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AFSquare, VC Fund

AFSquare

VC Fund

Culver City, United States

AFSquare is a VC fund in Culver City focused on Social Media and Software. The mission of AF Square is to discover companies whose business model disrupts the status quo.We seek partnerships with companies that will benefit from our decades of experience and connections in a wide array of industries -- from Entertainment to Technology to Finance to Sports to Politics.AF Square, partnered with an extra boost of expertise and counsel to help companies reach key people, reach more customers, and reach new goals.

Total investments:
24
Last investment:
Lead investor:
0%

Last updated:

Industries AFSquare invests in

Social MediaSoftwareMusicMobileMobile Apps

Stages AFSquare invests in

Series ASeedAngelSeries BFunding Round

Countries AFSquare invests in

United StatesCanadaIsraelSwedenAustralia

Round sizes

Seed $800k–$7MAngel $1.3M–$1.7MSeries A $1M–$15M

Contacts

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Round size

Seed
$800k–$7M
Angel
$1.3M–$1.7M
Series A
$1M–$15M

Investment Focus

Industry

  • Social Media 5 (21%)
  • Software 4 (17%)
  • Music 3 (13%)
  • Mobile 3 (13%)
  • Mobile Apps 3 (13%)
See all 67 industries →

Stage

  • Series A 9 (38%)
  • Seed 7 (29%)
  • Angel 3 (13%)
  • Series B 2 (8%)
  • Funding Round 2 (8%)
See all 6 stages →

Country

  • United States 17 (71%)
  • Canada 1 (4%)
  • Israel 1 (4%)
  • Sweden 1 (4%)
  • Australia 1 (4%)
See all 6 countries →

Team

NameTitleInvestmentsLinksEmail
Troy Carter
Troy Carter Founder, Managing Partner
Founder, Managing Partner Total investments: 54
Find email

