# Karl-Johan Persson

> Karl-Johan Persson is a grant investor at H&M backing Information Technology and Internet. See 32 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [H&M](https://shizune.co/investors/profile/h-m-clothing-company)
- Location: Stockholm, Sweden
- Total investments: 32
- Last investment: Apr 2026
- Lead investor: 47%
- Last updated: Aug 2026

Karl-Johan Persson is a grant investor at H&M in Stockholm focused on Information Technology and Internet. Karl-Johan Persson, born in 1975, has been the Managing Director and Chief Executive Officer of H & M Hennes & Mauritz AB since 1 July 2009.Before taking over as Managing Director Karl-Johan Persson held an operational role within H&M from 2005, including working as head of expansion, business development, brand and new business.Since 2000 Karl-Johan Persson has been a member of the boards of H&M’s subsidiaries in Denmark, Germany, the US and the UK. Between the years 2006 and 2009 he was also a member of the Board of H & M Hennes & Mauritz AB.Between 2001 and 2004 Karl-Johan Persson was CEO of European Network. Karl-Johan holds a BA in Business Administration from the European Business School in London.His current external board assignments are the Swedish Chamber of Commerce in the UK and the GoodCause foundation. Karl-Johan Persson is since 2013 a member of the Board of H&M Conscious Foundation. Karl-Johan Persson is a shareholder in Ramsbury Invest AB, and also personally holds 12,136,289 class B shares in H&M.The Managing Director is appointed by the Board of Directors and is responsible for the daily management of the company as directed by the Board.This means that the Managing Director must focus in particular on recruitment of senior executives, buying and logistics matters, pricing strategy, sales and profitability, marketing, expansion, development of the store network and of online and catalogue sales, and IT development.The Managing Director reports to the Board on H&M’s development and produces decision bases for investments, expansion, etc. The role of Managing Director includes contact with the financial market, the media and the authorities.

## Round sizes

| Stage | Round size |
| --- | --- |
| Seed | $1M–$59M |
| Grant | $20k–$216k |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Information Technology | 5 | 16% |
| Internet | 4 | 13% |
| Software | 4 | 13% |
| Textiles | 3 | 9% |
| Recycling | 3 | 9% |

60 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Grant | 10 | 31% |
| Funding Round | 7 | 22% |
| Seed | 5 | 16% |
| Angel | 3 | 9% |
| Series B | 3 | 9% |

7 stages tracked in total.

### Country

| Country | Investments | Share |
| --- | --- | --- |
| Sweden | 16 | 50% |
| United States | 4 | 13% |
| United Kingdom | 3 | 9% |
| India | 1 | 3% |
| Kenya | 1 | 3% |

7 countries tracked in total.

