John Sjolander
Venture Partner @ Industrifonden
Stockholm, Sweden
John Sjolander is a seed investor at Industrifonden in Stockholm focused on SaaS and Software. John Sjolander is the Partner at Newion. John attended IT-University of Göteborg.
- Total investments:
- 8
- Last investment:
- Lead investor:
- 63%
Last updated:
For AI agents: llms.txt
Industries John Sjolander invests in
Stages John Sjolander invests in
Countries John Sjolander invests in
Contacts
| Type | Contact | Validation |
|---|---|---|
| Work email | ||
| Personal email | ||
| Work phone | ||
| Personal phone | ||
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Investment Focus
Industry
- SaaS 3 (38%)
- Software 3 (38%)
- Advertising 3 (38%)
- Marketing 2 (25%)
- Gaming 1 (13%)
Stage
- Seed 4 (50%)
- Series A 2 (25%)
- Series B 1 (13%)
- Funding Round 1 (13%)
Country
- Sweden 4 (50%)
- Denmark 1 (13%)
- Finland 1 (13%)
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| Fast Travel Games is a new game development studio located in Stockholm, Sweden, building virtual reality games. Founded by game development veterans with years behind us at studios like EA DICE, Rovio and Avalanche, we want to change the way you play. We're gamers by heart, and believe VR is the ultimate platform for deep, engrossing gameuniverses.Our mission is to build games where players are free to explore their surroundings, where they will experience rich narratives and interact with others in new and interesting ways. | $3.9M / Oct 10, 2023 | ||
| Ellie.ai is a product design and collaboration platform for data teams. It helps enterprises grasp their business needs and validate product ideas before committing to building complicated and costly data pipelines. Leading companies from Healthcare, and Telco, to Energy and IT, use Ellie to gather and understand their requirement fast and ensurethat the data initiatives bring tangible business value. The company is headquartered in Helsinki, Finland, and serves customers all over the world from Canada to New Zealand. | $2.7M / Seed / Aug 31, 2023 | ||
| Occtoo is an Experience Data Platform built to help digital teams at retailers and brands to build applications and digital experiences faster by turning enterprise data into experience data.With Occtoo digital teams can instantly access all their CX data from one place without any time-consuming and costly integrations. Match the right contentwith the right customer and create an API with a click to publish and collect data in real-time on all kinds of devices, touch points, and channels.This game-changing technology is already used by companies such as Cartier, Intersport, Fjällräven, and Filippa K. | $4.8M / Seed / Nov 23, 2022 | ||
| Passendo is an international technology company specialized in Programmatic Email Advertising (PEA). Predominantly addressing publishers and advertisers, this start-up helps publishers to create new revenue streams and advertisers create brand awareness by transferring all advantages of modern advertising technology to the by far more targeted andsecure environment: the traditional email! | $2.6M / Seed / Dec 13, 2021 | ||
| Fast Travel Games is a new game development studio located in Stockholm, Sweden, building virtual reality games. Founded by game development veterans with years behind us at studios like EA DICE, Rovio and Avalanche, we want to change the way you play. We're gamers by heart, and believe VR is the ultimate platform for deep, engrossing gameuniverses.Our mission is to build games where players are free to explore their surroundings, where they will experience rich narratives and interact with others in new and interesting ways. | $4M / Series B / Jul 01, 2021 | ||
| Mediatool is the all-in-one planning, execution, tracking and reporting tool for media and marketing campaigns. Increase productivity with streamlined delivery and better collaboration across all your marketing activities. Grow revenue with confidence, using real-time performance data to optimise investment.Hundreds of tangible benefits, onebetter way of working. Forget spreadsheets and get to know Mediatool. | $2.9M / Seed / Oct 15, 2020 | ||
| Adfenix collect & make sense of the world's real estate data. Adfenix platform estate agents are empowered to help consumers through the journey of buying a new home by offering quality advertising products and other related services with the click of a button. | $6M / Series A / Oct 24, 2017 | ||
| Fast Travel Games is a new game development studio located in Stockholm, Sweden, building virtual reality games. Founded by game development veterans with years behind us at studios like EA DICE, Rovio and Avalanche, we want to change the way you play. We're gamers by heart, and believe VR is the ultimate platform for deep, engrossing gameuniverses.Our mission is to build games where players are free to explore their surroundings, where they will experience rich narratives and interact with others in new and interesting ways. | $2.1M / Series A / Sep 05, 2017 |
Co-Investors
About Industrifonden
Industrifonden is a Nordic evergreen venture capital firm with a fund size of $600m, that focuses on early-stage technology and life science companies with international potential. The company works long term with the entrepreneurs we invest in, and have a strong track record of building game changing companies. Industrifonden-backed companiesinclude tech companies Qlik, Arcam, Soundtrack Your Brand, Fishbrain, and life science companies CellaVision, Oncopeptides and AMRA.
Industrifonden Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Anna Ljungdahl
Investment Manager
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Bita Sehat
Investment Manager of Life Science
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Hadar Cars
Senior Investment Director
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Hansson Lennart
Business Unit Manager Life Science
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Jonas Jendi
Investment Director
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FAQ
What does John Sjolander invest in?
John Sjolander invests primarily in SaaS, Software and Advertising startups, most often at Seed and Series A stage. Most of the 8 investments tracked by Shizune back companies in Sweden. The Investment Focus section breaks down every industry, stage and country in the portfolio.
How do I contact John Sjolander?
Public channels for John Sjolander include LinkedIn, X (Twitter) and Facebook. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
When did John Sjolander last invest?
The most recent investment recorded for John Sjolander closed in Oct 2023. Shizune tracks 8 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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