# Pon Holdings

> Pon Holdings is a VC fund in Almere backing Retail and Automotive. See 2 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Almere, The Netherlands
- Total investments: 2
- Last investment: Mar 2025
- Lead investor: 50%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company-beta/383904/
- Website: http://www.pon.com/en

Pon Holdings is a VC fund in Almere focused on Retail and Automotive. Pon Holdings – one of the Netherlands’ biggest family businesses – is a leading global company with nearly 14,000 employees operating in 32 countries. It supplies high-end products and solutions, develops and manufactures bicycles, and offers engineering solutions in several market segments. Pon operates in a large number of markets, from privateand commercial vehicles and bicycles, to forklift trucks, tires, road and earthmoving machinery, generators, and total solutions for the shipping industry.The bicycle division within the Pon group consists of premium brand portfolio of more than 10 bicycle brands. The group has locations in the Netherlands, Germany, the United States, Canada, China, Taiwan, and Australia. In 2017 some 800,000 Pon bikes will make their way to customers around the world.

## Contacts

5 contacts available for Pon Holdings. Shizune tracks 4 team members at Pon Holdings. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/pon-holdings?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Retail | 1 | 50% |
| Automotive | 1 | 50% |
| Information Technology | 1 | 50% |

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 1 | 50% |
| Funding Round | 1 | 50% |

### Country

| Country | Investments | Share |
| --- | --- | --- |
| Ireland | 1 | 50% |
| United States | 1 | 50% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Ben Pon | Founder | 0 | — |
| Jack Guidry | CEO | 0 | — |
| Janus Smalbraak | CEO | 0 | — |
| Lori Slater | Director-Insurance and Risk Management | 0 | — |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Ride Today | Ride Today is a firm committed on making micromobility solutions available to everyone, fostering a sustainable future. They are pioneers in MobiTech, developing products and services that use new technologies to improve and innovate the mobility landscape. | $3.2M | Seed | Mar 24, 2025 |  |
| indiGO Auto Group | indiGO Auto Group represents twelve franchised dealerships in four US markets including Houston, TX; Rancho Mirage, CA; Palm Springs, CA; and St. Louis, MO. Porsche North Houston is a top 15 Porsche dealership in the nation. Lamborghini Houston is currently the best-selling Lamborghini retailer in the United States. The acquisition of BMW of PalmSprings in 2016 marked indiGO’s newest addition to its roster of luxury brands across the nation. indiGO Auto Group’s Desert European Motorcars campus in Rancho Mirage, CA is comprised of nine luxury brands including Rolls-Royce Motor Cars, Bentley, Aston Martin, Jaguar, Land Rover, Porsche, Audi, Maserati, and McLaren. The company opened Porsche St. Louis in August 2015, and in 2017 it was named a Porsche Premier Dealership. IndiGO Auto Group has been awarded the Rolls-Royce Motor Cars 2015 Global Provenance Dealer of the Year award, and The Pride of Jaguar award for retailer excellence. Porsche of North Houston has been named a Porsche Premier Dealer for four years, and Audi Rancho Mirage has earned the Audi Magna Society Award for two years running. |  |  | Jul 06, 2017 |  |

2 of 2 investments shown.

## Co-investors
- [Davy EIIS Fund](https://shizune.co/investors/profile/davy-eiis-fund) — VC Fund, 1 deal together

## Similar investors

### Similar stage
- [Antler](https://shizune.co/investors/profile/antler-be9c) — VC Fund
- [Alumni Ventures](https://shizune.co/investors/profile/alumni-ventures-group) — VC Fund
- [Right Side Capital Management](https://shizune.co/investors/profile/right-side-capital-management) — VC Fund

## FAQ

### What does Pon Holdings invest in?

Pon Holdings invests primarily in Retail, Automotive and Information Technology startups, most often at Seed and Funding Round stage. Most of the 2 investments tracked by Shizune back companies in Ireland. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact Pon Holdings?

Public channels for Pon Holdings include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Pon Holdings?

The team at Pon Holdings includes Ben Pon (Founder), Jack Guidry (CEO) and Janus Smalbraak (CEO). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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