BlackSheep Ventures
VC Fund
Milano, Italy
BlackSheep Ventures is a VC fund in Milano focused on Advertising and Marketing. Blacksheep Ventures is the first european venture capital firm with an entrepreneurial background that invests in MadTech, namely high potential technology-based companies focused on AI, Big Data, Automation and its b2b applications for the Marketing & Advertising industry, from seed to Round B and other early stages. We believe the marketingprovider of the future is a software: automated, intelligent, easy. And led by humans.
- Total investments:
- 19
- Last investment:
- Lead investor:
- 79%
- Fund size:
- $47M
- Last fund:
Last updated:
For AI agents: llms.txt
Industries BlackSheep Ventures invests in
Stages BlackSheep Ventures invests in
Countries BlackSheep Ventures invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Seed
- $1.2M–$2.1M
- Series A
- $5M–$22M
- Convertible Note
- $1M–$2.3M
Investment Focus
Industry
- Advertising 6 (32%)
- Marketing 5 (26%)
- SaaS 4 (21%)
- Enterprise Software 4 (21%)
- Artificial Intelligence 4 (21%)
Stage
- Seed 6 (32%)
- Series A 5 (26%)
- Convertible Note 2 (11%)
- Funding Round 1 (5%)
- Venture - Series Unknown 1 (5%)
Country
- Italy 4 (21%)
- United Kingdom 4 (21%)
- United States 2 (11%)
- France 1 (5%)
- Latvia 1 (5%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
Giovanni Strocchi
Co-founder and Venture Partner
|
Co-founder and Venture Partner | Total investments: 6 | Find email | |
Marco Caradonna
Co-Founder & Managing Partner
|
Co-Founder & Managing Partner | Total investments: 10 | Find email | |
Sandro Moretti
Co-Founder & Managing Partner
|
Co-Founder & Managing Partner | Total investments: 1 | Find email | |
Umberto Bottesini
Co-Founder & Managing Partner
|
Co-Founder & Managing Partner | Total investments: 5 | Find email | |
Marcello Giordani
Junior Partner
|
Junior Partner | Total investments: 0 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| Spoki helps businesses increase sales thanks to WhatsApp.Emails are no more a valid communication channel between businesses and customers. Spoki helps businesses engage their customers using WhatsApp during the whole customer journey: marketing, sales and customer support.Spoki is a WhatsApp conversational platform that allows you to: - sendbulk marketing messages to thousands customers with a click - integrate WhatsApp with: - Ecommerce to notify abandoned cart, tracking number and order status - Marketing Automation Tools or CRM to add it to sales funnels - Social and Digital ADS to catch users in the exact moment expressing their interest in products and services - create automations and chatbots, for customer support or whatever you can think ofIf you are confident with the results you get today with emails, you'll be amazed at what you can achieve with Spoki. | $5.7M / Series A / Jan 21, 2025 | ||
| Connected-Stories is an Enterprise AI-powered platform for content personalization and creative automation. The company uses an agentic system of specialized AI agents that support strategy, content creation, media delivery, and analytics, enabling enterprises to scale marketing campaigns. Its platform allows brands to deliver personalized storiesat scale, track performance, and optimize content across channels. Used by Fortune 1000 global companies available from the Google Cloud Marketplace and supported by major SIs | $1.6M / Seed / Jan 21, 2025 | ||
| Kleecks is a computer software company that provides SEO, digital marketing, software development, and consulting services. | $7.3M / Venture - Series Unknown / Sep 26, 2024 | ||
| Track Shipping for eCommerce and other commercial activities. Reduce the cost of customer support and add a Amazon grade tracking feature on every website. | $5.3M / Series A / Oct 16, 2023 | ||
| Anonymised is a SaaS platform that enables marketers reach their target audiences and measure advertising campaigns private way using anonymised data. | $1M / Convertible Note / Apr 01, 2023 | ||
| Nexoya is a Swiss AI-powered platform for cross-channel marketing attribution, budget optimization, and scenario simulation. The platform uses privacy-safe, regression-based attribution modeling to measure the true impact of each advertising channel, without cookies or pixels. Based on these insights, Nexoya's AI automatically reallocatesbudgets across 40+ connected ad platforms with one click, delivering measurable uplifts in conversions, ROAS, and revenue.Trusted by brands like Zurich Insurance, Generali, Vodafone, Swisscom, flaschenpost, Benetton or Zürcher Kantonalbank, Nexoya has demonstrated results including +72% conversions (Generali), +13% revenue (Vodafone), and +47% add-to-carts (ZKB). Founded in 2018 in Zurich, the company operates across Switzerland, Germany, Austria, Italy, and the UK. | $5M / Series A / Mar 14, 2023 | ||
