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Shawn Carter, Founder and Chairman at Roc Nation

Shawn Carter

Founder and Chairman @ Roc Nation

New York, United States

Shawn Carter is a Series A investor at Roc Nation in New York focused on Retail and Blockchain. Shawn "JAŸ-Z" Carter is a world-renowned artist, global icon, entrepreneur, investor, and philanthropist. He is Chairman and Founder of Roc Nation, a globally dominant full-service entertainment organization formed in 2008 that has redefined the industry and launched the careers of music sensations, producers, and athletes.A Brooklyn,NY native, JAŸ-Z is a prolific hip-hop artist and visionary businessman, lauded for innovative ventures and historic contributions to the music industry and American culture. In 1994, JAŸ-Z created his first music label, Roc-A-Fella, through which he released his inaugural album, Reasonable Doubt, in 1996. Following the global success of his first two albums, he established a clothing brand, Rocawear, and became President of Def Jam Records from 2004 to 2007. Over the next decade, as he expanded his portfolio of business ventures, in 2014, JAŸ-Z founded the clothing company Paper Planes and acquired the luxury spirit brand, Armand De Brignac, which he currently co-owns. Working alongside respected experts and leaders across multiple industries as he continued his pursuit of supporting startups and establishing businesses, JAŸ-Z co-founded The 40/40 Club, an upscale lounge and sports bar, and became co-owner of TIDAL, an entertainment and streaming service, in 2015. He founded the venture capital firm Marcy Venture Partners in 2018 to advance game-changing businesses and emerging brands, emphasizing sustainability, inclusivity, and empowerment.JAŸ-Z founded Roc Nation alongside the organization’s Chief Executive Officer, Desiree Perez. Since its inception, Roc Nation has grown into the world’s most prominent entertainment company — representing some of the biggest names in music and sports, such as Megan Thee Stallion, Alicia Keys, Rhianna, Lil Uzi Vert, Vini Jr., Robinson Canó, Skylar Diggins, Mark Vientos, Kevin De Bruyne, LaMelo Ball, and Dez Bryant. JAŸ-Z’s love of sports and drive to advocate for the career longevity of athletes, as Roc Nation does for artists, led to the creation of Roc Nation Sports in 2013. Emphasizing his dedication to ensuring the success of fellow artists, JAŸ-Z is devoted to improving the lives of others and championing for positive societal impact. Through Roc Nation’s philanthropic division, Team Roc, he uses his platform to raise awareness of and make meaningful advancements to charitable causes. Steadfast in his efforts to give back to communities most impacted by inequity, JAŸ-Z continues to aid initiatives around improving social justice and access to education. He is a United Justice Coalition Advisory Board member and founding partner of REFORM Alliance, both of which tackle issues with the American justice system. In 2002, JAŸ-Z established the Shawn Carter Foundation alongside his mother, Dr. Gloria Carter, to address the opportunity gap in education. The foundation provides resources and scholarship programs for disadvantaged individuals pursuing higher education.Over the course of his prolific career, JAŸ-Z has become one of the biggest-selling recording artists of all time, earning 25 GRAMMY awards and two Emmy wins — one of which was for Outstanding Director For A Variety Special, awarded to JAŸ-Z for directing the Super Bowl LVII Halftime Show. In 2012, he organized the Made In America festival, the first of its kind, which saw more than 80,000 attendees and brought in $10 million in economic impact for the city of Philadelphia the first year it was held. In 2017, he became the first rapper inducted into the Songwriters Hall of Fame, and soon thereafter claimed the title of first solo hip-hop artist inducted into the Rock & Roll Hall of Fame in 2021. At the 2024 GRAMMY Awards show, JAŸ-Z received the Dr. Dre Global Impact Award for his incomparable contributions to hip-hop music and culture. The following year, Reasonable Doubt was inducted into the GRAMMYs Hall of Fame.

