling Equities invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Seed
- $1.1M–$2.5M
Investment Focus
Industry
- Sports 2 (25%)
- Broadcasting 2 (25%)
- Media and Entertainment 2 (25%)
- Pet 1 (13%)
- SaaS 1 (13%)
Stage
- Seed 6 (75%)
- Series B 1 (13%)
- Venture - Series Unknown 1 (13%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
|
Scott Wilpon
Partner
|
Partner | Total investments: 1 | Find email | |
Fred Wilpon
Co-Founder
|
Co-Founder | Total investments: 0 | Find email | |
Mark Peskin
CFO
|
CFO | Total investments: 0 | Find email | |
|
Saul Katz
Co-Founder
|
Co-Founder | Total investments: 0 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| SportsBug™ is redefining the live sports experience with real-time, low-latency audio delivered directly to fans inside the stadium using 4G and 5G networks. Our mobile-first platform replaces outdated AM/FM radio broadcasts with synchronized, no-delay commentary, giving fans unprecedented access to the action and atmosphere—without the lag.Built by the team that helped launch Broadcast.com, SportsBug combines deep media expertise with modern infrastructure to deliver an ultra-low latency experience that works at scale. We’ve partnered with major rights-holders like Learfield and are actively expanding across NCAA, MLB, and other high-demand venues.SportsBug is currently raising a $1M seed round to scale adoption, expand platform features, and bring our experience to millions of fans. | Venture - Series Unknown / Sep 10, 2026 | ||
| Wallet-as-a-Service Platform | $2.5M / Seed / Jun 26, 2022 | ||
| Littlstar is a consumer streaming subscription delivering live and on-demand ESports, Music, Comedy, and Sports, from companies like NBCU, Warner, Whistle, Showtime, New Form, Law & Crime, and Sliver.TV. Littlstar's unique brand of edgy content for Millennial and Gen Z audiences coupled with the ability to watch your own content makes itthe hub for next generation viewers. The platform delivers a broad range of content experiences, with 2D, 3D, 4K, Live, 360° / 180° VR, and traditional video on its premium app. In addition, viewers can earn rewards points and become peers in the network powered by Littlstar's blockchain and P2P networking technology. | $1.1M / Seed / Jun 01, 2015 | ||
| Paintzen was founded to simplify painting: a process that can be time-consuming and a hassle. We want to handle the work for you, offering you time and peace of mind. Our quick and simple quoting method combined with our large network of experienced painters help us complete various paint projects across the country. Our dedicated projectmanagement team is here to guide you from color selection through coordinating touch-ups after your project is complete. We believe that something as simple as a coat of paint can uncover the beauty that already exists within your space. | $1.8M / Seed / Oct 16, 2014 | ||
| The Dodo is a digital media company devoted to animals. Part news, part entertainment, part advocacy, The Dodo aims to be the definitive online community for people who love animals. | $2M / Seed / Jan 14, 2014 | ||
| ED01 (formerly Edition01) is a product development and distribution platform that's changing how brands, designers and retailers work together. ED01 develops limited edition collection and launches new product categories for a fast growing client-network of designers, brands, celebrity figures and retailers. ED01 then wholesales thecollection to a growing list of international retailers.ED01.com: As the E-Commerce Destination for Design Collaborations, ED01 offers powerful branding and distribution opportunities. | Seed / May 01, 2011 | ||
| Sportvision, Inc. is the premier innovator of sports and entertainment products for fans, media and marketers. Sportvision is a privately held corporation whose solutions have enhanced experiences for fans, media and marketing partners of the NFL, NBA, NASCAR, NHL, PGA TOUR, LPGA Tour, Major League Baseball, NCAA football and basketball, WTA,Major League Soccer and other sporting events on-air and online. The company has captured ten Emmy Awards for its products, including three for its signature broadcast enhancements, the iconic virtual yellow 1st & Ten® line and K-Zone™. We were voted one of the World’s Top 50 Most Innovative Companies in 2010 by Fast Company. | $9.3M / Series B / Jul 14, 1999 | ||
| Electrolyte Boost is a healthcare products company that offers electrolytes without water for energy drinks. | Seed |
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FAQ
What does Sterling Equities invest in?
Sterling Equities invests primarily in Sports, Broadcasting and Media and Entertainment startups, most often at Seed and Series B stage. Most of the 8 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is Sterling Equities's check size?
Sterling Equities typically joins rounds of $1.1M–$2.5M at Seed. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Sterling Equities participates in.
How do I contact Sterling Equities?
Public channels for Sterling Equities include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at Sterling Equities?
The team at Sterling Equities includes Scott Wilpon (Partner), Fred Wilpon (Co-Founder) and Mark Peskin (CFO). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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