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Keith Petri, General Partner at Gambit Ventures

Keith Petri

General Partner @ Gambit Ventures

New City, United States

Keith Petri is a convertible note investor at Gambit Ventures in New City focused on Big Data and Analytics. // Founder & CEO @ loc.kr// GP @ MeetGambit.comPreviously Head of Platform at SambaTV, CSO at Screen6 (acquired by SambaTV), VP Strategic Partnerships at IgnitionOne, SVP Strategic Partnerships at Human Demand (acquired by IgnitionOne), SVP Business Development at eDealya (acquired by Human Demand), owner of CNSLT.us& Founder/CEO of iGottaGuide (acquired by GetYourGuide). A dynamic product specialist experienced across emerging technology standards, the regulatory climate surrounding consumers’ digital privacy, and complex partnerships between advertising technology vendors. An accomplished executive with a passion for building business and challenging the status quo. 12+ years of experience defining business strategies, launching new ventures, and delivering operational impact, both as a co-founder and executive team leader post-acquisition.

Total investments:
1
Last investment:
Lead investor:
0%

Last updated:

Industries Keith Petri invests in

Big DataAnalyticsInternet of Things

Stages Keith Petri invests in

Convertible Note

Countries Keith Petri invests in

United States

Investment Focus

Industry

  • Big Data 1 (100%)
  • Analytics 1 (100%)
  • Internet of Things 1 (100%)

Investments

CompanyDescriptionRoundLinks
Measurence Measurence
Actionable data platform for the physical world. Our hardware-enabled data platform detects presence, location and activity of people within and around physical spaces. We use the hyperlocal data we collect to generate key insights on how to increase ROI of marketing investments for businesses that rely on physical locations: insurance companies,banks, automotive, retailers, outdoor media agencies and more. $255K / Convertible Note / Jan 13, 2015

Co-Investors

Gambit Ventures Gambit Ventures 1 deal together
IMPACT Accelerator IMPACT Accelerator 1 deal together
Gambit Ventures

About Gambit Ventures

VC Fund · New York, United States

Early stage fund providing strategic guidance to companies gathering unique data assets to be leveraged for varied commercial use cases

Gambit Ventures Contacts

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Keith Petri
Keith Petri General Partner
Lev Ekster
Lev Ekster General Partner

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Energy
Marketplace
Organic Food
Fitness
Machine Learning
Gaming
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Social Network
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Wellness
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Legal
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FAQ

What does Keith Petri invest in?

Keith Petri invests primarily in Big Data, Analytics and Internet of Things startups, most often at Convertible Note stage. Most of the 1 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

When did Keith Petri last invest?

The most recent investment recorded for Keith Petri closed in Jan 2015. Shizune tracks 1 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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