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| ANNA | ANNA is a digital support platform that assists families of children with neurodevelopmental conditions by centralizing AI-powered coordination, community forums, and expert knowledge. | $431.8K | Angel | Apr 28, 2026 |  |
| Froda | Froda is a tech company that simplifies financing for small businesses, allowing entrepreneurs to access loans more conveniently. The company offers flexible repayment options, including daily or weekly schedules, making it adaptable to the needs of various businesses. Froda aims to revolutionize the banking experience for businesses, promotingease of investment for their ideas through digital solutions. | $22.7M | Series B | Apr 23, 2025 |  |
| Tereform | Tereform is a company that operates in the chemical engineering, manufacturing, and recycling industries. The company's mission is to enable textile-to-textile recycling, addressing the issue of textile waste. Tereform combines various technologies and processes to achieve this goal. The company is particularly focused on promoting circularitywithin the fashion and textile industries, aiming to reduce the environmental impact of these sectors. | $20K | Grant | Jun 08, 2023 |  |
| KBCols sciences | KBCols sciences is a technology-driven startup in the field of bioprocess technology. | $20K | Grant | Jun 08, 2023 |  |
| ALT TEX | ALT TEX is creating sustainable textiles regenerated from post-industrial waste. | $215.6K | Grant | Jun 08, 2023 |  |
| PhycoLabs | PhycoLabs is a biotech startup that focuses on developing and licensing algae-based technologies, in a business model. | $20K | Grant | Jun 08, 2023 |  |
| Refiberd | Refiberd develops an AI and robotics-based textile recycling system that sorts and recycles unsorted, discarded textiles into new. | $200K | Grant | Jun 08, 2023 |  |
| DyeRecycle | DyeRecycle develops an innovative dyeing fibers technology using recycled dye from textile waste. DyeRecycle was founded in 2020 and was headquartered in London, England. | $20K | Grant | Jun 08, 2023 |  |
| Rethread Africa | We are a team of stubborn optimists, researchers, scientists, and social entrepreneurs dedicated to building a just, inclusive planet-positive future for the materials industry. We work at the intersection of a sustainable materials future and regenerative agriculture. We do this by transforming agricultural waste, from smallholder farmingcommunities across Africa, into sustainable alternatives to petroleum-based synthetics. Our mission is to empower smallholder farming communities, promote environmental sustainability, and enhance livelihoods by upcycling agricultural waste into valuable products. We are committed to fostering innovation, environmental responsibility, and social impact. | $200K | Grant | Jun 08, 2023 |  |
| Nanoloom | Creating the biodegradable material of the future from graphene that will transform industries and propel them into the future.Nanoloom is a developer of graphene-based sustainable fabrics. It produces sustainable and biodegradable materials from BioHastalexTM, a nanocomposite copolymer based on functionalized graphene oxide. It also provideswaterproofing, providing a versatile and sustainable alternative to environmentally harmful textiles. | $215.6K | Grant | Jun 08, 2023 |  |

10 of 32 investments shown.

## Co-investors
- [Passion Capital](https://shizune.co/investors/profile/passion-capital) — VC Fund, 2 deals together
- [41an Invest](https://shizune.co/investors/profile/41an-invest) — VC Fund, 1 deal together
- [Activum](https://shizune.co/investors/profile/activum) — VC Fund, 1 deal together
- [Alfvén & Didrikson](https://shizune.co/investors/profile/alfv-n-didrikson) — VC Fund, 1 deal together
- [Base Ventures](https://shizune.co/investors/profile/base-vc) — VC Fund, 1 deal together
- [Brookfield Asset Management](https://shizune.co/investors/profile/brookfield-asset-management) — VC Fund, 1 deal together

## About H&M

VC Fund · Stockholm, Sweden

H & M Hennes & Mauritz AB (H&M) is a Swedish multinational retail-clothing company, known for its fast-fashion clothing for men, women, teenagers, and children.H & M Hennes & Mauritz AB comprises six independent brands: H&M, COS, Monki, Weekday, Cheap Monday and & Other Stories.H&M’s design team createssustainable fashion for all, always at the best price. The collections include everything from dazzling party collections to quintessential basics and functional sportswear – for women, men, teenagers and children, and for every season or occasion. In addition to clothes, shoes, bags, jewelry, makeup, and underwear there is also H&M Home – fashionable interiors for children and adults.

5 contacts available at H&M.

| Name | Title | Profile |
| --- | --- | --- |
| Karl-Johan Persson | Managing Director and Chief Executive Officer | https://shizune.co/investors/profile/karl-johan-persson |
| Tomas Lindén | Transformation Lead H&M Group | https://shizune.co/investors/profile/tomas-lind%C3%A9n |
| Ana Andujar | Architect. Store designer | https://shizune.co/investors/profile/ana-andujar |
| Jakob Knutsson | Lead Cloud Architect | https://shizune.co/investors/profile/jakob-knutsson |
| Johanna Fernstedt | Product Manager | https://shizune.co/investors/profile/johanna-fernstedt |

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## FAQ

### What does Karl-Johan Persson invest in?

Karl-Johan Persson invests primarily in Information Technology, Internet and Software startups, most often at Grant and Funding Round stage. Most of the 32 investments tracked by Shizune back companies in Sweden. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is Karl-Johan Persson's check size?

Karl-Johan Persson typically joins rounds of $1M–$59M at Seed and $20k–$216k at Grant. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Karl-Johan Persson participates in.

### When did Karl-Johan Persson last invest?

The most recent investment recorded for Karl-Johan Persson closed in Apr 2026. Shizune tracks 32 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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