# Pembroke VCT

> Pembroke VCT is a VC fund in London backing Fashion and E-Commerce. See 70 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: London, United Kingdom
- Total investments: 70
- Last investment: May 2026
- Lead investor: 54%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company/pembroke-vct
- X (Twitter): https://twitter.com/pembroke_vct
- Website: http://www.pembrokevct.com/

Pembroke VCT is a VC fund in London focused on Fashion and E-Commerce. Pembroke VCT PLC is a venture capital trust specializing in investments in any stage of business development. Their focus is on companies in the health and fitness, hospitality, apparel, and accessories, and media and technology sectors.

## Contacts

5 contacts available for Pembroke VCT. Shizune tracks 11 team members at Pembroke VCT. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/pembroke-vct?utm_source=investor_profile

## Round sizes

| Stage | Round size |
| --- | --- |
| Seed | $1.7M–$5.7M |
| Series A | $3.8M–$12M |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Fashion | 12 | 17% |
| E-Commerce | 11 | 16% |
| Retail | 6 | 9% |
| Food and Beverage | 6 | 9% |
| Information Technology | 6 | 9% |

104 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 20 | 29% |
| Funding Round | 16 | 23% |
| Venture - Series Unknown | 10 | 14% |
| Series A | 9 | 13% |
| Private Equity | 3 | 4% |

8 stages tracked in total.

### Country

| Country | Investments | Share |
| --- | --- | --- |
| United Kingdom | 46 | 66% |
| United States | 3 | 4% |
| France | 1 | 1% |
| Czech Republic | 1 | 1% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Amjid Zaman | Chief Operating Officer | 0 | https://shizune.co/investors/profile/amjid-zaman |
| Andrew Wolfson | Managing Director & Chief Executive Officer | 21 | https://shizune.co/investors/profile/andrew-wolfson |
| Chris S Lewis | CFO & COO | 0 | https://shizune.co/investors/profile/chris-s-lewis-7b93 |
| David Till | Non-Executive Director | 0 | https://shizune.co/investors/profile/david-till |
| Fred Ursell | Investment Director | 13 | https://shizune.co/investors/profile/fred-ursell |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Kaizan | Kaizan is an AI for Client Relationship Managers! Providing client-facing teams the automations & insights they need to optimise the client journey & increase the Satisfaction, Profitability & Revenue of every client | $3M | Seed | May 11, 2026 |  |
| Serve First | Serve First provides customer feedback surveys and staff engagement platforms. | $6.7M | Venture - Series Unknown | Apr 08, 2026 |  |
| VIEVE | Make-up brand by the famous artist Jamie Genevieve. A beauty brand built upon inclusivity, self-expression and positivity. | $12.1M |  | Dec 22, 2025 |  |
| Bolt Insight | We are an AI-powered consumer intelligence firm, utilising cutting-edge market research methodologies to provide real-time consumer insights.Our "Qual at Scale" capability revolutionises market research. With BoltChatAI, our AI-powered platform, we can capture and analyse qualitative data on a massive scale, in multiple countries anddifferent languages, revealing insights that were previously unimaginable.We delve deeper into the consumer psyche, uncovering detailed motivations and preferences at unprecedented speeds and volumes. This unique capability helps brands quickly and accurately align with consumer needs, setting new standards for market responsiveness and strategic depth. | $9.3M | Venture - Series Unknown | Dec 09, 2025 |  |
| Cybaverse | Infinitely Secure, Infinitely Simpler. Cybaverse was founded to create the perfect blend of a Managed Security Service Provider (MSSP) and a Cyber Security Consultancy in one. We deliver innovative technological solutions, to offer professionalism and excellence in cyber security services, 365 days a year. | $6.7M | Series A | Oct 15, 2025 |  |
| Ryft | Ryft is a payment platform designed to bring marketplaces and digital platforms to scale within Web 3.0. They simplify complex, multi-sided payments for marketplaces and P2P platforms by providing a plug-and-play end-to-end solution. The platform is providing automated next-day payouts for marketplace businesses and their merchants for a singleflat fee per transaction. |  | Series A | Oct 14, 2025 |  |
| PEAK:AIO | PEAK:AIO delivers software-defined storage for AI, enabling fast, scalable data infrastructure and optimized GPU utilization. | $6.7M | Seed | Oct 02, 2025 |  |
| My Expert Midwife | My Expert Midwife helps to tackle the physical and emotional side effects of pregnancy, birth, and recovery, your new parent's journey, and helping you expertly care for a newborn. Their products are made by carefully blending safe and proven premium ingredients, including a wide range of natural botanicals, these products can soothe and calmsoreness, as well as relieve many symptoms and physical side effects commonly experienced in pregnancy and after a baby is born. They provide a 360 approach to solving a problem, for every product with their free guides, checklists, blogs to their popular e-books and webinars. | $2.2M |  | Jul 08, 2025 |  |
| Serve First | Serve First provides customer feedback surveys and staff engagement platforms. | $5.4M |  | Jun 25, 2025 |  |
| Mindset AI | Mindset AI is a technology company using AI and automation to help human-capital businesses scale. It provides learners and users with a branded, fully configurable, and simple-to-use platform for your workshops, micro-learning, online content, surveys, psychometric tests, 360s, communities, client reporting, engagement tracking, and otheractivities. End users can access a truly connected customer experience via mobile, web, tablets, and even wearables via a single platform. The company allows users to log in on a daily basis and observe their patterns and reflections in order to encourage positive behavioral change and inform business decisions. | $5.7M | Seed | Apr 14, 2025 |  |

10 of 70 investments shown.

## Co-investors
- [Guinness Ventures](https://shizune.co/investors/profile/guinness-asset-management) — VC Fund, 6 deals together
- [Guinness Ventures](https://shizune.co/investors/profile/guinness-ventures) — VC Fund, 6 deals together
- [Active Partners](https://shizune.co/investors/profile/active-partners) — VC Fund, 5 deals together
- [Haatch](https://shizune.co/investors/profile/haatch) — VC Fund, 5 deals together
- [octopus investments](https://shizune.co/investors/profile/octopusinvestments) — VC Fund, 4 deals together
- [Venrex](https://shizune.co/investors/profile/venrex-investment-management) — VC Fund, 4 deals together

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## FAQ

### What does Pembroke VCT invest in?

Pembroke VCT invests primarily in Fashion, E-Commerce and Retail startups, most often at Seed and Funding Round stage. Most of the 70 investments tracked by Shizune back companies in United Kingdom. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is Pembroke VCT's check size?

Pembroke VCT typically joins rounds of $1.7M–$5.7M at Seed and $3.8M–$12M at Series A. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Pembroke VCT participates in.

### How do I contact Pembroke VCT?

Public channels for Pembroke VCT include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Pembroke VCT?

The team at Pembroke VCT includes Amjid Zaman (Chief Operating Officer), Andrew Wolfson (Managing Director & Chief Executive Officer) and Chris S Lewis (CFO & COO), among 11 team members tracked by Shizune. The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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