| HyperTV's Connected-Stories is the first integrated platform for creating personalized sequences of consumer-journey-minded marketing and advertising content formats. The platform is able to distribute the content experience across the broader digital advertising ecosystem. Easy to use tools and platform services empower content creators toscale up their productivity and effectiveness | $2M / Seed / Aug 31, 2022 | ||
| Connected-Stories is an Enterprise AI-powered platform for content personalization and creative automation. The company uses an agentic system of specialized AI agents that support strategy, content creation, media delivery, and analytics, enabling enterprises to scale marketing campaigns. Its platform allows brands to deliver personalized storiesat scale, track performance, and optimize content across channels. Used by Fortune 1000 global companies available from the Google Cloud Marketplace and supported by major SIs | $2M / Seed / Aug 31, 2022 | ||
| AdTonos is a programmatic audio advertising platform that connects advertisers with publishers. The marketplace offers multiple ad placements from well-known pre-rolls, through to mid-rolls and real-time ad replacement for live streaming. This provides advertisers with vast reach across digital audio channels, while radio stations, podcasters ormusic streaming services profit from the use of an effective tool that supports them in growing their revenues from online advertising. Brands have, at their fingertips, an easy-to-reach audience of more than 15 million unique online audio listeners from the UK and worldwide and potential of at least 200 million ad playouts a month. AdTonos is supported by the UK’s Department of International Trade, helping the company to scale globally, and is a member of IAB UK, IAB Europe and the European Association of Commercial Radios, which represents commercial radio at the European Parliament. | $2M / Seed / Aug 30, 2022 | ||
| iGenius is the scaleup that reimagines data interaction for businesses and augments human intelligence with AI. Our product, crystal, adds direction to data-driven decisions and lets any team extract value from their business data seamlessly, regardless of analytics training. Putting siloed and complex data into one conversational interface,crystal answers questions and gives data-based insights via voice or easy-to-read data visualizations. These insights make advanced connections between data sources with the help of machine learning, and enrich responses with advice and proactive notifications, so you never miss important changes in your data.Founded in 2016 by Uljan Sharka, iGenius was mentioned as one of Europe’s top 100 SaaS companies, and one of nine top names in data & analytics, by venture capital firm Accel. With offices in Italy, the USA, the UK and Switzerland, and some of the biggest Fortune 500 companies already using crystal, iGenius is a high-growth scaleup that thinks like an enterprise, where talented innovators can thrive and people come first. | $21.9M / Series A / Jul 15, 2022 | ||
| See all 19 investments → | |||
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FAQ
What does BlackSheep Ventures invest in?
BlackSheep Ventures invests primarily in Advertising, Marketing and SaaS startups, most often at Seed and Series A stage. Most of the 19 investments tracked by Shizune back companies in Italy. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is BlackSheep Ventures's check size?
BlackSheep Ventures typically joins rounds of $1.2M–$2.1M at Seed, $5M–$22M at Series A and $1M–$2.3M at Convertible Note. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds BlackSheep Ventures participates in.
How do I contact BlackSheep Ventures?
Public channels for BlackSheep Ventures include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at BlackSheep Ventures?
The team at BlackSheep Ventures includes Giovanni Strocchi (Co-founder and Venture Partner), Marco Caradonna (Co-Founder & Managing Partner) and Sandro Moretti (Co-Founder & Managing Partner). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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