# Innovation Garden > Innovation Garden is a VC fund in Princeton backing Local, Beauty and EdTech. See 6 investments, check sizes, portfolio. Updated Aug 2026. - Type: VC Fund - Location: Princeton, United States - Total investments: 6 - Last investment: Oct 2014 - Lead investor: 67% - Last updated: Aug 2026 - LinkedIn: http://www.linkedin.com/company/innovation-garden-llc - X (Twitter): http://twitter.com/NJInnovation - Website: http://www.innovationgarden.com Innovation Garden is a venture capital firm, making direct investments into early-stage companies with disruptive ideas in advertising and marketing technology. We offer capital, business solutions and technology that allow companies to enter the marketplace or scale to new heights. ## Investment focus ### Industry | Industry | Investments | Share | | --- | --- | --- | | Local | 1 | 17% | | Beauty | 1 | 17% | | EdTech | 1 | 17% | | Events | 1 | 17% | | Family | 1 | 17% | 19 industries tracked in total. ## Investments | Company | Description | Amount | Stage | Date | Website | | --- | --- | --- | --- | --- | --- | | University Beyond | University Beyond helps employers ranging from startups to F100 brands find and manage their college brand ambassadors and summer interns. Our goal is to create a talent funnel of rated and pre-trained future post-graduate hires. Press Features: Tech Crunch, INC, Forbes, USA Today, CNN, Crain's, Huffington Post, and more! DreamIt Ed-Tech2016 Clients include DirecTV, Amazon, Pepsi, Starbucks, Iconix Brand Group, Grubhub, Intuit, Kaplan, Sperry, Buzzfeed, and 200+ more. The creators of National Student Discount Day. 100's of participating brands including Adobe, Under Armour, Verizon, Reebok, Michael Kors, and more. The 2016 official hashtag (#NSDD) received over 100M impressions. Awards: Wharton Reimagine Education Award Finalist of the Forbes Under 30 1 Million Dollar Change The World Competition US Finalist of the Global Edtech Startup Awards Finalist of the NY Young Entrepreneur dissertation help Challenge Finalist of Student Startup Madness Semi-Finalist of Verizon Smart Answers Semi-Finalist of 43N | | Seed | Oct 06, 2014 | | | BeautyBooked | BeautyBooked is a simple way to search, discover, and book appointments with the best salons and spas. | $514.8K | Seed | Apr 30, 2014 | | | TrustEgg | TrustEgg is the simple, social way to save for a child's future.TrustEgg will dramatically change the US savings rate, one child at a time.TrustEgg enables parents to create a Trust for their child in minutes for free. Parents can invite family and friends to make contributions. The Trust Fund is invested with Vanguard and earns a marketrate of return until the child turns 18.The simple, social nature of TrustEgg will dramatically change the savings rate for the 70+ million children in the US. | $1M | Seed | Dec 20, 2013 | | | Hulafrog | Hulafrog is a network of local websites and digital community guides that connects parents to kid-focused events and businesses. Hulafrog offers local businesses a chance to connect with parents who are actively seeking family-oriented products and services in their neighborhoods.Founded in 2010, Hulafrog is headquartered in Atlantic Highlands,New Jersey. | $500K | Seed | May 22, 2013 | | | Vimty | Vimty is an elegantly designed online tool to help patients and their families understand, collaborate, and make decisions for the last stages of their lives. Vimty simplifies both the topic and the process, enabling members to make decisions as well as create, notarize and store the digital advanced directive all in one sitting, and we team upwith patients and their families to "ask" their insurance companies to support them in this activity. | $125K | Seed | Oct 01, 2012 | | | Wasabi 3D | Wasabi 3D is an experiential marketing company that helps companies create truly remarkable and memorable brand interactions with consumers through 3D art.Wasabi is best known for product launches, experiential media placement and event marketing. They create 3D street art that consumers can interact with and then tie that experience to socialchannels that spread the personal experience into the digital world for their friends to experience with them. | $120K | Seed | Jun 01, 2012 | | 6 of 6 investments shown. ## Co-investors - [ARC Angel Fund](https://shizune.co/investors/profile/arc-angel-fund) — VC Fund, 1 deal together - [Delaware Crossing Investor Group](https://shizune.co/investors/profile/delaware-crossing-investor-group) — VC Fund, 1 deal together - [Foresight Ventures](https://shizune.co/investors/profile/foresight-ventures) — VC Fund, 1 deal together - [HBS Alumni Angels](https://shizune.co/investors/profile/hbs-alumni-angels) — VC Fund, 1 deal together - [Jumpstart New Jersey Angel Network](https://shizune.co/investors/profile/jumpstart-new-jersey-angel-network) — VC Fund, 1 deal together - [New York Angels](https://shizune.co/investors/profile/new-york-angels) — VC Fund, 1 deal together ## Similar investors ### Similar stage - [Antler](https://shizune.co/investors/profile/antler-be9c) — VC Fund - [Alumni Ventures](https://shizune.co/investors/profile/alumni-ventures-group) — VC Fund - [Right Side Capital Management](https://shizune.co/investors/profile/right-side-capital-management) — VC Fund ## FAQ ### What does Innovation Garden invest in? Innovation Garden invests primarily in Local, Beauty and EdTech startups, most often at Seed stage. Most of the 6 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio. ### When did Innovation Garden last invest? The most recent investment recorded for Innovation Garden closed in Oct 2014. Shizune tracks 6 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly. ### Is Shizune's investor data accurate? Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page. # About Shizune Shizune.co is an investor database. Core features: - 48,091 startup investors (angels, VCs, accelerators, and others) - Email, phone, LinkedIn (for intros), socials, and other contact data - Updated daily from public funding news - CSV and Excel export The User can access the full database FOR FREE after signing up: shizune.co