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Jeff Barry, Partner at Plymouth Growth

Jeff Barry

Partner @ Plymouth Growth

Ann Arbor, United States

Jeff Barry is a Series A investor at Plymouth Growth in Ann Arbor focused on Software and Information Technology. Jeff is an experienced finance professional with over 20 years of experience working in investments and banking. He joined Plymouth Ventures in 2008 and is involved in all aspects of the firm’s investing activities from origination to exit. Prior to joining Plymouth, Jeff was a Senior Economist at the Overseas Private Investment Corporation (OPIC)in Washington, DC where he was responsible for evaluating potential investment opportunities in small- and medium-sized businesses, as well as Fortune 500 companies. Prior to his work with OPIC, Jeff was a management and strategy consultant for ten years with PricewaterhouseCoopers and Stone & Webster Management Consultants.Jeff led Plymouth Venture Partners II’s first deal, an investment in IDV Solutions out of Lansing, Michigan, and is currently the deal lead for UICO, InContext Solutions, and 365 Retail Markets. He is on the Board of Directors for each of these companies. Jeff holds an MBA in Finance from Vanderbilt University and a BA from Trinity College in Economics.

Total investments:
27
Last investment:
Lead investor:
59%

Last updated:

Industries Jeff Barry invests in

SoftwareInformation TechnologySaaSVoIPEmail

Stages Jeff Barry invests in

Series ASeries CSeries DDebt FinancingSeries B

Countries Jeff Barry invests in

United States

Contacts

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Personal email
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Investment Focus

Industry

  • Software 5 (19%)
  • Information Technology 2 (7%)
  • SaaS 1 (4%)
  • VoIP 1 (4%)
  • Email 1 (4%)
See all 19 industries →

Stage

  • Series A 3 (11%)
  • Series C 2 (7%)
  • Series D 2 (7%)
  • Debt Financing 2 (7%)
  • Series B 1 (4%)
See all 9 stages →

