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Nielsen, VC Fund

Nielsen

VC Fund

New York, United States

NIELSEN is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen's Watch segment provides media and advertising clients with Total Audience measurement services for all devices on which content—video, audio and text—is consumed. The Buy segment offers consumer packagedgoods manufacturers and retailers the industry's only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen also provides its clients with analytics that help improve performance.

Total investments:
6
Last investment:
Lead investor:
33%

Last updated:

Industries Nielsen invests in

AnalyticsSaaSE-CommerceLoyalty ProgramsInformation Services

Stages Nielsen invests in

SeedSeries ASeries ECorporate RoundVenture - Series Unknown

Countries Nielsen invests in

IsraelUnited States

Contacts

NameEmailPhoneSocials
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Investment Focus

Industry

  • Analytics 4 (67%)
  • SaaS 2 (33%)
  • E-Commerce 2 (33%)
  • Loyalty Programs 2 (33%)
  • Information Services 2 (33%)
See all 23 industries →

Stage

  • Seed 2 (33%)
  • Series A 1 (17%)
  • Series E 1 (17%)
  • Corporate Round 1 (17%)
  • Venture - Series Unknown 1 (17%)

Country

  • Israel 3 (50%)
  • United States 3 (50%)

Team

NameTitleInvestmentsLinksEmail
Christopher Chen
Christopher Chen Managing Director at Nielsen Ventures Singapore
Managing Director at Nielsen Ventures Singapore Total investments: 0 Find email
CEO Total investments: 0 Find email
Eric Mischel
Eric Mischel Vice President Of Product Management
Vice President Of Product Management Total investments: 0 Find email
CFO Total investments: 1 Find email
Jason Bolles
Jason Bolles SVP Advanced Advertising
SVP Advanced Advertising Total investments: 0 Find email
See all 11 team members →

Investments

CompanyDescriptionRoundLinks
JohnWallStreet provides newsletter services covering sports industry trends and insights. $1M / Venture - Series Unknown / Jun 27, 2024
Fetch Rewards is a mobile shopping platform that rewards shoppers for buying the brands they love. The Fetch Rewards app gives users the easiest way to save on everyday purchases by simply scanning their receipt. For our brand partners, the platform allows them to understand a 360 degree view of shopping habits, and to meaningfully reward acustomer's individual loyalty. $240M / Series E / Apr 07, 2022
Placense is a location intelligence company that provides businesses with the link between consumer behaviour and their physical location. The company prides itself on data privacy with a proprietary mathematical algorithm they developed to make sure this data is totally private whenever it is in any way exported or exposed. The essence of thisprocess is that we alter parts of the data records in a way that makes it impossible to conclude anything on the individual while remaining accurate at scale and allowing us to reach strong insights when looking at larger datasets. The technology can turn app data into usable insights through its proprietary software that retains statistically significant aspects of the information while ensuring a high level of consumer privacy. Placense can provide its customers with metrics including customer visits, visit duration, visit frequencies, customer journey paths, gender, age groups, income levels, modes of transport, and other related demographic characteristics. Backed by Innogy Innovation Hub and Nielsen research, the company is well positioned to become an innovative leader in the Proptech ecosystem, providing granular location intelligence to decisions makers in the physical world. $4.7M / Seed / Dec 15, 2020
OpenSlate is the premier global source of brand safety and contextual analytics for digital video content. Founded in 2012 by CEO Mike Henry, OpenSlate is the only company that can comprehensively measure the brand suitability of digital content for advertisers and also identifies the most-effective content for their campaigns.They provideadvertisers with brand-suitable targeting solutions, as opposed to simply monitoring for after-the-fact exposure to inappropriate content. Their technology, data expertise, and proprietary analytics were developed specifically to support the needs of the world’s largest digital video platform — YouTube — and are extensible to all video content across the web. Our platform is used by every major advertising holding company, as well as the world’s largest advertisers.OpenSlate was founded in 2011 and is headquartered in New York, NY, USA. Corporate Round / Sep 18, 2019
ciValue empowers retailers and suppliers to collaborate to grow customer wallet share, by leveraging their customer data and insights in a fast, scalable, and personalized manner. Leveraging data science and proprietary algorithms, ciValue offers advanced and action-driven customer and retail intelligence insights resulting in revenue uplift.ciValue offers unique Omnichannel Personalization, Data Monetization, and Supplier Collaboration solutions for Grocery, Drug, and Specialty Retail. Was recognized in 2019 as a Gartner Cool Vendor in Retail for Excellent Execution of Customer Expectations.Designed for the unique demands of high-frequency retail, ciValue delivers a self serve collaboration platform to help retailers and suppliers understand their customers’ needs and deliver a truly personalized experience. Up and running within 6-8 weeks, ciValue is a fast time-to-value SaaS platform, with the power to create targeted, segmented and personalized offers within hours. Offering omnichannel personalization, retail Intelligence, and Digital experience. ciValue enables continuous personalization and on-demand targeting for millions of customers and opens lucrative supplier collaboration opportunities, empowering retailers to grow customer revenues by 2-6% and increase share of wallet and lifetime value. $6M / Series A / Oct 09, 2018
Revuze is an AI-enabled software that analyzes millions of customer reviews and online opinions to deliver CX (customer experience) intel & insights. $4M / Seed / Aug 31, 2016

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FAQ

What does Nielsen invest in?

Nielsen invests primarily in Analytics, SaaS and E-Commerce startups, most often at Seed and Series A stage. Most of the 6 investments tracked by Shizune back companies in Israel. The Investment Focus section breaks down every industry, stage and country in the portfolio.

How do I contact Nielsen?

Public channels for Nielsen include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

Who are the partners at Nielsen?

The team at Nielsen includes Christopher Chen (Managing Director at Nielsen Ventures Singapore), David Kenny (CEO) and Eric Mischel (Vice President Of Product Management), among 11 team members tracked by Shizune. The Team section lists each member with their title, investment count and links.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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