# John Cococcia

> John Cococcia is a Series A investor at Armory Square Ventures backing Software and Analytics. See 2 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Armory Square Ventures](https://shizune.co/investors/profile/armorysquare-ventures)
- Location: Albany, United States
- Total investments: 2
- Last investment: Dec 2012
- Lead investor: 0%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/in/john-cococcia-0b423820

John Cococcia is a Series A investor at Armory Square Ventures in Albany focused on Software and Analytics. John Cococcia has spent over 20 years working with early- and growth-stage companies as an executive, board member, advocate and a trusted advisor to the companies and management teams he works with. He is a co-founder and managing partner of Arista Strategy Group, a strategic consulting firm serving high-growth technology companies. He previouslyserved as VP of Investor Relations and Strategic Marketing for Plug Power (NASDAQ: PLUG), and prior to PLUG was the COO at DHA energy, a growth-stage specialty manufacturer of precision components for the global energy industry. Prior to DHA, John was a co-founder and Partner at FA Technology Ventures, a $100 million early-stage venture capital fund, where he was responsible for all aspects of investing and fund operations, and led nine early-stage investments covering the software, internet and cleantech sectors. John has board-level experience spanning several high-tech industry categories and has taught and guest lectured about entrepreneurship, strategy and business growth.

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Software | 2 | 100% |
| Analytics | 1 | 50% |
| Real Time | 1 | 50% |
| Consulting | 1 | 50% |
| Cloud Computing | 1 | 50% |

9 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Series A | 1 | 50% |
| Series C | 1 | 50% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Knoa Software | Knoa® Software delivers enterprise and cloud solutions that generate unique insights to increase the performance and optimize the end-user experience of SAP, Siebel and other platforms. Knoa's patented software provides CIOs and business executives the actionable metrics needed to ensure their organizations and users realize the full value oftheir enterprise application investment. Headquartered in Union Square, New York, Knoa’s solutions have helped hundreds of global corporations and government organizations make impactful, real-time, fact based decisions that enrich and maximize the experience for over a million end users. | $7.5M | Series A | Dec 03, 2012 |  |
| Autotask | Autotask Corporation develops professional services automation software that operates as a Web-based information technology (IT) services management software. Its software is designed to enable the management of professional services, such as managed services, break-fix, consulting engagements, system integration, networking projects, softwareimplementations, service desk contracts, and scheduled maintenance. The company's hosted software solution also integrate with service desk, time and expense tracking, project management, contract management, and sales, billing, and reporting, as well as with MS Outlook, QuickBooks, remote monitoring and management, and managed services software applications. In addition, it offers solutions for manage day-to-day field service responsibilities with mobile access to service calls, tickets, queues, project tasks, and related customer and contact information; and Client Access Portal, which enables the provision of information from Autotask system to the clients via secure Web portals. Further, the company provides account management, professional services, technical support, business processing re-engineering, help desk practices, project management practices, scheduling and dispatching practices, and automatic ticket generation from e-mail practices. It serves value added resellers, managed service providers, systems integrators, IT service providers, IT consultants, independent software vendor, and VoIP solution providers. The company was founded in 2001 and is based in East Greenbush, New York. | $6M | Series C | Jun 20, 2006 |  |

2 of 2 investments shown.

## Co-investors
- [Advantage Capital](https://shizune.co/investors/profile/advantage-capital-partners) — VC Fund, 1 deal together
- [Ascent Venture Partners](https://shizune.co/investors/profile/ascent-venture-partners) — VC Fund, 1 deal together
- [Gefinor Capital](https://shizune.co/investors/profile/gefinor-capital) — VC Fund, 1 deal together
- [JMI Equity](https://shizune.co/investors/profile/jmi-equity) — VC Fund, 1 deal together
- [Rand Capital](https://shizune.co/investors/profile/rand-capital) — VC Fund, 1 deal together

## About Armory Square Ventures

VC Fund · Syracuse, United States

Armory Square Ventures is an early-stage VC fund focused on B2B software, mobile, and technology-enabled services in under-ventured regions.

5 contacts available at Armory Square Ventures.

| Name | Title | Profile |
| --- | --- | --- |
| Anthony Santaro | Associate | https://shizune.co/investors/profile/anthony-santaro |
| Jackson Feder | Analyst | https://shizune.co/investors/profile/jackson-feder |
| John Cococcia | Venture Partner | https://shizune.co/investors/profile/john-cococcia |
| Neenah Jain | Partner & CFO | https://shizune.co/investors/profile/neenah-jain |
| Pia Sawhney | Director of Strategy | https://shizune.co/investors/profile/pia-sawhney |

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## FAQ

### What does John Cococcia invest in?

John Cococcia invests primarily in Software, Analytics and Real Time startups, most often at Series A and Series C stage. Most of the 2 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### When did John Cococcia last invest?

The most recent investment recorded for John Cococcia closed in Dec 2012. Shizune tracks 2 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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