Eduardo Piedade
Managing Partner & CEO @ Bright Pixel Capital
Porto, Portugal
Eduardo Piedade is a Series B investor at Bright Pixel Capital in Porto focused on SaaS and Software. Eduardo Piedade - Managing Partner & CEO @ Bright Pixel (formerly Sonae IM)
- Total investments:
- 7
- Last investment:
- Lead investor:
- 43%
Last updated:
For AI agents: llms.txt
Industries Eduardo Piedade invests in
Stages Eduardo Piedade invests in
Countries Eduardo Piedade invests in
Contacts
| Type | Contact | Validation |
|---|---|---|
| Work email | ||
| Personal email | ||
| Work phone | ||
| Personal phone | ||
| Socials |
Investment Focus
Industry
- SaaS 4 (57%)
- Software 3 (43%)
- Analytics 3 (43%)
- Retail 2 (29%)
- E-Commerce 2 (29%)
Stage
- Series B 4 (57%)
- Series A 2 (29%)
- Series C 1 (14%)
Country
- Spain 1 (14%)
- Israel 1 (14%)
- Portugal 1 (14%)
- United States 1 (14%)
- United Kingdom 1 (14%)
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| Codacy is an automated code review tool that helps developers to save time in code reviews and to tackle technical debt efficiently. Developers spend 10%-20% of their time reviewing code. Gartner estimates the global technical debt to grow to $1 Trillion by 2015. Codacy tracks new issues by severity level for every commit and pull requestand allows a hassle free customization of static analysis It provides advanced code metrics on the health of a project and on the performance of teams. | $15M / Series B / Sep 21, 2022 | ||
| Sales Layer is a global-leading PIM (Product Information Management) SaaS platform that allows teams to easily upload, analyze and enhance their product information and data. Products can then be showcased on every platform, app and marketplace in the world with just a simple few clicks - saving hundreds of working hours every single year. SalesLayer provides a quick and simple onboarding process, plug-and-play connectors, customizable workflows, and an intuitive UX for ease-of-use.Sales Layer is a market-leader, partnering with Google Manufacturer, Amazon Vendor, BigCommerce and Mercado Libre and working with clients such as Teka, Rexel, ACCIONA and AkzoNobel. Sales Layer PIM offers integration with Google, Amazon, Shopify and Magento, amongst a number of other selling platforms.Founded in 2013, Sales Layer has since grown rapidly, serving clients worldwide and operating offices in Valencia, Spain and London, UK. | $25M / Series B / Jun 18, 2022 | ||
| Ometria’s mission is to build the brain that powers all communication between retailers and their customers. Ometria helps clients leverage data to build detailed customer profiles, and make sure that all messages they send are always relevant, leading to higher engagement and increased revenues.Ometria was founded by four serial entrepreneurs,with combined experience in e-commerce, computer science, mathematics, and SaaS, has been invested in by London’s most prominent entrepreneurs and investors, and is used by top retailers in the UK, Europe, and across the world. | $40M / Series C / Nov 11, 2021 | ||
| Sales Layer is a global-leading PIM (Product Information Management) SaaS platform that allows teams to easily upload, analyze and enhance their product information and data. Products can then be showcased on every platform, app and marketplace in the world with just a simple few clicks - saving hundreds of working hours every single year. SalesLayer provides a quick and simple onboarding process, plug-and-play connectors, customizable workflows, and an intuitive UX for ease-of-use.Sales Layer is a market-leader, partnering with Google Manufacturer, Amazon Vendor, BigCommerce and Mercado Libre and working with clients such as Teka, Rexel, ACCIONA and AkzoNobel. Sales Layer PIM offers integration with Google, Amazon, Shopify and Magento, amongst a number of other selling platforms.Founded in 2013, Sales Layer has since grown rapidly, serving clients worldwide and operating offices in Valencia, Spain and London, UK. | $3.8M / Series A / May 12, 2020 | ||
| Ometria’s mission is to build the brain that powers all communication between retailers and their customers. Ometria helps clients leverage data to build detailed customer profiles, and make sure that all messages they send are always relevant, leading to higher engagement and increased revenues.Ometria was founded by four serial entrepreneurs,with combined experience in e-commerce, computer science, mathematics, and SaaS, has been invested in by London’s most prominent entrepreneurs and investors, and is used by top retailers in the UK, Europe, and across the world. | $21M / Series B / Sep 23, 2019 | ||
| Once a week, stores with CB4 get a list of SKUs that they can sell much more of now. Each store’s unique selling patterns and operating conditions determine which products are on the list—so no two stores get the same set of recommendations. Sometimes products are underselling because of how or where they're placed. Sometimes there’s alabeling issue or inventory discrepancy. Sometimes they’re plain out of stock. We don’t slow you down with irrelevant, stale insights. We only highlight SKUs that will add significant revenue now. Stores make quick, easy fixes—like taking a product out of backstock or ordering more units—to gain new sales and satisfy shoppers. They also share what they found and how they fixed it. Spotlight’s algorithms use this to learn more about how each store operates and send more actionable, higher value recommendations over time. | $16M / Series B / Mar 27, 2019 | ||
| ciValue empowers retailers and suppliers to collaborate to grow customer wallet share, by leveraging their customer data and insights in a fast, scalable, and personalized manner. Leveraging data science and proprietary algorithms, ciValue offers advanced and action-driven customer and retail intelligence insights resulting in revenue uplift.ciValue offers unique Omnichannel Personalization, Data Monetization, and Supplier Collaboration solutions for Grocery, Drug, and Specialty Retail. Was recognized in 2019 as a Gartner Cool Vendor in Retail for Excellent Execution of Customer Expectations.Designed for the unique demands of high-frequency retail, ciValue delivers a self serve collaboration platform to help retailers and suppliers understand their customers’ needs and deliver a truly personalized experience. Up and running within 6-8 weeks, ciValue is a fast time-to-value SaaS platform, with the power to create targeted, segmented and personalized offers within hours. Offering omnichannel personalization, retail Intelligence, and Digital experience. ciValue enables continuous personalization and on-demand targeting for millions of customers and opens lucrative supplier collaboration opportunities, empowering retailers to grow customer revenues by 2-6% and increase share of wallet and lifetime value. | $6M / Series A / Oct 09, 2018 |
Co-Investors
About Bright Pixel Capital
Bright Pixel Capital (former Sonae IM) is the technology investment arm of the multinational group Sonae. With special focus on cybersecurity, infrastructure software, retail technologies, business applications and emerging tech, it has a portfolio of more than 60 companies, from early to growth stages. Bright Pixel acts as a partner that bringsspecialized know-how, global footprint, and a wealth of experience in helping companies from early stage to IPO.
Bright Pixel Capital Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Benjamin Junior
Investment Team
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Claudia Azevedo
CEO
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Daniela Coutinho
Investment Team
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Eduardo Piedade
Managing Partner & CEO
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Fernando Martins
Investment Team
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FAQ
What does Eduardo Piedade invest in?
Eduardo Piedade invests primarily in SaaS, Software and Analytics startups, most often at Series B and Series A stage. Most of the 7 investments tracked by Shizune back companies in Spain. The Investment Focus section breaks down every industry, stage and country in the portfolio.
How do I contact Eduardo Piedade?
Public channels for Eduardo Piedade include LinkedIn. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
When did Eduardo Piedade last invest?
The most recent investment recorded for Eduardo Piedade closed in Sep 2022. Shizune tracks 7 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Sep 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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