# Simon Equity Partners

> Simon Equity Partners is a VC fund backing Software and Digital Media. See 15 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: San Francisco, United States
- Total investments: 15
- Last investment: Jun 2023
- Lead investor: 7%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company/simon-equity-partners/about/
- Website: http://simonequity.com

Simon Equity Partners is a private company categorized under Loans. Current estimates show this company has an annual revenue of $1 to 2.5 million and employs a staff of approximately 1 to 4.

## Contacts

5 contacts available for Simon Equity Partners. Shizune tracks 4 team members at Simon Equity Partners. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/simon-equity-partners?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Software | 3 | 20% |
| Digital Media | 3 | 20% |
| Retail | 2 | 13% |
| Advertising | 2 | 13% |
| Video Games | 2 | 13% |

29 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 4 | 27% |
| Series A | 3 | 20% |
| Series B | 3 | 20% |
| Series C | 2 | 13% |
| Series D | 1 | 7% |

7 stages tracked in total.

### Country

| Country | Investments | Share |
| --- | --- | --- |
| United States | 6 | 40% |
| Canada | 1 | 7% |
| Israel | 1 | 7% |
| United Kingdom | 1 | 7% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Herbert Simon | Co-Founder & Advisor | 0 | https://shizune.co/investors/profile/herbert-simon-f41e |
| Marshall Milliken | Partner | 0 | https://shizune.co/investors/profile/marshall-milliken |
| Steve Simon | Founder & Managing Member | 4 | https://shizune.co/investors/profile/steve-simon |
| Todd Steele | Managing Partner | 0 | https://shizune.co/investors/profile/todd-steele |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Anzu.io | Anzu is the most advanced intrinsic in-game ad solution for mobile, PC, console, and the metaverse. Anzu’s in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game with Oracle Moat and IAS,partnerships with trusted AdTech vendors, and compliant with the industry measurement standards outlined by the MRC and IAB make Anzu the preferred in-game advertising partner for brands and agencies worldwide.Anzu helps game developers monetize their titles with ad placements that complement the gameplay, and by monetizing the entire game session, they benefit from consistent and reliable revenue streams. Supporting all major and custom built game engines, and a full-stack ad monetization solution that provides complete control over ad placements makes Anzu the preferred in-game ad monetization partner for developers worldwide.Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures and many other prominent investors, Anzu is on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers. Learn more at https://www.anzu.io/ | $28M | Series B | Jun 27, 2023 |  |
| Docket | Docket is a meeting-focused workspace designed for collaborative agenda creation, decision documentation, and action item tracking. The company was founded in 2019 and is headquartered in Indianapolis, Indiana. | $1.5M | Seed | Jan 09, 2020 |  |
| Snatch | Snatch is a computer game development company that provides a radical reinvention of the brand experience.It uses an augmented reality tech that sits inside everyone’s phone, they have built a next-generation mobile game that offers an enhanced and playful view of the world - one that rewards players for interacting with brands. The players huntfor parcels containing mystery prizes from the company partners (discounts, exclusive offers, and special rewards for lucky players).Jamal Hirani and Joe Martin launched the company in London, England in 2016. | $5.6M | Seed | Nov 02, 2017 |  |
| VideoAmp | VideoAmp is a software and data company creating a data-driven advertising ecosystem that redefines how media is valued, bought, and sold. Its platform unifies audiences across traditional TV, streaming video, and digital media with the ability to connect media exposures to an advertiser’s sales. By unlocking new value for the entire landscape, itsplatform allows the world’s largest advertisers, agencies, and media sellers to align on VideoAmp’s independent measurement as a multi-platform media currency to transact against.VideoAmp is headquartered in Los Angeles with offices across the United States. | $21.4M | Series B | Aug 31, 2017 |  |
| Coalision | Coalision owns and manages the Lolë and Paradox brands. More than 2500 retailers in Canada, the United States, Europe and Asia carry their products. Coalision employs a total of nearly 300 employees in its offices and retail stores: our head office in Montreal (Qc), New-York (USA) and Biarritz (France). | $21M |  | Jun 21, 2016 |  |
| RangeMe | Revolutionizing retail is in our DNA. We are a strong team of designers, developers, innovators and partners to some of the biggest retail brands in the world. And we’re just getting started. | $4M | Seed | May 05, 2016 |  |
| TerraVia | Solazyme is a synthetic biology company that specializes in converting algal biomass into biofuels. Solazyme not only creates biofuels for the the transportation industry, but is experimenting with ways to tailor its products for the cosmetic and food industries. | $28.8M | Post-IPO Equity | Mar 24, 2016 |  |
| VideoAmp | VideoAmp is a software and data company creating a data-driven advertising ecosystem that redefines how media is valued, bought, and sold. Its platform unifies audiences across traditional TV, streaming video, and digital media with the ability to connect media exposures to an advertiser’s sales. By unlocking new value for the entire landscape, itsplatform allows the world’s largest advertisers, agencies, and media sellers to align on VideoAmp’s independent measurement as a multi-platform media currency to transact against.VideoAmp is headquartered in Los Angeles with offices across the United States. | $13M | Series A | Nov 11, 2015 |  |
| Quri | Quri is a retail intelligence company that provides instant visibility into the performance of products and promotions in retail stores. Quri enables brands and retailers to measure and optimize the exact shopper experience, maximizing in-store product revenue and profitability. Quri is powered by a nationwide, on-demand mobile field force ofsecret shoppers who can be immediately deployed to any retail location in the U.S., providing real-time actionable data and insights to brands and retailers. | $17M | Series C | Oct 14, 2015 |  |
| VideoAmp | VideoAmp is a software and data company creating a data-driven advertising ecosystem that redefines how media is valued, bought, and sold. Its platform unifies audiences across traditional TV, streaming video, and digital media with the ability to connect media exposures to an advertiser’s sales. By unlocking new value for the entire landscape, itsplatform allows the world’s largest advertisers, agencies, and media sellers to align on VideoAmp’s independent measurement as a multi-platform media currency to transact against.VideoAmp is headquartered in Los Angeles with offices across the United States. | $2.2M | Seed | Dec 12, 2014 |  |

10 of 15 investments shown.

## Co-investors
- [Anthem Venture Partners](https://shizune.co/investors/profile/anthem-venture-partners) — VC Fund, 3 deals together
- [Catamount Ventures](https://shizune.co/investors/profile/catamount-ventures) — VC Fund, 3 deals together
- [GoAhead Ventures](https://shizune.co/investors/profile/goahead-ventures) — VC Fund, 3 deals together
- [Startup Capital Ventures](https://shizune.co/investors/profile/startup-capital-ventures) — VC Fund, 2 deals together
- [Third Wave Digital](https://shizune.co/investors/profile/third-wave-digital) — VC Fund, 2 deals together
- [Allos Ventures](https://shizune.co/investors/profile/allos-ventures) — VC Fund, 1 deal together

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## FAQ

### What does Simon Equity Partners invest in?

Simon Equity Partners invests primarily in Software, Digital Media and Retail startups, most often at Seed and Series A stage. Most of the 15 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact Simon Equity Partners?

Public channels for Simon Equity Partners include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Simon Equity Partners?

The team at Simon Equity Partners includes Herbert Simon (Co-Founder & Advisor), Marshall Milliken (Partner) and Steve Simon (Founder & Managing Member). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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