M&S Partners
VC Fund
Calebasses, Mauritius
M&S Partners is a venture capital firm that caters to private equity and early stage companies in South Asia. M&S Partners was acquired by Pluss App in October 2016. M&S Partners was founded by Hiro Mashita in 2012. It is based in Calebasses, Pamplemousses.
- Total investments:
- 19
- Last investment:
- Lead investor:
- 16%
Last updated:
For AI agents: llms.txt
Industries M&S Partners invests in
Stages M&S Partners invests in
Countries M&S Partners invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Seed
- $400k–$1.3M
- Series A
- $1.6M–$6.5M
- Series B
- $4M–$42M
Investment Focus
Industry
- E-Commerce 6 (32%)
- FinTech 4 (21%)
- Financial Services 4 (21%)
- Online Portals 3 (16%)
- Cooking 2 (11%)
Stage
- Seed 7 (37%)
- Series A 5 (26%)
- Series B 2 (11%)
- Series C 1 (5%)
- Venture - Series Unknown 1 (5%)
Country
- India 12 (63%)
- Nigeria 1 (5%)
- Thailand 1 (5%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
Hiro Mashita
Founder & Director
|
Founder & Director | Total investments: 18 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| HappyEasyGo is an India based local Online Travel Company. We are providing best air tickets and hotels with the lowest Price. Now you can book various airline tickets such as IndiGo, Jet airways, Go air, Spice Jet, air Asia, Vistara and Air India. We also provide you updated and verified Happy Easy Go instant discount hotels and special offers onflight tickets. | $41.7M / Series B / Dec 12, 2019 | ||
| HappyEasyGo is an India based local Online Travel Company. We are providing best air tickets and hotels with the lowest Price. Now you can book various airline tickets such as IndiGo, Jet airways, Go air, Spice Jet, air Asia, Vistara and Air India. We also provide you updated and verified Happy Easy Go instant discount hotels and special offers onflight tickets. | $48.8M / Series B / Nov 20, 2019 | ||
| Healofy is an Indian parenting social network that provides pregnancy and childcare products. The company was founded in 2016 by Gaurav Aggarwal and Shubham Maheshwari and is headquartered in Bangalore, Karnataka, India. | Venture - Series Unknown / Oct 22, 2019 | ||
| Faircent helps in eliminating the high margins which intermediaries like banks and financial institutions make on our transactions. Banks have massive overheads, with thousands of employees to pay and hundreds of branches to maintain. Banks must take large margins on the money that passes through them. Whereas at Faircent.com people who have sparemoney lend it directly to people who want to borrow. There are no banks in the middle, no huge overheads | Series C / Aug 13, 2019 | ||
| Freshtohome is an online grocery store that sells a range of seafood and meat to its users.The website’s range of products include fish, poultry, mutton, steaks, and fillet. Fish consists of shell, freshwater, and marine. Furthermore, it enables suppliers to supply their seafood and meat to the website.Freshtohome was launched in 2015 by ShanKadavil and is based in Bangalore. | $11M / Series A / May 27, 2019 | ||
| InnerChef is an Indian food tech company that offers a mobile app for online food discovery and delivery. It allows users to order their favorite dishes which can be delivered within 20 minutes. The company offers ready-to-eat meals, gourmets do-it-yourself recipe kits (InnerChef DIY gourmet), detox cleanses, and healthy eats (InnerChef+) as wellas decadent desserts (Indulge by InnerChef). InnerChef has beverages ranging from cold coffees to thick shakes to fruit juices, all freshly prepared. The company also operates Indulge, a hyperlocal dessert marketplace where home bakers and neighborhood bakeries can offer their products to customers. | $6.5M / Series A / Jan 08, 2019 | ||
| ORO Wealth lets retail investors access sophisticated advice and techniques that are available to high net worth individuals and institutions.Retail investors make three common mistakes which drag down returns or lead to expectations mismatch: paying too high commissions, under-diversification, and portfolio not aligned with riskpreferences/goals. ORO Wealth will take care of all three of these to provide a superior investment experience. | $1.6M / Series A / May 29, 2018 | ||
| Faircent helps in eliminating the high margins which intermediaries like banks and financial institutions make on our transactions. Banks have massive overheads, with thousands of employees to pay and hundreds of branches to maintain. Banks must take large margins on the money that passes through them. Whereas at Faircent.com people who have sparemoney lend it directly to people who want to borrow. There are no banks in the middle, no huge overheads | $4M / Series B / Dec 19, 2017 | ||
| BetterButter is a social discovery platform for recipes. Discover a range of recipes with the BetterButter community, made by your friends and celebrity chefs alike. Share your favourite recipes and get appreciated. | Series A / Sep 01, 2017 | ||
| Ninjacart operates an online business-to-business platform that connects farmers, manufactures, and brands to retailers directly through the lean and connected supply chain. Its platform enables the distribution of vegetables and fruits to retailers and restaurants across India. Ashutosh Vikram, Kartheeswaran K K, Sharath Loganathan, ThirukumaranNagarajan, and Vasu Devan founded Ninjacart in July 2015. It has its headquarters in Bengaluru in India. | $5.7M / Series A / Apr 11, 2017 | ||
| See all 19 investments → | |||
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FAQ
What does M&S Partners invest in?
M&S Partners invests primarily in E-Commerce, FinTech and Financial Services startups, most often at Seed and Series A stage. Most of the 19 investments tracked by Shizune back companies in India. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is M&S Partners's check size?
M&S Partners typically joins rounds of $400k–$1.3M at Seed, $1.6M–$6.5M at Series A and $4M–$42M at Series B. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds M&S Partners participates in.
How do I contact M&S Partners?
For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at M&S Partners?
The team at M&S Partners includes Hiro Mashita (Founder & Director). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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