# Margaret Lim

> Margaret Lim is a venture - series unknown investor at Amex Ventures backing FinTech and Software. See 21 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Amex Ventures](https://shizune.co/investors/profile/american-express-ventures)
- Total investments: 21
- Last investment: Aug 2026
- Lead investor: 48%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/in/margaret-lim-a3557245/

Margaret Lim is a venture - series unknown investor at Amex Ventures focused on FinTech and Software. Margaret Lim is the Managing Director at American Express Ventures. She attended the University of Michigan.

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| FinTech | 6 | 29% |
| Software | 6 | 29% |
| Payments | 4 | 19% |
| Information Technology | 4 | 19% |
| Business Intelligence | 3 | 14% |

51 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Venture - Series Unknown | 9 | 43% |
| Series B | 4 | 19% |
| Seed | 2 | 10% |
| Series A | 2 | 10% |
| Pre-Seed | 1 | 5% |

6 stages tracked in total.

### Country

| Country | Investments | Share |
| --- | --- | --- |
| United States | 15 | 71% |
| Israel | 1 | 5% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Pie | Pie is an AI technology company that provides an agentic growth platform for small businesses. Its platform automates local marketing by managing business visibility across Google Maps, Yelp, Nextdoor, and AI search platforms such as ChatGPT and Gemini. Pie also uses AI to optimize marketing performance in real time and handle customer phone calls,enabling business owners to focus on daily operations. |  | Venture - Series Unknown | Aug 04, 2026 |  |
| Palm | Palm is the business identity network - the identity fabric that connects partners, businesses, and government to verified business data across every jurisdiction. Palm connects directly to authoritative data sources across all 50 states and the IRS, combining verification, compliance automation, and continuous monitoring into a single API. Everycompliance filing, from annual reports, registered agent updates, and regulatory filings renews the identity and keeps it current across the network. Financial institutions, fintechs, insurers, and vertical SaaS platforms embed Palm for onboarding, verification, and perpetual monitoring. Government agencies use Palm as a verification gateway alongside existing e-filing infrastructure. Businesses get one verified profile, kept current with the state, in real time. 125 million businesses in the network and billions of attributes updated every day. Verified once, trusted everywhere. |  | Venture - Series Unknown | Apr 13, 2026 |  |
| Worth AI | Worth AI is a SaaS platform that leverages AI to enable inclusive financial underwriting. The company streamlines any operations by consolidating platforms, leading to faster approvals, improved compliance, and smarter risk management. | $30M | Series A | Mar 24, 2026 |  |
| Anzu.io | Anzu is the most advanced intrinsic in-game ad solution for mobile, PC, console, and the metaverse. Anzu’s in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game with Oracle Moat and IAS,partnerships with trusted AdTech vendors, and compliant with the industry measurement standards outlined by the MRC and IAB make Anzu the preferred in-game advertising partner for brands and agencies worldwide.Anzu helps game developers monetize their titles with ad placements that complement the gameplay, and by monetizing the entire game session, they benefit from consistent and reliable revenue streams. Supporting all major and custom built game engines, and a full-stack ad monetization solution that provides complete control over ad placements makes Anzu the preferred in-game ad monetization partner for developers worldwide.Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures and many other prominent investors, Anzu is on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers. Learn more at https://www.anzu.io/ |  | Venture - Series Unknown | Jun 12, 2025 |  |
| Superlogic | OneOf is a new green NFT platform built specifically for the music community. | $13.7M | Series A | Feb 06, 2025 |  |
| Torch Dental | Torch Dental develops an all-in-one technology designed to meet dental practices' supply ordering and inventory management needs. Torch Dental simplifies and streamlines the ordering process, allowing dentists to focus on their patients. | $17M | Venture - Series Unknown | Jan 07, 2025 |  |
| BILT | BILT is a mobile app that provides 3D interactive intelligent instructions for assembly and installation. Beginning with a product overview, BILT includes tools required, parts included, and gently directs the procedure step by step. It also provides the consumer with an opportunity to review the product and assign a Net Promoter Score (NPS)corresponding to a star rating. BILT has proven to increase NPS, star ratings, product registrations & brand loyalty while reducing returns, calls to customer support, assembly time & errors.BILT empowers brands with analytics on each product and revolutionizes the way companies connect to their consumers. It supports manufacturers’ efforts to go green by minimizing paper instructions, warranty & registration cards.BILT was founded in 2015 and is based in Grapevine, Texas, United States. | $21M | Series B | Dec 16, 2024 |  |
| Hip Mobility | HQ delivers the technology that powers ground transportation with our unparalleled ride booking, billing, and payment platform. HQ caters to a wide range of mobility services, from private taxis and chauffeured cars to ride-sharing and corporate shuttles. It was founded in 2021 and is located in New York, New York. |  | Venture - Series Unknown | Jul 22, 2024 |  |
| DUST Identity | DUST — the Diamond Unclonable Security Tag — is a leading technology which utilizes nanodiamonds to create an unclonable identity layer on any object. An optical scanner and cloud-based infrastructure provides an interface to the object identity and provenance. DUST ensures that trusted data and verifiable products are used and traced across theirfull lifecycle. | $40M | Series B | Dec 05, 2023 |  |
| Trust & Will | Trust & Will is an online service providing legal forms and information that makes creating estate planning easy, fast, and secure. It is not a law firm and is not a substitute for a lawyer’s advice about complex estate planning. The company is backed by some venture capital firms including Revolution’s Rise of the Rest, Western TechnologyInvestments, Luma Launch, Halogen Ventures, and Techstars, as well as angel investors.Trust & Will was founded in 2017 and is headquartered in San Diego, CA. | $15M | Venture - Series Unknown | Feb 23, 2023 |  |

