Shrug Capital
VC Fund
San Francisco, United States
Shrug Capital is a Venture capital firm that invests in consumer-based startups. Shrug invests in various sectors, including deep tech and advanced manufacturing.
- Total investments:
- 132
- Last investment:
- Lead investor:
- 2%
- Fund size:
- $50M
- Last fund:
Last updated:
For AI agents: llms.txt
Industries Shrug Capital invests in
Stages Shrug Capital invests in
Countries Shrug Capital invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Seed
- $2M–$10M
- Pre-Seed
- $1.5M–$2.5M
- Series A
- $7M–$25M
Investment Focus
Industry
- Software 33 (25%)
- Mobile Apps 15 (11%)
- FinTech 13 (10%)
- Internet 13 (10%)
- Apps 12 (9%)
Stage
- Seed 61 (46%)
- Series A 25 (19%)
- Pre-Seed 12 (9%)
- Series B 10 (8%)
- Venture - Series Unknown 8 (6%)
Country
- United States 91 (69%)
- India 3 (2%)
- France 2 (2%)
- Israel 2 (2%)
- United Kingdom 2 (2%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
Moshe Lifschitz
Founder & Managing Partner
|
Founder & Managing Partner | Total investments: 11 | Find email | |
Niv Dror
Founder & Managing Partner
|
Founder & Managing Partner | Total investments: 20 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| Powered by AI, Mona Lee is the fastest, most efficient way for homeowners to go solar. Through a direct-to-consumer approach, Mona Lee’s AI-powered self-serve platform transforms the solar buying experience by eliminating non-stop solicitation calls, lengthy design and evaluation processes, and back-and-forth price negotiations that can take up toweeks. With Mona Lee, customers go from quote to scheduling their installation in minutes. Feel free to visit our website to read customer testimonials and Mona Lee solar reviews.Mona Lee was founded by a group of serial entrepreneurs with decades of experience in clean energy. The company is headquartered in Boston, MA and is proud to serve homeowners nationwide. | $6M / Venture - Series Unknown / Mar 04, 2026 | ||
| Aether Bio is a developer of machine learning technology used to repurpose enzymes in order to create new compounds. Its technology utilizes machine learning combined with high-throughput robotic laboratories to create an entirely new compound and reinvent the production of previously discovered compounds that enable healthcare institutes to getthe chemicals and materials they need that are cheaper and more sustainable. The company's proprietary hardware allows massively parallelized experimentation, generating datasets orders of magnitude larger than the competition. | $15M / Venture - Series Unknown / Dec 03, 2025 | ||
| EnduroSat designs and engineers spacecraft for business applications and space exploration missions. The company focuses on swarm/constellation satellite applications. EnduroSat builds customized satellites and providing complete support service for full-cycle missions. | $104M / Venture - Series Unknown / Oct 30, 2025 | ||
| Snappr is the one-stop-shop for visual content creation, including the largest on-demand photography and photo editing marketplace. Snappr Shoots is a self-service application to book photographers. Snappr Workflows is a SaaS product for enterprises to automate their visual content pipeliness. Snappr also provides free tools such as the SnapprPhoto Analyzer, an AI portrait photo-analysis tool. Snappr was founded in 2017 and is headquartered in San Francisco, California. | $28M / Series B / Oct 08, 2025 | ||
| Varda is a space manufacturing startup that focuses on creating products in space for terrestrial applications. They aim to manufacture things in space that benefit from low gravity. The company intends to create an infrastructure that harvests source materials for new products in-space via asteroid mining.The company was founded in 2020 byDelian Asparouhov and Trae Stephens. | $187M / Series C / Jul 10, 2025 | ||
| Shinkei Systems is a robotic company intended to minimize fish waste and multiply shelf-life. It offer key point inference, depth perception, surgical accuracy, species and production tracking to the fishing industry, enabling fishing businesses to remove labor costs and speed up processing without any error. | $22M / Series A / Jun 13, 2025 | ||
| Khloud is a consumer platform that offers healthy and high protein alternatives. | $12M / Venture - Series Unknown / Apr 22, 2025 | ||
| Designing and building fission microreactors | $30M / Series A / Oct 30, 2024 | ||
| The Network aims to engineer serendipity, ensuring the right people meet. | $2.5M / Pre-Seed / Sep 01, 2024 | ||
| W is a line of men's personal care products that are intended to work harder and smell amazing. W's better-for-you goods are made to last, especially when you need them most. The company was founded to provide men the confidence to succeed in all that they set their minds to. | $11M / Series A / Jul 23, 2024 | ||
| See all 132 investments → | |||
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FAQ
What does Shrug Capital invest in?
Shrug Capital invests primarily in Software, Mobile Apps and FinTech startups, most often at Seed and Series A stage. Most of the 132 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is Shrug Capital's check size?
Shrug Capital typically joins rounds of $2M–$10M at Seed, $1.5M–$2.5M at Pre-Seed and $7M–$25M at Series A. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Shrug Capital participates in.
How do I contact Shrug Capital?
Public channels for Shrug Capital include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at Shrug Capital?
The team at Shrug Capital includes Moshe Lifschitz (Founder & Managing Partner) and Niv Dror (Founder & Managing Partner). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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