# New Fare

> New Fare is a VC fund backing Food Processing and Food and Beverage. See 6 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: New York, United States
- Total investments: 6
- Last investment: Jul 2026
- Lead investor: 0%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company/new-fare
- Website: https://newfarepartners.com/

New Fare is an investment fund that focuses on serving the modern eater. The company is based in New York and was founded in 2022.

## Contacts

5 contacts available for New Fare. Shizune tracks 1 team members at New Fare. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/new-fare?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Food Processing | 2 | 33% |
| Food and Beverage | 2 | 33% |
| Retail | 1 | 17% |
| E-Commerce | 1 | 17% |
| Snack Food | 1 | 17% |

8 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Series A | 4 | 67% |
| Seed | 1 | 17% |
| Venture - Series Unknown | 1 | 17% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Elly Truesdell | Founder & Managing Partner | 2 | https://shizune.co/investors/profile/elly-truesdell |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Augmodo | Augmodo Spatial AI enables real-time tracking of products across all stores, enhancing inventory management and shopping experiences. It discovers information through augmented reality for enhanced experiences. | $21M | Venture - Series Unknown | Jul 13, 2026 |  |
| Augmodo | Augmodo Spatial AI enables real-time tracking of products across all stores, enhancing inventory management and shopping experiences. It discovers information through augmented reality for enhanced experiences. | $37.6M | Series A | Jul 10, 2025 |  |
| Actual Veggies | Actual Veggies mission is to provide vegans, flexitarians, and carnivores alike, healthy, satisfying, environmentally friendly and delicious meal options. They do not use unnatural scientific methods to taste like substitute meat. Instead, they offer consumers a unique option to skip the frozen section of thin, mostly unappetizing veggie burgers,and processed plant-based offerings. Their first product line is an always fresh, large 5oz vegetarian burger made with only real vegetables, natural binding units, no preservatives, and no additives. Our first four burgers are vibrantly color based, and showcase their farm fresh veggies by looking, and tasting like works of art. | $7M | Series A | Feb 25, 2025 |  |
| Augmodo | Augmodo Spatial AI enables real-time tracking of products across all stores, enhancing inventory management and shopping experiences. It discovers information through augmented reality for enhanced experiences. | $5.3M | Seed | Oct 02, 2024 |  |
| Bachan's | Bachan is a food and beverage company that produces traditional Japanese barbecue sauce to serve customers. The company's sauce is cold-filled, non-pasteurized, so there are no preservatives or added flavorings that could be used as a marinade on meat, fish, veggies, and rice or also be consumed as dips for sausages and fries, enablingconsumers to get a taste of tradition with this umami-filled sauce. | $13M | Series A | Sep 08, 2022 |  |
| Made by Nacho | Made by Nacho is an e-commerce company that delivers cat-crafted, feline-only cat food with natural vitamins and minerals. The company was founded in 2019 and is based in New York, United States. | $14M | Series A | Feb 23, 2022 |  |

6 of 6 investments shown.

## Co-investors
- [Lerer Hippeau](https://shizune.co/investors/profile/lerer-ventures) — VC Fund, 3 deals together
- [Arena Holdings](https://shizune.co/investors/profile/arena-holdings) — VC Fund, 2 deals together
- [Chemist Warehouse](https://shizune.co/investors/profile/chemist-warehouse) — VC Fund, 2 deals together
- [Interlace Ventures](https://shizune.co/investors/profile/interlace-ventures) — VC Fund, 2 deals together
- [Jefferson River Capital](https://shizune.co/investors/profile/jefferson-river-capital) — VC Fund, 2 deals together
- [TQ Ventures](https://shizune.co/investors/profile/tq-ventures) — VC Fund, 2 deals together

## Similar investors

### Similar stage
- [Antler](https://shizune.co/investors/profile/antler-be9c) — VC Fund
- [Alumni Ventures](https://shizune.co/investors/profile/alumni-ventures-group) — VC Fund
- [General Catalyst](https://shizune.co/investors/profile/general-catalyst-partners) — VC Fund

## FAQ

### What does New Fare invest in?

New Fare invests primarily in Food Processing, Food and Beverage and Retail startups, most often at Series A and Seed stage. Most of the 6 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact New Fare?

Public channels for New Fare include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at New Fare?

The team at New Fare includes Elly Truesdell (Founder & Managing Partner). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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