# Scott Button

> Scott Button is a Series A investor at Unruly (London) backing Advertising and Mobile Advertising. See 1 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Unruly](https://shizune.co/investors/profile/unruly)
- Location: London, United Kingdom
- Total investments: 1
- Last investment: Sep 2016
- Lead investor: 0%
- Last updated: Aug 2026
- X (Twitter): https://twitter.com/@scottbutton

Scott Button is a Series A investor at Unruly in London focused on Advertising and Mobile Advertising. Scott Button is the Co-Founder and Chief Executive Officer at Unruly. Scott has 15 years’ experience in madtech. Before founding Unruly in 2006, Scott was a Chief Executive Officer of Connextra, a venture-backed UK ad serving firm, which he led to trade sale in 2005. Scott holds an M.A. from Cambridge and a B.Phil. from Oxford, both inPhilosophy, and was named an E&Y Entrepreneur of the Year in 2012.

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Advertising | 1 | 100% |
| Mobile Advertising | 1 | 100% |
| Advertising Platforms | 1 | 100% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Adludio | Adludio is the AI-powered platform that delivers interactive mobile advertising.By using data to design your ad creative, and algorithms to optimize your campaigns, Adludio makes sure you win the battle for brand attentionWe create, deliver and optimize advertising campaigns at scale, using mobile-first creative technology, data and algorithmsto deliver amazing creative and engage with audiences on their first screen.Adludio is a recognized leader in mobile brand advertising, and our clients include the world's biggest brands, including Nike, Microsoft, Chanel and LVMH, as well as some of the newer DTC challengers.We embrace diversity and a global outlook. Our offices are in New York, Los Angeles, London, Atlanta, Detroit, Chicago, Hong Kong, Taipei and Singapore, but we also have remote workforce operating from 17 countries. We maintain a start-up culture as we grow, where every employee believes in our vision and everyone has the opportunity to pitch in with their ideas.Adludio won 'Best Mobile Campaign' at The Drum APAC Awards in 2018. Recently, Adludio has been listed in The Sunday Times Tech Track 100 'Ones to Watch', and ranked in the Deloitte Fast 50 for the second year running, making it one of the fastest-growing Ad Tech companies in the UK.Adludio are creators of Sensory Ad Science, mobile-first technique that is changing advertising for the better. They take the best of learning science and combine it with data science to deliver brand experiences that are compelling, effective and memorable. | $1.7M | Series A | Sep 07, 2016 |  |

1 of 1 investments shown.

## Co-investors
- [Balderton Capital](https://shizune.co/investors/profile/balderton-capital) — VC Fund, 1 deal together
- [Ballpark Ventures](https://shizune.co/investors/profile/ballpark-ventures) — VC Fund, 1 deal together
- [Passion Capital](https://shizune.co/investors/profile/passion-capital) — VC Fund, 1 deal together
- [Seedrs](https://shizune.co/investors/profile/seedrs) — VC Fund, 1 deal together

## About Unruly

VC Fund · London, United Kingdom

Unruly is a London-based advertising technology company that gets videos watched, tracked, and shared across the Open Web. Unruly uses emotional audience data and user-friendly video formats to massively increase viewer engagement, brand performance & publisher revenues. The company was founded in 2006 and acquired by News Corp in 2015.

5 contacts available at Unruly.

| Name | Title | Profile |
| --- | --- | --- |
| Scott Button | Co-Founder & CSO | https://shizune.co/investors/profile/scott-button |
| Alex Khan | Managing Director | https://shizune.co/investors/profile/alex-khan-2 |
| Craig Hughes | SVP, Business Development; Corporate Development Director | https://shizune.co/investors/profile/craig-hughes-4 |
| Kenneth Suh | COO | https://shizune.co/investors/profile/kenneth-suh |
| Phil Townend | Chief Commercial Officer, APAC; Chief Revenue Officer | https://shizune.co/investors/profile/phil-townend |

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## Featured in investor lists
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## FAQ

### What does Scott Button invest in?

Scott Button invests primarily in Advertising, Mobile Advertising and Advertising Platforms startups, most often at Series A stage. Most of the 1 investments tracked by Shizune back companies in United Kingdom. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### When did Scott Button last invest?

The most recent investment recorded for Scott Button closed in Sep 2016. Shizune tracks 1 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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