# JAB Holding Company

> JAB Holding Company is a VC fund backing Coffee and Manufacturing. See 6 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Luxembourg, Luxembourg
- Total investments: 6
- Last investment: Oct 2024
- Lead investor: 83%
- Last updated: Aug 2026
- X (Twitter): https://www.twitter.com/sitegenesis
- Website: http://www.jabholco.com/

JAB Holding Company is a privately held group focused on long-term investments in companies with premium brands, attractive growth and strong margin dynamics in the Consumer Goods category. The group's portfolio includes controlling stakes in Keurig Green Mountain, a leader in single-serve coffee and beverage technologies, Jacobs Douwe Egberts(JDE), the largest pure-play FMCG coffee company in the world, Coty Inc., a global leader in beauty, and in luxury goods companies including Jimmy Choo, Bally and Belstaff. JAB also has controlling stakes in Peet's Coffee & Tea, a premier specialty coffee and tea company, Caribou Coffee Company, a specialty retailer of high-quality premium coffee products, Einstein Noah Restaurant Group, Inc., a leading company in the quick-casual segment of the restaurant industry, and in Espresso House, the largest branded coffee shop chain in Scandinavia. JAB also owns a minority stake in Reckitt Benckiser PLC, a global leader in health, hygiene and home products. In July 2015, Coty announced it had reached a definitive agreement to purchase some of Procter & Gamble's beauty brands to create one of the world's largest cosmetic companies.

## Contacts

5 contacts available for JAB Holding Company. Shizune tracks 7 team members at JAB Holding Company. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/jab-holding-company?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Coffee | 3 | 50% |
| Manufacturing | 2 | 33% |
| Food and Beverage | 2 | 33% |
| AgTech | 1 | 17% |
| Farming | 1 | 17% |

14 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Series A | 1 | 17% |
| Series B | 1 | 17% |
| Post-IPO Equity | 1 | 17% |
| Post-IPO Secondary | 1 | 17% |
| Venture - Series Unknown | 1 | 17% |

### Country

| Country | Investments | Share |
| --- | --- | --- |
| United States | 3 | 50% |
| The Netherlands | 1 | 17% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Olivier Goudet | CEO & Partner | 0 | — |
| Rachael Schwartz | General Manager | 0 | — |
| Bart Becht | Chairman | 1 | — |
| Jackie Coombe | Head of Investor Relations | 0 | — |
| Joachim Creus | Managing Partners | 1 | — |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| JDE Peets | JDE Peets is a global natural coffee and tea enterprise. Global brands including Peet's, Jacobs, L'Or, Senseo, Tassimo, and Ti Ora are among its portfolio brands, as well as regional ones like Douwe Egberts, Stumptown, Kenco, Moccona, Intelligentsia, OldTown, Super, and Ofcay. Their business uses a go-to-market strategy to promote itsgoods and services through CPG, out-of-home, retail, and online sales channels. | $2.3B | Post-IPO Secondary | Oct 21, 2024 |  |
| Gardyn | Gardyn develops high density, intelligent, plug-n-play Gardyns for the vertical cultivation of top-quality produce anywhere, all year, and in any climate. Our smart, indoor micro-gardens and farms improve lifestyle, health, and the environment by providing tasty, affordable, nutritious greens and fruits without sacrificing design, space, orresources.The future of food is now. We have the technology to reclaim our produce supply chain, restoring flavor and quality to our plates, time on our calendars, and nature in our lives. We are busy parents, professionals, cooks, and food-lovers. We care about what we eat, how we live, and where our food comes from. Gardyn starts at home and will soon be available for yours. | $35M | Series B | Mar 28, 2022 |  |
| Gardyn | Gardyn develops high density, intelligent, plug-n-play Gardyns for the vertical cultivation of top-quality produce anywhere, all year, and in any climate. Our smart, indoor micro-gardens and farms improve lifestyle, health, and the environment by providing tasty, affordable, nutritious greens and fruits without sacrificing design, space, orresources.The future of food is now. We have the technology to reclaim our produce supply chain, restoring flavor and quality to our plates, time on our calendars, and nature in our lives. We are busy parents, professionals, cooks, and food-lovers. We care about what we eat, how we live, and where our food comes from. Gardyn starts at home and will soon be available for yours. | $5M | Series A | Sep 21, 2021 |  |
| Gardyn | Gardyn develops high density, intelligent, plug-n-play Gardyns for the vertical cultivation of top-quality produce anywhere, all year, and in any climate. Our smart, indoor micro-gardens and farms improve lifestyle, health, and the environment by providing tasty, affordable, nutritious greens and fruits without sacrificing design, space, orresources.The future of food is now. We have the technology to reclaim our produce supply chain, restoring flavor and quality to our plates, time on our calendars, and nature in our lives. We are busy parents, professionals, cooks, and food-lovers. We care about what we eat, how we live, and where our food comes from. Gardyn starts at home and will soon be available for yours. | $10M | Series A | Feb 04, 2021 |  |
| Trade Coffee | Trade believes that every cup you drink should be the best damn coffee, period. We unite over 50 of the nation’s top roasters directly with coffee drinkers, matching them with one of our 400+ coffees so fresh they don’t even exist yet. | $9M | Venture - Series Unknown | Sep 02, 2020 |  |
| Keurig Dr Pepper | Keurig Dr Pepper is a coffee and beverage company that focuses on sourcing, producing, and distributing beverages. Formed in 2018 with the merger of Keurig Green Mountain and Dr Pepper Snapple Group. Keurig Dr Pepper is headquartered in Burlington, Massachusetts, United States. | $9B | Post-IPO Equity | Jan 18, 2020 |  |

6 of 6 investments shown.

## Co-investors
- [BDT & MSD Partners](https://shizune.co/investors/profile/bdt-capital-partners) — VC Fund, 1 deal together
- [Madrona](https://shizune.co/investors/profile/madrona-venture-group) — VC Fund, 1 deal together
- [Mondelez International](https://shizune.co/investors/profile/mondelez-international) — VC Fund, 1 deal together
- Launch — VC Fund, 1 deal together

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- [General Catalyst](https://shizune.co/investors/profile/general-catalyst-partners) — VC Fund

## FAQ

### What does JAB Holding Company invest in?

JAB Holding Company invests primarily in Coffee, Manufacturing and Food and Beverage startups, most often at Series A and Series B stage. Most of the 6 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact JAB Holding Company?

Public channels for JAB Holding Company include X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at JAB Holding Company?

The team at JAB Holding Company includes Olivier Goudet (CEO & Partner), Rachael Schwartz (General Manager) and Bart Becht (Chairman), among 7 team members tracked by Shizune. The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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