Total investments:
21
Last investment:
Lead investor:
24%

Last updated:

Industries Shawn Carter invests in

RetailBlockchainFood and BeverageAppsBeauty

Stages Shawn Carter invests in

Series ASeries CFunding RoundSeedSeries B

Countries Shawn Carter invests in

United StatesCanadaHong Kong

Round sizes

Series A $5.2M–$19MSeries C $21M–$363M

Round size

Series A
$5.2M–$19M
Series C
$21M–$363M

Investment Focus

Industry

  • Retail 3 (14%)
  • Blockchain 3 (14%)
  • Food and Beverage 3 (14%)
  • Apps 2 (10%)
  • Beauty 2 (10%)
See all 39 industries →

Stage

  • Series A 4 (19%)
  • Series C 4 (19%)
  • Funding Round 4 (19%)
  • Seed 2 (10%)
  • Series B 2 (10%)
See all 10 stages →

Country

  • United States 12 (57%)
  • Canada 1 (5%)
  • Hong Kong 1 (5%)

Investments

CompanyDescriptionRoundLinks
Wristcheck Wristcheck
Wristcheck is based on openness and confidence. The platform buys and sells expensive watches. For the authentication, it works directly with brands. $8M / Seed / Jan 16, 2023
sLABS sLABS
sLABS first endeavor is the launch of LNQ; an innovative, state of the art blockchain-enabled hardware platform. Oct 22, 2021
Spatial Labs Spatial Labs
Spatial Labs exists to simplify and enhance people's lives by bridging the digital and physical worlds.We develop products and services that enable anyone to build and engage with experiences that inspire moments of joy, guided by our principles of sustainable innovation, self-expression, and cultural impact.Our mission is to maketechnology a natural extension of the human experience and empower people to create the world they wish to see.Spatial Labs is venture-backed and supported by notable VC’s such as Blockchain Capital, JAY-Z’s Marcy Venture Partners, and more.Spatial Labs has collaborated with and powered experiences for brands such as Adidas x Ivy Park, Tidal, Pantone, IKEA / Space10, Crocs, and more. Oct 22, 2021
Spatial Labs Spatial Labs
Spatial Labs exists to simplify and enhance people's lives by bridging the digital and physical worlds.We develop products and services that enable anyone to build and engage with experiences that inspire moments of joy, guided by our principles of sustainable innovation, self-expression, and cultural impact.Our mission is to maketechnology a natural extension of the human experience and empower people to create the world they wish to see.Spatial Labs is venture-backed and supported by notable VC’s such as Blockchain Capital, JAY-Z’s Marcy Venture Partners, and more.Spatial Labs has collaborated with and powered experiences for brands such as Adidas x Ivy Park, Tidal, Pantone, IKEA / Space10, Crocs, and more. $4M / Pre-Seed / Oct 21, 2021
HUNGRY HUNGRY
WASHINGTON, D.C. March 05, 2020 – HUNGRY Marketplace Inc., the Washington D.C. based platform connecting top chefs with businesses looking for the best in catered meals, today announced the close of its nearly $20 million Series B funding round. The round was led by former Whole Foods co-CEO Walter Robb and Evolution VC Partners. Additionalparticipants in the round included actor Kevin Hart, Jay-Z’s Marcy Venture Partners, Los Angeles Ram Todd Gurley, Seattle Seahawk Bobby Wagner, Tampa Bay Buccaneer Ndamukong Suh, former White House chef Sam Kass, President Obama’s special assistant Reggie Love and Leonard Green Partners’ Jonathan Sokoloff. The investment brings the company’s total funding to $32.5 million. ABOUT HUNGRY: HUNGRY was founded by serial entrepreneurs Eman Pahlavani, Shy Pahlevani and Jeff Grass, as a revolutionary way for independent chefs to connect with the $60 billion business and events catering market. HUNGRY is committed to improving the communities it serves. Through its ‘Fight Against Hunger’ program, HUNGRY donates one meal to those in need for every two purchased. Additionally, its ‘WeRecycle’ program promotes environmental waste reduction by offering biodegradable plates and cutlery with its delivered meals. HUNGRY is headquartered in Washington, D.C. and has rapidly growing operations in Philadelphia, Atlanta, Boston and New York City. By the end of 2021, HUNGRY is projected to expand its footprint to a total of 23 U.S. cities. For more information, visit tryhungry.com. $21M / Series C / Sep 20, 2021
Fanatics Fanatics
Fanatics designs, manufactures, and distributes high-quality fan gear and jerseys across retail channels, better serving the real-time expectations of leagues, teams, fans, and retailers in today’s mobile-first, on-demand culture. The company was founded in 1995 and is headquartered in Jacksonville, Florida. $325M / Private Equity / Aug 10, 2021
Bitski Bitski
Bitski is a developer-focused platform that simplifies the creation, sale, and purchase of NFTs for creators, brands, and platforms. By connecting communities through ownable digital content, Bitski aims to make blockchain technology accessible to mainstream brands and celebrities. $19M / Series A / May 06, 2021
Alchemy Alchemy
Alchemy is a web3 developer platform that helps companies to build reliable decentralized applications. Its mission is to provide developers with the fundamental building blocks they need to create the future of technology without the hassle of managing blockchain infrastructure in-house. $80M / Series B / Apr 28, 2021
Therabody Therabody
Therabody is a developer of medical devices for targeted vibration therapy and pain relief. The company is the maker of the massaging device Theragun. Therabody is headquartered in Dallas, Texas. Venture - Series Unknown / Feb 17, 2021
Impossible Foods Impossible Foods
Impossible Foods focuses on developing plant-based substitutes for meat, dairy, and fish products. It selects specific proteins and nutrients from greens, seeds, and grains to recreate the experience of meats and dairy products. Founded by Patrick Brown and Monte Casino in 2011, Impossible Foods is headquartered in Redwood City, California. $500M / Series F / Mar 16, 2020
See all 21 investments →

