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Monica Woo, CEO & Founder at WooWorks

Monica Woo

CEO & Founder @ WooWorks

New York, United States

Monica Woo is a seed investor at WooWorks in New York focused on Grocery and E-Commerce. Monica Woo brings a successful track record in driving the profitable growth of e-commerce brands in U.S. and Latin America, as well as transforming mature, global Consumer Packaged Goods (CPG) brands for growth. As president of the flagship consumer floral division of 1-800Flowers.com, Ms. Woo delivered record revenue and profit growth.She successfully created and launched Citigroup’s first online bank, as well as Deutsche Bank’s LATAM’s first online retail investment bank, based in Brazil. The business was sold for $200 million to Banco do Brasil. Ms. Woo was the senior vice president, marketing director of Europe at Diageo PLC, where she lived and worked throughout Europe. Before joining Mozido LLC, she served as chief marketing and strategy officer at FreshDirect Holdings, and more recently as the CMO of the Sears Brand. Ms. Woo is a global executive who has lived and worked on four different continents.

Total investments:
4
Last investment:
Lead investor:
0%

Last updated:

Industries Monica Woo invests in

GroceryE-CommerceMarketplace

Stages Monica Woo invests in

Seed

Countries Monica Woo invests in

United States

Contacts

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Investment Focus

Industry

  • Grocery 1 (25%)
  • E-Commerce 1 (25%)
  • Marketplace 1 (25%)

Investments

CompanyDescriptionRoundLinks
Mercato Mercato
Mercato is a technology start-up that connects consumers to local specialty food shops. Consumers can order fresh local groceries online from the stores they love, and have them delivered to their door. The company was founded in 2015 and is headquartered in San Diego, California. $2.9M / Seed / Jul 01, 2019
Mercato Mercato
Mercato is a technology start-up that connects consumers to local specialty food shops. Consumers can order fresh local groceries online from the stores they love, and have them delivered to their door. The company was founded in 2015 and is headquartered in San Diego, California. $1.2M / Seed / Jun 18, 2018
Mercato Mercato
Mercato is a technology start-up that connects consumers to local specialty food shops. Consumers can order fresh local groceries online from the stores they love, and have them delivered to their door. The company was founded in 2015 and is headquartered in San Diego, California. $1.3M / Seed / Mar 01, 2017
Mercato Mercato
Mercato is a technology start-up that connects consumers to local specialty food shops. Consumers can order fresh local groceries online from the stores they love, and have them delivered to their door. The company was founded in 2015 and is headquartered in San Diego, California. $1.2M / Seed / Sep 01, 2015

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About WooWorks

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WooWorks Contacts

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Monica Woo
Monica Woo CEO & Founder

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FAQ

What does Monica Woo invest in?

Monica Woo invests primarily in Grocery, E-Commerce and Marketplace startups, most often at Seed stage. Most of the 4 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

How do I contact Monica Woo?

Public channels for Monica Woo include LinkedIn. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

When did Monica Woo last invest?

The most recent investment recorded for Monica Woo closed in Jul 2019. Shizune tracks 4 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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