Investments

CompanyDescriptionRoundLinks
CloseSimple offers directly from the present title production software, automated communications are sent. It helps title companies look while saving 60 to 90 minutes every closing. Throughout the closing process, it keeps buyers, sellers, real estate agents, and lenders informed. Private Equity / Dec 08, 2022
InContext Solutions is the global leader in scalable web-based virtual reality (VR) shopping and retail solutions, allowing manufacturers and retailers to simulate real in-store shopping situations to ideate, evaluate and activate all types of merchandising, display, layout and other in-store shopping experiences within a VR store environment. Useof InContext’s ShopperMX™ platform delivers substantial cost savings and reduces capital expenditures by allowing clients to test and evaluate ideas in the VR store environment—as opposed to doing so in physical stores—while reducing competitive visibility.Founded in 2009, we provide a unique, in-depth perspective on what consumers see on the shelf, how this drives their purchase behavior, and why. With custom virtual reality research and ShopperMX™—the world’s first cloud-based virtual reality simulation and shopper insights platform that enables users to create and manipulate 3D simulations of shopper experiences and retail environments—InContext Solutions provides the data and insights needed to make faster, smarter and more profitable business decisions.We show clients how their ideas will play out in the real world—before they invest. From ideation of new in-store concepts, to evaluation with test shoppers, to activation in the market, our goal is to give clients confidence in their ideas so they can create winning in-store ideas and make smart business decisions. It’s hindsight, upfront. $15.2M / Series F / Oct 24, 2016
ClearObject is an IoT Systems Innovator, helping the world’s best companies connect their bold ideas to the Internet of Things. They bring their years of experience, their team of experts and their coalition of leading partners together to make your IoT solutions a reality.ClearObject leverages the combined power of our own experts and ourpartners to provide world class IoT services. ClearObject aims to be a leader in the internet of everything. We provide clear pathways to our customer’s IoT objectives and their data. With a philosophy of creating connections, the company focuses on helping clients build intelligence into their products and then gain valuable intelligence about them.Based in the Nickel Plate area of Fisher, Indiana, ClearObject seeks to design customized connected solutions for every client, regardless of scale. Utilizing its certification as a certified IBM Watson IoT partner and Google Cloud Platform partner, it can bring current tools and strategies to every client’s table while also providing unique data analysis and explanations about what the information means.The company’s customer-led approach provides clients access to a variety of expertise, including an entire Product Team-as-a-Service. This means every client can tap into a wide range of disciplines and skills, including engineering, analytics, machine learning, AI, app design and more.ClearObject was founded in 2010, the first company to offer Software-as-a-Service (SaaS) and virtual private cloud delivery of IBM software.Over the years, it has earned a variety of local, state and national honors, including being chosen by Inc magazine as the fastest growing IT services firm in the state of Indiana, and a TechPoint MiraAward for Scale-up Company of the Year, in the $5 million to $20 million category.In 2017, it was rebranded as ClearObject. Part of its new corporate identity went beyond cloud computing to a greater focus on helping clients with Internet of Things solutions.Two years later, Egis Capital Partners and ABS Capital Partners acquired a majority interest in ClearObject, a partnership which presented the company with more efficiency and organization, technology industry knowledge and expertise, as well as improved equity to help it better reach its global goals.It recently added a Digital Products business unit which will improve its ability to collaborate with clients and guide them in their complete digital transformations. For more information visit clearobject.com $9M / Series E / Apr 06, 2016
Go beyond traditional vending with the widest variety of market self-service conveniences that meet your customer's needs worldwide. You can find our technologies in breakrooms, café's, and everywhere else in between. Our combination of MicroMarket, vending, mobile, touchless, and dining technologies creates a cutting-edgepoint-of-service platform for any business or location. Debt Financing / May 29, 2015
LYNX Network Group was organized in June of 2003 by Gerald Philipp, Gregg Rutgers and Chris Barber each with a varied background in telecommunications dating to the early 1990s. With an advanced understanding of the industry, they quickly climbed to the top of the Ameritech (Midwest RBOC) Distributor program selling a very unique blend of solutionsto a fast growing and still maturing voice communications market. In the mid 1990s they focused on an emerging trend that took them into the data aspect of telecommunications. Individually, they participated in the internet boom by providing data services to the growing ISP market. Over this period of rapid growth they were able to develop key relationships while maintaining a keen sense for emerging trends in telecommunications. These relationships with colleagues and customers and the ability to recognize new directions within the industry brought them together to form LYNX. Series A / Mar 31, 2015
IDV Solutions helps organizations take command of operational risk through enterprise risk visualization (ERV) software that alerts organizations about risks and provides tools to quickly assess and take action to minimize the impact of a risk event. Its Visual Command Center® software is an enterprise platform for risk awareness and response usedin organizational functions such as business continuity, security, supply chain and operations to mitigate or eliminate the impact of risk events. Series C / Jan 15, 2015
LYNX Network Group was organized in June of 2003 by Gerald Philipp, Gregg Rutgers and Chris Barber each with a varied background in telecommunications dating to the early 1990s. With an advanced understanding of the industry, they quickly climbed to the top of the Ameritech (Midwest RBOC) Distributor program selling a very unique blend of solutionsto a fast growing and still maturing voice communications market. In the mid 1990s they focused on an emerging trend that took them into the data aspect of telecommunications. Individually, they participated in the internet boom by providing data services to the growing ISP market. Over this period of rapid growth they were able to develop key relationships while maintaining a keen sense for emerging trends in telecommunications. These relationships with colleagues and customers and the ability to recognize new directions within the industry brought them together to form LYNX. Dec 30, 2014
ClearObject is an IoT Systems Innovator, helping the world’s best companies connect their bold ideas to the Internet of Things. They bring their years of experience, their team of experts and their coalition of leading partners together to make your IoT solutions a reality.ClearObject leverages the combined power of our own experts and ourpartners to provide world class IoT services. ClearObject aims to be a leader in the internet of everything. We provide clear pathways to our customer’s IoT objectives and their data. With a philosophy of creating connections, the company focuses on helping clients build intelligence into their products and then gain valuable intelligence about them.Based in the Nickel Plate area of Fisher, Indiana, ClearObject seeks to design customized connected solutions for every client, regardless of scale. Utilizing its certification as a certified IBM Watson IoT partner and Google Cloud Platform partner, it can bring current tools and strategies to every client’s table while also providing unique data analysis and explanations about what the information means.The company’s customer-led approach provides clients access to a variety of expertise, including an entire Product Team-as-a-Service. This means every client can tap into a wide range of disciplines and skills, including engineering, analytics, machine learning, AI, app design and more.ClearObject was founded in 2010, the first company to offer Software-as-a-Service (SaaS) and virtual private cloud delivery of IBM software.Over the years, it has earned a variety of local, state and national honors, including being chosen by Inc magazine as the fastest growing IT services firm in the state of Indiana, and a TechPoint MiraAward for Scale-up Company of the Year, in the $5 million to $20 million category.In 2017, it was rebranded as ClearObject. Part of its new corporate identity went beyond cloud computing to a greater focus on helping clients with Internet of Things solutions.Two years later, Egis Capital Partners and ABS Capital Partners acquired a majority interest in ClearObject, a partnership which presented the company with more efficiency and organization, technology industry knowledge and expertise, as well as improved equity to help it better reach its global goals.It recently added a Digital Products business unit which will improve its ability to collaborate with clients and guide them in their complete digital transformations. For more information visit clearobject.com Series D / Nov 30, 2014
InContext Solutions is the global leader in scalable web-based virtual reality (VR) shopping and retail solutions, allowing manufacturers and retailers to simulate real in-store shopping situations to ideate, evaluate and activate all types of merchandising, display, layout and other in-store shopping experiences within a VR store environment. Useof InContext’s ShopperMX™ platform delivers substantial cost savings and reduces capital expenditures by allowing clients to test and evaluate ideas in the VR store environment—as opposed to doing so in physical stores—while reducing competitive visibility.Founded in 2009, we provide a unique, in-depth perspective on what consumers see on the shelf, how this drives their purchase behavior, and why. With custom virtual reality research and ShopperMX™—the world’s first cloud-based virtual reality simulation and shopper insights platform that enables users to create and manipulate 3D simulations of shopper experiences and retail environments—InContext Solutions provides the data and insights needed to make faster, smarter and more profitable business decisions.We show clients how their ideas will play out in the real world—before they invest. From ideation of new in-store concepts, to evaluation with test shoppers, to activation in the market, our goal is to give clients confidence in their ideas so they can create winning in-store ideas and make smart business decisions. It’s hindsight, upfront. $12M / Series D / Aug 27, 2014
IDV Solutions helps organizations take command of operational risk through enterprise risk visualization (ERV) software that alerts organizations about risks and provides tools to quickly assess and take action to minimize the impact of a risk event. Its Visual Command Center® software is an enterprise platform for risk awareness and response usedin organizational functions such as business continuity, security, supply chain and operations to mitigate or eliminate the impact of risk events. $2M / Series B / Jan 31, 2014
See all 27 investments →

