# Spring Marketing Capital

> Spring Marketing Capital is a VC fund backing E-Commerce and Beauty. See 20 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Bangalore, India
- Total investments: 20
- Last investment: Feb 2026
- Lead investor: 60%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company/springmarketingcapital/
- Website: http://www.springmarketingcapital.com/

Spring Marketing Capital is a skin in the game marketing capital firm.

## Contacts

5 contacts available for Spring Marketing Capital. Shizune tracks 3 team members at Spring Marketing Capital. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/spring-marketing-capital?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| E-Commerce | 5 | 25% |
| Beauty | 3 | 15% |
| Fashion | 3 | 15% |
| Health Care | 3 | 15% |
| Food and Beverage | 3 | 15% |

29 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 8 | 40% |
| Venture - Series Unknown | 6 | 30% |
| Series A | 4 | 20% |
| Pre-Seed | 1 | 5% |
| Series B | 1 | 5% |

### Country

| Country | Investments | Share |
| --- | --- | --- |
| India | 17 | 85% |
| United Kingdom | 1 | 5% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Raja Ganapathy | Founding Partner | 4 | https://shizune.co/investors/profile/raja-ganapathy |
| Arun Iyer | Founding Partner | 0 | https://shizune.co/investors/profile/arun-iyer-7cd0 |
| Vineet Gupta | Founding Partner | 2 | https://shizune.co/investors/profile/vineet-gupta-5d4a |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Puresta | Puresta is building a full stack platform | $3.7M | Pre-Seed | Feb 24, 2026 |  |
| Cava Athleisure | Cava Athleisure is a digital platform of clothing and apparel, specialised in active wears for both womens and mens. | $4.4M | Series A | Jan 29, 2026 |  |
| Troovy | Troovy operates as a company that provides nutrition foods. | $5M | Series A | Jan 20, 2026 |  |
| SkinInspired | SkinInspired is the operator of a luxury skincare company that offers products tailored to each individual's skin type and issues. The company's products are vegan and include no parabens, alcohol, or sulphates. | $2.7M | Series A | Jan 05, 2026 |  |
| FAE Beauty | FAE BEAUTY creates and conceptualizes cosmetics designed for every shade of brown skin. The brand offers a range of products including buildable matte lipsticks, liquid matte lipsticks, and gloss bundles. All products are PETA certified vegan and cruelty-free, made in India. The company emphasizes inclusivity and aims to provide beauty solutionsthat cater to diverse skin tones. | $1.9M | Venture - Series Unknown | Nov 20, 2025 |  |
| Lucira Jewelry | Lucira Jewelry is a modern lab-grown diamond jewelry brand. The brand specializes in bridal and milestone jewelry, offering signature solitaires, bespoke engagement rings, eternity bands, and versatile designs for everyday wear. | $5.1M | Seed | Sep 17, 2025 |  |
| Cookd | Cookd provides step-by-step cooking lessons and kits for kitchen meals. | $1.9M | Seed | Jun 30, 2025 |  |
| Troovy | Troovy operates as a company that provides nutrition foods. | $2.4M | Seed | May 06, 2025 |  |
| Eat Better Co | Eat Better Co is an online store that sells a wide range of chatpata namkeen, dry fruits laddoos, nuts, and other related product. | $2M | Seed | Apr 10, 2025 |  |
| Floryo | Floryo asserts that it offers daily household essentials that are freshly made. The company currently offers more than 40 different types of freshly processed flour that have been tailored to fulfil functional nutrition standards. | $391.2K | Seed | Feb 14, 2025 |  |

10 of 20 investments shown.

## Co-investors
- [Sharrp Ventures](https://shizune.co/investors/profile/sharrp-ventures) — VC Fund, 3 deals together
- [Fireside Ventures](https://shizune.co/investors/profile/fireside-ventures) — VC Fund, 2 deals together
- [peercheque](https://shizune.co/investors/profile/peercheque) — VC Fund, 2 deals together
- [Stride Ventures](https://shizune.co/investors/profile/stride-ventures) — VC Fund, 2 deals together
- [Tiger Global Management](https://shizune.co/investors/profile/tiger-global) — VC Fund, 2 deals together
- [Veltis Capital](https://shizune.co/investors/profile/veltis-capital) — VC Fund, 2 deals together

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## Featured in investor lists
- [Digital Media VC Funds in India](https://shizune.co/investors/digital-media-vc-funds-india)

## FAQ

### What does Spring Marketing Capital invest in?

Spring Marketing Capital invests primarily in E-Commerce, Beauty and Fashion startups, most often at Seed and Venture - Series Unknown stage. Most of the 20 investments tracked by Shizune back companies in India. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact Spring Marketing Capital?

Public channels for Spring Marketing Capital include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Spring Marketing Capital?

The team at Spring Marketing Capital includes Raja Ganapathy (Founding Partner), Arun Iyer (Founding Partner) and Vineet Gupta (Founding Partner). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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