# Jacco van der Kooij

> Jacco van der Kooij is a startup investor at Winning by Design (San Francisco). See 0 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Winning by Design](https://shizune.co/investors/profile/winning-by-design)
- Location: San Francisco, United States
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/in/jaccovanderkooij
- X (Twitter): https://twitter.com/IndoJacco
- Facebook: https://www.facebook.com/jacco.vanderkooij

Jacco van der Kooij is a startup investor at Winning by Design in San Francisco. Jacco van der Kooij, BScEE Founder, Winning by DesignJacco is an internationally renowned business leader and thought leader on revenue growth and strategy. He is the founder of Winning By Design and author of Revenue Architecture, Blueprints of a Sales SaaS Organization, and seven other best-selling books on driving growth forSoftware-as-a-Service (SaaS). He is a sales mentor across several venture capital firms such as Notion Capital, Reach Capital, Astella and Storm Ventures, where he helps accelerate the development of sales teams across their portfolios. Prior to founding Winning By Design, Jacco held senior executive roles at Qumu (acquired by Rimage), Kontiki, and Technicolor. He is proud to have helped marquee customers over the years, including Amazon, AT&T, Dish, and Disney.Jacco holds a BScEE in Electrical Engineering and an Executive MBA from the University of Leicester. Jacco’s insights have been featured in Harvard Business Review, and he is a frequent keynote speaker at conferences around the world including Dreamforce, SaaStock (Dublin), SaaS Growth (London) SalesHacker (virtual), and RD Summit (Brazil).Nice to know: Jacco is the youngest of eight, raised in a small farming village in the Netherlands. He competed in chess, boxing, sailing, and represented the Netherlands at two world championships in the triathlon.

## About Winning by Design

VC Fund



1 contacts available at Winning by Design.

| Name | Title | Profile |
| --- | --- | --- |
| Jacco van der Kooij | Founder | https://shizune.co/investors/profile/jacco-vanderkooij |

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