Co-Investors

Plymouth Growth

About Plymouth Growth

VC Fund · Ann Arbor, United States

Plymouth Growth invests in mid-continent B2B software and technology companies – with $3MM to $10MM in revenue, proven business models, and strong teams – that are ready to scale. The Plymouth team brings decades of experience as operators, advisors, and investors, and understands that while metrics matter, it’s people that are critical to growth.We look beyond the numbers to understand businesses, teams, and cultures, and we seek to partner with entrepreneurs that have accomplished a lot with a little. Based in Ann Arbor, MI and actively investing out of its fifth fund, Plymouth Growth helps teams achieve smart, proven growth. For more information on Plymouth and its investments, please visit www.plymouthgp.com.

Plymouth Growth Contacts

NameEmailPhoneSocials
Alison Todak
Alison Todak Director of Platform
Chris Frick
Chris Frick Chief Financial Officer
Ian Bund
Ian Bund Co-Founder & Partner
Mark Horne
Mark Horne Partner
Alison Todak
Alison Todak Director of Platform

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FAQ

What does Jeff Barry invest in?

Jeff Barry invests primarily in Software, Information Technology and SaaS startups, most often at Series A and Series C stage. Most of the 27 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

How do I contact Jeff Barry?

Public channels for Jeff Barry include LinkedIn. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

When did Jeff Barry last invest?

The most recent investment recorded for Jeff Barry closed in Dec 2022. Shizune tracks 27 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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