Co-Investors

Roc Nation

About Roc Nation

VC Fund · New York, United States

Founded in 2008, Roc Nation is a full-service entertainment company, inclusive of artist, songwriter, producer and engineer management; music publishing; touring & merchandising; film & television; new business ventures; and a music label. It is home to a diverse roster comprised of critically acclaimed recording artists, writers andproducers including Rihanna, Shakira, J Cole, Rita Ora, Calvin Harris, NO ID, Timbaland, Santigold, deadmau5, Wale, etc. Roc Nation has a partnership with global management company, Three Six Zero.Roc Nation Sports management division, a sub-division of Roc Nation in partnership with CAA Sports, launched in Spring 2013. Founder Shawn “JAY Z” Carter’s love of sports lead to the natural formation of Roc Nations Sports, helping athletes in the same way Roc Nation has been helping artists in the music industry for years. Roc Nation Sports focuses on elevating athletes’ career on a global scale both on and off the field. Roc Nation Sports conceptualizes and executes marketing and endorsement deals, community outreach, charitable tie-ins, media relations and brand strategy. Roc Nation Sports’ roster includes premiere athletes such as Robinson Cano, Skylar Diggins, Kevin Durant, Geno Smith, Victor Cruz, and CC Sabathia.

Roc Nation Contacts

NameEmailPhoneSocials
Andrew Gould
Andrew Gould Executive Vice President, Publishing
Shawn Carter
Shawn Carter Founder and Chairman
Brett D. Yormark
Brett D. Yormark Co-CEO of Roc Nation Unified, President of Business Operations & Strategy
Jay Brown
Jay Brown Co-Founder & Vice Chairman at Roc Nation
Tamara Conniff
Tamara Conniff Executive Vice President, Business Affairs

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FAQ

What does Shawn Carter invest in?

Shawn Carter invests primarily in Retail, Blockchain and Food and Beverage startups, most often at Series A and Series C stage. Most of the 21 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

What is Shawn Carter's check size?

Shawn Carter typically joins rounds of $5.2M–$19M at Series A and $21M–$363M at Series C. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Shawn Carter participates in.

When did Shawn Carter last invest?

The most recent investment recorded for Shawn Carter closed in Jan 2023. Shizune tracks 21 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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