Grafton Capital
VC Fund
London, United Kingdom
Grafton Capital is a VC fund in London focused on Software and E-Commerce. Grafton Capital invests in profitable, growing companies with leadership positions in growing, niche categories of business software, business data and online marketplaces. Since inception in 2014, they have invested over £100m in minority positions in some of Europe's most exciting growth companies.
- Total investments:
- 10
- Last investment:
- Lead investor:
- 90%
Last updated:
For AI agents: llms.txt
Industries Grafton Capital invests in
Stages Grafton Capital invests in
Countries Grafton Capital invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Private Equity
- $20M–$33M
Investment Focus
Industry
- Software 3 (30%)
- E-Commerce 3 (30%)
- CRM 1 (10%)
- SaaS 1 (10%)
- Video 1 (10%)
Stage
- Private Equity 2 (20%)
- Series A 1 (10%)
- Series B 1 (10%)
- Series C 1 (10%)
- Funding Round 1 (10%)
Country
- United Kingdom 4 (40%)
- Cyprus 1 (10%)
- Ireland 1 (10%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
Edward Barroll Brown
Managing Partner and Co-Founder
|
Managing Partner and Co-Founder | Total investments: 6 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
Xtremepush
|
Xtremepush is a world-leading customer engagement, personalisation and data platform. It’s purpose-built for delivering mobile-first, multichannel customer experiences. It enables businesses to acquire new customers and communicate more effectively with existing customers through automated, real-time and relevant messaging. We provide richengagement capabilities across email, website, mobile app, SMS and social messengers. Our platform also empowers brands to unify their data for a true Single Customer View, and combines enterprise-grade analytics with a full suite of campaign optimisation tools. Xtremepush was named in the 2020 Gartner Magic Quadrant for Mobile Marketing Platforms. It was also the recipient of the inaugural Deloitte Financial Services Innovation Award for Customer Experience. | $32.7M / Private Equity / Jul 13, 2021 | |
|
Xtremepush
|
Xtremepush is a world-leading customer engagement, personalisation and data platform. It’s purpose-built for delivering mobile-first, multichannel customer experiences. It enables businesses to acquire new customers and communicate more effectively with existing customers through automated, real-time and relevant messaging. We provide richengagement capabilities across email, website, mobile app, SMS and social messengers. Our platform also empowers brands to unify their data for a true Single Customer View, and combines enterprise-grade analytics with a full suite of campaign optimisation tools. Xtremepush was named in the 2020 Gartner Magic Quadrant for Mobile Marketing Platforms. It was also the recipient of the inaugural Deloitte Financial Services Innovation Award for Customer Experience. | Debt Financing / Jul 13, 2021 | |
Third Financial
|
Third Financial has developed the new generation Tercero Software Platform from the ground up. This is the only new front to back wealth management software platform to appear in more than a decade. The company has also established a reputation as being the only true 'Wealth CRM' experts and is leading the market in terms of adoption andinvestment into new mobile technologies. | $2M / Venture - Series Unknown / Oct 27, 2020 | |
Omilia
|
Omilia provides a self-learning Agentic CX platform for customer service automation across voice and digital channels. Its products include voice and chat agents, authentication agents, voice biometrics, TalkGuard anti-fraud solutions, CSR CoPilot for real-time agent assistance, Workforce AI for automated call quality management, and AI-powereddrive-thru automation. | $20M / Private Equity / May 05, 2020 | |
MPP Global
|
MPP Global delivers the only fully integrated cloud platform to identify, engage and monetise digital audiences. From metering and profiling to promotions, payments, subscriptions, and analytics, eSuite powers organisations to extract maximum value from their content and embrace monetisation opportunities prevalent in today's digitallandscape.Founded in 2000, with offices throughout Europe, U.S., South America, and Australia, MPP Global has an impressive track record of helping companies create successful business models. Clients include Sky, The Times, McClatchy, The Football League, L'Equipe, Racing Post, Daily Mail, Local Media Group, New Zealand Herald, Debenhams, Philips and The Irish Times. For more information about MPP Global, please visit http://www.mppglobal.com | $15.7M / Series B / May 04, 2017 | |
SportPursuit
|
SportPursuit is the UKs first sport-specific flash sales website featuring top quality sports products and services from the world's best brands. During their 7 days flash sales, members receive exclusive access to sales at up to 70% off RRP in a fun, content rich, personalised environment.SportPursuit works very closely with its brandpartners to help enhance their brand image through push marketing to their large targeted member base of sports enthusiasts, encouraging brand engagement and trial. | $12.4M / Series C / Nov 22, 2015 | |
Softomotive
|
Softomotive is one of the leading worldwide providers of Robotic Process Automation solutions, trusted by more than 7,000 companies worldwide. Both attended and unattended RPA are delivered through powerful, robust RPA technology from desktop installation to server based software which is quick to deploy, easy to use and provides best value formoney. · WinAutomation is the world’s best Robotic desktop automation (RDA) tool and provides a powerful, robust and easy to use Windows based platform for building software robots. · ProcessRobot is a leading enterprise RPA platform, including enterprise grade security and controls, with links to best-of-breed AI technologies.The company offers the most reliable and scalable automation solutions, bridging the gap between best-of-breed technology and continuous innovation to deliver true business transformation. It provides a powerful automation platform that enables organizations to develop, manage and track their own digital workforce | $25M / Series A | |
|
Third Financial
|
Third Financial has developed the new generation Tercero Software Platform from the ground up. This is the only new front to back wealth management software platform to appear in more than a decade. The company has also established a reputation as being the only true 'Wealth CRM' experts and is leading the market in terms of adoption andinvestment into new mobile technologies. | ||
|
Third Financial
|
Third Financial has developed the new generation Tercero Software Platform from the ground up. This is the only new front to back wealth management software platform to appear in more than a decade. The company has also established a reputation as being the only true 'Wealth CRM' experts and is leading the market in terms of adoption andinvestment into new mobile technologies. | ||
|
Third Financial
|
Third Financial has developed the new generation Tercero Software Platform from the ground up. This is the only new front to back wealth management software platform to appear in more than a decade. The company has also established a reputation as being the only true 'Wealth CRM' experts and is leading the market in terms of adoption andinvestment into new mobile technologies. |
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FAQ
What does Grafton Capital invest in?
Grafton Capital invests primarily in Software, E-Commerce and CRM startups, most often at Private Equity and Series A stage. Most of the 10 investments tracked by Shizune back companies in United Kingdom. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is Grafton Capital's check size?
Grafton Capital typically joins rounds of $20M–$33M at Private Equity. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Grafton Capital participates in.
How do I contact Grafton Capital?
Public channels for Grafton Capital include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at Grafton Capital?
The team at Grafton Capital includes Edward Barroll Brown (Managing Partner and Co-Founder). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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