# Upside Partnership

> Upside Partnership is a VC fund backing Software and Information Technology. See 105 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Mill Valley, United States
- Total investments: 105
- Last investment: Jan 2026
- Lead investor: 2%
- Fund size: $43M
- Last fund: Mar 2016
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company/upside-partnerhsip
- X (Twitter): https://twitter.com/upsidevc
- Website: http://upsidevc.com/

Upside Partnership is a venture capital firm that provides seed-stage investment to founders creating high-profile companies. The firm was founded by Kent Goldman in July, 2014 and is headquartered in Mill Valley, California, United States.

## Contacts

5 contacts available for Upside Partnership. Shizune tracks 2 team members at Upside Partnership. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/upside-partnership?utm_source=investor_profile

## Round sizes

| Stage | Round size |
| --- | --- |
| Seed | $1.7M–$7M |
| Pre-Seed | $1M–$2.4M |
| Series A | $4.4M–$23M |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Software | 27 | 26% |
| Information Technology | 11 | 10% |
| SaaS | 10 | 10% |
| Internet | 10 | 10% |
| Machine Learning | 10 | 10% |

118 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 53 | 50% |
| Series A | 24 | 23% |
| Pre-Seed | 7 | 7% |
| Series B | 7 | 7% |
| Funding Round | 2 | 2% |

7 stages tracked in total.

### Country

| Country | Investments | Share |
| --- | --- | --- |
| United States | 65 | 62% |
| Canada | 1 | 1% |
| Israel | 1 | 1% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Debbie Landa | Investor | 1 | https://shizune.co/investors/profile/debbie-landa |
| Kent Goldman | Founder | 43 | https://shizune.co/investors/profile/kent-goldman |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Apella Technology | Apella is an AI startup that brings modern engineering to improve surgery. It collects data from operating rooms in hospitals via sensors and puts artificial intelligence to the task of analyzing that information and spits it out in a way that that the startup says can be interpreted by hospitals to improve operations, surgical quality, training,and even real-time decision-making.Apella was founded in 2019 and is headquartered in San Francisco, California. | $80M | Series B | Jan 07, 2026 |  |
| Stackpack | Stackpack is AI platform help companies to manage the accelerating costs, risks, and complexity of third-party vendors. | $6.3M | Seed | May 13, 2025 |  |
| Actuate | Actuate employs computer vision to automatically identify guns in existing security camera feeds to notify police and provide early warning. Our solution dramatically reduces response times, and provides bystanders with the critical information needed to make life saving decisions. | $11.7M | Series B | Aug 14, 2024 |  |
| Haus | Haus provides a marketing science platform that enables brands to conduct geo-experiments and measure the incrementality of their marketing investments. By focusing on real business outcomes rather than traditional metrics, Haus helps companies optimize their marketing spend effectively. The platform supports brands in making informed decisionsabout revenue, customer acquisition, and other key performance indicators. | $17M | Series A | Aug 03, 2023 |  |
| The Easy Company | The Easy Company is working to improve Web3's usability and security. | $14.2M | Seed | Jan 10, 2023 |  |
| Privacy Dynamics | Data privacy tools built for analytics engineers and the modern data stack. | $5.6M | Seed | Dec 01, 2022 |  |
| Metrist | Metrist creates visibility into the availability, functionality, and performance of the apps and APIs that power software on the internet, so that no application developer or user ever has to wonder what the impact of an external service is on their business. | $4M | Seed | Nov 01, 2022 |  |
| Fursure | Fursure is the first financial platform for pet parents, spanning debit cards, insurance, and more — disrupting how Americans spend money on their cumulative 185 million pets, a >$120B market, growing to $275B by the end of the decade. Fursure simplifies getting insurance with a national pet insurance marketplace, rewards pet parents foreveryday spend that they can redeem on veterinary care and save in a rainy day fund for emergencies, and offers exclusive discounts on best-in-class products across pet categories. Fursure's cofounders were Princeton classmates, former Facebook Senior PM (CEO) and Amazon Architect (CTO), and featured as Forbes 30 Under 30 in Consumer Technology 2022. | $3M | Seed | Oct 27, 2022 |  |
| Stable | Climate is humanity’s gnarliest problem, and we believe every charger has to be part of the solution. With our data-driven insights, we help organizations envision and build tomorrow’s vital infrastructure. Stable is a venture-backed company where intellectual rigor meets automotive industry expertise, and passionate people with practicalexperience are clearing the way to a fully-electric future. | $14M | Series A | Sep 14, 2022 |  |
| Smallstep | Smallstep (smallstep.com) is building an identity authority for dev/sec/ops teams that integrates with delivery pipelines, making code “identity aware” to secure connected apps across clouds, containers, serverless, and devices. | $7M | Seed | Apr 28, 2022 |  |

10 of 105 investments shown.

## Co-investors
- [Baseline Ventures](https://shizune.co/investors/profile/baseline-ventures) — VC Fund, 9 deals together
- [Emergence Capital](https://shizune.co/investors/profile/emergence-capital-partners) — VC Fund, 8 deals together
- [Bloomberg Beta](https://shizune.co/investors/profile/bloomberg-beta) — VC Fund, 7 deals together
- [Freestyle Capital](https://shizune.co/investors/profile/freestyle-capital) — VC Fund, 7 deals together
- [Fuel Capital](https://shizune.co/investors/profile/fuel-capital) — VC Fund, 7 deals together
- [Resolute Ventures](https://shizune.co/investors/profile/resolute-vc) — VC Fund, 7 deals together

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## FAQ

### What does Upside Partnership invest in?

Upside Partnership invests primarily in Software, Information Technology and SaaS startups, most often at Seed and Series A stage. Most of the 105 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is Upside Partnership's check size?

Upside Partnership typically joins rounds of $1.7M–$7M at Seed, $1M–$2.4M at Pre-Seed and $4.4M–$23M at Series A. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Upside Partnership participates in.

### How do I contact Upside Partnership?

Public channels for Upside Partnership include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Upside Partnership?

The team at Upside Partnership includes Debbie Landa (Investor) and Kent Goldman (Founder). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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