Firstrock Capital
VC Fund
New York, United States
Firstrock Capital is a VC firm that combines its investments with in-house services to help entrepreneurs reach their goals faster.
- Total investments:
- 9
- Last investment:
- Lead investor:
- 0%
Last updated:
For AI agents: llms.txt
Industries Firstrock Capital invests in
ArtHardwareSoftwareMarketplaceInternet of Things
Stages Firstrock Capital invests in
SeedPre-Seed
Countries Firstrock Capital invests in
United States
Round sizes
Seed $448k–$3M
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
4 more contacts available
Round size
- Seed
- $448k–$3M
Investment Focus
Industry
- Art 2 (22%)
- Hardware 2 (22%)
- Software 2 (22%)
- Marketplace 2 (22%)
- Internet of Things 2 (22%)
Stage
- Seed 6 (67%)
- Pre-Seed 2 (22%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
Andres Barreto
Founder & General Partner
|
Founder & General Partner | Total investments: 81 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
Fondo
|
Fondo helps with bookkeeping and beyond so founders can grow their businesses with more resources. The company strives to help founders build an enduring business by taking work off of their plate, providing them with the data needed to make key business decisions, and making sure the startup is in compliance at the state and federal level. | $1.2M / Pre-Seed / Feb 13, 2023 | |
Alphaa.io
|
Problem: Filling walls at scale is an expensive, limited and localized process. Options are either expensive art or posters which are detrimental to design concepts. Artists have limited access to the market.Solution: Alpha’a is one of the largest art collectives in the world, but holding no inventory. A cloud based platform that offers thequality of a gallery, with the speed of online, high customization and accessible pricing. Open to all artists, licensing artwork and dropshipping limited edition prints in 3 continents. Why now? The entire art market has had to go online overnight, where we’ve always operated as a virtual platform. We can provide global reach for thousands of artists and art institutions worldwide creating a steady source of revenue for creatives.Market Size The interior and furnishing market have around 96 billion in sales a yearout of which 5% is art. Combination of this and the hospitality industry (number of new hotel rooms under construction) leads to a addressable market of around 6 Billion. Our current client pool has a combined revenue potential of $130MM.Competition & Differentiation Companies like artsy work with the expensive art galleries and art advisors as a white pages, they don’t provide customizable solutions which are essential in the design process. On Alpha’a every artwork can be produced in any size or medium. Companies like society 6 provide affordable solutions which are completely disposable on alpha’a every artwork purchased brings with it the image copyright in perpetuity.Business Model We’re an inverted marketplace, we outsource production of all our works to suppliers in 3 continents.Team Manuela Seve, CEO, 5 years experience in South America’s leading hedge fund. Significant global experience in money management and BD. Longstanding relationships in the art world, through family business and collecting. Renata Thomé, CCO, Masters in modern contemporary Art and market. Worked at Christies & David Zwirner, two of the largest art institutions. Founded global art consultancy Haroldo Tinoco, CTO, Experience as head developer for huge projects, for example: The Voice and Big Brother mobile applications.Financial overview: Q1 2020 =$15k (Mid covid), gross margins 67%, Net Burn for Q1 = $41k, Cash at hand $170k = 11 months of Runway. Raising $1MM, for platform improvements, sales team and operations.Address: Mailing address – 157 Columbus Ave, 4th Floor, New York, NY Email – manuela@alphaainc.com Website – alphaainc.com Videos - https://youtu.be/xrVJ9HVGMSw | Seed / Apr 02, 2021 | |
|
Alphaa.io
|
Problem: Filling walls at scale is an expensive, limited and localized process. Options are either expensive art or posters which are detrimental to design concepts. Artists have limited access to the market.Solution: Alpha’a is one of the largest art collectives in the world, but holding no inventory. A cloud based platform that offers thequality of a gallery, with the speed of online, high customization and accessible pricing. Open to all artists, licensing artwork and dropshipping limited edition prints in 3 continents. Why now? The entire art market has had to go online overnight, where we’ve always operated as a virtual platform. We can provide global reach for thousands of artists and art institutions worldwide creating a steady source of revenue for creatives.Market Size The interior and furnishing market have around 96 billion in sales a yearout of which 5% is art. Combination of this and the hospitality industry (number of new hotel rooms under construction) leads to a addressable market of around 6 Billion. Our current client pool has a combined revenue potential of $130MM.Competition & Differentiation Companies like artsy work with the expensive art galleries and art advisors as a white pages, they don’t provide customizable solutions which are essential in the design process. On Alpha’a every artwork can be produced in any size or medium. Companies like society 6 provide affordable solutions which are completely disposable on alpha’a every artwork purchased brings with it the image copyright in perpetuity.Business Model We’re an inverted marketplace, we outsource production of all our works to suppliers in 3 continents.Team Manuela Seve, CEO, 5 years experience in South America’s leading hedge fund. Significant global experience in money management and BD. Longstanding relationships in the art world, through family business and collecting. Renata Thomé, CCO, Masters in modern contemporary Art and market. Worked at Christies & David Zwirner, two of the largest art institutions. Founded global art consultancy Haroldo Tinoco, CTO, Experience as head developer for huge projects, for example: The Voice and Big Brother mobile applications.Financial overview: Q1 2020 =$15k (Mid covid), gross margins 67%, Net Burn for Q1 = $41k, Cash at hand $170k = 11 months of Runway. Raising $1MM, for platform improvements, sales team and operations.Address: Mailing address – 157 Columbus Ave, 4th Floor, New York, NY Email – manuela@alphaainc.com Website – alphaainc.com Videos - https://youtu.be/xrVJ9HVGMSw | Seed / Apr 02, 2021 | |
