Mark Ritson
Adjunct Professor @ Melbourne Business School
Melbourne, Australia
Mark Ritson is a seed investor at Melbourne Business School in Melbourne focused on SaaS and Software. Mark Ritson is Adjunct Professor of Marketing at Melbourne Business School and Visiting Professor of Marketing at Singapore Management University. He has a PhD in Marketing from Lancaster University and has been a faculty member at some of the world's leading business schools teaching on the MBA programs at London Business School, MIT Sloan,and the University of Minnesota. He is widely acknowledged as one of the world's best marketing instructors and has been the recipient of awards for his teaching at LBS, MIT, SMU and MBS.Mark has worked globally on projects ranging from brand strategy, market research, segmentation, CRM, marketing communications, brand acquisition, brand valuation and brand extension. For thirteen years - from 2002 to 2015 - he served as in-house professor for LVMH - the world's largest luxury group - working with senior executives from brands like Louis Vuitton, Dom Perignon, Fendi, Tag Heuer, Dior and Hennessy.Mark has written a weekly column on branding for Marketing Week for over a decade. On three occasions he has been judged the Business Columnist of the Year at the PPA Press Awards, the highest award for magazine journalism in the UK. He is also a columnist for The Australian newspaper. His more scholarly publications include articles published in Sloan Management Review, Harvard Business Review, the Journal of Advertising, and the Journal of Consumer Research. He was the recipient of the Ferber Award in 2000, one of the most prestigious prizes in Marketing, for his doctoral thesis.
- Total investments:
- 2
- Last investment:
- Lead investor:
- 0%
Last updated:
For AI agents: llms.txt
Industries Mark Ritson invests in
Stages Mark Ritson invests in
Countries Mark Ritson invests in
Investment Focus
Industry
- SaaS 1 (50%)
- Software 1 (50%)
- Brand Marketing 1 (50%)
- Market Research 1 (50%)
Stage
- Seed 1 (50%)
- Series A 1 (50%)
Investments
| Company | Description | Round | Links |
|---|---|---|---|
Tracksuit
|
Tracksuit has created beautiful, always-on, and radically affordable brand tracking for modern consumer brands. Brand marketers and leaders at consumer brands have access to enterprise-tier brand tracking, specifically built for them, at a price point that works. Teams can easily track awareness, consideration, preference and brand associationsfrom real humans within the wider market, and compare results against competitors. | $13.5M / Series A / Feb 27, 2024 | |
|
Tracksuit
|
Tracksuit has created beautiful, always-on, and radically affordable brand tracking for modern consumer brands. Brand marketers and leaders at consumer brands have access to enterprise-tier brand tracking, specifically built for them, at a price point that works. Teams can easily track awareness, consideration, preference and brand associationsfrom real humans within the wider market, and compare results against competitors. | $4.8M / Seed / Feb 13, 2023 |
Co-Investors
About Melbourne Business School
Melbourne Business School Contacts
| Name | Phone | Socials | |
|---|---|---|---|
|
Mark Ritson
Adjunct Professor
|
|||
4 more contacts available
Access 48,091 investors
822 industries, 177 countries. Updated daily. Emails and phones included.
Browse database — It's Free!
Find investors for your startup
Search 48,091 investors by industry and country. Emails and phones included.
Similar Investors
Similar industry
Similar country
Featured in Investor Lists
Recommended lists
FAQ
What does Mark Ritson invest in?
Mark Ritson invests primarily in SaaS, Software and Brand Marketing startups, most often at Seed and Series A stage. Most of the 2 investments tracked by Shizune back companies in New Zealand. The Investment Focus section breaks down every industry, stage and country in the portfolio.
When did Mark Ritson last invest?
The most recent investment recorded for Mark Ritson closed in Feb 2024. Shizune tracks 2 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
Contact your first 100 investors today
Find who invests in your industry, stage, and country. Download investor list with emails in 5 minutes.
Find investors — It's Free!
Continue with Google
Continue with LinkedIn