Investments

CompanyDescriptionRoundLinks
StyleSeat is a platform that connects beauty and wellness professionals with clients. Professionals can use it to showcase their work, manage their business, and attract new clients. The platform also allows clients to discover services and book appointments. $10.2M / Series A / Jan 22, 2014
Wash.io is a wash and fold laundry service that picks up dirty laundry, cleans it, and delivers it back to its owners. $2.3M / Seed / Jan 14, 2014
Misfit is focused on developing great wearable products: things that people would want to wear all the time for a long time. A pioneer in the emerging world of wearable sensor technology, the company is making products and services in the consumer health and fitness space to inspire people to be more active and develop healthy habits. Misfit’sfirst product is the Shine, an elegant personal activity tracker that can instantly sync with a smartphone just by placing the device on the screen. Misfit was founded in 2011 and headquartered in Burlingame, California. $15.2M / Series B / Dec 04, 2013
Kidaptive is an innovative education and technology company dedicated to empowering children, parents, educators, and other key stakeholders through powerful adaptive learning tools. By enabling personalized learning for each child, we aim to increase engagement, optimize learning, and improve outcomes for kids worldwide.At Kidaptive, we knowthat learning happens everywhere. We also know that the first few years of life are when learning can have the greatest impact, not only in regards to what children learn but also in regards to their attitudes towards learning. We’re passionate about creating personalized learning experiences that encourage a love of learning, and we aim to support those early teachers who are most likely to inspire it: parents. Through innovative technology, applied psychometrics, and a learning sciences team anchored by Stanford University, we seek to empower a whole new generation of learners. $10.1M / Series B / Nov 14, 2013
Buddy Technologies Limited (ASX:BUD) helps customers of any size to “make every space smarter”, by way of two subsidiaries: Buddy Platform and LIFX. Within Buddy Platform, Buddy Cloud and Buddy Ohm are the company’s core offerings that empower its customers to fully leverage digital technologies and their impact in a strategic and sustainable way.Buddy Cloud enables ubiquitous access to and storage of data from any environment – recreational vehicles, schools, commercial buildings or an entire city – in support of smarter, healthier spaces. Buddy Ohm is a resource monitoring solution that simplifies building operations and provides peace of mind by harnessing real-time utility and operational data to reduce or mitigate risk and improve operations, savings and sustainability.For more than six years, LIFX has established a leading market position as a provider of smart lighting solutions. The company’s suite of Wi-Fi enabled lights are currently used in nearly one million homes, viewed as second only to lighting giant, Philips Hue. LIFX products are sold in over 100 countries worldwide, directly and via distribution and sales partnerships with leading retailers and ecommerce platforms including Amazon, Google, Apple, JB Hi-Fi, Bunnings, Officeworks, MediaMarkt, Saturn and Best Buy (in both the US and Canada).Buddy is headquartered in Adelaide, Australia, with offices in Seattle, Melbourne, Silicon Valley and Shenzhen.For more information, visit www.buddy.com and www.lifx.com. $2M / Series A / Oct 18, 2013
Spotify is a commercial music streaming service that provides restricted digital content from a range of record labels and artists. Users can browse through the interface by artist, album, genre, playlist, record label, and direct searches.It also enables individuals to create, share, and edit playlists with other users. If users wantrecommendations, they can integrate their system with Last.fm, an application that provides music recommendations based on listening history. The radio feature installed in Spotify creates random playlists for its users that are related to preferred artists.Spotify is available for mobile device platforms such as Android, Blackberry, Boxee, iOS, Linux, MeeGo, Squeezebox, Windows mobile, and more. $100M / Series E / Nov 15, 2012
Genius is an online media platform that brings music intelligence to the masses. Powered by its community, in-house creative team, and the artists themselves, Genius serves music knowledge to over 100 million people each month on Genius.com and everywhere music fans connect across the internet. Founded in 2009, Genius began as a platform forannotating rap lyrics. Over the years, it has expanded its mission to include more than hip-hop, and more than just lyrics. Every song has a story that needs to be told, and the biggest names in music—including Frank Ocean, Lorde, and Lin-Manuel Miranda—come to Genius to give the world insight into their art. $15M / Series A / Oct 03, 2012
Simple, intuitive and elegant. Summly redefines news for the mobile world with algorithmically generated summaries from thousands of sources. Innovative gestures, animations and great summaries make reading the news fun: easy to use, easy to scan, easy to read, clear and concise.Nick D'Aloisio launched Summly in December 2011 as a techsummarization prototype that garnered significant interest worldwide. With backing from Horizons Ventures, and help from many NLP and AI experts around the world, Nick and the Summly team have been able to further develop summarization technology, the first result being the new Summly mobile news app. $1.2M / Oct 01, 2012
waywire, a social artery for video news, inspiration and leading voices has closed a seed capital round led by First Round Capital and Eric Schmidt’s Innovation Endeavors, along with Troy Carter the Founder and CEO of Atom Factory, Oprah Winfrey the CEO of Oprah Winfrey Network, John Ham the Co-founder and Chairman of Ustream, Keith Lee theCo-founder of Booyah, and a group of angel investors. #waywire is focused on providing a network that will serve to fundamentally alter the tone and content of public dialogue around some of society’s most pressing issues. The network will provide original, syndicated and community created video content, allowing today’s digital generation to develop informed opinions on topics and then engage in positive debates and discussions. $1.8M / Seed / Jun 30, 2012
Julep is the world’s first full-stack beauty brand, controlling every aspect of product development – from concept and testing, to rapid manufacturing and distribution. Julep is the only beauty company that leverages crowdsourced feedback gathered via social channels such as Facebook, Twitter, Instagram, and Pinterest to create over 300 newproducts a year. Julep brings products to market 10X faster than traditional beauty brands, launching products first via its Mavens online subscription community, and then expanding distribution to Julep.com, Sephora, QVC, and Nordstrom. $6.8M / Series A / Jun 25, 2012
See all 24 investments →

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FAQ

What does AFSquare invest in?

AFSquare invests primarily in Social Media, Software and Music startups, most often at Series A and Seed stage. Most of the 24 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

What is AFSquare's check size?

AFSquare typically joins rounds of $800k–$7M at Seed, $1.3M–$1.7M at Angel and $1M–$15M at Series A. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds AFSquare participates in.

How do I contact AFSquare?

Public channels for AFSquare include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

Who are the partners at AFSquare?

The team at AFSquare includes Troy Carter (Founder, Managing Partner). The Team section lists each member with their title, investment count and links.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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