10 of 21 investments shown.

## Co-investors
- [B Capital](https://shizune.co/investors/profile/b-capital-group) — VC Fund, 3 deals together
- [Bessemer Venture Partners](https://shizune.co/investors/profile/bessemer-venture-partners) — VC Fund, 3 deals together
- [Mirabaud Asset Management](https://shizune.co/investors/profile/mirabaud-asset-management) — VC Fund, 3 deals together
- [Nima Capital](https://shizune.co/investors/profile/nima-capital) — VC Fund, 3 deals together
- [PayPal Ventures](https://shizune.co/investors/profile/paypal-ventures) — VC Fund, 3 deals together
- [Recharge Capital](https://shizune.co/investors/profile/recharge-capital-3d5d) — VC Fund, 3 deals together

## About Amex Ventures

VC Fund · Palo Alto, United States

Founded in 2011, AMEX Ventures is a corporate venture capital arm of American Express based in New York, New York. The firm seeks to invest in companies operating in the mobile, consumer payments, marketplaces, loyalty, lifestyle services, business-to-business, supply chain analytics, fintech, enterprise technology & software, digitaltransformation, artificial intelligence, automation, servicing and customer experience, identity, risk management, data, cybersecurity, and fraud detection sectors.

5 contacts available at Amex Ventures.

| Name | Title | Profile |
| --- | --- | --- |
| Kevin Tsang | Managing Director | https://shizune.co/investors/profile/kevin-tsang-2 |
| Alex Grossi | Investment Manager | https://shizune.co/investors/profile/alex-grossi |
| Anatoly Kvitnitsky | Director / Principal | https://shizune.co/investors/profile/anatoly-kvitnitsky |
| Margaret Lim | Managing Director | https://shizune.co/investors/profile/margaret-lim |
| MaryJane Powell | Executive Assistant to Managing Partner/Head, Global Investment | https://shizune.co/investors/profile/maryjane-powell |

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## FAQ

### What does Margaret Lim invest in?

Margaret Lim invests primarily in FinTech, Software and Payments startups, most often at Venture - Series Unknown and Series B stage. Most of the 21 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### When did Margaret Lim last invest?

The most recent investment recorded for Margaret Lim closed in Aug 2026. Shizune tracks 21 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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