|
Alphaa.io
|
Problem: Filling walls at scale is an expensive, limited and localized process. Options are either expensive art or posters which are detrimental to design concepts. Artists have limited access to the market.Solution: Alpha’a is one of the largest art collectives in the world, but holding no inventory. A cloud based platform that offers thequality of a gallery, with the speed of online, high customization and accessible pricing. Open to all artists, licensing artwork and dropshipping limited edition prints in 3 continents. Why now? The entire art market has had to go online overnight, where we’ve always operated as a virtual platform. We can provide global reach for thousands of artists and art institutions worldwide creating a steady source of revenue for creatives.Market Size The interior and furnishing market have around 96 billion in sales a yearout of which 5% is art. Combination of this and the hospitality industry (number of new hotel rooms under construction) leads to a addressable market of around 6 Billion. Our current client pool has a combined revenue potential of $130MM.Competition & Differentiation Companies like artsy work with the expensive art galleries and art advisors as a white pages, they don’t provide customizable solutions which are essential in the design process. On Alpha’a every artwork can be produced in any size or medium. Companies like society 6 provide affordable solutions which are completely disposable on alpha’a every artwork purchased brings with it the image copyright in perpetuity.Business Model We’re an inverted marketplace, we outsource production of all our works to suppliers in 3 continents.Team Manuela Seve, CEO, 5 years experience in South America’s leading hedge fund. Significant global experience in money management and BD. Longstanding relationships in the art world, through family business and collecting. Renata Thomé, CCO, Masters in modern contemporary Art and market. Worked at Christies & David Zwirner, two of the largest art institutions. Founded global art consultancy Haroldo Tinoco, CTO, Experience as head developer for huge projects, for example: The Voice and Big Brother mobile applications.Financial overview: Q1 2020 =$15k (Mid covid), gross margins 67%, Net Burn for Q1 = $41k, Cash at hand $170k = 11 months of Runway. Raising $1MM, for platform improvements, sales team and operations.Address: Mailing address – 157 Columbus Ave, 4th Floor, New York, NY Email – manuela@alphaainc.com Website – alphaainc.com Videos - https://youtu.be/xrVJ9HVGMSw | Pre-Seed / Jan 02, 2019 | |
Clipboard Health
|
Clipboard Health is a marketplace where nurses can search for jobs based on what they're qualified for and what they care about, and apply with one click. | $2.1M / Seed / Mar 17, 2017 | |
FUSAR
|
FUSAR Technologies builds a platform for connected cameras, communication, and safety technology. FUSAR stands for the fusion of technology and adventure. Their mission is to make technology as easy to use in motion as it is when standing still. The FUSAR app is the cornerstone of their ecosystem and their line of companion hardware devicesallows users to interact with the app on-the-go, enabling entirely new experiences.It was founded in 2014 and is based in Kearny, New Jersey. | Seed / Feb 24, 2017 | |
Slidebean
|
Slidebean is a free web-based presentation tool that lets users create powerful presentations with just a few clicks. By separating the content creation from the slide design, Slidebean allows users to focus on what matters most while taking care of everything else automatically. The presentation software was released on Q2 2014 and deemed byTheNextWeb as Instagram for presentations. Founded in 2013, Slidebean is a Startup Chile and DreamIt Ventures alumnus. With over 7,000 presentations delivered so far, Slidebean seeks to become the most efficient alternative to traditional software like Power Point, as well as a new standard in presentation design. | $447.5K / Seed / Jul 20, 2016 | |
Meural
|
Meural is a provider of an art technology platform designed to offer a digital frame to render images lifelike and textured. Its art technology platform combines art, technology, and design to create a digitally connected canvas built to showcase artwork and photography that provide consumers with newfound access to art from the past, present, andfuture while meaningfully improving the personal space.It was founded in 2014 and headquartered in New York, United States. | $3M / Seed / Apr 05, 2016 | |
Arthena
|
Arthena is a venture-backed financial technology company which has pioneered quantitative strategies for asset acquisition, allowing for targeting investment decisions. Arthena is committed to bringing transparency to art investing, enabling investors to view and learn about acquired assets and artists. | Seed / Dec 29, 2014 |
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FAQ
What does Firstrock Capital invest in?
Firstrock Capital invests primarily in Art, Hardware and Software startups, most often at Seed and Pre-Seed stage. Most of the 9 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is Firstrock Capital's check size?
Firstrock Capital typically joins rounds of $448k–$3M at Seed. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Firstrock Capital participates in.
How do I contact Firstrock Capital?
Public channels for Firstrock Capital include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at Firstrock Capital?
The team at Firstrock Capital includes Andres Barreto (Founder & General Partner). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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