Goodwell Investments
VC Fund
Amsterdam, The Netherlands
Goodwell Investments is a VC fund in Amsterdam focused on FinTech and Financial Services. Goodwell Investments provides early-stage growth capital and hands-on support to providers of basic goods and services for the majority world in sub-Saharan Africa and India. The firm invests in enterprises that are financially sustainable, scalable, and that deliver investors significant financial returns accompanies by serious social impact. Founded in 2006, Goodwell Investments is headquartered in Amsterdam, The Netherlands.
- Total investments:
- 52
- Last investment:
- Lead investor:
- 56%
- Fund size:
- $59M
- Last fund:
Last updated:
For AI agents: llms.txt
Industries Goodwell Investments invests in
Stages Goodwell Investments invests in
Countries Goodwell Investments invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Series A
- $1.5M–$12M
- Series B
- $2M–$26M
- Venture - Series Unknown
- $140k–$1.8M
Investment Focus
Industry
- FinTech 11 (21%)
- Financial Services 10 (19%)
- Banking 5 (10%)
- Software 5 (10%)
- Agriculture 4 (8%)
Stage
- Series A 12 (23%)
- Series B 9 (17%)
- Venture - Series Unknown 6 (12%)
- Funding Round 4 (8%)
- Seed 3 (6%)
Country
- Nigeria 5 (10%)
- South Africa 4 (8%)
- Kenya 3 (6%)
- United Kingdom 3 (6%)
- The Netherlands 2 (4%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
Els Boerhof
co-founder, Managing Partner / co-owner
|
co-founder, Managing Partner / co-owner | Total investments: 4 | Find email | |
Wim van der Beek
Founder and managing partner
|
Founder and managing partner | Total investments: 3 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| EA Fruits Farm is a business that engages in the large production and distribution of fruits and vegetables. As fruits are an essential part of a human's diet for maintenance of good health and wellbeing, the business will take part in providing the opportunity for Tanzanian citizens and other people overseas to get such fruits and motivatemore people to increase their intake of fruits whereby the company will strive to increase the supply to match the increased demand for fresh fruits and vegetables. The business envisions to be among the leading producers, distributors, and exporters of the fruits within the Country and overseas. The company is a highly profitable and viable business that expects to rise to about 5,000 USD from its current small-scaled operations, while more than 450,000 USD will be raised as a result of further expansion within a period of 2-4 years. | $26M / Series B / Oct 07, 2026 | ||
| Hinckley Recycling is dedicated to the responsibility of being a good steward of the environment and will in all circumstances aspire to constantly emphasize awareness of the natural environment, whilst maintaining a level of proficiency which demonstrates bona fide leadership in all spheres of the environment. | Venture - Series Unknown / Jul 09, 2025 | ||
| OmniRetail is a consumer goods distribution platform that solves the inefficiencies of traditional trade by digitizing key stakeholders through its products. | $20M / Series A / Apr 28, 2025 | ||
| Agent Banking Company provides digital technology solutions that enable access to banking services through bank-approved agents. | Venture - Series Unknown / Sep 19, 2024 | ||
| Gaea Foods, a supplier of peeled and cut potatoes to fast-casual restaurants in Nairobi, serves as a crucial link between smallholder farmers and major B2B clients. | Debt Financing / Aug 15, 2024 | ||
| OmniRetail is a consumer goods distribution platform that solves the inefficiencies of traditional trade by digitizing key stakeholders through its products. | Series A / Apr 16, 2024 | ||
| Copia Global provides a consumer catalog order and delivery system intended to serve consumers in the developing world. Its service leverages mobile technologies and a network of agents serving as distribution points, enabling rural and peri-urban consumers to get a wide range of quality goods at reasonable prices. | $20M / Series C / Dec 13, 2023 | ||
| Their priority is to generate lasting income with small-scale farmers. They build local community leaders into qualified Private Extension Agents (PEAs) who oversee and train farmers throughout the growing season. They support PEAs to provide frequent trainings and personalized recommendations on how their growers can make their field healthier andmore productive. PEAs promote improved farm practices and deliver a farmer-friendly loan of seeds and additional inputs. At harvest, Good Nature is a guaranteed market for the certified legume seed that their growers produce. Choosing to produce these high-value crops over traditional cash crops - maize and cotton - more than doubles their income. | $8.5M / Series B / Nov 08, 2023 | ||
| Inclusivity Solutions are experts in creating inclusive digital insurance markets. We apply global experience and best practice to help mobile operators, insurers and other partners deliver sustainable insurance solutions for emerging consumers. We specialise in expanding markets to include unserved and underserved consumers to help protect themfrom shocks that can have devastating long-term financial consequences. It is estimated that up to 98% of people in emerging markets are unprotected from risks such as accidents, illness, death, natural disasters, and crop destruction. However, traditional insurance products, distribution models, and administration processes are ill-suited and uneconomical for serving these emerging consumers. Inclusivity Solutions delivers insurance solutions that meet the needs of emerging consumers and leverage the ubiquity of digital channels, such as mobile phones, to reach the greatest number of people. We provide the strategy, product and process design, implementation support, and platforms to not only introduce and grow digital insurance solutions, but also to build sustainable inclusive insurance markets. Inclusivity Solutions is backed by Reinsurance Group of America, Incorporated (NYSE: RGA); a leader in the global life reinsurance industry. RGA serves clients from operations in 26 countries around the world, delivering expert solutions in individual life reinsurance, individual living benefits reinsurance, group reinsurance, financial solutions, facultative underwriting and product development. | $1.5M / Series A / Oct 30, 2023 | ||
| Complete Farmer is an end-to-end digital agriculture platform that provides industries with an easy way to cheaply source for quality farm produce and individuals anywhere in the world with a convenient way to own a farm by eliminating middlemen and farm produce aggregators. | $7M / Seed / Sep 20, 2023 | ||
| See all 52 investments → | |||
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FAQ
What does Goodwell Investments invest in?
Goodwell Investments invests primarily in FinTech, Financial Services and Banking startups, most often at Series A and Series B stage. Most of the 52 investments tracked by Shizune back companies in Nigeria. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What round sizes does Goodwell Investments invest in?
Goodwell Investments typically joins rounds of $1.5M–$12M at Series A, $2M–$26M at Series B and $140k–$1.8M at Venture - Series Unknown. These are whole funding-round sizes, not Goodwell Investments's own check, which is rarely disclosed: the 10th–90th percentile of the confirmed public funding rounds Goodwell Investments took part in.
How do I contact Goodwell Investments?
Public channels for Goodwell Investments include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at Goodwell Investments?
The team at Goodwell Investments includes Els Boerhof (co-founder, Managing Partner / co-owner) and Wim van der Beek (Founder and managing partner). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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