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Phoenix Capital, VC Fund

Phoenix Capital

VC Fund

Salt Lake City, United States

Phoenix Capital is a VC fund in Salt Lake City focused on Retail and Fashion. The Phoenix Capital Group of companies includes Phoenix Global Wealth Management, a Nevada corporation headquartered in the Cayman Islands built to manage a variety of indices and financial products. Phoenix Global Wealth Management caters to investors based in the United States, Asia, and around the globe, and boasts a basket of compellingproducts that cannot be found anywhere else.Phoenix Capital, a Cayman Islands exempted company that offers investment and financial advisory services, and recipient of the 2015 Emerging Markets Fund of the Year award From Acquisition Finance Magazine. Founded by a group of investment managers, analysts and traders, our goal is to provide access to the most promising companies around the globe and pick both the right companies to invest in and the right approach in trading and execution.Formed with the simple idea that so much of what passes for analysis in markets is inaccurate. Both traditional technical and fundamental analysis of stocks and companies are deeply flawed, as are the dominant economic models. Cutting out the noise of bad information yields investment analysis that is clear, concise and actionable.

Total investments:
1
Last investment:
Lead investor:
100%

Last updated:

Industries Phoenix Capital invests in

RetailFashionE-CommerceConsumer Goods

Stages Phoenix Capital invests in

Series A

Countries Phoenix Capital invests in

India

Contacts

NameEmailPhoneSocials
Atul Ashokkumar Ruia Atul Ashokkumar Ruia
Peter Pham Peter Pham

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Investment Focus

Industry

  • Retail 1 (100%)
  • Fashion 1 (100%)
  • E-Commerce 1 (100%)
  • Consumer Goods 1 (100%)

Team

NameTitleInvestmentsLinksEmail
Atul Ashokkumar Ruia
Atul Ashokkumar Ruia Manager
Manager Total investments: 1 Find email
Peter Pham
Peter Pham Managing Director and principal Fund Manager
Managing Director and principal Fund Manager Total investments: 0 Find email

Investments

CompanyDescriptionRoundLinks
Bonkers Corner Bonkers Corner
It’s right there, in the name. It’s the kinda crazy that makes you feel comfortable. Based in Mumbai, Bonkers Corner is a home-grown online brand that serves as your exclusive source of streetwear fashion solely made in India. Our signature aesthetic stems from the dire need to stand out from the rest. Crazy balanced by comfort & chic. Ourbrand ultimately forces you to be your best-dressed version while being able to do so at the most affordable prices. Staying offbeat, reinventing your style as your heart’s desire is now right at your fingertips.Deriving inspiration from varied genres of art, music, movies, gaming, pop culture, and more, Bonkers Corner now serves as the epitome of fashion, culture, and lifestyle, by playing host to the widest array of merchandise, of various interpretations. Commenced with a vision of manufacturing streetwear worth every penny, the brand offers an extensive assortment of oversized tees, joggers, sweatshirts & hoodies, Co-Ord Sets and so much more to both men and women, often coming out with unisex collections as well. We also have our latest Pop Culture Collection from Disney™ and Marvel™. Launching a new collection every other month is our way of keeping our customers entertained, excited, and on their feet. The anticipation of new prints, and new styles keeps the monotony at bay.Starting in 2020, the brand benefited greatly, when e-commerce businesses were skyrocketing. Having an online store was therefore not only necessary but also inevitable. Straight after its onset, the brand initiated a crowd favorite trend- The Oversized Tee, making it mainstream, creating popular demand, and as a result, it was adopted by various other brands in recent times.Known for its complete convenience under one roof, the brand’s online portal is an experience in itself. Consumers can view their favorite collections, search for a specific piece, at great convenience using the user-friendly interface. Comprehensive size charts, detailed product information, and high-resolution images add value to our consumers’ buying decisions.Bonkers Corner makes you believe that ordinary was never a choice. Eccentricity at its core, everything our brand offers is unique, and never done before. The world is your ramp, and every day can be different. Be true to your style & look effortless while doing so. Crazy never knew no limits. $15M / Series A / Mar 11, 2026

Co-Investors

India SME Investments India SME Investments 3 deals together
Radhakrishna Ramnarain 1 deal together

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FAQ

What does Phoenix Capital invest in?

Phoenix Capital invests primarily in Retail, Fashion and E-Commerce startups, most often at Series A stage. Most of the 1 investments tracked by Shizune back companies in India. The Investment Focus section breaks down every industry, stage and country in the portfolio.

How do I contact Phoenix Capital?

Public channels for Phoenix Capital include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

Who are the partners at Phoenix Capital?

The team at Phoenix Capital includes Atul Ashokkumar Ruia (Manager) and Peter Pham (Managing Director and principal Fund Manager). The Team section lists each member with their title, investment count and links.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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