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Bullish, VC Fund

Bullish

VC Fund

New York, United States

Bullish is a VC fund in New York focused on E-Commerce and Fashion. One part Consumer Investment Firm, one part Strategic Creative Agency. Bullish is an early stage consumer investment firm based in NYC. Current and past investments include Peloton, Casper, Harry’s, Warby Parker, Care/Of, Function of Beauty, Hu Chocolate, and Sunday Lawn.

Total investments:
77
Last investment:
Lead investor:
9%
Fund size:
$50M
Last fund:

Last updated:

Industries Bullish invests in

E-CommerceFashionConsumer GoodsRetailWellness

Stages Bullish invests in

Series ASeedSeries BSeries CFunding Round

Countries Bullish invests in

United StatesUnited Kingdom

Round sizes

Seed $400k–$6.7MSeries A $2M–$12MSeries B $7.1M–$75M

Contacts

NameEmailPhoneSocials
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Round size

Seed
$400k–$6.7M
Series A
$2M–$12M
Series B
$7.1M–$75M

Investment Focus

Industry

  • E-Commerce 20 (26%)
  • Fashion 7 (9%)
  • Consumer Goods 7 (9%)
  • Retail 6 (8%)
  • Wellness 5 (6%)
See all 76 industries →

Stage

  • Series A 24 (31%)
  • Seed 23 (30%)
  • Series B 8 (10%)
  • Series C 6 (8%)
  • Funding Round 4 (5%)
See all 10 stages →

Country

  • United States 37 (48%)
  • United Kingdom 1 (1%)

Team

NameTitleInvestmentsLinksEmail
Brent Vartan
Brent Vartan Managing Partner
Managing Partner Total investments: 2
Find email
Lindsay Kaplan
Lindsay Kaplan Venture Partner
Venture Partner Total investments: 4
Find email
Amanda Zhao Analyst
Analyst Total investments: 0 Find email
Brett Andersen
Brett Andersen Director, Operations
Director, Operations Total investments: 0
Find email
Analyst Total investments: 0 Find email
See all 8 team members →

Investments

CompanyDescriptionRoundLinks
Singing Pastures Singing Pastures
Singing Pastures creates delicious charcuteries that are naturally fermented. Founded by 9th generation farmers, Singing Pastures Farm raises heritage breed pigs in the grassy fields of coastal Maine. Venture - Series Unknown / Apr 07, 2026
USD.AI USD.AI
USD.AI is a stablecoin protocol at the intersection of blockchain and artificial intelligence. $13M / Series A / Aug 14, 2025
Daisy Daisy
Daisy is a smart space installation and services company that simplifies smart home and office technology to make it work and perform optimally for its users. $11M / Series A / Jun 12, 2024
Daisy Daisy
Daisy is helping individuals and families easily use and enjoy technology in their homes. $11M / Series A / Jun 05, 2024
Goodhood Goodhood
FixMyCar is a mobile auto repair platform that offers car repair services to every car owner. FixMyCar provides affordable and trusted rates, convenient service locations, sends in mobile car mechanics to homes, offices, or parking lots, and has flexible hours, thereby enabling customers to book their highly-rated mobile car repair services attheir convenience. $2.6M / Seed / Jul 12, 2023
Captain Experiences Captain Experiences
Austin-based Captain Experiences makes booking outdoor sports trips quick and easy. Focused first on fishing, our mission is to unlock the outdoors for everyone, and we do it through our no-hassle booking experience online, and our Damn Good Guides in the field. Whether it’s fly fishing Montana’s backcountry, chasing blue marlin out of Kona,Hawaii, or stalking tailing redfish in our Texas homewaters, if you can dream it, you can do it in just a few quick clicks with Captain.Leading investors including Andrew Chen at a16z, Goodwater, Not Boring, and Looking Glass back us in making our passion our profession and we hope you'll join us. $2M / Mar 14, 2023
Captain Experiences Captain Experiences
Austin-based Captain Experiences makes booking outdoor sports trips quick and easy. Focused first on fishing, our mission is to unlock the outdoors for everyone, and we do it through our no-hassle booking experience online, and our Damn Good Guides in the field. Whether it’s fly fishing Montana’s backcountry, chasing blue marlin out of Kona,Hawaii, or stalking tailing redfish in our Texas homewaters, if you can dream it, you can do it in just a few quick clicks with Captain.Leading investors including Andrew Chen at a16z, Goodwater, Not Boring, and Looking Glass back us in making our passion our profession and we hope you'll join us. $2M / Seed / Mar 14, 2023
Goodhood Goodhood
FixMyCar is a mobile auto repair platform that offers car repair services to every car owner. FixMyCar provides affordable and trusted rates, convenient service locations, sends in mobile car mechanics to homes, offices, or parking lots, and has flexible hours, thereby enabling customers to book their highly-rated mobile car repair services attheir convenience. Seed / Dec 27, 2022
Hello Cake Hello Cake
Hello Cake is a sexual health and wellness brand that offers a line of prescription medication, supplements, lubricants, and devices. The company's products are inspired by real couples and tested across the spectrum of sexual preferences before launch. $8M / Series A / Sep 27, 2022
Autumn Autumn
Autumn modernizes the way Americans manage loss with the world’s first deathcare marketplace. With free guides and tools, and over 500,000 providers for hire, Autumn is on a mission to transform the American deathcare landscape for the better. Pre-Seed / Jul 12, 2022
See all 77 investments →

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FAQ

What does Bullish invest in?

Bullish invests primarily in E-Commerce, Fashion and Consumer Goods startups, most often at Series A and Seed stage. Most of the 77 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

What is Bullish's check size?

Bullish typically joins rounds of $400k–$6.7M at Seed, $2M–$12M at Series A and $7.1M–$75M at Series B. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Bullish participates in.

How do I contact Bullish?

Public channels for Bullish include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

Who are the partners at Bullish?

The team at Bullish includes Brent Vartan (Managing Partner), Lindsay Kaplan (Venture Partner) and Amanda Zhao (Analyst), among 8 team members tracked by Shizune. The Team section lists each member with their title, investment count and links.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Sep 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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