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Michael Shehan, Managing Partner at Roster Capital

Michael Shehan

Managing Partner @ Roster Capital

Denver, United States

Michael Shehan is a seed investor at Roster Capital in Denver focused on Advertising and TV. Mike Shehan is the CRO of Telly. He previously worked at SpotX as a CEO and Founder. Mike Shehan attended Vanderbilt University.

Total investments:
6
Last investment:
Lead investor:
17%

Last updated:

Industries Michael Shehan invests in

AdvertisingTVVideoSoftwareMarketing

Stages Michael Shehan invests in

SeedSeries ASeries BConvertible Note

Countries Michael Shehan invests in

United StatesCanada

Contacts

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Personal email
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Personal phone
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Investment Focus

Industry

  • Advertising 3 (50%)
  • TV 2 (33%)
  • Video 2 (33%)
  • Software 2 (33%)
  • Marketing 2 (33%)
See all 18 industries →

Stage

  • Seed 2 (33%)
  • Series A 2 (33%)
  • Series B 1 (17%)
  • Convertible Note 1 (17%)

Country

  • United States 3 (50%)
  • Canada 1 (17%)

Investments

CompanyDescriptionRoundLinks
PilotDesk advances ad operations by automating tedious processes, allowing humans to concentrate on strategy and creativity. $5.8M / Series A / Apr 30, 2025
PilotDesk advances ad operations by automating tedious processes, allowing humans to concentrate on strategy and creativity. $3.2M / Seed / May 16, 2024
Telly offers the first Dual Screen Smart TV, is the ultimate free television upgrade for the living room. $20M / Seed / May 15, 2023
IRIS.TV’s mission is to connect and unify video data to power better consumer experiences and business outcomes. IRIS.TV’s video data platform is a neutral, privacy-first, cookieless solution that provides publishers, broadcasters, and Connected TV apps with secure onboarding and activation of third-party data segments. Since 2013, IRIS.TV hasenabled our partners to build scalable solutions on top of our platform including video-level contextual and brand-safe ad targeting, third-party verification, personalized video recommendations, and measurement & analytics solutions. For more information, visit www.iris.tv. $18M / Series B / Apr 07, 2021
Vemba has created the first player-agnostic technology solution for video distribution, allowing publishers to integrate third-party video content and advertising within their preferred editorial process and existing video workflow. Producers maintain better control of their content with Vemba, and publishers can feature original and complementaryvideo without needing to adjust for unwieldy third-party players or advertising restrictions. With Vemba at the intersection of every transaction, both content owner and publisher receive real-time analytics on the performance of video and advertising, regardless of OVP, video player, ad server, or CDN. $6M / Series A / Oct 18, 2017
Flytedesk is a full-service ad buying platform that connects brands and college students. It is is an automated ad-buying platform that aggregates all the advertising on college campuses and makes it easy to buy in a single platform. The company was founded in 2015 and is headquartered in Boulder, Colorado. Convertible Note / Jun 23, 2015

Co-Investors

Roster Capital

About Roster Capital

VC Fund

Roster Capital is an investment firm

Roster Capital Contacts

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Michael Shehan
Michael Shehan Managing Partner

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FAQ

What does Michael Shehan invest in?

Michael Shehan invests primarily in Advertising, TV and Video startups, most often at Seed and Series A stage. Most of the 6 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

How do I contact Michael Shehan?

Public channels for Michael Shehan include LinkedIn, X (Twitter) and Facebook. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

When did Michael Shehan last invest?

The most recent investment recorded for Michael Shehan closed in Apr 2025. Shizune tracks 6 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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